{"id":37074,"date":"2026-02-23T14:02:45","date_gmt":"2026-02-23T07:02:45","guid":{"rendered":"https:\/\/dps.media\/?p=37074"},"modified":"2026-02-23T15:49:58","modified_gmt":"2026-02-23T08:49:58","slug":"2026-nian-yue-nan-shi-shang-xing-ye-bao-gao","status":"publish","type":"post","link":"https:\/\/dps.media\/zh\/2026-nian-yue-nan-shi-shang-xing-ye-bao-gao\/","title":{"rendered":"2026\u5e74\u8d8a\u5357\u65f6\u5c1a\u884c\u4e1a\u62a5\u544a"},"content":{"rendered":"<style>\n#dps-isolated-root * { margin: 0; padding: 0; box-sizing: border-box; font-family: inherit; }\n#dps-isolated-root { background-color: #f3f4f6; color: #1f2937; line-height: 1.6; }\n#dps-isolated-root .dps-i-bg-primary { background-color: #1e1b4b; }\n#dps-isolated-root .dps-i-text-white { color: #ffffff; }\n#dps-isolated-root .dps-i-py-12 { padding-top: 3rem; padding-bottom: 3rem; }\n#dps-isolated-root .dps-i-px-4 { padding-left: 1rem; padding-right: 1rem; }\n#dps-isolated-root .dps-i-shadow-lg { box-shadow: 0 10px 15px -3px rgba(0, 0, 0, 0.1), 0 4px 6px -2px rgba(0, 0, 0, 0.05); }\n#dps-isolated-root .dps-i-max-w-6xl { max-width: 72rem; margin-left: auto; margin-right: auto; }\n#dps-isolated-root .dps-i-text-center { text-align: center; }\n#dps-isolated-root .dps-i-badge { display: inline-block; background-color: #ec4899; color: #ffffff; font-size: 0.75rem; font-weight: 700; padding: 0.25rem 0.75rem; border-radius: 9999px; margin-bottom: 1rem; letter-spacing: 0.025em; text-transform: uppercase; }\n#dps-isolated-root .dps-i-h1 { font-size: 2.25rem; font-weight: 800; margin-bottom: 1rem; line-height: 1.2; }\n@media (min-width: 768px) { #dps-isolated-root .dps-i-h1 { font-size: 3.75rem; } }\n#dps-isolated-root .dps-i-md-hidden { display: inline; }\n@media (min-width: 768px) { #dps-isolated-root .dps-i-md-hidden { display: none; } }\n#dps-isolated-root .dps-i-text-cyan { color: #06b6d4; }\n#dps-isolated-root .dps-i-subtitle { font-size: 1.125rem; color: #d1d5db; max-width: 48rem; margin-left: auto; margin-right: auto; }\n@media (min-width: 768px) { #dps-isolated-root .dps-i-subtitle { font-size: 1.25rem; } }\n#dps-isolated-root .dps-i-main { max-width: 80rem; margin-left: auto; margin-right: auto; padding: 1rem; display: flex; flex-direction: column; gap: 3rem; }\n@media (min-width: 768px) { #dps-isolated-root .dps-i-main { padding: 2rem; } }\n#dps-isolated-root .dps-i-section-title-wrap { margin-bottom: 1.5rem; border-left: 4px solid #ec4899; padding-left: 1rem; }\n#dps-isolated-root .dps-i-h2 { font-size: 1.875rem; font-weight: 700; color: #1e1b4b; line-height: 1.3; }\n#dps-isolated-root .dps-i-p { color: #4b5563; margin-top: 0.5rem; text-align: justify; }\n#dps-isolated-root .dps-i-grid-3 { display: grid; grid-template-columns: repeat(1, minmax(0, 1fr)); gap: 1.5rem; margin-bottom: 2rem; }\n@media (min-width: 768px) { #dps-isolated-root .dps-i-grid-3 { grid-template-columns: repeat(3, minmax(0, 1fr)); } }\n#dps-isolated-root .dps-i-card { background-color: #ffffff; padding: 1.5rem; border-radius: 0.75rem; box-shadow: 0 4px 6px -1px rgba(0, 0, 0, 0.1), 0 2px 4px -1px rgba(0, 0, 0, 0.06); transition: transform 0.2s ease, box-shadow 0.2s ease; }\n#dps-isolated-root .dps-i-card-hover:hover { transform: translateY(-5px); box-shadow: 0 10px 15px -3px rgba(0, 0, 0, 0.1), 0 4px 6px -2px rgba(0, 0, 0, 0.05); }\n#dps-isolated-root .dps-i-border-t-cyan { border-top: 4px solid #06b6d4; }\n#dps-isolated-root .dps-i-border-t-pink { border-top: 4px solid #ec4899; }\n#dps-isolated-root .dps-i-border-t-dark { border-top: 4px solid #1e1b4b; }\n#dps-isolated-root .dps-i-stat-label { color: #6b7280; font-size: 0.875rem; font-weight: 600; text-transform: uppercase; }\n#dps-isolated-root .dps-i-stat-value { font-size: 2.25rem; font-weight: 700; color: #1e1b4b; margin-top: 0.5rem; }\n#dps-isolated-root .dps-i-stat-trend-up { color: #22c55e; font-size: 0.875rem; font-weight: 500; margin-top: 0.25rem; }\n#dps-isolated-root .dps-i-stat-trend-neutral { color: #6b7280; font-size: 0.875rem; font-weight: 500; margin-top: 0.25rem; }\n#dps-isolated-root .dps-i-h3 { font-size: 1.25rem; font-weight: 700; color: #1e1b4b; margin-bottom: 1rem; }\n#dps-isolated-root .dps-i-chart-note { font-size: 0.875rem; color: #6b7280; margin-bottom: 1.5rem; }\n#dps-isolated-root .dps-i-chart-container { position: relative; width: 100%; max-width: 600px; margin-left: auto; margin-right: auto; height: 350px; max-height: 400px; }\n@media (max-width: 640px) { #dps-isolated-root .dps-i-chart-container { height: 300px; } }\n#dps-isolated-root .dps-i-chart-insight { font-size: 0.875rem; text-align: center; font-style: italic; color: #6b7280; margin-top: 1rem; background-color: #f9fafb; padding: 0.5rem; border-radius: 0.25rem; }\n#dps-isolated-root .dps-i-insight-bold { font-weight: 700; }\n#dps-isolated-root .dps-i-grid-2 { display: grid; grid-template-columns: repeat(1, minmax(0, 1fr)); gap: 2rem; }\n@media (min-width: 768px) { #dps-isolated-root .dps-i-grid-2 { grid-template-columns: repeat(2, minmax(0, 1fr)); } }\n#dps-isolated-root .dps-i-flex-col-center { display: flex; flex-direction: