Are you looking for a reputable Facebook blue tick service at a reasonable price? This is the decisive factor that helps SMEs increase credibility and expand their influence on the world's largest social network platform. The blue tick is not just a verification mark but also an important bridge to build a professional brand and create competitive differentiation.
According to Facebook data, accounts with a blue tick usually receive 70% higher engagement than regular pages, meaning more effective brand promotion and optimized marketing costs. DPS.MEDIA has supported over 200 Vietnamese SMEs to deploy this service, helping them quickly assert their position in the digital market.Currently, the price for Facebook blue tick services varies greatly, depending on the process, time, and reputation of the provider. Understanding the price list and popular packages will help you choose the right solution, avoiding unnecessary time and costs. Below is a comparison table of common blue tick service packages to help you better orient your brand verification journey:
Thus, cost and time are two factors you need to carefully consider when choosing a Facebook blue tick service package. DPS.MEDIA committed to accompanying, consulting strategies and deploying the most optimal solutions, helping customers not only obtain the blue tick but also maximize its value in today's competitive digital market.
The importance of Facebook blue tick in marketing strategy for SMEs
Enhancing credibility and brand visibility
In the digital era, Facebook blue tick is not only a verification mark but also a ”certificate” that helps small and medium enterprises (SMEs) increase credibility with the public and platform algorithms. According to Hootsuite research (2023), consumers tend to interact 42% more with verified pages. Facebook also prioritizes displaying content from verified accounts in the news feed, enabling SMEs to reach target customers more effectively without spending too much on advertising.
Affirming the brand in a highly competitive market
Not only does it increase credibility, the blue tick is also an important part of the ecosystem building personal and business brands on digital platforms. At DPS.MEDIA, we once supported an SME in the organic cosmetics sector in Ho Chi Minh City – the “Leaf & Root” brand – to obtain the blue tick just 6 weeks after implementing a content credibility and PR strategy. Result: inbox messages increased 3.6 times, direct purchase conversion rate from Facebook increased 211% in just 2 months.
Hidden benefits of the blue tick that SMEs often overlook
- Protect your brand from impersonation: The blue tick helps minimize the risk of fake fanpage or account names causing damage to reputation and finances.
- Support for multi-channel communication: The verification badge is an important foundation for implementing integrated communication activities such as influencer marketing or KOL booking that require authentication.
- Increase ad content approval rate: Facebook often gives priority to approving ads from verified pages, especially in sensitive sectors such as finance, health, and education.
Comparison table of popular blue tick service packages for SMEs
| Service package | Processing time | Content support | Accompanying PR articles | Reference price (VND) |
|---|---|---|---|---|
| Basic Package | 4 – 6 weeks | No | No | 35.000.000 |
| Standard Package | 3 – 4 weeks | Yes | 1-2 articles | 49.000.000 |
| Premium Package | 2 – 3 weeks | Yes, optimized according to industry specifics | 4-5 articles + Google Knowledge Panel positioning | 79.000.000 |
Factors affecting the price of Facebook blue tick services on the current market
Reputation and relationship with Meta directly affect the cost
Based on DPS.MEDIA's actual implementation experience, one of the key factors determining the price of Facebook blue tick service is the credibility and network of the service provider with Meta's internal partners. Since 2022, Meta has started tightening blue tick approvals, making the process require more documents and reliable evidence. Units that closely cooperate with Meta often have the ability to speed up the process and are given priority handling – this may increase the price but also brings a significantly higher success rate.
Personalization needs and specific requirements from customers
Each entrepreneur, artist, or KOL has their own brand development journey, meaning that the blue tick profile cannot be standardized. Some specific requirements such as verifying occupation, linking accounts with international press, or directing followers from Instagram to Facebook can increase service costs. In practice, clients in real estate, law, and entertainment often have a higher level of complexity due to the need to prove reputation across multiple platforms.
