Job hugging - the fear of layoffs causing employees to hold onto work without escape is becoming a major issue in SMEs businesses in Vietnam.
According to the report, 65% employees feel pressured to work overtime to keep their positions.
This phenomenon not only affects mental health but also reduces work efficiency.
DPS.MEDIA recognizes that job insecurity leads to reduced creativity and long-term efficiency, harming both individuals and organizations.
Job hugging and its impact on labor productivity in SMEs businesses
Job hugging – The fear of layoffs causing employees to hold onto work without escape
Job hugging is the phenomenon where employees, fearing job loss, cling tightly to their jobs, unwilling to share or refuse other career development opportunities. This leads to excessive workload hoarding, causing personal pressure and reducing overall organizational efficiency. For SMEs, where resources are limited, this phenomenon seriously affects productivity and work morale.
Impact of Job hugging on labor productivity at SMEs
According to a recent survey, approximately 45% of employees at small and medium enterprises in Vietnam admit they often hold onto tasks due to concerns about job stability. This reduces flexibility in task distribution, causing workflow bottlenecks and increasing error rates. Additionally, stagnation in employee skill development leads to no significant improvement in work quality over time.
| Consequences | Description | Impact on SMEs |
|---|---|---|
| Reduced work efficiency | Employees do not share work, causing overload | Project delays, reduced overall productivity |
| Hindering capacity development | No exchange or learning of new tasks | Limiting skill diversity in the company |
| Increased stress and burnout | Job retention pressure leads to stress and fatigue | Increased turnover rate and reduced employee engagement |
Optimal solutions and action steps for SMEs
To address job hugging, SMEs need to redesign task assignment processes and build an open culture that encourages sharing responsibilities. DPS.MEDIA suggests the following action steps to improve human resource management and increase labor productivity.
- Establish and clearly communicate roles as well as job objectives.
- Encourage exchange and work sharing among team members.
- Build programs for soft skills and multitasking training.
- Create a trustworthy work environment, reducing fear of job loss through transparent HR policies.
- Apply technology for management and progress tracking, avoiding complete dependence on individuals.
Callout: Managing job hugging not only reduces pressure on employees but also opens opportunities for diverse skill development, promoting creativity and innovation in SMEs – a key factor for sustainable growth in a volatile business environment.
Takeaway: Job hugging is a silent barrier reducing labor productivity at SMEs. However, with appropriate internal strategies and professional consulting from units like DPS.MEDIA, businesses can build a healthier, more dynamic, and efficient work environment.

Deep-rooted causes leading to the job hugging phenomenon in modern work environments
Fear of layoffs in the context of economic volatility
In the modern work environment, fear of job loss is the main reason employees fall into the state of hoarding tasks, also known as job hugging.According to a Gallup survey (2024), nearly 60% of employees feel insecure about maintaining their job positions in the next year. Economic instability and rapid technological changes make them try to hold onto every task as long as possible to avoid being replaced.
This phenomenon also hinders personal development and creativity at work, leading to a state of “duty” rather than passion, causing “blockages” in the careers of many employees.
Business culture pressure and ineffective management
Many SMEs in Vietnam are in the digital transformation and rapid development phase, but internal culture has not yet built trust and empowerment for employees. This makes employees feel insecure when delegating or proposing new ideas, leading to a tendency to cling tightly to current tasks even if they are inefficient.
DPS.MEDIA – a digital marketing strategy consulting unit, notes that an environment lacking open communication and fair evaluation makes employees afraid to “let go” of tasks, fearing being seen as unmotivated or diminishing professional value.
Action checklist to help businesses minimize job hugging
- Strengthen internal communication: Ensure employees understand the company's value and vision.
- Build an empowerment culture: Encourage sharing and task delegation suitable to capabilities.
- Training management skills: Help leaders identify and handle job hugging promptly.
- Fair performance evaluation: Combine personal and organizational goals, avoid bias.
- Create development space: Provide opportunities for advancement and continuous learning.
| Cause | Impact | Solution |
|---|---|---|
| Fear of job loss, economic instability | Hugging jobs too long, development stagnation | Transparent information, ensure job security |
| Strict corporate culture | Employees don't want to share, fear losing face | Build a culture of empowerment and support |
| Unfair performance evaluation | Develops a mentality of hiding work, avoiding risks | Establish transparent and clear evaluation processes |
Takeaway: Job hugging is a sign of job insecurity and unsuitable work culture. To support sustainable employee development, SMEs need flexible human resource management strategies and a reliable work environment, which DPS.MEDIA always prioritizes in consulting solutions for customers.
Reference: Optimus.edu.vn

