OPENAI ADS MANAGER BETA • VIETNAM
Run ChatGPT Ads: Guide to Creating a Campaign with a Test Budget of Only 120k
OpenAI officially activates Ads Manager Beta with optimization mechanisms: the current minimum budget level in the Vietnamese market is 120,000 VND/day (approximately 5.3 times lower than the 25 USD minimum level in the US market). This is the golden time for small and medium enterprises (SMEs) to capture high-quality AI customer segments with optimized costs.
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✓ Minimum budget 120,000 VND/day
✓ Smart 7-day pacing
✓ High-intent AI audience
🎁 EXCLUSIVE FREE OFFER
Evaluate ChatGPT Advertising Potential For Your Industry In 2 Hours
Receive an analysis report of 15 high-converting search Prompt Intents tailored to your business field, including estimated CPC/CPA bidding tables and sample Sponsored Card scenarios. Completely free, no commitment required.
Send your industry / Website via Zalo to receive a free analysis
Online advertising campaigns often get stuck in one of two places
Traditional Ads (Google / Meta)
Fierce & expensive bidding competition
✕ Users scroll through feeds quickly, resulting in low attention rates.
✕ Intense competition among thousands of competitors in the same industry.
✕ Advertising budgets can consume tens of millions of VND every month.
✕ Difficult to reach users at the exact moment they have a genuine purchasing need.
A new opportunity: Run ChatGPT Ads
Starting from only 120,000 VND/day
✓ Appear at the exact moment customers ask questions to find solutions (High Intent).
✓ Optimized minimum budget, only 840,000 VND for 1 week of A/B Testing.
✓ A completely new playing field that has not yet become saturated or experienced bidding price wars.
✓ Combine seamless conversions with DPS.MEDIA's multichannel advertising services.
Comparison of minimum budgets across markets
According to official announcements from the OpenAI Help Center, minimum spending thresholds are set individually for each currency worldwide:
Market / Currency
Minimum / day
Converted to VND
Testing advantage
United States (USD)
$25.00 / day
~ 635,000 VND
Standard minimum budget
Europe (EUR)
€15.00 / day
~ 410,000 VND
3.4 times higher than Vietnam
South Korea (KRW)
₩25,000 / day
~ 460,000 VND
3.8 times higher than Vietnam
Japan (JPY)
¥2,500 / day
~ 415,000 VND
3.5 times higher than Vietnam
Vietnam (VND)
120,000 VND / day
120,000 VND
The cheapest global minimum level (Save ~5.3 times)
Why is there such a big difference?
OpenAI applies Local Pricing mechanisms to encourage advertisers in developing markets to participate in testing AI content distribution algorithms.
-81%
Budget savings compared to the US market when running tests at the same scale
Official reconciliation data
5-step process for creating a ChatGPT Ads campaign
To launch your first campaign on OpenAI Ads Manager professionally, follow this standardized 5-step process:
01
Register & Activate OpenAI Ads Manager Account
Access the official OpenAI advertising management portal. Link an international payment card (Visa/Mastercard) and verify business information. Note: Select the payment currency as VND (Vietnamese Dong) to apply the minimum budget level of 120k/day.
02
Set Campaign Objective
Choose the objective that matches your conversion funnel: Brand Awareness based on CPM model or Traffic & Clicks bringing users to landing pages with the CPC model.
03
Define Search Topic Intent Targeting
Unlike traditional keywords on Google Search, OpenAI targets based on Conversational Intent. . Select contextual prompt groups that users commonly ask when they need to compare solutions, search for tools, or find services in your industry.
04
Design Sponsored Ad Card Message
Create a concise title (under 40 characters), a brief description (under 120 characters), and a landing page link with UTM tracking code attached. ChatGPT ads are designed to be minimal and naturally integrated into the user's conversation flow.
05
Set Budget & Activate 7-day Pacing Mechanism
Set the daily budget at a minimum of 120,000 VND. The system will automatically activate the 7-day pacing mechanism (allowing spending up to 150,000 VND on high-traffic days and reducing spending on low-traffic days) to ensure the 7-day average does not exceed 840,000 VND.
A/B split-testing strategy with 840k/week
With a total budget of 840,000 VND for the first trial week, DPS.MEDIA recommends splitting it into 2 parallel advertising groups to find the most optimal scenario:
Group A
Target Prompt group ‘Comparison & Evaluation’ (60k/day)
Focus on questions such as: ‘Which tool is best for...’, ‘Compare service A and B...’ ’. This is the user segment at the final consideration stage, with the highest conversion click-through rate.
Group B
Target Prompt group ‘Problem-Solving Solutions’ (60k/day)
Focus on questions such as: ‘How to solve...’, ‘How to fix errors...’ ’. This segment brings large impressions, cheaper CPC bids, and helps build brand coverage.