Basic comparison of outstanding blue tick service packages on the market
| Service packages | Processing time | Success rate | Average price (VND) |
|---|---|---|---|
| Basic Package | 15-30 days | 60% | 25.000.000 – 40.000.000 |
| Advanced Package | 7-10 days | 80% | 50.000.000 – 70.000.000 |
| Premium Package | 5 days | 95%+ | Over 100,000,000 |
According to analysis from Journal of Digital Identity, the blue tick service is actually not just “a logo” but also an important layer of protection for digital reputation. A case study from a DPS.MEDIA client – a self-development speaker with over 300,000 followers – shows that after getting the blue tick, the support inbox rate increased by 381%, while engagement grew by 221% within 30 days thanks to a significant boost in credibility.
Detailed analysis of popular blue tick service packages and their differences
Comparison of popular blue tick service packages today
At DPS.MEDIA, we have observed a strong increase in demand for “hunting” Facebook blue ticks in recent years, especially from small businesses wanting to enhance brand credibility. There are 3 popular service packages on the market, each serving a different purpose – from individual Influencers to SME businesses.
| Service packages | Suitable audience | Processing time | Reference price (VND) | Special features |
|---|---|---|---|---|
| Basic | Individual, small KOL | 20-30 days | 25.000.000-35.000.000 | Standardized personal profile, no press required |
| Business | Small brand, startup | 15-20 days | 40.000.000-60.000.000 | Optimize fanpage, two-factor authentication, in-depth PR profile |
| Advanced | Celebrities, VIPs, large enterprises | 7-14 days | Over 80,000,000 | Ensure high success rate, with English press profile |
The difference lies in the depth of standardization and the level of profile verification
From the experience of handling over 200 identity verification profiles at DPS.MEDIA, we have found that the core difference between blue tick packages does not simply lie in the price – but comes from the level of “information standardization” and accompanying media backing strategy.
- Basic package: suitable for individuals with outstanding activities in niche fields, not requiring too many complex verification documents. The downside is the approval rate is below 50% without PR support.
- Business package: in addition to optimizing the fanpage from description to admin rights, this package also requires building a multi-layered press profile – something the traditional model cannot provide.
- Advanced package: requires a combination of professional PR, reputation management, and a legal team to handle feedback from Meta. This is the package most likely to pass both Facebook’s AI and manual review systems with the highest success rate (up to 90%).
Real-life evidence, a customer in the cosmetics field at DPS.MEDIA – after using the business package combined with a series of PR articles in industry press and specialized media channels, received the blue tick in less than 3 weeks, helping increase social commerce orders by over 48% in the following quarter.
Cost-benefit evaluation when investing in Facebook blue tick services for small and medium enterprises
Specific benefits for SMEs when owning a Facebook blue tick
Investing in Facebook blue tick services not only brings instant credibility to businesses, but also opens up access to high-quality customer segments at lower conversion costs. According to Sprout Social’s 2023 research, brands with verification badges typically achieve 28% higher engagement rates than unverified pages. For SMEs, the blue tick is a “visual trust” that helps customers make decisions faster, especially on their first visit to your Facebook page.
At DPS.MEDIA, we meet many businesses in the cosmetics and F&B industries who report that after successfully verifying their page, inbox volume increased by 40-60%, while also reducing cases of customers being scammed by fake pages. One notable case is the local cosmetics brand LAGI.SKIN – after getting the blue tick and running conversion-oriented ads, they saved nearly 23% in ad budget per inbox thanks to increased credibility.
Investment costs and comparison of popular packages on the market
Below is a comparison table of popular blue tick service packages for businesses currently available in the Vietnamese market:
| Service packages | Cost (VND) | processing time | Suitable for |
|---|---|---|---|
| Basic Package | 18.000.000 – 22.000.000 | 15 – 20 days | Startups, Fanpage < 10K followers |
| Business Package | 25,000,000 – 35,000,000 | 10 - 15 days | SMEs in the growth stage |
| Premium Package | 40.000.000+ | 7 – 10 days | Businesses with extensive PR/media coverage |
Note, the above prices may vary depending on online presence and the amount of supporting verification data (media PR, business profiles, etc.). DPS.MEDIA always provides a tailored roadmap based on each business's readiness – from building a PR profile to technical verification support.
