{"id":40492,"date":"2026-08-30T14:26:01","date_gmt":"2026-08-30T07:26:01","guid":{"rendered":"https:\/\/dps.media\/tu-khoa-tut-top-sau-google-update\/"},"modified":"2026-08-30T14:26:01","modified_gmt":"2026-08-30T07:26:01","slug":"google-update-hou","status":"publish","type":"post","link":"https:\/\/dps.media\/zh\/google-update-hou\/","title":{"rendered":"Google \u66f4\u65b0\u540e\u5173\u952e\u8bcd\u6392\u540d\u4e0b\u964d\uff1a8 \u5c0f\u65f6\u5185\u8bfb\u61c2 SERP \u5e76\u6062\u590d\u6392\u540d\u7684 5 \u4e2a\u6b65\u9aa4"},"content":{"rendered":"<?xml encoding=\"utf-8\" ?><p><?xml encoding=\"utf-8\" ?><\/p><p>\u6bcf\u6b21 Google \u8fdb\u884c\u5927\u89c4\u6a21\u7b97\u6cd5\u626b\u63cf\u540e\uff0cSEO \u4ece\u4e1a\u8005\u901a\u5e38\u505a\u7684\u7b2c\u4e00\u4ef6\u4e8b\uff0c\u5c31\u662f\u7acb\u5373\u6253\u5f00 Google Search Console \u548c Ahrefs\uff0c\u770b\u7740\u4e00\u7247\u901a\u7ea2\u7684\u6d41\u91cf\u56fe\u8868\uff0c\u7136\u540e\u614c\u5fd9\u5bfb\u627e\u8865\u6551\u65b9\u6cd5\u3002\u5f88\u591a\u4eba\u6025\u7740\u5220\u9664\u6587\u7ae0\u3001\u6279\u91cf\u62d2\u7edd\u94fe\u63a5\uff0c\u6216\u8005\u4fee\u6539\u6574\u4e2a\u7f51\u7ad9\u7684\u6807\u9898\u6807\u7b7e\u3002\u4f46\u5982\u679c\u51b7\u9759\u89c2\u5bdf\u5b9e\u9645\u6570\u636e\uff0c\u4f60\u4f1a\u53d1\u73b0\u4e00\u4e2a\u4e8b\u5b9e\uff1a <strong>Google \u66f4\u65b0\u540e\u5173\u952e\u8bcd\u6392\u540d\u4e0b\u964d<\/strong> \u672a\u5fc5\u662f\u56e0\u4e3a\u7f51\u7ad9\u53d7\u5230\u4eba\u5de5\u5904\u7f5a\u6216\u906d\u9047\u5168\u7ad9\u5904\u7f5a\u3002.<\/p><p>\u4e8b\u5b9e\u4e0a\uff0c\u4ece\u6700\u8fd1\u4e00\u6b21\u91cd\u5927\u66f4\u65b0\u6765\u770b\uff0c\u4e00\u4e9b\u539f\u672c\u7a33\u5c45 Top 1 \u2013 Top 5 \u7684\u5173\u952e\u8bcd\u7a81\u7136\u8dcc\u81f3\u7b2c 2 \u9875\u3001\u7b2c 3 \u9875\uff08\u751a\u81f3\u8dcc\u51fa Top 50\uff09\uff0c\u901a\u5e38\u6e90\u4e8e Google \u91cd\u65b0\u5b9a\u4e49\u4e86 <em>Search Intent<\/em> \uff08\u641c\u7d22\u610f\u56fe\uff09\u3002\u5982\u679c\u4f60\u6b63\u9762\u4e34\u8fd9\u79cd\u60c5\u51b5\uff0c\u5c31\u8ba9\u6211\u4eec\u4e00\u8d77\u8ddf\u968f <a href=\"https:\/\/dps.media\/zh\/\">\u6574\u4f53SEO\u670d\u52a1<\/a> DPS.MEDIA.<\/p><p><iframe loading=\"lazy\" title=\"Google\u66f4\u65b0\u540e\u5173\u952e\u8bcd\u6392\u540d\u4e0b\u964d\uff1a8\u5c0f\u65f6\u5185\u901a\u8fc75\u6b65\u5206\u6790SERP\u6062\u590d\u6392\u540d\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/V4ctQSe8RpM?