Selling during the September 2nd holiday: Should you close the shop to take a break or keep fulfilling orders throughout the holiday?
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Selling during the September 2nd holiday: Should you close the shop to take a break or keep fulfilling orders throughout the holiday?

The extended September 2nd holiday puts online sellers in a dilemma: closing the shop risks losing traffic, while reopening for sales raises concerns about order backlogs and returns. This article analyzes costs, operational risks, and practical strategies for optimizing sales during the holiday.

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