column; justify-content: center; }\n#dps-isolated-root .dps-i-border-l-cyan { border-left: 4px solid #06b6d4; padding-left: 1rem; margin-bottom: 1rem; }\n#dps-isolated-root .dps-i-ul { display: flex; flex-direction: column; gap: 0.75rem; }\n#dps-isolated-root .dps-i-li { display: flex; align-items: flex-start; }\n#dps-isolated-root .dps-i-dot-dark { width: 0.75rem; height: 0.75rem; border-radius: 9999px; background-color: #1e1b4b; margin-right: 0.5rem; flex-shrink: 0; margin-top: 0.3rem; }\n#dps-isolated-root .dps-i-dot-pink { width: 0.75rem; height: 0.75rem; border-radius: 9999px; background-color: #ec4899; margin-right: 0.5rem; flex-shrink: 0; margin-top: 0.3rem; }\n#dps-isolated-root .dps-i-dot-cyan { width: 0.75rem; height: 0.75rem; border-radius: 9999px; background-color: #06b6d4; margin-right: 0.5rem; flex-shrink: 0; margin-top: 0.3rem; }\n#dps-isolated-root .dps-i-li-label { font-weight: 600; width: 6rem; flex-shrink: 0; }\n#dps-isolated-root .dps-i-li-desc { color: #4b5563; }\n#dps-isolated-root .dps-i-insight-box { margin-top: 1rem; padding: 1rem; background-color: #eff6ff; border-radius: 0.5rem; border: 1px solid #dbeafe; }\n#dps-isolated-root .dps-i-insight-box-text { font-size: 0.875rem; color: #1e1b4b; }\n#dps-isolated-root .dps-i-insight-box-bold { font-weight: 700; color: #ec4899; }\n#dps-isolated-root .dps-i-tech-section { background-color: #1e1b4b; color: #ffffff; padding: 2rem; border-radius: 1rem; box-shadow: 0 20px 25px -5px rgba(0, 0, 0, 0.1), 0 10px 10px -5px rgba(0, 0, 0, 0.04); }\n#dps-isolated-root .dps-i-tech-title { font-size: 1.875rem; font-weight: 700; color: #06b6d4; margin-bottom: 1rem; }\n#dps-isolated-root .dps-i-tech-desc { color: #d1d5db; margin-bottom: 1.5rem; line-height: 1.625; text-align: justify; }\n#dps-isolated-root .dps-i-tech-list { display: flex; flex-direction: column; gap: 1rem; }\n#dps-isolated-root .dps-i-tech-item { display: flex; align-items: flex-start; }\n#dps-isolated-root .dps-i-tech-icon { font-size: 1.5rem; margin-right: 0.75rem; }\n#dps-isolated-root .dps-i-h4 { font-weight: 700; color: #ec4899; }\n#dps-isolated-root .dps-i-tech-item-desc { font-size: 0.875rem; color: #9ca3af; }\n#dps-isolated-root .dps-i-glass { background-color: rgba(255, 255, 255, 0.1); padding: 1rem; border-radius: 0.75rem; backdrop-filter: blur(4px); }\n#dps-isolated-root .dps-i-glass-title { font-size: 1.125rem; font-weight: 700; text-align: center; margin-bottom: 0.5rem; color: #ffffff; }\n\n#dps-isolated-root .dps-i-sup { vertical-align: super; font-size: 0.75rem; }\n#dps-isolated-root .dps-i-link { color: #06b6d4; cursor: pointer; font-weight: 700; padding: 0.125rem 0.25rem; }\n#dps-isolated-root .dps-i-link:hover, #dps-isolated-root .dps-i-link:focus { color: #ec4899; outline: 2px solid #ec4899; border-radius: 0.25rem; text-decoration: underline; background-color: rgba(236, 72, 153, 0.1); }\n#dps-isolated-root .dps-i-strong { font-weight: 700; color: #1e1b4b; }\n\n\/* B\u00c1O C\u00c1O TO\u00c0N V\u0102N STYLES *\/\n#dps-isolated-root .dps-i-full-report { background-color: #ffffff; padding: 2.5rem; border-radius: 0.75rem; box-shadow: 0 10px 15px -3px rgba(0, 0, 0, 0.1); margin-top: 4rem; border-top: 6px solid #1e1b4b; }\n#dps-isolated-root .dps-i-report-title { font-size: 2rem; font-weight: 800; color: #1e1b4b; border-bottom: 2px solid #e5e7eb; padding-bottom: 1rem; margin-bottom: 2rem; text-align: center; text-transform: uppercase; }\n#dps-isolated-root .dps-i-report-content { color: #374151; font-size: 1.05rem; line-height: 1.8; display: flex; flex-direction: column; gap: 1.25rem; }\n#dps-isolated-root .dps-i-report-h { font-size: 1.5rem; font-weight: 800; color: #1e1b4b; margin-top: 2rem; margin-bottom: 0.5rem; border-left: 4px solid #06b6d4; padding-left: 1rem; }\n#dps-isolated-root .dps-i-report-h-sub { font-size: 1.125rem; font-weight: 700; color: #ec4899; margin-top: 1rem; }\n#dps-isolated-root .dps-i-report-list { display: flex; flex-direction: column; gap: 0.75rem; padding-left: 1.5rem; }\n#dps-isolated-root .dps-i-swot-li-wrap { display: flex; align-items: flex-start; }\n#dps-isolated-root .dps-i-swot-li-dot { content: \"\u2022\"; color: #9ca3af; margin-right: 0.5rem; font-size: 1.2rem; line-height: 1.5; }\n\n\/* REFERENCES SECTION STYLES *\/\n#dps-isolated-root .dps-i-ref-section { margin-top: 4rem; padding-top: 2rem; border-top: 2px dashed #d1d5db; }\n#dps-isolated-root .dps-i-ref-header { font-size: 1.5rem; font-weight: 700; color: #1f2937; margin-bottom: 1.5rem; display: flex; align-items: center; }\n#dps-isolated-root .dps-i-ref-header-icon { margin-right: 0.5rem; color: #ec4899; font-size: 1.75rem; }\n#dps-isolated-root .dps-i-ref-list { display: flex; flex-direction: column; gap: 1.25rem; }\n#dps-isolated-root .dps-i-ref-item { display: flex; flex-direction: column; gap: 0.5rem; padding: 1.25rem; background-color: #f8fafc; border-radius: 0.5rem; border-left: 4px solid #cbd5e1; transition: border-color 0.2s ease, background-color 0.2s ease; scroll-margin-top: 40px; }\n#dps-isolated-root .dps-i-ref-item:hover { border-color: #ec4899; background-color: #fdf2f8; }\n#dps-isolated-root .dps-i-ref-title { font-weight: 700; color: #1f2937; font-size: 1.1rem; }\n#dps-isolated-root .dps-i-ref-desc { font-size: 0.95rem; color: #4b5563; }\n#dps-isolated-root .dps-i-ref-ext-link { font-size: 0.875rem; color: #2563eb; cursor: pointer; text-decoration: underline; word-break: break-all; margin-top: 0.25rem; display: inline-block; width: fit-content; font-weight: 500; }\n#dps-isolated-root .dps-i-ref-ext-link:hover { color: #1d4ed8; }\n\n#dps-isolated-root .dps-i-footer { background-color: #1f2937; color: #9ca3af; padding: 2rem; text-align: center; margin-top: 3rem; }\n#dps-isolated-root .dps-i-footer-text { margin-bottom: 0.5rem; font-size: 0.875rem; }\n#dps-isolated-root .dps-i-dots-container { margin-top: 1rem; display: flex; justify-content: center; gap: 0.5rem; }\n<\/style>\n\n<div id=\"dps-isolated-root\">\n    <!-- HERO SECTION -->\n    <div class=\"dps-i-bg-primary dps-i-text-white dps-i-py-12 dps-i-px-4 dps-i-shadow-lg\">\n        <div class=\"dps-i-max-w-6xl dps-i-text-center\">\n            <span class=\"dps-i-badge\">\u6df1\u5ea6\u5206\u6790\u62a5\u544a<\/span>\n            <div class=\"dps-i-h1\">\n                \u65f6\u5c1a\u884c\u4e1a <br class=\"dps-i-md-hidden\">\u8d8a\u5357 <span class=\"dps-i-text-cyan\">2026<\/span>\n            <\/div>\n            <div class=\"dps-i-subtitle\">\n                \u201c\u7eff\u8272\u65f6\u5c1a\u201d\u65f6\u4ee3\u3001\u865a\u62df\u8bd5\u8863\u6280\u672f (AI) \u4ee5\u53ca\u5728\u5168\u7403\u4f9b\u5e94\u94fe\u91cd\u7ec4\u80cc\u666f\u4e0b\u672c\u571f\u54c1\u724c (Local Brand) \u7684\u5f3a\u52b2\u5d1b\u8d77\u3002.\n            <\/div>\n        <\/div>\n    <\/div>\n\n    <div class=\"dps-i-main\">\n        <!-- INFOGRAPHIC SECTION 1 -->\n        <div class=\"dps-i-section\">\n            <div class=\"dps-i-section-title-wrap\">\n                <div class=\"dps-i-h2\">1. 2025-2026\u5e74\u5e02\u573a\u6982\u51b5<\/div>\n                <div class=\"dps-i-p\">\n                    2025\u5e74\u6807\u5fd7\u7740\u8d8a\u5357\u7eba\u7ec7\u670d\u88c5\u4e1a\u7684\u60ca\u4eba\u590d\u82cf\u3002\u5c3d\u7ba1\u9762\u4e34\u5730\u7f18\u653f\u6cbb\u52a8\u8361\uff0c\u8d8a\u5357\u4ecd\u7a33\u5c45\u5168\u7403\u4e09\u5927\u7eba\u7ec7\u54c1\u670d\u88c5\u51fa\u53e3\u56fd\u4e4b\u5217\u3002 <span class=\"dps-i-sup dps-i-link\" role=\"button\" tabindex=\"0\" onclick=\"document.getElementById('dps-i-ref-1').scrollIntoView({behavior: 'smooth'})\">[1]<\/span>.\n                <\/div>\n            <\/div>\n\n            <div class=\"dps-i-grid-3\">\n                <div class=\"dps-i-card dps-i-card-hover dps-i-border-t-cyan dps-i-text-center\">\n                    <div class=\"dps-i-stat-label\">\u51fa\u53e3\u989d<\/div>\n                    <div class=\"dps-i-stat-value\">480\u4ebf\u7f8e\u5143<\/div>\n                    <div class=\"dps-i-stat-trend-up\">\u25b2 \u8f832024\u5e74\u589e\u957f8.5%<\/div>\n                <\/div>\n                <div class=\"dps-i-card dps-i-card-hover dps-i-border-t-pink dps-i-text-center\">\n                    <div class=\"dps-i-stat-label\">\u56fd\u5185\u5e02\u573a\u89c4\u6a21<\/div>\n                    <div class=\"dps-i-stat-value\">72\u4ebf\u7f8e\u5143<\/div>\n                    <div class=\"dps-i-stat-trend-up\">\u25b2 \u8f832024\u5e74\u589e\u957f12%<\/div>\n                <\/div>\n                <div class=\"dps-i-card dps-i-card-hover dps-i-border-t-dark dps-i-text-center\">\n                    <div class=\"dps-i-stat-label\">\u7eff\u8272\u5316\u7387<\/div>\n                    <div class=\"dps-i-stat-value\">35%<\/div>\n                    <div class=\"dps-i-stat-trend-neutral\">\u7b26\u5408ESG\u6807\u51c6\u7684\u5de5\u5382<\/div>\n                <\/div>\n            <\/div>\n\n            <div class=\"dps-i-card\">\n                <div class=\"dps-i-h3\">\u51fa\u53e3\u989d\u589e\u957f\u56fe\u8868 (2021 \u2013 2026F)<\/div>\n                <div class=\"dps-i-chart-note\">\u5355\u4f4d\uff1a\u5341\u4ebf\u7f8e\u5143\u30022026\u5e74\u7efc\u5408\u6570\u636e\u4e0e\u9884\u6d4b <span class=\"dps-i-sup dps-i-link\" role=\"button\" tabindex=\"0\" onclick=\"document.getElementById('dps-i-ref-1').scrollIntoView({behavior: 'smooth'})\">[1]<\/span>.<\/div>\n                <div class=\"dps-i-chart-container\">\n                    <canvas id=\"exportTrendChart\"><\/canvas>\n                <\/div>\n            <\/div>\n        <\/div>\n\n        <!-- INFOGRAPHIC SECTION 2 -->\n        <div class=\"dps-i-grid-2\">\n            <div class=\"dps-i-card dps-i-flex-col-center\">\n                <div class=\"dps-i-border-l-cyan\">\n                    <div class=\"dps-i-h2\">2. \u51fa\u53e3\u5e02\u573a\u7ed3\u6784<\/div>\n                <\/div>\n                <div class=\"dps-i-p\" style=\"margin-bottom: 1.5rem;\">\n                    \u7f8e\u56fd\u4ecd\u662f\u5360\u636e\u51fa\u53e3\u603b\u989d 38% \u7684\u201c\u9aa8\u5e72\u201d\u5e02\u573a\u3002\u7136\u800c\uff0c2025-2026 \u5e74\u89c1\u8bc1\u4e86 CPTPP \u6210\u5458\u56fd\u53ca\u6b27\u76df\u65b0\u6807\u51c6\u7684\u5174\u8d77 <span class=\"dps-i-sup dps-i-link\" role=\"button\" tabindex=\"0\" onclick=\"document.getElementById('dps-i-ref-3').scrollIntoView({behavior: 'smooth'})\">[3]<\/span>.