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p><p><script type=\"application\/ld+json\">{\n    \"@context\": \"https:\\\/\\\/schema.org\",\n    \"@type\": \"VideoObject\",\n    \"name\": \"T\\u1eeb Kh\\u00f3a T\\u1ee5t Top Sau Google Update: 5 B\\u01b0\\u1edbc \\u0110\\u1ecdc SERP K\\u00e9o H\\u1ea1ng L\\u1ea1i Trong 8 Gi\\u1edd\",\n    \"description\": \"Quy tr\\u00ecnh 5 b\\u01b0\\u1edbc th\\u1ef1c chi\\u1ebfn: \\u0111\\u1ecdc l\\u1ea1i SERP, t\\u00e1i c\\u1ea5u tr\\u00fac Outline, t\\u1ed1i \\u01b0u Onpage Value-First v\\u00e0 re-index sau Google Update th\\u00e1ng 8\\\/2026 \\u0111\\u1ec3 k\\u00e9o h\\u1ea1ng l\\u1ea1i trong 8 gi\\u1edd.\",\n    \"thumbnailUrl\": [\n        \"https:\\\/\\\/img.youtube.com\\\/vi\\\/V4ctQSe8RpM\\\/maxresdefault.jpg\",\n        \"https:\\\/\\\/img.youtube.com\\\/vi\\\/V4ctQSe8RpM\\\/hqdefault.jpg\"\n    ],\n    \"uploadDate\": \"2026-08-30T14:25:00+07:00\",\n    \"duration\": \"PT1M14S\",\n    \"embedUrl\": \"https:\\\/\\\/www.youtube.com\\\/embed\\\/V4ctQSe8RpM\",\n    \"url\": \"https:\\\/\\\/dps.media\\\/tu-khoa-tut-top-sau-google-update\\\/\",\n    \"publisher\": {\n        \"@type\": \"Organization\",\n        \"name\": \"DPS.MEDIA\",\n        \"url\": \"https:\\\/\\\/dps.media\",\n        \"logo\": {\n            \"@type\": \"ImageObject\",\n            \"url\": \"https:\\\/\\\/dps.media\\\/wp-content\\\/uploads\\\/2022\\\/01\\\/logo-dps.png\"\n        }\n    }\n}<\/script><\/p><h2>\u62c6\u89e3\u672c\u8d28\uff0c\u5e76\u901a\u8fc7\u9605\u8bfb SERP \u7684\u6d41\u7a0b\uff0c\u8ba9\u6392\u540d\u5728\u77ed\u77ed\u51e0\u5c0f\u65f6\u5185\u6062\u590d\u3002<\/h2><p>\u672c\u8f6e\u626b\u63cf\u7684\u672c\u8d28\uff1a\u5f53 Google \u76f4\u63a5\u9488\u5bf9 Scaled Content Abuse <strong>\u5728\u5f00\u59cb\u7740\u624b\u4fee\u590d\u5185\u5bb9\u4e4b\u524d\uff0c\u4f60\u9700\u8981\u5148\u6e05\u695a Google \u521a\u521a\u6539\u53d8\u4e86\u7b97\u6cd5\u4e2d\u7684\u4ec0\u4e48\u3002\u6700\u8fd1\u8fd9\u6b21\u66f4\u65b0\u9ad8\u5ea6\u805a\u7126\u4e8e<\/strong> Scaled Content Abuse.<\/p><p>\uff08\u5927\u89c4\u6a21\u5185\u5bb9\u6ee5\u7528\uff09\u653f\u7b56\u3002Google \u7684\u9996\u8981\u76ee\u6807\uff0c\u662f\u6e05\u7406\u90a3\u4e9b\u6279\u91cf\u751f\u4ea7\u5185\u5bb9\u5374\u7f3a\u4e4f\u5b9e\u9645\u4ef7\u503c\u7684\u7f51\u7ad9\u3002<\/p><ul>\n<li><strong>\u4ee5\u4e0b\u5185\u5bb9\u6a21\u5f0f\u76ee\u524d\u53d7\u5230\u7684\u5f71\u54cd\u6700\u4e3a\u4e25\u91cd\uff1a<\/strong> \u6a21\u677f\u5316\u62fc\u51d1\u5185\u5bb9\uff1a.<\/li>\n<li><strong>\u6bcf\u5929\u4f7f\u7528 AI \u751f\u6210\u6570\u767e\u751a\u81f3\u6570\u5343\u7bc7\u6587\u7ae0\uff0c\u53ea\u66f4\u6362\u4ea7\u54c1\u540d\u79f0\u6216\u7701\u5e02\u540d\u79f0\uff08\u4f8b\u5982\uff1a\u4e3a 63 \u4e2a\u7701\u5e02\u751f\u6210 63 \u7bc7\u6587\u7ae0\uff0c\u4f46\u5185\u90e8\u5185\u5bb9\u5b8c\u5168\u76f8\u540c\uff09\u3002<\/strong> \u4f2a\u88c5\u7684 Thin Content\uff1a.