Technical diagramStandard ChatGPT Ads Campaign Structure
Pricing for ChatGPT Ads campaign services with DPS.MEDIA
DPS.MEDIA's Digital Marketing specialists support businesses from account creation and tracking code configuration to optimizing conversion-focused ad copy:
Startup GPT
Introductory Testing Funnel
500,000 VND /month
3-month period (Standard):1,500,000 VND
6-month period (-10%):2,700,000 VND (450k/month)
12-month period (-20%):4,800,000 VND (400k/month)
✓ Sponsored Text Card (AI Text Card)
✓ Set up an OpenAI Ads Manager account
✓ Research 3 – 5 core intent prompt sets
✓ Set landing page links & attach UTM tracking codes
✓ Optimize 2 times/month & Monthly summary report
Consultation for Starter Package
Most popular
Standard GPT
Retail shops & Services
1,500,000 VND /month
3-month period (Standard):4,500,000 VND
6-month period (-10%):8,100,000 VND (1.35 million/month)
12-month period (-20%):14,400,000 VND (1.2 million/month)
✓ Sponsored Rich Card (Logo + Image + CTA)
✓ Analyze Intent Prompts (comparison, review)
✓ Optimize messages & exclude irrelevant prompts
✓ Set up conversion tracking via GA4
✓ Optimize once/week & Report twice/month
Choose Standard Package
Growth GPT
SME businesses accelerate growth
2,500,000 VND /month
3-month period (Standard):7,500,000 VND
6-month period (-10%):13,500,000 VND (2.25 million/month)
12-month period (-20%):24,000,000 VND (2.0 million/month)
✓ Multi-scenario Sponsored Rich Cards
✓ Contextual Retargeting
✓ A/B testing headlines, descriptions, and images
✓ Dominate competitor prompts
✓ Optimize 2–3 times/week & Weekly reports
Choose the Growth Package
GPT Performance
Scale large budgets & Lead the market
10% budget (>100 million: 8%)
OpenAI Budget:Over 30,000,000 VND/month
Contract duration:Minimum 3 months
VAT Invoice:Fully valid
✓ Full-funnel Contextual AI Ads (CPA/ROAS)
✓ Integrate GEO strategy (AI Optimization)
✓ Dedicated Ads Specialist for daily monitoring
✓ Policy risk management & appeals
✓ Real-time Dashboard + Periodic meetings
Contact us for the Performance Package
🛡️ Two-Layer Quality Control Process (Human-in-the-Loop QA)
1. 100% pre-approval: Customers approve the entire list of intent prompt sets and advertising card samples (Text Card / Rich Card) before activation on the system.
2. Transparent cost monitoring: Businesses pay OpenAI directly using their own payment cards. DPS.MEDIA specialists monitor daily pacing and send original data reports.
DPS.MEDIA commits to complying with official advertising policies of OpenAI Ads and Google Ads. Absolutely no blackhat techniques are used, protecting brand reputation and long-term domain safety. Full VAT invoice support is provided for all service contracts.
Frequently asked questions
Is the minimum budget of VND 120,000 per day for ChatGPT Ads required to be prepaid?
You need to link an international payment card (Visa, Mastercard) or a payment method accepted by OpenAI. The system will process payments automatically based on the Billing Threshold or recurring cycle, and a large upfront deposit is not required.
Why does a campaign with a 120k budget sometimes spend 145,000 VND in a day?
This is the normal 7-day pacing mechanism of OpenAI Ads Manager. The system can spend up to 125% of the daily budget on days with high search traffic, but will automatically reduce spending on the following days to ensure the 7-day average does not exceed 120,000 VND/day.
Can new accounts run ads in other countries such as the US or Japan?
For newly created self-serve accounts, OpenAI only supports ad delivery within the country registered for payment. To activate International Targeting, your account needs to achieve a certain spending history and meet OpenAI's partner standards.
Where do ads on ChatGPT appear in the conversation?
Ads appear naturally below or interwoven with ChatGPT answers when users ask questions containing topics closely related to the products or services you registered, with a clear ‘Sponsored’ label.
Get ahead of the ChatGPT Ads wave with DPS.MEDIA
Do not let competitors dominate valuable intent prompts before you. Contact DPS.MEDIA now for strategic consultation and trial campaign implementation with optimal costs.
💬 Message Zalo for free consultation
📞 Hotline: 0942.82.33.68
DPS.MEDIA JOINT STOCK COMPANY
📍 Address: 274/53 Nguyen Van Luong, Ward 17, Go Vap District, Ho Chi Minh City
📞 Hotline: 0942.82.33.68 – 0961.54.54.45
✉️ Email: info@dps.media
🌐 Website: https://dps.media
📞 Hotline: 0942.82.33.68 – 0961.54.54.45
✉️ Email: info@dps.media
🌐 Website: https://dps.media
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