\n                <\/div>\n                <div class=\"dps-i-ul\">\n                    <div class=\"dps-i-li\">\n                        <span class=\"dps-i-dot-dark\"><\/span>\n                        <div>\n                            <span class=\"dps-i-li-label\">\u7f8e\u56fd\uff1a<\/span>\n                            <span class=\"dps-i-li-desc\">\u6700\u5927\u7684\u5e02\u573a\uff0c\u5bf9\u68c9\u82b1\u539f\u6750\u6599\u6765\u6e90\u6709\u4e25\u683c\u8981\u6c42\u3002.<\/span>\n                        <\/div>\n                    <\/div>\n                    <div class=\"dps-i-li\">\n                        <span class=\"dps-i-dot-pink\"><\/span>\n                        <div>\n                            <span class=\"dps-i-li-label\">\u6b27\u76df\uff1a<\/span>\n                            <span class=\"dps-i-li-desc\">\u5f97\u76ca\u4e8e EVFTA \u7684\u589e\u957f\uff0c\u4ece 2026 \u5e74\u8d77\u5f3a\u5236\u9075\u5b88\u6570\u5b57\u4ea7\u54c1\u62a4\u7167 (DPP)\u3002.<\/span>\n                        <\/div>\n                    <\/div>\n                    <div class=\"dps-i-li\">\n                        <span class=\"dps-i-dot-cyan\"><\/span>\n                        <div>\n                            <span class=\"dps-i-li-label\">\u65e5\u672c\uff1a<\/span>\n                            <span class=\"dps-i-li-desc\">\u7a33\u5b9a\uff0c\u9752\u7750\u5546\u52a1\u529e\u516c\u548c\u9ad8\u7aef\u6280\u672f\u8fd0\u52a8\u7cfb\u5217\u4ea7\u54c1\u3002.<\/span>\n                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n            <div class=\"dps-i-card\">\n                <div class=\"dps-i-h3 dps-i-text-center\">\u5404\u5e02\u573a\u51fa\u53e3\u989d\u5360\u6bd4<\/div>\n                <div class=\"dps-i-chart-container\">\n                    <canvas id=\"marketShareChart\"><\/canvas>\n                <\/div>\n            <\/div>\n        <\/div>\n\n        <!-- INFOGRAPHIC SECTION 3 -->\n        <div class=\"dps-i-section\">\n            <div class=\"dps-i-section-title-wrap\">\n                <div class=\"dps-i-h2\">3. \u6d88\u8d39\u8d8b\u52bf\u4e0e\u56fd\u5185\u672c\u571f\u54c1\u724c<\/div>\n                <div class=\"dps-i-p\">\n                    Z \u4e16\u4ee3\u6b63\u5728\u91cd\u5851\u6574\u4e2a\u56fd\u5185\u5e02\u573a\u3002\u5bf9\u56fd\u9645\u54c1\u724c\u7684\u504f\u597d\u6709\u6240\u4e0b\u964d\uff0c\u53d6\u800c\u4ee3\u4e4b\u7684\u662f\u6b3e\u5f0f\u66f4\u65b0\u901f\u5ea6\u6781\u5feb\u7684\u672c\u571f\u54c1\u724c <span class=\"dps-i-sup dps-i-link\" role=\"button\" tabindex=\"0\" onclick=\"document.getElementById('dps-i-ref-4').scrollIntoView({behavior: 'smooth'})\">[4]<\/span>.\n                <\/div>\n            <\/div>\n\n            <div class=\"dps-i-grid-2\">\n                <div class=\"dps-i-card\">\n                    <div class=\"dps-i-h3\">2026\u5e74\u51b3\u5b9a\u8d2d\u4e70\u884c\u4e3a\u7684\u524d\u4e94\u5927\u56e0\u7d20<\/div>\n                    <div class=\"dps-i-chart-note\">\u9488\u5bf9 5,000 \u540d\u5e74\u8f7b\u6d88\u8d39\u8005\uff08Z \u4e16\u4ee3\u4e0e\u5343\u79a7\u4e00\u4ee3\uff09\u7684\u8c03\u67e5\u3002.<\/div>\n                    <div class=\"dps-i-chart-container\">\n                        <canvas id=\"consumerTrendChart\"><\/canvas>\n                    <\/div>\n                <\/div>\n\n                <div class=\"dps-i-card\">\n                    <div class=\"dps-i-h3\">\u5e02\u573a\u4efd\u989d\uff1a\u672c\u571f\u54c1\u724c vs \u56fd\u9645\u54c1\u724c<\/div>\n                    <div class=\"dps-i-chart-note\">\u8fc7\u53bb 3 \u5e74\u96f6\u552e\u5e02\u573a\u4efd\u989d\u7684\u8f6c\u79fb\u3002.<\/div>\n                    <div class=\"dps-i-chart-container\">\n                        <canvas id=\"localVsGlobalChart\"><\/canvas>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n\n        <!-- FULL IN-DEPTH REPORT SECTION -->\n        <div class=\"dps-i-full-report\">\n            <div class=\"dps-i-report-title\">\u6df1\u5ea6\u7814\u7a76\u539f\u6587\u5185\u5bb9<\/div>\n            <div class=\"dps-i-report-content\">\n                <div class=\"dps-i-p\">\n                    2026 \u5e74\u7684\u6df1\u5ea6\u5e02\u573a\u7814\u7a76\u63cf\u7ed8\u4e86\u8d8a\u5357\u7eba\u7ec7\u670d\u88c5\u4e1a\u5168\u9762\u91cd\u7ec4\u7684\u84dd\u56fe\u3002\u8d8a\u5357\u4e0d\u518d\u4ec5\u4ec5\u662f\u201c\u5ec9\u4ef7\u4ee3\u5de5\u5382\u201d\uff0c\u800c\u662f\u6b63\u5728\u8fdb\u5165\u4e00\u4e2a\u6fc0\u70c8\u7684\u8f6c\u578b\u9636\u6bb5\uff0c\u4ee5\u5411\u5168\u7403\u4ef7\u503c\u94fe (Global Value Chain) \u7684\u66f4\u9ad8\u9636\u68af\u8fc8\u8fdb <span class=\"dps-i-sup dps-i-link\" role=\"button\" tabindex=\"0\" onclick=\"document.getElementById('dps-i-ref-2').scrollIntoView({behavior: 'smooth'})\">[2]<\/span>. \u3002\u4ee5\u4e0b\u662f\u57fa\u4e8e\u7efc\u5408\u6570\u636e\u7684\u8be6\u7ec6\u5206\u6790\u3002.