<\/li>\n<li><strong>\u6536\u96c6 Google Top 10 \u7684\u6570\u636e\uff0c\u518d\u4f7f\u7528 AI \u6539\u5199\uff08spin content\uff09\uff0c\u5c06\u6587\u7ae0\u62c9\u957f\u81f3 2,500 \u2013 3,500 \u5b57\uff0c\u5145\u65a5\u5197\u957f\u3001\u7a7a\u6d1e\u3001\u9648\u8bcd\u6ee5\u8c03\u7684\u5b9a\u4e49\uff0c\u5374\u6ca1\u6709\u76f4\u63a5\u89e3\u51b3\u8bfb\u8005\u7684\u95ee\u9898\u3002<\/strong> \u865a\u5047 Review \u548c\u62a5\u4ef7\uff1a.<\/li>\n<\/ul><p>\u6279\u91cf\u5236\u4f5c\u4ea7\u54c1\u5bf9\u6bd4\u3001\u4ea7\u54c1\u8bc4\u4ef7\u6216\u670d\u52a1\u62a5\u4ef7\u6587\u7ae0\uff0c\u5374\u6ca1\u6709\u53ef\u9a8c\u8bc1\u7684\u6570\u636e\u3001\u771f\u5b9e\u4f53\u9a8c\u6216\u5177\u4f53\u62a5\u4ef7\u3002 <a href=\"https:\/\/status.search.google.com\/incidents\/LEubPCm2octf2uMqCFKE\" target=\"_blank\" rel=\"noopener nofollow\">\u503c\u5f97\u6ce8\u610f\u7684\u662f\uff0c\u8fd9\u9879\u653f\u7b56\u9002\u7528\u4e8e\u6240\u6709\u5185\u5bb9\u521b\u5efa\u65b9\u5f0f\uff1a\u65e0\u8bba\u4f60\u4f7f\u7528\u81ea\u52a8\u5316\u5de5\u5177\u3001\u96c7\u4f63\u5185\u5bb9\u56e2\u961f\u624b\u5de5\u64b0\u5199\uff0c\u8fd8\u662f\u4e24\u8005\u7ed3\u5408\u3002\u53ea\u8981\u5185\u5bb9\u8868\u73b0\u51fa'\u5b57\u5f88\u591a\u4f46\u4ef7\u503c\u5f88\u5c11'\u7684\u7279\u5f81\uff0c\u7f51\u7ad9\u5c31\u53ef\u80fd\u7acb\u5373\u88ab\u7b97\u6cd5\u964d\u4f4e\u8d28\u91cf\u8bc4\u4ef7\u3002\u4f60\u53ef\u4ee5\u76f4\u63a5\u5728<\/a>.<\/p><p><img decoding=\"async\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2026\/08\/tu_khoa_tut_top_sau_google_upd_img2_1788067015287.png\" alt=\"Google \u66f4\u65b0\u540e\u5173\u952e\u8bcd\u6392\u540d\u4e0b\u964d\" style=\"display:block; margin:20px auto; max-width:100%; height:auto;\" title=\"\"><\/p><h2>Google Search Central Status Dashboard<\/h2><p>\u67e5\u770b\u7b97\u6cd5\u53d1\u5e03\u8fdb\u5ea6.<\/p><p>\u4e3a\u4ec0\u4e48 Google \u66f4\u65b0\u540e\u5173\u952e\u8bcd\u6392\u540d\u4e0b\u964d\uff0c\u5374\u4e0d\u4e00\u5b9a\u662f\u7f51\u7ad9\u88ab\u5904\u7f5a\uff1f<\/p><ul>\n<li><strong>\u8bb8\u591a\u7f51\u7ad9\u7ba1\u7406\u5458\u770b\u5230\u51e0\u7bc7\u6587\u7ae0\u6392\u540d\u4e0b\u964d\u540e\uff0c\u5c31\u6025\u5fd9\u65ad\u5b9a\u57df\u540d\u906d\u9047\u4e86\u4eba\u5de5\u64cd\u4f5c\uff08Manual Action\uff09\uff0c\u6216\u8005\u88ab\u7b97\u6cd5\u5b9e\u65bd\u4e86\u5168\u7ad9\u5904\u7f5a\uff08Site-wide penalty\uff09\u3002\u8fd9\u79cd\u5224\u65ad\u5f88\u5bb9\u6613\u5bfc\u81f4\u9519\u8bef\u51b3\u7b56\uff0c\u751a\u81f3\u7834\u574f\u539f\u672c\u8fd0\u884c\u7a33\u5b9a\u7684\u7f51\u7ad9\u7ed3\u6784\u3002<\/strong> \u8bf7\u5c06\u6392\u540d\u6570\u636e\u660e\u786e\u5212\u5206\u4e3a\u4e0d\u540c\u7ec4\u522b\uff1a.