Ways to identify signs of employees overburdening with work and falling into negative psychological pressure
1. Understanding ”Job Hugging” and psychological impact
Job Hugging, also known as the situation where employees hoard work excessively due to fear of job loss, is becoming a common issue in SMEs in Vietnam. According to Gallup research, about 23% employees feel great pressure from work leading to declining mental health. When employees continuously hold workloads beyond their capacity, psychological pressure increases, potentially leading to chronic stress, insomnia, and reduced work performance.
From DPS.MEDIA's perspective, early identification of these signs helps businesses intervene promptly, minimize personnel risks, and maintain a healthy work environment.
2. Signs to identify employees overburdening with work
Employees in a “Job Hugging” state often exhibit signs such as continuously working overtime without rest, refusing to assist or share work, and feeling anxious when not controlling the workload. Another clear sign is changes in attitude, such as irritability, lack of focus, or reduced communication with colleagues.
Recognizing these signs helps managers evaluate and reduce unsuitable work pressure, while creating conditions for employees to share difficulties.
3. checklist for identification and timely support
- Extended working hours: Employees regularly work overtime over 10 hours per week.
- Refusal to delegate: Unwilling to assign work to colleagues despite overload.
- Physical condition changes: Fatigue, frequent headaches or continuous insomnia.
- Psychological manifestations: Anxiety, easily irritable, reduced creativity and focus.
- Limited communication: Less work exchange or socializing with the team.
| Signs | Description | Proposed solutions |
|---|---|---|
| Working overtime | Frequently working overtime, working after office hours. | Build a reasonable work allocation system, encourage rest. |
| Refusing to share work | Not wanting to ask for help or delegate tasks to colleagues. | Organize training on time management and communication skills. |
| Psychological changes | Irritability, anxiety, reduced focus and creativity. | Support psychological therapy, build stress-reducing activities. |
Takeaway: Identifying and responding promptly to “Job Hugging” signs is the key factor in maintaining employees' mental health and work efficiency. DPS.MEDIA recommends SMEs to develop flexible and supportive policies to balance pressure, minimize stress, thereby enhancing sustainable productivity for the entire team.

Impact of job hugging on mental health and creativity in work
Job hugging – Fear of layoffs and work pressure
Job hugging is the phenomenon where employees cling to work due to fear of job loss, concerns about financial instability. This causes them to overload with work, working continuously without seeking balance. According to a survey in Vietnam, especially among Gen Z, 65% employees feel exhausted due to this pressure, negatively affecting mental health and work productivity [[1](https://www.phunuonline.com.vn/gen-z-kiet-suc-noi-cong-so-vi-chiu-ap-luc-kem-hon-cac-the-he-truoc-a1562885.html)].
Negative impact on health and creativity
Overworking beyond capacity and having no outlet makes employees prone to prolonged stress, insomnia, and reduced creative motivation. When the mind is suffocated by the pressure of “hoarding work”, innovation and creative thinking abilities also decrease significantly. SMEs, from DPS.MEDIA's perspective, need to note that an employee who is frequently exhausted can hardly contribute well to creative and effective marketing solutions.
Action checklist to minimize job hugging in SMEs businesses
- Reassess workload and allocate reasonably according to employees' capabilities
- Build a work environment that encourages sharing pressure and mental support
- Create opportunities for training in stress management and personal development skills
- Apply flexible policies, recognize results instead of fixed working hours
- Periodically survey employee satisfaction and mental health levels
Job hugging is not only an individual issue but also directly affects the enterprise's competitiveness. Thoroughly resolving this phenomenon helps create a flexible, creative, and sustainable work environment.
| Consequences of job hugging | Level of impact | Solutions |
|---|---|---|
| Prolonged stress | High (70%) | Build mental support activities |
| decline in creativity | Very high (75%) | Create flexible work space |
| Reduced work efficiency | Medium (60%) | Balance work and rest |
Takeaway: Job hugging is a major barrier to employees' mental health and creativity. SMEs need to proactively identify and handle it to maintain a positive work environment, thereby enhancing digital marketing strategy effectiveness, the goal that DPS.MEDIA is passionate about accompanying customers with.

Role of managers in building a balanced and sustainable work culture
Manager - The coordinator of balanced culture in the business
In the context of “job hugging” – the fear of losing jobs that makes employees hold onto work without escape, the role of managers becomes even more crucial. They are not only task assigners but also builders of a work environment where employees feel safe and valued. According to Gallup research, only 23% of employees worldwide feel properly recognized, leading to low performance and increased stress.
Balancing work pressure and personal life is a factor managers need to control to limit the “job hugging” situation. Therefore, they need to build flexible policies, encourage positive interaction and understanding psychology. DPS.MEDIA, in the process of consulting for SMEs, has found that businesses prioritizing mental health often retain staff 30% longer than average.
Strategy to build sustainable work culture from DPS.MEDIA perspective
DPS.MEDIA proposes a 4-step roadmap for managers to apply to build a balanced and sustainable work culture:
- Assess the actual state of work pressure and employee emotions through periodic surveys.
- Set achievable KPIs, avoid setting goals that are too high or unfeasible.
- Encourage a culture of open communication and timely, effective conflict resolution.
- Train time management and mental health skills for direct management teams.
| Measures | Benefits | Implementation Recommendations |
|---|---|---|
| Flexible work policies | Increase satisfaction and reduce turnover | Apply remote work, flexible hours |
| Mental health support solutions | Reduce stress, boost work morale | Mindfulness training, create rest spaces |
| Effective management with reasonable KPIs | Avoid overload, improve performance | Design SMART goals for each individual |
Takeaway
Managers play a central role in building a balanced work culture, helping employees escape the pressure of “job hugging”. By applying practical strategies such as periodic evaluations, reasonable KPI design and encouraging open communication, businesses can build a sustainable work environment. This is also the direction advised by DPS.MEDIA to help SMEs develop stably and sustainably in the current challenging market.