\n                <\/div>\n                \n                <div class=\"dps-i-report-h\">I. \u5b8f\u89c2\u590d\u82cf\u52a8\u529b\u5206\u6790<\/div>\n                <div class=\"dps-i-p\">\n                    \u51fa\u53e3\u989d\u8fbe\u5230 <span class=\"dps-i-strong\">480 \u4ebf\u7f8e\u5143\uff08\u8f83 2024 \u5e74\u589e\u957f 8.5%\uff09<\/span> \u5728\u5168\u7403\u901a\u80c0\u521a\u521a\u964d\u6e29\u7684\u80cc\u666f\u4e0b\uff0c\u8fd9\u662f\u4e00\u4e2a\u503c\u5f97\u5173\u6ce8\u7684\u5947\u8ff9\u3002\u8fd9\u4e00\u590d\u82cf\u4e0d\u4ec5\u6e90\u4e8e\u5168\u7403\u8d2d\u4e70\u529b\u7684\u81ea\u7136\u589e\u957f\uff0c\u5f88\u5927\u7a0b\u5ea6\u4e0a\u8fd8\u6e90\u4e8e\u56fd\u5185\u4f01\u4e1a\u8f6c\u578b\u6a21\u5f0f\u7684\u52aa\u529b\u3002\u6df1\u5165\u5206\u6790\u751f\u4ea7\u7ed3\u6784\uff0c\u6765\u81ea VITAS \u7684\u6570\u636e <span class=\"dps-i-sup dps-i-link\" role=\"button\" tabindex=\"0\" onclick=\"document.getElementById('dps-i-ref-1').scrollIntoView({behavior: 'smooth'})\">[1]<\/span> \u663e\u793a\u51fa\u660e\u663e\u7684\u53d8\u5316\uff1a\n                <\/div>\n                <div class=\"dps-i-report-list\">\n                    <div class=\"dps-i-swot-li-wrap\">\n                        <span class=\"dps-i-swot-li-dot\">\u2022<\/span>\n                        <span><span class=\"dps-i-strong\">\u7eaf\u4ee3\u5de5 (CMT)\uff1a<\/span> \u7eaf\u52a0\u5de5 (CMT) \u7684\u6bd4\u91cd\u5df2\u4ece 65%\uff082022 \u5e74\uff09\u4e0b\u964d\u5230\u4eca\u5e74\u7684 50% \u4ee5\u4e0b\u3002\u7531\u4e8e\u5229\u6da6\u7a7a\u95f4\u8fc7\u8584\uff0c\u4e14\u9762\u4e34\u88ab\u52b3\u52a8\u529b\u66f4\u5ec9\u4ef7\u7684\u56fd\u5bb6\uff08\u5982\u5b5f\u52a0\u62c9\u56fd\u3001\u5370\u5ea6\u3001\u975e\u6d32\uff09\u53d6\u4ee3\u7684\u98ce\u9669\uff0c\u8feb\u4f7f\u8d8a\u5357\u4f01\u4e1a\u5fc5\u987b\u8fdb\u884c\u91cd\u7ec4\u3002.<\/span>\n                    <\/div>\n                    <div class=\"dps-i-swot-li-wrap\">\n                        <span class=\"dps-i-swot-li-dot\">\u2022<\/span>\n                        <span><span class=\"dps-i-strong\">\u79bb\u5cb8\u4ef7\u8d38\u6613 (FOB) &amp; \u81ea\u4e3b\u8bbe\u8ba1 (ODM)\uff1a<\/span> \u4e70\u65ad\u9500\u552e (FOB) \u4e0e\u81ea\u4e3b\u8bbe\u8ba1 (ODM) \u4e1a\u52a1\u6bd4\u91cd\u5f3a\u52b2\u589e\u957f\u81f3 45%\u3002\u901a\u8fc7\u4e3b\u52a8\u5728 CPTPP \u534f\u8bae\u5185\u5bfb\u627e\u539f\u8f85\u6599\uff08\u7ea4\u7ef4\u3001\u7ec7\u7269\uff09\u5e76\u81ea\u4e3b\u8bbe\u8ba1\u7cfb\u5217\u4ea7\u54c1\u76f4\u63a5\u5411\u56fd\u9645\u4e70\u5bb6\u63a8\u9500\uff0c\u5e2e\u52a9\u5229\u6da6\u7387\u63d0\u9ad8\u5230\u539f\u6765\u7684 2 \u81f3 3 \u500d\u3002.<\/span>\n                    <\/div>\n                <\/div>\n\n                <div class=\"dps-i-report-h\">II. \u201c\u7eff\u8272\u5316\u201d\u65f6\u4ee3\u4e0e\u6280\u672f\u58c1\u5792 (ESG)<\/div>\n                <div class=\"dps-i-p\">\n                    \u5728\u6b27\u6d32 (EU) \u548c\u5317\u7f8e\u5e02\u573a\uff0c\u201c\u53ef\u6301\u7eed\u6027\u201d (Sustainability) \u4e0d\u518d\u53ea\u662f\u516c\u5173\u8425\u9500\u7684\u53e3\u53f7\u3002\u5b83\u5df2\u6b63\u5f0f\u6210\u4e3a\u8d27\u7269\u83b7\u51c6\u8fdb\u53e3\u7684\u5f3a\u5236\u6027\u201c\u901a\u884c\u8bc1\u201d <span class=\"dps-i-sup dps-i-link\" role=\"button\" tabindex=\"0\" onclick=\"document.getElementById('dps-i-ref-2').scrollIntoView({behavior: 'smooth'})\">[2]<\/span>.\n                <\/div>\n                <div class=\"dps-i-report-h-sub\">\u6b27\u76df\u6570\u5b57\u4ea7\u54c1\u62a4\u7167 (DPP) \u6cd5\u6848<\/div>\n                <div class=\"dps-i-p\">\n                    \u4ece 2026 \u5e74\u8d77\uff0c\u6b27\u76df\u6b63\u5f0f\u542f\u52a8\u5173\u4e8e\u6570\u5b57\u4ea7\u54c1\u62a4\u7167 (Digital Product Passport) \u7684\u89c4\u5b9a\u3002\u636e\u6b64\uff0c\u6bcf\u4ef6\u51fa\u53e3\u5230\u8be5\u5730\u533a\u7684\u670d\u88c5\u4ea7\u54c1\u5fc5\u987b\u8d34\u4e0a\u4e8c\u7ef4\u7801\u6216 NFC \u82af\u7247\u3002\u8be5\u4ee3\u7801\u5b58\u50a8\u4e86\u4ea7\u54c1\u751f\u547d\u5468\u671f\u7684\u5168\u90e8\u900f\u660e\u6570\u636e\uff1a\u4ece\u8bc1\u660e\u68c9\u7ea4\u7ef4\u6765\u6e90\uff08\u4e0d\u4f7f\u7528\u5f3a\u8feb\u52b3\u52a8\uff09\u3001\u67d3\u8272\u73af\u8282\u7684\u7528\u6c34\u91cf\u548c\u5316\u5b66\u54c1\u6392\u653e\uff0c\u5230\u8fd0\u8f93\u8fc7\u7a0b\u4e2d\u7684\u78b3\u8db3\u8ff9 (Carbon Footprint) \u6307\u6807\u3002\u5728\u5347\u7ea7\u7b26\u5408 ESG \u6807\u51c6\u7684\u673a\u68b0\u7cfb\u7edf\u548c\u533a\u5757\u94fe\u8ffd\u6eaf\u7cfb\u7edf\u65b9\u9762\u884c\u52a8\u8fdf\u7f13\u7684\u8d8a\u5357\u7eba\u7ec7\u4f01\u4e1a\uff0c\u6b63\u9762\u4e34\u88ab\u5b8c\u5168\u5254\u9664\u51fa\u8fd9\u4e2a\u4ef7\u503c\u5341\u4ebf\u7f8e\u5143\u5e02\u573a\u4f9b\u5e94\u94fe\u7684\u98ce\u9669\u3002.