<\/li>\n<li><strong>\u7b2c 1 \u7ec4 \u2013 \u6574\u4e2a\u7f51\u7ad9\u6392\u540d\u4e0b\u964d\uff1a<\/strong> \u51e0\u4e4e\u6240\u6709\u9875\u9762\uff0c\u4ece\u9996\u9875\u3001\u5206\u7c7b\u9875\u5230\u6587\u7ae0\u9875\uff0c\u90fd\u5931\u53bb\u66dd\u5149\uff0c\u6d41\u91cf\u964d\u81f3 0\u3002\u8fd9\u79cd\u60c5\u51b5\u624d\u9700\u8981\u91cd\u70b9\u68c0\u67e5\u6280\u672f\u56e0\u7d20\uff08Technical SEO\uff09\u3001\u7b97\u6cd5\u5904\u7f5a\u6216\u6709\u95ee\u9898\u7684\u5916\u94fe\u6863\u6848\u3002.<\/li>\n<\/ul><p>\u7b2c 2 \u7ec4 \u2013 \u6309 URL \/ Intent \u5c40\u90e8\u4e0b\u964d\uff1a <strong>\u53ea\u6709\u5c11\u6570\u6587\u7ae0\u6216\u67d0\u4e00\u7ec4\u7279\u5b9a\u5173\u952e\u8bcd\u4ece Top 1 \u2013 5 \u8dcc\u81f3 Top 15 \u2013 30\uff0c\u800c\u5176\u4ed6\u9875\u9762\u4ecd\u4fdd\u6301\u539f\u6709\u6392\u540d\uff0c\u751a\u81f3\u7565\u6709\u63d0\u5347\u3002<\/strong> \u5982\u679c\u4f60\u5c5e\u4e8e\u7b2c 2 \u7ec4\uff0c\u90a3\u4e48 90% \u7684\u539f\u56e0\u5e76\u4e0d\u5728\u57df\u540d\uff0c\u800c\u5728\u4e8e.<\/p><h2>\u8fd9\u7bc7\u6587\u7ae0\u6ee1\u8db3\u7528\u6237\u641c\u7d22\u9700\u6c42\u7684\u65b9\u5f0f<\/h2><p>\u4e0e Google \u521a\u521a\u63a8\u4e0a\u6765\u7684\u7ade\u4e89\u5bf9\u624b\u76f8\u6bd4\u3002.<\/p><p>\u4e0d\u8981\u731c\u7b97\u6cd5\uff1a\u6253\u5f00 SERP\uff0c\u9605\u8bfb Top 1 \u5230 Top 5<\/p><ul>\n<li><strong>Google \u4ece\u4e0d\u4f1a\u516c\u5e03\u7b97\u6cd5\u66f4\u65b0\u7684\u6bcf\u4e00\u884c\u4ee3\u7801\u3002\u4f46\u6700\u51c6\u786e\u7684\u7b54\u6848\uff0c\u5176\u5b9e\u5c31\u5728\u5f53\u524d\u7684\u641c\u7d22\u7ed3\u679c\u9875\u9762\uff08SERP\uff09\u4e0a\u3002\u4e0e\u5176\u5750\u5728\u90a3\u91cc\u731c\u6d4b\uff0c\u7b2c\u4e00\u4ef6\u9700\u8981\u505a\u7684\u4e8b\uff0c\u662f\u6253\u5f00\u65e0\u75d5\u6807\u7b7e\u9875\u6216\u672a\u7ecf\u8fc7\u4e2a\u6027\u5316\u5904\u7406\u7684\u6392\u540d\u68c0\u67e5\u5de5\u5177\uff0c\u51c6\u786e\u641c\u7d22\u6392\u540d\u4e0b\u964d\u7684\u5173\u952e\u8bcd\uff0c\u5e76\u5206\u6790\u524d 5 \u4e2a\u7ed3\u679c\u3002<\/strong> \u5c06\u4f60\u7684\u6587\u7ae0\u4e0e\u65b0\u7684 Top 1 \u2013 5 \u5bf9\u6bd4\u65f6\uff0c\u8bf7\u63d0\u51fa\u4ee5\u4e0b\u95ee\u9898\uff1a <em>\u5b9e\u9645\u957f\u5ea6\u662f\u591a\u5c11\uff1f<\/em>, \u4e0d\u8981\u9ed8\u8ba4\u6587\u7ae0\u8d8a\u957f\u8d8a\u6709\u4f18\u52bf\u3002\u5728\u6700\u8fd1 To\u00e0n Th\u1eafng \u5de5\u4e1a\u8bbe\u5907\u9879\u76ee\u7684\u4e00\u4e2a\u5b9e\u9645\u6848\u4f8b\u4e2d\uff0c\u539f\u672c 2,800 \u5b57\u7684\u6587\u7ae0\u4ece Top 2 \u8dcc\u5230\u4e86 Top 23\u3002\u91cd\u65b0\u67e5\u770b SERP \u540e\u53d1\u73b0\uff0c\u65b0\u7684 Top 1 \u5230 Top 5 \u7ade\u4e89\u5bf9\u624b\u5e73\u5747\u53ea\u6709 600 \u2013 850 \u5b57\u3002\u65e7\u6587\u7ae0\u88ab\u8ba4\u4e3a\u8fc7\u4e8e\u5570\u55e6\uff0c\u585e\u5165\u4e86\u5927\u91cf\u591a\u4f59\u6587\u5b57\u3002.