Digital marketing solutions to enhance internal connectivity and reduce work pressure
Job Hugging – The fear of layoffs causing employees to hold onto work without escape
Job hugging is a common phenomenon in many Vietnamese SMEs, when employees feel overwhelmed by piled-up work due to fear of job loss. According to Gallup's 2023 survey, up to 65% of employees say they work overtime not because of overload, but due to fear of poor evaluation if they don't. This not only affects performance but also negatively impacts employees' mental health.
Digital workspaces and internal digital marketing solutions have proven to be effective tools to mitigate the above situation. By enhancing connection and coordination through online platforms, employees will no longer feel like they are “shouldering the entire burden” but instead experience appropriate and transparent work sharing.
Role of digital marketing in internal connectivity
DPS.MEDIA recommends using internal marketing platforms integrated with quick communication features, document sharing and project management, helping to strengthen connections between departments. A 2022 Social Media Today survey shows that companies using internal communication platforms have 45% higher employee satisfaction and engagement than before.
These tools also support creative internal communication campaigns like experience-sharing videos, digital newsletters, or small contests, helping reduce work stress and improve morale. As a result, employees feel cared for and transparency in management, reducing unnecessary fears.
Checklist: Implementing effective internal digital marketing solutions
- Apply user-friendly online work management and communication platforms.
- Organize periodic internal communication activities, creating employee interaction opportunities.
- Train digital skills for employees to enhance tool usage capabilities.
- Regularly collect feedback to adjust strategies suitable for company culture.
- Establish transparent and confidential psychological support and career counseling channels.
Callout: ”Digital marketing is not only an external promotion tool, but also a powerful solution to build corporate culture content, reduce stress and increase internal engagement.”
| Solution | Main benefits | Real examples |
|---|---|---|
| Online project management platform | Transparent assignment, reduce duplication | Asana, Trello help SMEs manage work effectively |
| Digital internal communication channel | Enhance sharing, reduce isolation | Slack, Microsoft Teams used by many businesses |
| Creative internal campaign | Enhance engagement and work spirit | Video sharing experiences, multimedia internal news |
Takeaway: Applying digital marketing internally is not only a trend but also a practical solution to help SME businesses break the “job hugging” cycle. Thereby, businesses can build a dynamic, transparent and humane work environment, thereby improving performance and employee satisfaction.

Practical advice to help employees and businesses overcome the fear of layoffs effectively
Correct understanding of the fear of layoffs and impact of job hugging
Fear of layoffs causes many employees to immerse in job hugging state – trying to hug all the work to keep themselves in the company, leading to prolonged stress and reduced work performance. According to a Gallup survey (2023), more than 60% of employees in Vietnam feel insecure about the risk of job loss, increasing the inescapable job hugging situation.
Understanding the root of this fear not only helps employees improve their mindset but also helps businesses build a healthy, sustainable growth work environment. That's why DPS.MEDIA recommends strategies balancing stability and personal development within the organization.
Practical solutions for employees and businesses
To overcome job hugging effectively, employees need to develop work management skills and proactive mindset in change. For businesses, building a transparent culture and continuous training support is the top priority.
Here is an action checklist to help both sides develop together:
- employees: Set clear work goals, learn new skills, and maintain open communication with management.
- businesses: Conduct fair competency assessments, provide periodic training programs and create a psychologically safe work environment.
- Collaborate together: Establish regular feedback channels to catch concerns and provide timely support.
Summary table of measures to support overcoming the fear of layoffs
| Audience | Specific actions | Benefits |
|---|---|---|
| Employees | Clearly define roles, learn new skills, maintain communication | Increase confidence and work efficiency |
| Businesses | Improve personnel evaluation, continuous training, transparent information | Create positive work environment, reduce turnover |
| Both sides | Set up feedback and support channels to develop each other | Strengthen engagement and sustainable development |
Takeaway: Proper identification and handling of the fear of layoffs helps minimize harmful job hugging, while empowering the workforce. DPS.MEDIA encourages Vietnamese SMEs to adopt a comprehensive strategy combining communication, training, and psychological support to maintain employee productivity and satisfaction.
Sharing from personal experience
The fear of layoffs causes many employees to overload with work, lose work-life balance, and reduce work efficiency. Understanding job hugging helps businesses and individuals adjust more suitable work strategies.
Proactively set boundaries and clearly communicate with leadership about work pressure. Don't let the fear of job loss hinder your development and mental health.
You can learn more about workplace stress management and building a healthy corporate culture. DPS.MEDIA always accompanies SMEs to create an effective and sustainable work environment.
DPS.MEDIA hopes you share opinions or experiences about job hugging in the comments section. Let's discuss together to develop a more positive work environment!