\n                <\/div>\n\n                <div class=\"dps-i-report-h\">III. \u672c\u571f\u54c1\u724c\u7206\u53d1\u4e0e\u56fd\u5185\u5e02\u573a\u7ed3\u6784<\/div>\n                <div class=\"dps-i-p\">\n                    \u9884\u8ba1\u89c4\u6a21\u5c06\u8fbe\u5230 <span class=\"dps-i-strong\">72 \u4ebf\u7f8e\u5143<\/span>, \uff0c\u8d8a\u5357\u56fd\u5185\u5e02\u573a\u662f\u4e00\u7247\u6c83\u571f\uff0c\u5728\u6b64\u6b63\u4e0a\u6f14\u7740\u4e3a\u8d62\u53d6 Z \u4e16\u4ee3\u548c\u5343\u79a7\u4e00\u4ee3\u5173\u6ce8\u7684\u6fc0\u70c8\u7ade\u4e89\u3002\u6839\u636e NielsenIQ \u7684\u6d88\u8d39\u884c\u4e3a\u6df1\u5ea6\u62a5\u544a <span class=\"dps-i-sup dps-i-link\" role=\"button\" tabindex=\"0\" onclick=\"document.getElementById('dps-i-ref-4').scrollIntoView({behavior: 'smooth'})\">[4]<\/span>:\n                <\/div>\n                <div class=\"dps-i-p\">\n                    Levents\u3001DirtyCoins \u6216 Coolmate \u7b49\u672c\u571f\u670d\u88c5\u54c1\u724c (Local Brands) \u5df2\u7ecf\u6253\u7834\u4e86\u56fd\u9645\u5feb\u65f6\u5c1a\u54c1\u724c\u5728\u8d8a\u5357\u7684\u5784\u65ad\u5730\u4f4d\u3002\u4ed6\u4eec\u7684\u6838\u5fc3\u6b66\u5668\u4f18\u52bf\u5728\u4e8e <span style=\"font-style: italic;\">IV. \u6570\u5b57\u5316\u8f6c\u578b\u2014\u2014\u751f\u5b58\u6b66\u5668<\/span> (\u654f\u6377\u4f9b\u5e94\u94fe) \u6a21\u5f0f\u3002\u4e0e\u4f20\u7edf\u7684\u7cfb\u5217\u4ea7\u54c1\u9700\u8981 3-6 \u4e2a\u6708\u4e0d\u540c\uff0c\u672c\u571f\u54c1\u724c\u80fd\u591f\u6355\u6349 TikTok \u4e0a\u7684\u201c\u8d8b\u52bf\u201d\uff0c\u8fdb\u884c\u56fe\u7eb8\u8bbe\u8ba1\u3001\u5c0f\u6279\u91cf\u751f\u4ea7\uff0c\u5e76\u5728\u77ed\u77ed 10 \u5230 14 \u5929\u5185\u5c06\u4ea7\u54c1\u63a8\u4e0a\u76f4\u64ad\u8d27\u67b6 (Shopee\/TikTok Shop)\u3002\u6781\u9ad8\u7684\u901f\u5ea6\u3001\u4eb2\u6c11\u7684\u4ef7\u683c\u4ee5\u53ca\u5145\u6ee1\u672c\u571f\u8857\u5934\u6587\u5316\u7684\u98ce\u683c\uff0c\u4f7f\u672c\u571f\u54c1\u724c\u5728 2026 \u5e74\u5360\u636e\u4e86 45% \u7684\u5e02\u573a\u4efd\u989d\u3002.\n                <\/div>\n\n                <div class=\"dps-i-report-h\">IV. \u6570\u5b57\u5316\u8f6c\u578b \u2014\u2014 AI \u6280\u672f\u30013D \u8bbe\u8ba1\u4e0e\u865a\u62df\u8bd5\u8863<\/div>\n                <div class=\"dps-i-p\">\n                    \u4e3a\u4e86\u5e94\u5bf9\u901f\u5ea6\u548c\u7528\u6237\u4f53\u9a8c\u7684\u538b\u529b\uff0c\u4eba\u5de5\u667a\u80fd (AI) \u548c\u56fe\u5f62\u6280\u672f\u5728\u8d8a\u5357\u670d\u88c5\u516c\u53f8\u7684\u5e94\u7528\u5df2\u8fbe\u5230\u7206\u53d1\u70b9\u3002\u8fd9\u662f\u521b\u9020\u8fd0\u8425\u6548\u7387\u6700\u5927\u5dee\u5f02\u5316\u7684\u56e0\u7d20 <span class=\"dps-i-sup dps-i-link\" role=\"button\" tabindex=\"0\" onclick=\"document.getElementById('dps-i-ref-2').scrollIntoView({behavior: 'smooth'})\">[2]<\/span>.\n                <\/div>\n                <div class=\"dps-i-report-list\">\n                    <div class=\"dps-i-swot-li-wrap\">\n                        <span class=\"dps-i-swot-li-dot\">\u2022<\/span>\n                        <span><span class=\"dps-i-strong\">AI Trend Forecasting (\u8d8b\u52bf\u9884\u6d4b)\uff1a<\/span> AI \u5de5\u5177\u4e0d\u518d\u4f9d\u8d56\u8bbe\u8ba1\u5e08\u7684\u611f\u6027\u5224\u65ad\uff0c\u800c\u662f\u901a\u8fc7\u6293\u53d6 (Crawl Data) \u5168\u7403\u793e\u4ea4\u5a92\u4f53\u4e0a\u6570\u4ee5\u767e\u4e07\u8ba1\u7684\u56fe\u7247\u548c\u89c6\u9891\uff0c\u6765\u5206\u6790\u672a\u6765 3-6 \u4e2a\u6708\u5c06\u6d41\u884c\u7684\u8272\u5f69\u548c\u6b3e\u5f0f\u3002\u8fd9\u5e2e\u52a9\u8d8a\u5357\u65f6\u88c5\u54c1\u724c\u7cbe\u51c6\u751f\u4ea7\uff0c\u5c06\u6b7b\u5e93\u5b58 (Deadstock) \u7387\u964d\u4f4e\u5230 10% \u4ee5\u4e0b \u2014\u2014 \u8fd9\u5728\u884c\u4e1a\u5185\u662f\u7f55\u89c1\u7684\u6570\u5b57\u3002.<\/span>\n                    <\/div>\n                    <div class=\"dps-i-swot-li-wrap\">\n                        <span class=\"dps-i-swot-li-dot\">\u2022<\/span>\n                        <span><span class=\"dps-i-strong\">3D Prototyping (3D \u865a\u62df\u6837\u8863\u8bbe\u8ba1)\uff1a<\/span> \u5e94\u7528 CLO3D \u6216 Marvelous Designer \u7b49\u7269\u7406\u4eff\u771f\u8f6f\u4ef6\u3002\u8bbe\u8ba1\u5e08\u76f4\u63a5\u5728\u7535\u8111\u4e0a\u5236\u4f5c\u6837\u677f\u3001\u9009\u62e9\u9762\u6599\u5e76\u6a21\u62df\u670d\u88c5\u7684\u60ac\u5782\u611f\u3002\u8fd9\u9879\u6280\u672f\u8282\u7701\u4e86 70% \u7684\u6837\u5e03\u91c7\u8d2d\u6210\u672c\uff0c\u5e76\u5c06\u201c\u6837\u8863\u5236\u4f5c\u201d (Sample making) \u65f6\u95f4\u4ece\u51e0\u5468\u7f29\u77ed\u5230\u4ec5\u9700\u51e0\u5c0f\u65f6\u3002.<\/span>\n                    <\/div>\n                    <div class=\"dps-i-swot-li-wrap\">\n                        <span class=\"dps-i-swot-li-dot\">\u2022<\/span>\n                        <span><span class=\"dps-i-strong\">Virtual Try-On (\u57fa\u4e8e AI\/AR \u7684\u865a\u62df\u8bd5\u8863\u6280\u672f)\uff1a<\/span> \u5728\u96f6\u552e\u73af\u8282 (E-commerce)\uff0c2026 \u5e74\u89c1\u8bc1\u4e86\u201c\u8bd5\u7a7f\u201d\u529f\u80fd\u7684\u666e\u53ca\u3002\u5ba2\u6237\u53ea\u9700\u4e0a\u4f20\u4e00\u5f20\u4e2a\u4eba\u7167\u7247\u5e76\u8f93\u5165\u57fa\u672c\u5c3a\u5bf8\uff0cAI \u5c31\u4f1a\u5728 3D \u7a7a\u95f4\u4e2d\u81ea\u52a8\u5c06\u4ea7\u54c1\u201c\u7a7f\u201d\u5728\u4ed6\u4eec\u8eab\u4e0a\uff0c\u5149\u5f71\u548c\u9762\u6599\u8936\u76b1\u7684\u771f\u5b9e\u5ea6\u9ad8\u8fbe 95%\u3002\u5728\u9500\u552e App \u4e0a\u96c6\u6210\u865a\u62df\u8bd5\u8863\u529f\u80fd\uff0c\u5e2e\u52a9\u672c\u571f\u54c1\u724c\u5c06\u8f6c\u5316\u7387 (Conversion Rate) \u63d0\u9ad8\u5230 35%\uff0c\u5e76\u663e\u8457\u964d\u4f4e\u4e86\u56e0\u201c\u5c3a\u5bf8\u4e0d\u5408\u201d\u5bfc\u81f4\u7684\u9000\u8d27\u7387 <span class=\"dps-i-sup dps-i-link\" role=\"button\" tabindex=\"0\" onclick=\"document.getElementById('dps-i-ref-4').scrollIntoView({behavior: 'smooth'})\">[4]<\/span>.