<\/li>\n<li><strong>\u7ade\u4e89\u5bf9\u624b\u9996\u5148\u56de\u7b54\u4e86\u4ec0\u4e48\uff1f<\/strong> \u4ed6\u4eec\u662f\u5426\u5728\u5f00\u5934 200 \u4e2a\u5b57\u5185\u76f4\u63a5\u7ed9\u51fa\u4ef7\u683c\u8868\u3001\u89e3\u51b3\u65b9\u6848\u6216\u7b80\u77ed\u7b54\u6848\uff1f\u8fd8\u662f\u50cf\u4f60\u4e00\u6837\u7528\u5197\u957f\u7684\u5f00\u573a\u767d\uff1f<\/li>\n<li><strong>\u7ade\u4e89\u5bf9\u624b\u53cd\u590d\u51fa\u73b0\u4e86\u54ea\u4e9b Heading \u6807\u7b7e\uff1f<\/strong> \u4f60\u7684\u6587\u7ae0\u9057\u6f0f\u4e86\u54ea\u4e9b\u5c0f\u8282\u3001\u6280\u672f\u53c2\u6570\u6216\u89c2\u70b9\uff1f<\/li>\n<li><strong>\u9605\u8bfb\u4f53\u9a8c\u4e0e\u4fe1\u606f\u683c\u5f0f\uff1a<\/strong> \u7ade\u4e89\u5bf9\u624b\u4f7f\u7528\u4e86\u5bf9\u6bd4\u8868\u3001\u5b9e\u9645\u89c6\u9891\u3001\u6e05\u5355\u8fd8\u662f\u7eaf\u6587\u672c\uff1f<\/li>\n<\/ul><p>\u4e00\u4e2a\u5f88\u57fa\u7840\u4f46\u8bb8\u591a\u7f51\u7ad9\u90fd\u4f1a\u9047\u5230\u7684\u95ee\u9898\uff1a\u91cd\u65b0\u68c0\u67e5 Onpage \u540e\u624d\u53d1\u73b0\uff0c\u540c\u4e00\u4e2a URL \u4e2d\u7adf\u7136\u5b58\u5728 2 \u2013 3 \u4e2a H1 \u6807\u7b7e\uff0c\u539f\u56e0\u53ef\u80fd\u662f\u4e3b\u9898\u6a21\u677f\u51b2\u7a81\u6216\u63d2\u4ef6\u914d\u7f6e\u9519\u8bef\uff0c\u5bfc\u81f4\u641c\u7d22\u673a\u5668\u4eba\u96be\u4ee5\u5224\u65ad\u4e3b\u8981\u4e3b\u9898\u3002.<\/p><h2>Google \u66f4\u65b0\u540e\u5173\u952e\u8bcd\u6392\u540d\u4e0b\u964d\u7684 8 \u5c0f\u65f6\u6551\u63f4\u6d41\u7a0b\uff1a5 \u4e2a\u6b65\u9aa4<\/h2><p>\u4ee5\u4e0b\u662f\u4e00\u5957\u7ecf\u8fc7\u5b9e\u6218\u9a8c\u8bc1\u7684\u5904\u7406\u6d41\u7a0b\uff0c\u66fe\u7528\u4e8e\u8ba9\u4e00\u7ec4\u4ece Top 3 \u8dcc\u81f3\u7b2c 3 \u9875\u7684\u5173\u952e\u8bcd\uff0c\u5728 Google \u5b8c\u6210\u626b\u63cf\u540e\u7684\u77ed\u77ed 8 \u5c0f\u65f6\u5185\u6062\u590d\u81f3 Top 5\u3002.<\/p><h3>\u7b2c 1 \u6b65\uff1a\u5206\u6790\u5185\u5bb9\u5dee\u8ddd\uff08\u771f\u6b63\u7684 Content Gap\uff09<\/h3><p>\u5f88\u591a\u4eba\u8bef\u89e3\u4e86 Content Gap \u7684\u6982\u5ff5\uff1a\u4e00\u770b\u5230\u7ade\u4e89\u5bf9\u624b\u6709\u67d0\u4e2a\u5173\u952e\u8bcd\uff0c\u5c31\u60f3\u65b9\u8bbe\u6cd5\u628a\u5b83\u585e\u8fdb\u6587\u7ae0\u3002\u4f46 Content Gap \u7684\u672c\u8d28\u662f <strong>\u6ee1\u8db3\u7528\u6237\u9700\u6c42\u7684\u4fe1\u606f\u7f3a\u53e3<\/strong>.<\/p><p>\u4f8b\u5982\uff1a\u5bf9\u4e8e\u5bfb\u627e B2B \u4ea7\u54c1\u8d2d\u4e70\u4fe1\u606f\u7684\u67e5\u8be2\uff0c\u8bfb\u8005\u4e0d\u4ec5\u60f3\u77e5\u9053'\u8fd9\u4e2a\u4ea7\u54c1\u662f\u4ec0\u4e48\u201c\u3002\u4ed6\u4eec\u8fd8\u5e0c\u671b\u7acb\u5373\u77e5\u9053\uff1a\u4ef7\u683c\u662f\u591a\u5c11\u3001\u9002\u7528\u4e8e\u591a\u5927\u89c4\u6a21\u7684\u5de5\u5382\u3001\u8fd0\u8425\u65f6\u5e38\u89c1\u54ea\u4e9b\u9519\u8bef\uff0c\u4ee5\u53ca\u54ea\u4e9b\u60c5\u51b5\u4e0b\u4e0d\u5e94\u8be5\u4f7f\u7528\u3002\u53ea\u6709\u8865\u5145\u8fd9\u4e9b\u51c6\u786e\u7684\u7b54\u6848\uff0c\u624d\u662f\u771f\u6b63\u586b\u8865\u5185\u5bb9\u7f3a\u53e3\u3002.