DPS.MEDIA's perspective: Small investment, long-term benefits
From DPS.MEDIA's strategic perspective – having accompanied over 5,400 SME businesses since 2017 – the blue tick is not just a badge of credibility, but an important business asset in an era where digital trust is eroding. This is an investment that can yield a quick return (usually after 1-2 months if combined with the right advertising campaigns and UX content), and is also a plus point in the eyes of partners and potential customers.
A rarely mentioned but extremely important factor: the blue tick helps protect your brand in the digital environment against increasingly sophisticated impersonation. With an investment less than a month’s ad budget, businesses can own an “authentication mark” that Facebook is tightening to ensure community quality.
- Suggestion: Combine the blue tick with PR/media strategies and Retargeting to optimize effectiveness.
- Contact the DPS.MEDIA team for verification orientation consulting & building a suitable brand profile.
Advice on choosing the right blue tick service package based on business goals and budget
Choose the right blue tick package to optimize investment efficiency
At DPS.MEDIA, we usually start consulting by clearly identifying core objectives of the business: Building a personal brand, establishing business credibility, or supporting product promotion activities. Each objective will suit a separate blue tick service structure. For example, with a startup in the beauty industry – where reputation and community reviews are vital, prioritizing a blue tick package with multi-platform verification will yield higher returns than just single Facebook verification.
For SMEs, balancing costs and benefits is the top priority. Therefore, the following criteria will help you make a wiser choice:
- Monthly budget: If your budget is under 10 million VND, choose the basic personal verification package.
- Brand presence level: For brands already present in the media (PR, press), you should invest in the business verification package with content verification.
- Maintenance and support capability: A subscription package with post-verification support usually has a higher ROI in the long term (according to brightlocal research, 72% of customers will trust a brand with official verification).
To help you visualize, below is a comparison table illustrating the three popular packages implemented by DPS.MEDIA for clients:
| Service packages | Suitable audience | Estimated cost | Completion time | Highlights |
|---|---|---|---|---|
| Personal Blue Tick | Influencers, personal experts | 8 – 12 million VND | 15 – 20 days | Easy to verify, requires reputation and press coverage |
| Business Blue Tick | Startups, local brands | 18 – 25 million VND | 20 – 30 days | Includes brand verification, media support |
| PR Combined Blue Tick Package | Businesses want to go viral with content | Over 35 million VND | 30 – 45 days | Blue tick + press coverage + SEO optimization for personal name |
Case study: In 2023, a DPS.MEDIA client in the domestic fashion sector doubled their order volume within just 60 days after implementing the blue tick + strategic PR package. They were brand-verified on Facebook and featured in over 12 specialized PR articles. According to Harvard Business Review, consumer trust increases by up to 391% when a brand has an “official” badge from a social media platform.
Collaboration process with DPS.MEDIA to optimize the effectiveness of Facebook blue tick implementation
Personalized strategy consulting according to brand objectives
Before starting any campaign, the DPS.MEDIA team will conduct a 1:1 consultation session to deeply understand brand activities, communication goals, and desired success metrics. As a Harvard Business Review (2022) study pointed out, personalization strategy (personalization strategy) helps increase campaign performance by 341% on social media platforms when implemented correctly. For example, in the case of a cosmetics client in Ho Chi Minh City, clearly identifying the right influencer and main message helped the account achieve a blue tick in just 9 working days, reaching over 1.2 million followers in the first month.
Effective communication coordination & account authentication
DPS.MEDIA deploys an integrated media support ecosystem to build a trustworthy public profile – this is a core factor for Meta to approve the blue tick. Using the strategy of Earned Media Mapping and enhancing presence on mainstream press, search engines, and relevant social media platforms, we ensure client accounts have sufficient “digital weight” before submitting the application. Additionally, our support team will simultaneously monitor the process – reducing the initial rejection rate to below 12% (the industry average is 30%).