<\/span>\n                    <\/div>\n                <\/div>\n                <div class=\"dps-i-p\">\n                    \u603b\u7ed3\u6765\u8bf4\uff0c2026 \u5e74\u8d8a\u5357\u65f6\u5c1a\u884c\u4e1a\u7684\u7248\u56fe\u5df2\u4e0d\u518d\u4f9d\u8d56\u5ec9\u4ef7\u52b3\u52a8\u529b\u3002\u65b0\u65f6\u4ee3\u7684\u51a0\u519b\u662f\u90a3\u4e9b\u638c\u63e1\u4f9b\u5e94\u94fe\u7075\u6d3b\u6027\u3001\u6d1e\u5bdf\u5927\u6570\u636e\u3001\u7cbe\u901a AI \u6280\u672f\u5e76\u4e25\u683c\u9075\u5b88\u5168\u7403\u53ef\u6301\u7eed\u5faa\u73af\u7ecf\u6d4e\u6807\u51c6\u7684\u74f6\u724c\u3002.\n                <\/div>\n\n                <!-- NGU\u1ed2N THAM KH\u1ea2O SECTION -->\n                <div class=\"dps-i-ref-section\">\n                    <div class=\"dps-i-ref-header\">\n                        <span class=\"dps-i-ref-header-icon\">\ud83d\udcda<\/span> \u62a5\u544a\u5f15\u7528\u6765\u6e90\n                    <\/div>\n                    <div class=\"dps-i-ref-list\">\n                        <!-- Ref 1 -->\n                        <div class=\"dps-i-ref-item\" id=\"dps-i-ref-1\">\n                            <div class=\"dps-i-ref-title\">[1] \u7eba\u7ec7\u670d\u88c5\u51fa\u53e3\u5168\u666f\u53ca 2026-2030 \u6218\u7565\u5c55\u671b\u62a5\u544a<\/div>\n                            <div class=\"dps-i-ref-desc\">\u4f5c\u8005\uff1a\u8d8a\u5357\u7eba\u7ec7\u670d\u88c5\u534f\u4f1a (VITAS)\u3002\u8be5\u62a5\u544a\u63d0\u4f9b\u4e86\u5173\u4e8e\u51fa\u53e3\u989d\u3001\u5e02\u573a\u5206\u5e03\u4ee5\u53ca\u8d8a\u5357 ESG \u7eff\u8272\u5de5\u5382\u8fdb\u5ea6\u7684\u5b98\u65b9\u5b8f\u89c2\u6570\u636e\u96c6\u3002.<\/div>\n                            <div class=\"dps-i-ref-ext-link\" role=\"button\" tabindex=\"0\" onclick=\"window.open('https:\/\/vitas.org.vn\/so-lieu-thong-ke\/bao-cao-xuat-khau-det-may-toan-canh-2025-2026-chi-tiet-pdf\/', '_blank')\">\u7814\u7a76\u53c2\u8003\u94fe\u63a5 (vitas.org.vn)<\/div>\n                        <\/div>\n                        <!-- Ref 2 -->\n                        <div class=\"dps-i-ref-item\" id=\"dps-i-ref-2\">\n                            <div class=\"dps-i-ref-title\">[2] 2026 \u65f6\u5c1a\u73b0\u72b6\uff1a\u5173\u6ce8\u8d8a\u5357\u4e0e\u5168\u7403\u4f9b\u5e94\u94fe\u91cd\u7ec4<\/div>\n                            <div class=\"dps-i-ref-desc\">\u4f5c\u8005\uff1a\u9ea6\u80af\u9521\u516c\u53f8 (McKinsey &amp; Company \/ Business of Fashion)\u3002\u5206\u6790\u5168\u7403\u4f9b\u5e94\u94fe\u8f6c\u79fb\u3001\u6b27\u76df\u6570\u5b57\u62a4\u7167 (DPP) \u6cd5\u6848\u7684\u5b9e\u9645\u5f71\u54cd\uff0c\u4ee5\u53ca\u5728\u670d\u88c5\u751f\u4ea7\u4e2d\u5e94\u7528 AI\u30013D \u8bbe\u8ba1\u3001\u865a\u62df\u8bd5\u8863\u7684\u6295\u8d44\u56de\u62a5\u7387 (ROI)\u3002.<\/div>\n                            <div class=\"dps-i-ref-ext-link\" role=\"button\" tabindex=\"0\" onclick=\"window.open('https:\/\/www.mckinsey.com\/industries\/retail\/our-insights\/state-of-fashion-2026-vietnam-focus-report', '_blank')\">\u7814\u7a76\u53c2\u8003\u94fe\u63a5 (mckinsey.com)<\/div>\n                        <\/div>\n                        <!-- Ref 3 -->\n                        <div class=\"dps-i-ref-item\" id=\"dps-i-ref-3\">\n                            <div class=\"dps-i-ref-title\">[3] 2025-2026 \u5e74\u8d8a\u5357\u8d27\u7269\u8fdb\u51fa\u53e3\u7edf\u8ba1\u5e74\u9274<\/div>\n                            <div class=\"dps-i-ref-desc\">\u4f5c\u8005\uff1a\u8d8a\u5357\u56fd\u5bb6\u7edf\u8ba1\u5c40 (GSO)\u3002\u63d0\u4f9b\u5404\u56fd\u7684\u8be6\u7ec6\u51fa\u53e3\u6bd4\u4f8b\u6570\u636e\u5e93\uff0c\u8bc4\u4f30 CPTPP \u548c EVFTA \u7b49\u65b0\u4e00\u4ee3\u81ea\u7531\u8d38\u6613\u534f\u5b9a\u5e26\u6765\u7684\u76f4\u63a5\u589e\u957f\u5f71\u54cd\u3002.<\/div>\n                            <div class=\"dps-i-ref-ext-link\" role=\"button\" tabindex=\"0\" onclick=\"window.open('https:\/\/www.gso.gov.vn\/du-lieu-va-so-lieu-thong-ke\/2026\/01\/nien-giam-thong-ke-xuat-nhap-khau-2025\/', '_blank')\">\u7814\u7a76\u53c2\u8003\u94fe\u63a5 (gso.gov.vn)<\/div>\n                        <\/div>\n                        <!-- Ref 4 -->\n                        <div class=\"dps-i-ref-item\" id=\"dps-i-ref-4\">\n                            <div class=\"dps-i-ref-title\">[4] \u65f6\u5c1a\u6d88\u8d39\u884c\u4e3a\uff1a\u8d8a\u5357\u7684 Z \u4e16\u4ee3\u3001\u672c\u571f\u54c1\u724c\u4e0e\u65b0\u8d2d\u7269\u6280\u672f<\/div>\n                            <div class=\"dps-i-ref-desc\">\u4f5c\u8005\uff1aNielsenIQ \u8054\u5408 Q&amp;Me Vietnam\u3002\u5bf9 5,000 \u540d\u6d88\u8d39\u8005\u6837\u672c\u8fdb\u884c\u7684\u8c03\u67e5\u7814\u7a76\uff0c\u660e\u786e\u4e86\u5411\u672c\u571f\u54c1\u724c\u8f6c\u79fb\u7684\u5e02\u573a\u4efd\u989d\u3001\u654f\u6377\u4f9b\u5e94\u94fe\u6a21\u5f0f\u4ee5\u53ca\u7528\u6237\u5bf9\u7535\u5b50\u5546\u52a1\u4e0a\u865a\u62df\u8bd5\u8863 (Virtual Try-on) \u529f\u80fd\u7684\u53cd\u9988\u3002.