<\/p><h3>\u7b2c 2 \u6b65\uff1a\u4ece\u5934\u91cd\u5199 Outline\uff08\u91cd\u65b0\u6784\u5efa\u4fe1\u606f\u6d41\uff09<\/h3><p>\u4e0d\u8981\u53ea\u5728\u65e7\u6587\u7ae0\u4e2d\u4e1c\u62fc\u897f\u51d1\u51e0\u53e5\u8bdd\u3002\u6253\u5f00\u4e00\u4e2a\u7a7a\u767d\u6587\u4ef6\uff0c\u91cd\u65b0\u5236\u5b9a\u5b8c\u6574\u7684\u5927\u7eb2\uff08Outline\uff09\uff0c\u5c31\u50cf\u4f60\u7b2c\u4e00\u6b21\u5199\u8fd9\u7bc7\u6587\u7ae0\u4e00\u6837\uff1a<\/p><ul>\n<li><strong>\u5c06\u6700\u91cd\u8981\u7684\u4fe1\u606f\u653e\u5728\u6700\u524d\u9762\uff1a<\/strong> \u4ef7\u683c\u8868\u3001\u76f4\u63a5\u7b54\u6848\u6216\u89e3\u51b3\u65b9\u6848\u6458\u8981\uff0c\u5e94\u5728\u7b80\u77ed\u7684\u5f00\u573a\u90e8\u5206\u4e4b\u540e\u7acb\u5373\u51fa\u73b0\u3002.<\/li>\n<li><strong>\u5220\u9664 100% \u591a\u4f59\u7684\u4ecb\u7ecd\uff1a<\/strong> \u5220\u9664\u6240\u6709\u4eba\u90fd\u77e5\u9053\u7684\u663e\u800c\u6613\u89c1\u7684\u5b9a\u4e49\u6bb5\u843d\u3002\u5c06\u7bc7\u5e45\u4ece 2,800 \u5b57\u7f29\u77ed\u81f3 800 \u2013 1,000 \u5b57\uff0c\u505a\u5230\u7b80\u6d01\u3001\u51dd\u7ec3\u3002.<\/li>\n<li><strong>\u5408\u5e76\u91cd\u590d\u7684\u5c0f\u8282\uff1a<\/strong> \u5c06\u96f6\u6563\u89c2\u70b9\u6574\u5408\u5230\u4e00\u4e2a\u76f4\u89c2\u7684\u6c47\u603b\u8868\u4e2d\uff0c\u800c\u4e0d\u662f\u62c6\u6210\u8bb8\u591a\u96f6\u6563\u7684\u6bb5\u843d\u3002.<\/li>\n<\/ul><h3>\u7b2c 3 \u6b65\uff1a\u4f18\u5316 Onpage \u5e76\u8865\u5145\u591a\u5a92\u4f53\u8d44\u4ea7<\/h3><p>\u6309\u7167\u65b0\u7684\u5927\u7eb2\u91cd\u5199\u5185\u5bb9\u540e\uff0c\u7ee7\u7eed\u8c03\u6574\u9875\u9762\u4e0a\u7684\u6280\u672f\u8981\u7d20\uff1a<\/p><ul>\n<li>\u89c4\u8303 Heading \u6807\u7b7e\u4f53\u7cfb\uff08\u4ec5\u4fdd\u7559 1 \u4e2a H1 \u6807\u7b7e\uff0c\u5e76\u6839\u636e\u601d\u7ef4\u903b\u8f91\u5408\u7406\u5206\u914d H2 \u548c H3 \u6807\u7b7e\uff09\u3002.<\/li>\n<li>\u91cd\u65b0\u8bbe\u8ba1\u72ec\u5bb6\u63d2\u56fe\uff0c\u5e76\u8bbe\u7f6e <code class=\"notranslate no-translate\" data-no-translation=\"\">alt<\/code> \u51c6\u786e\u63cf\u8ff0\u56fe\u7247\u5185\u5bb9\u3002.<\/li>\n<li>\u52a0\u5165\u77ed\u89c6\u9891\u6216\u76f4\u89c2\u7684\u5bf9\u6bd4\u8868\uff0c\u4ee5\u63d0\u9ad8\u7528\u6237\u505c\u7559\u65f6\u95f4\uff08\u589e\u52a0 Dwell Time \u5e76\u964d\u4f4e Bounce Rate\uff09\u3002.