Compare support packages to balance SMEs' budgets
| Service Package | Implementation Time | Estimated Cost | Suitable For |
|---|---|---|---|
| Starter | 15 – 25 days | 29 – 35 million VND | Individual/Emerging KOL |
| Growth | 12 – 18 days | 45 – 58 million VND | Small business, professional influencer |
| Premium | 7 – 12 days | 70 – 90 million VND | Businesses with regular PR activities |
Each package includes legal consulting support for documents, press verification, and reconciliation from Meta..We flexibly customize according to the actual needs of businesses, especially for SMEs – where budgets always need to be optimized but effectiveness cannot be reduced.
Strategies to maintain and leverage the power of the blue tick in digital marketing activities
Build a trustworthy content platform from the “blue tick”
From the perspective of DPS.MEDIA, the blue tick is not simply a ”verification mark” but also a “digital brand asset” – something that can expand influence and quickly build trust in the eyes of target customers. Maintaining this strength depends not only on upholding Meta’s original technical criteria, but also on how businesses integrate that trust into their content strategy. According to research from Harvard Business Review (2023), content associated with authenticity factors has a CTR index 41% higher than content without credible identification.
Below are ways to maintain and maximize the effectiveness of the blue tick in Digital Marketing campaigns:
- Consistent communication: Content needs to be built to accurately reflect the “brand voice” and match the image that the blue tick represents.
- Transparent information updates: Ensure that information on the fanpage is always carefully reviewed, avoiding the spread of controversial or misleading content.
- Leverage the blue tick for remarketing: Create a user group that interacts with a verified account to run a more “trustworthy” campaign.
Leverage the blue tick to expand the target customer funnel
Based on DPS.MEDIA’s experience supporting the implementation for over 5,400 SME businesses, especially the “Greening the YLORI domestic cosmetics brand” campaign (2023), we found: the blue tick plays a strong “entry point” role in brand recognition for cold audiences. We once helped YLORI increase conversion rates by 68% from their fanpage after just 4 weeks of implementing the Content & Ads package optimized for UI/UX around the verified brand.
One of the factors that made the campaign effective is:
- Designing top-of-funnel content that emphasizes legitimacy (verified brand).
- Using the blue tick as a highlight in Ads Creative & captions.
- Connecting the blue tick with official PR articles to create cross-recognition.
Comparison table of popular blue tick management deployment packages today
| Service packages | Implementation timeline | Suitable for | Commitment |
|---|---|---|---|
| Basic Package | 20 – 30 days | Individuals with press/PR coverage | Verification if profile is eligible (80%) |
| Business Package | 30 – 45 days | Brand with clear legal registration | Build content authority + verification |
| Premium Package by DPS | 15 – 25 days | SMEs needing strong brand positioning & scaling | All-in-one: Profile, PR, content, verification |
The major difference between the packages is not in the implementation speed, but in the ability to successfully convert the blue tick into conversion-driving assets. That’s why DPS.MEDIA always integrates a “synchronized content strategy” in the verification service – not just to get the blue tick, but also to ensure content quality matches the trust it brings.
Shared by DPS.MEDIA
Owning a blue tick on Facebook is not just a symbol but also a tool to elevate credibility and increase trust for the brand in the digital environment. Based on the comparison table of popular service packages, each business can choose the direction that suits their budget and communication goals.
However, before deciding to invest, SMEs need to clearly identify the true value that the blue tick brings – not just “looking more professional” but also contributing to boosting influence and improving advertising effectiveness and customer care on the platform. From DPS.MEDIA’s perspective, the blue tick is a part of the overall picture of building a digital brand. Owning it will maximize effectiveness when combined with a sharp content strategy, a methodical communication plan, and an understanding of user behavior.
If you are hesitating between service packages and need support to evaluate potential effectiveness, or want to build a long-term strategy for your presence on social networks – don’t hesitate to connect with our team of experts..
Leave a comment below to share your views, questions, or experiences about using the blue tick and personal/business branding tools. DPS.MEDIA is honored to accompany and listen to feedback from the marketing community and dynamic business owners.