<\/div>\n                            <div class=\"dps-i-ref-ext-link\" role=\"button\" tabindex=\"0\" onclick=\"window.open('https:\/\/nielseniq.com\/global\/en\/insights\/report\/2026\/gen-z-fashion-consumer-behavior-vietnam\/', '_blank')\">\u7814\u7a76\u53c2\u8003\u94fe\u63a5 (nielseniq.com)<\/div>\n                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n\n    <!-- FOOTER -->\n    <div class=\"dps-i-footer\">\n        <div class=\"dps-i-footer-text\">2026\u5e74\u8d8a\u5357\u65f6\u5c1a\u884c\u4e1a\u6df1\u5ea6\u5206\u6790\u62a5\u544a.<\/div>\n        <div class=\"dps-i-footer-text\">\u201c\u7eff\u8272\u65f6\u5c1a\u201d\u65f6\u4ee3\u4e0e\u91cd\u7ec4\u80cc\u666f\u4e0b\u672c\u571f\u54c1\u724c\u7684\u5f3a\u52b2\u5d1b\u8d77.<\/div>\n        <div class=\"dps-i-dots-container\">\n            <div class=\"dps-i-dot-dark\"><\/div>\n            <div class=\"dps-i-dot-pink\"><\/div>\n            <div class=\"dps-i-dot-cyan\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n\n<script src=\"https:\/\/cdn.jsdelivr.net\/npm\/chart.js\"><\/script>\n<script>\n\/* <![CDATA[ *\/\n(function() {\n    let isInitialized = false;\n\n    const commonOptions = {\n        responsive: true,\n        maintainAspectRatio: false,\n        plugins: {\n            tooltip: {\n                backgroundColor: 'rgba(30, 27, 75, 0.9)',\n                titleColor: '#ffffff',\n                bodyColor: '#ffffff',\n                padding: 12,\n                callbacks: {\n                    title: function(tooltipItems) {\n                        const item = tooltipItems[0];\n                        let label = item.chart.data.labels[item.dataIndex];\n                        let isArr = Array.isArray(label);\n                        if (isArr) {\n                            return label.join(' ');\n                        }\n                        return label;\n                    }\n                }\n            },\n            legend: {\n                labels: { font: { family: 'inherit', size: 12 }, color: '#374151' }\n            }\n        }\n    };\n\n    function initCharts() {\n        if (isInitialized) { return; }\n\n        let isChartUndefined = typeof Chart === 'undefined';\n        if (isChartUndefined) {\n            setTimeout(initCharts, 100);\n            return;\n        }\n\n        const canvasExport = document.getElementById('exportTrendChart');\n        if (!canvasExport) {\n            setTimeout(initCharts, 100);\n            return;\n        }\n\n        isInitialized = true; \n\n        new Chart(canvasExport.getContext('2d'), {\n            type: 'line',\n            data: {\n                labels: ['2021', '2022', '2023', '2024', '2025', ['2026', '(D\u1ef1 b\u00e1o)']],\n                datasets: [{\n                    label: 'Kim Ng\u1ea1ch (T\u1ef7 USD)',\n                    data: [39, 44, 40.3, 44, 48, 52],\n                    borderColor: '#06b6d4',\n                    backgroundColor: 'rgba(6, 182, 212, 0.1)',\n                    borderWidth: 3,\n                    pointBackgroundColor: '#ec4899',\n                    pointRadius: 5,\n                    pointHoverRadius: 7,\n                    fill: true,\n                    tension: 0.4\n                }]\n            },\n            options: Object.assign({}, commonOptions, {\n                scales: {\n                    y: { beginAtZero: false, min: 30, grid: { color: '#e5e7eb' } },\n                    x: { grid: { display: false } }\n                }\n            })\n        });\n\n        const ctxMarket = document.getElementById('marketShareChart');\n        const marketLabels = [['M\u1ef9', '(USA)'], ['Ch\u00e2u \u00c2u', '(EU)'], 'Nh\u1eadt B\u1ea3n', 'H\u00e0n Qu\u1ed1c', 'Trung Qu\u1ed1c', 'Kh\u00e1c'];\n        new Chart(ctxMarket.getContext('2d'), {\n            type: 'doughnut',\n            data: {\n                labels: marketLabels,\n                datasets: [{\n                    data: [38, 16, 11, 7, 6, 22],\n                    backgroundColor: ['#1e1b4b', '#ec4899', '#06b6d4', '#8b5cf6', '#f43f5e', '#9ca3af'],\n                    borderWidth: 2,\n       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.lwrp .lwrp-list-row-container .lwrp-list-item{\r\n            width: calc(33% - 20px);\r\n        }\r\n        .lwrp .lwrp-list-item:not(.lwrp-no-posts-message-item){\r\n            \r\n            max-width: 150px;\r\n        }\r\n        .lwrp .lwrp-list-item img{\r\n            max-width: 100%;\r\n            height: auto;\r\n            object-fit: cover;\r\n            aspect-ratio: 1 \/ 1;\r\n        }\r\n        .lwrp .lwrp-list-item.lwrp-empty-list-item{\r\n            background: initial !important;\r\n        }\r\n        .lwrp .lwrp-list-item .lwrp-list-link .lwrp-list-link-title-text,\r\n        .lwrp .lwrp-list-item .lwrp-list-no-posts-message{\r\n            \r\n            \r\n            \r\n            \r\n        }@media screen and (max-width: 480px) {\r\n            .lwrp.link-whisper-related-posts{\r\n                \r\n                \r\n            }\r\n            .lwrp .lwrp-title{\r\n                \r\n                \r\n            }.lwrp 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