<\/li>\n<li>\u91cd\u65b0\u8c03\u6574\u5185\u90e8\u94fe\u63a5\u7f51\u7edc\uff08Internal Link\uff09\uff0c\u5c06\u76f8\u5173\u9875\u9762\u7684\u6743\u91cd\u4f20\u9012\u81f3\u521a\u521a\u4f18\u5316\u7684\u9875\u9762\u3002.<\/li>\n<\/ul><h3>\u7b2c 4 \u6b65\uff1a\u91cd\u65b0\u63d0\u4ea4 URL\uff0c\u8ba9 Google \u6293\u53d6\u6570\u636e<\/h3><p>\u5f53\u6587\u7ae0\u5b8c\u6210\u5b9e\u8d28\u6027\u66f4\u65b0\u540e\uff0c\u901a\u8fc7 Google Search Console \u6216\u9ad8\u901f Indexing \u670d\u52a1\u63d0\u4ea4\u91cd\u65b0\u7d22\u5f15\u8bf7\u6c42\uff0c\u8ba9\u641c\u7d22\u673a\u5668\u4eba\u5c3d\u5feb\u8bc6\u522b\u65b0\u7684\u5185\u5bb9\u7ed3\u6784\u3002.<\/p><h3>\u7b2c 5 \u6b65\uff1a\u8861\u91cf\u5e76\u8ddf\u8e2a SERP \u6ce2\u52a8<\/h3><p>\u63d0\u4ea4\u540e\uff0c\u7ee7\u7eed\u8ddf\u8e2a <a href=\"https:\/\/dps.media\/zh\/google-update-hou\/\">Google \u66f4\u65b0\u540e\u5173\u952e\u8bcd\u6392\u540d\u4e0b\u964d<\/a> \u5728 24 \u5230 48 \u5c0f\u65f6\u5185\u7684\u6392\u540d\u53d8\u5316\u3002\u5f53\u5185\u5bb9\u5df2\u7ecf\u51c6\u786e\u6ee1\u8db3 SERP \u65b0\u7684 Search Intent \u540e\uff0c\u6392\u540d\u901a\u5e38\u4f1a\u975e\u5e38\u8fc5\u901f\u5730\u91cd\u65b0\u4e0a\u6da8\u3002.<\/p><h2>\u5bf9\u7167\u8868\uff1aGoogle \u66f4\u65b0\u540e\u7684\u5e38\u89c1\u9519\u8bef vs \u6b63\u786e\u884c\u52a8<\/h2><table style=\"width:100%; border-collapse:collapse; margin:20px 0;\">\n<thead>\n<tr style=\"background:#151577; color:#fff;\">\n<th style=\"padding:12px; border:1px solid #ddd; text-align:left;\">\u9519\u8bef\u884c\u52a8\uff08\u6050\u614c\uff09<\/th>\n<th style=\"padding:12px; border:1px solid #ddd; text-align:left;\">\u6b63\u786e\u7684\u5b9e\u6218\u884c\u52a8<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr style=\"background:#f9f9f9;\">\n<td style=\"padding:10px; border:1px solid #ddd;\">\u4fee\u6539\u6574\u4e2a\u7f51\u7ad9\u7684 Title\u3001Heading \u5e76\u5220\u9664\u6587\u7ae0\u3002.<\/td>\n<td style=\"padding:10px; border:1px solid #ddd;\">\u5bf9\u5173\u952e\u8bcd\u8fdb\u884c\u5206\u7c7b\uff0c\u53ea\u9694\u79bb\u5e76\u5904\u7406\u53d7\u5230\u5c40\u90e8\u5f71\u54cd\u7684 URL\u3002.<\/td>\n<\/tr>\n<tr>\n<td style=\"padding:10px; border:1px solid #ddd;\">\u8bd5\u56fe\u589e\u52a0 1,000 \u2013 2,000 \u5b57\uff0c\u8ba9\u6587\u7ae0\u6bd4\u7ade\u4e89\u5bf9\u624b\u66f4\u957f\u3002.<\/td>\n<td style=\"padding:10px; border:1px solid #ddd;\">\u5220\u51cf\u5197\u4f59\u5185\u5bb9\uff0c\u7f29\u77ed\u7bc7\u5e45\uff0c\u5e76\u4e13\u6ce8\u4e8e\u51c6\u786e\u56de\u7b54\u6838\u5fc3\u95ee\u9898\u3002.<\/td>\n<\/tr>\n<tr style=\"background:#f9f9f9;\">\n<td style=\"padding:10px; border:1px solid #ddd;\">\u56e0\u4e3a\u8ba4\u4e3a\u53d7\u5230\u5783\u573e\u94fe\u63a5\u5f71\u54cd\uff0c\u5c31\u6025\u4e8e\u6279\u91cf\u62d2\u7edd\u5916\u94fe\u3002.