TikTok Ads quality score is a factor that directly determines the effectiveness of advertising campaigns and the cost you have to pay. According to TikTok's research, a high quality score helps reduce the cost per interaction by 20%-30%, while significantly increasing the conversion rate – a benefit [...]
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Have you ever wondered how to optimize TikTok ad effectiveness accurately and cost-effectively? A/B Testing analysis on TikTok Ads is the key that helps you determine which ad version truly conquers potential customers. [...]
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Reducing CPC costs on TikTok Ads not only helps optimize advertising budgets, but also increases competitiveness and improves conversion rates for businesses. According to the experience of implementing for more than 300 SME customers of DPS.MEDIA, just improving 10% CPC costs has already [...]
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Did you know, the Video Completion Rate on TikTok is one of the key factors determining the effectiveness of ads and optimizing conversion costs? According to TikTok's internal statistics, ads with a Completion Rate over 70% help double the rate […]
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