In the short video era, TikTok is a powerful amplifier helping big brands grow recognition and convert revenue. Building a long-term TikTok Ads plan is not simply about running ads, but is essentially a “strategic weapon” to lead the brand to dominate [...]
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As soon as users open the TikTok app, your brand can appear full screen, reaching millions of people instantly—that is the power of Brand Takeover Ads. According to data from TikTok For Business, this ad format has a 100% display rate and […]
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Are you diving into TikTok Marketing but not getting the expected results? 90% of SMEs in Vietnam fail when implementing TikTok because they make basic mistakes without realizing it. Early recognition of these common mistakes [...]
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Do you want to break sales records with Video Shopping on TikTok but don't know where to start? This is the new advertising tool that is creating a breakthrough for thousands of brands in Vietnam, especially in the fashion, cosmetics, and accessories industries. According to DSP.MEDIA aggregated data, [...]
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Choosing the right influencer on TikTok can determine 60-70% of the effectiveness of a product advertising campaign. With over 50 million monthly TikTok visits in Vietnam (according to DataReportal 2024), SMEs have the opportunity to reach millions of potential customers [...]
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TikTok Stories Ads are opening a new access channel, allowing SME businesses to create instant interactions with potential customers in a more natural and effective way. According to DPS.MEDIA's analysis, brands leveraging TikTok Stories Ads have recorded interaction rates [...]
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For Vietnamese SMEs looking for effective video production solutions in the digital environment, choosing between TikTok Studio and Capcut is a key factor that determines speed, quality, and creativity in marketing campaigns. In fact, just in 2023, [...]
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Right now, TikTok Shop is becoming a "golden land" for businesses wanting to expand their online sales channels with extraordinary growth speed. According to DataReportal 2024 statistics, up to 41.1 million TikTok users in Vietnam have purchased at least one product through this platform just [...]
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Did you know, the Video Completion Rate on TikTok is one of the key factors determining the effectiveness of ads and optimizing conversion costs? According to TikTok's internal statistics, ads with a Completion Rate over 70% help double the rate […]
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Linking Shopify with TikTok Shop not only helps businesses manage multi-channel sales more effectively but also maximizes the opportunity to reach 15 million young, dynamic users in Vietnam right on the TikTok platform. If you are looking for ways to expand the market and grow [...]
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Do you want to increase conversions from TikTok ads while still optimizing costs? Optimizing TikTok Pixel is the key to helping businesses accurately measure customer behavior, analyze performance, and thereby increase conversion rates by up to 30% compared to not using it [...]
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To optimize the effectiveness of multi-platform advertising, linking your TikTok account with Meta Ads is a strategic step that helps businesses synchronize data, manage campaigns centrally, and significantly improve conversion performance. In the era of “multiple touchpoints,” every second users change [...]
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BY: Minh Bảo