<\/td>\n<td style=\"padding:10px; border:1px solid #ddd;\">\u4ed4\u7ec6\u9605\u8bfb SERP \u4e0a\u7684 Top 1 \u2013 5\uff0c\u5bfb\u627e Content Gap \u548c\u65b0\u7684\u5927\u7eb2\u7ed3\u6784\u3002.<\/td>\n<\/tr>\n<tr>\n<td style=\"padding:10px; border:1px solid #ddd;\">\u731c\u6d4b\u7b97\u6cd5\u5e76\u88ab\u52a8\u7b49\u5f85\u6570\u6708\u3002.<\/td>\n<td style=\"padding:10px; border:1px solid #ddd;\">\u91cd\u65b0\u505a\u597d Onpage\uff0c\u66f4\u65b0\u4ef7\u683c\u8868\/\u5a92\u4f53\u5185\u5bb9\uff0c\u91cd\u65b0\u63d0\u4ea4 URL\uff0c\u5e76\u8ddf\u8e2a\u6062\u590d\u60c5\u51b5\u3002.<\/td>\n<\/tr>\n<\/tbody>\n<\/table><p><img decoding=\"async\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2026\/08\/tu_khoa_tut_top_sau_google_upd_img3_1788067159017.png\" alt=\"Google \u66f4\u65b0\u540e\u5173\u952e\u8bcd\u6392\u540d\u4e0b\u964d\" style=\"display:block; margin:20px auto; max-width:100%; height:auto;\" title=\"\"><\/p><h2>\u7ed3\u8bba<\/h2><p>\u6bcf\u6b21 Google \u66f4\u65b0\u540e\u7684 SEO \u7ade\u4e89\uff0c\u4e0d\u5c5e\u4e8e\u4fee\u6539\u6700\u591a\u7684\u4eba\uff0c\u800c\u5c5e\u4e8e\u6700\u51c6\u786e\u5206\u6790 SERP \u7684\u4eba\u3002\u5f53\u5173\u952e\u8bcd\u6392\u540d\u53d1\u751f\u6ce2\u52a8\u65f6\uff0c\u8bf7\u4fdd\u6301\u51b7\u9759\uff0c\u7d27\u8ddf\u7528\u6237\u7684\u641c\u7d22\u610f\u56fe\uff0c\u5e76\u4ee5\u5b9e\u8d28\u4ef7\u503c\u4e3a\u5bfc\u5411\u7cbe\u7b80\u5185\u5bb9\u3002.<\/p><p>\u5982\u679c\u4f60\u7684\u4f01\u4e1a\u76ee\u524d\u6b63\u5728\u4e3a\u7ef4\u6301\u5173\u952e\u8bcd\u6392\u540d\u800c\u82e6\u607c\uff0c\u6216\u8005\u9700\u8981\u4e00\u5957\u7cfb\u7edf\u3001\u4e13\u4e1a\u7684\u6574\u4f53 SEO \u7b56\u7565\uff0c\u4ee5\u957f\u671f\u5e94\u5bf9\u6bcf\u4e00\u6b21\u7b97\u6cd5\u66f4\u65b0\uff0c\u8bf7\u7acb\u5373\u8054\u7cfb <strong>DPS\u5a92\u4f53<\/strong>:<\/p><ul>\n<li><strong>\u54a8\u8be2\u70ed\u7ebf \/ Zalo\uff1a<\/strong> <strong>0961545445<\/strong><\/li>\n<li><strong>\u5730\u5740\uff1a<\/strong> 56 Nguy\u1ec5n \u0110\u00ecnh Chi\u1ec3u\uff0cT\u00e2n \u0110\u1ecbnh\u574a\uff0c\u7b2c1\u90e1\uff0c\u80e1\u5fd7\u660e\u5e02<\/li>\n<li><strong>\u7f51\u7ad9\uff1a<\/strong> <a href=\"https:\/\/dps.media\/zh\/\">https:\/\/dps.media<\/a><\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>Sau m\u1ed7i \u0111\u1ee3t qu\u00e9t thu\u1eadt to\u00e1n l\u1edbn c\u1ee7a Google, vi\u1ec7c \u0111\u1ea7u ti\u00ean d\u00e2n l\u00e0m SEO th\u01b0\u1eddng l\u00e0m l\u00e0 m\u1edf ngay Google Search Console v\u00e0 Ahrefs, nh\u00ecn bi\u1ec3u \u0111\u1ed3 traffic \u0111\u1ecf r\u1ef1c r\u1ed3i h\u1ed1t ho\u1ea3ng t\u00ecm c\u00e1ch ch\u1eefa ch\u00e1y. 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