{"id":27787,"date":"2025-07-31T11:52:12","date_gmt":"2025-07-31T04:52:12","guid":{"rendered":"https:\/\/dps.media\/cach-len-tick-xanh-facebook-ca-nhan-va-fanpage-trong-2025\/"},"modified":"2025-07-31T12:34:25","modified_gmt":"2025-07-31T05:34:25","slug":"2025%e5%b9%b4%e8%8e%b7%e5%8f%96%e4%b8%aa%e4%ba%ba%e5%92%8c%e7%b2%89%e4%b8%9d%e9%a1%b5%e9%9d%a2facebook%e8%93%9d%e6%a0%87%e7%9a%84%e6%96%b9%e6%b3%95","status":"publish","type":"post","link":"https:\/\/dps.media\/zh\/2025%e5%b9%b4%e8%8e%b7%e5%8f%96%e4%b8%aa%e4%ba%ba%e5%92%8c%e7%b2%89%e4%b8%9d%e9%a1%b5%e9%9d%a2facebook%e8%93%9d%e6%a0%87%e7%9a%84%e6%96%b9%e6%b3%95\/","title":{"rendered":"2025\u5e74\u4e2a\u4eba\u53ca\u7c89\u4e1d\u9875Facebook\u84dd\u52fe\u8ba4\u8bc1\u65b9\u6cd5"},"content":{"rendered":"<?xml encoding=\"utf-8\" ?><p>\u4f60\u77e5\u9053\u5417 <em>Facebook\u84dd\u52fe\u4e0d\u4ec5\u662f\u8ba4\u8bc1\u6807\u5fd7<\/em> \u4e0d\u4ec5\u662f\u52a9\u529b\u4e2a\u4eba\u548c\u4f01\u4e1a\u63d0\u5347\u4fe1\u8a89\u3001\u6269\u5927\u793e\u4ea4\u7f51\u7edc\u5f71\u54cd\u529b\u7684\u9ec4\u91d1'\u8df3\u677f\u201c\u3002\u4ece2025\u5e74\u8d77\uff0c\u968f\u7740Facebook\u4e3a\u9632\u6b62\u5192\u5145\u800c\u6536\u7d27\u5ba1\u6279\u6d41\u7a0b\uff0c\u62e5\u6709\u84dd\u52fe\u6807\u8bb0\u5c06\u53d8\u5f97\u65e5\u76ca\u91cd\u8981\uff0c\u8fd9\u610f\u5473\u7740 <em>\u53ea\u6709\u900f\u660e\u3001\u4e13\u4e1a\u7684\u8d44\u6599\u624d\u6709\u673a\u4f1a\u83b7\u5f97\u6b64\u6807\u5fd7\u3002<\/em>. DPS.MEDIA\u51ed\u501f\u966a\u4f34\u6570\u767e\u5bb6\u8d8a\u5357\u4e2d\u5c0f\u4f01\u4e1a\u7684\u7ecf\u9a8c\uff0c\u5c06\u5e2e\u52a9\u4f60\u6df1\u5165\u4e86\u89e3\u5982\u4f55\u9ad8\u6548\u83b7\u53d6\u5e76\u6700\u5927\u5316\u5229\u7528\u84dd\u52fe\uff0c\u65e0\u8bba\u662f\u4e2a\u4ebaFacebook\u8fd8\u662f\u7c89\u4e1d\u4e13\u9875\u3002.<\/p><p>\u00a0<\/p><style>\r\n.dps-pricing-widget {\r\n    font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, sans-serif;\r\n    background: #fafafa;\r\n    color: #333;\r\n    line-height: 1.6;\r\n    padding: 40px 20px;\r\n}\r\n\r\n.dps-pricing-container {\r\n    max-width: 1000px;\r\n    margin: 0 auto;\r\n}\r\n\r\n.dps-pricing-title {\r\n    text-align: center;\r\n    font-size: 2rem;\r\n    font-weight: 300;\r\n    margin-bottom: 3rem;\r\n    color: #151577;\r\n    display: flex;\r\n    align-items: center;\r\n    justify-content: center;\r\n    gap: 10px;\r\n}\r\n\r\n.dps-pricing-title::before {\r\n    content: '';\r\n    width: 30px;\r\n    height: 30px;\r\n    background: url(\"data:image\/svg+xml,%3Csvg xmlns='http:\/\/www.w3.org\/2000\/svg' viewBox='0 0 24 24' fill='%2332b561'%3E%3Cpath d='M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z'\/%3E%3C\/svg%3E\") no-repeat center;\r\n    background-size: contain;\r\n    border: 2px solid #32b561;\r\n    border-radius: 50%;\r\n    padding: 5px;\r\n}\r\n\r\n.dps-pricing-row {\r\n    display: grid;\r\n    grid-template-columns: repeat(3, 1fr);\r\n    gap: 1px;\r\n    background: #e5e5e5;\r\n    border-radius: 8px;\r\n    overflow: hidden;\r\n}\r\n\r\n.dps-pricing-card {\r\n    background: white;\r\n    padding: 2.5rem 2rem;\r\n    text-align: center;\r\n    transition: all 0.2s ease;\r\n    position: relative;\r\n}\r\n\r\n.dps-pricing-card:hover { background: #f8f8f8; }\r\n\r\n.dps-pricing-card.dps-featured {\r\n    background: #151577;\r\n    color: white;\r\n}\r\n\r\n.dps-pricing-card.dps-featured:hover { background: #1a1a85; }\r\n\r\n.dps-plan-name {\r\n    font-size: 1.2rem;\r\n    font-weight: 600;\r\n    margin-bottom: 1rem;\r\n    color: #151577;\r\n}\r\n\r\n.dps-featured .dps-plan-name { color: white; }\r\n\r\n.dps-price-main {\r\n    font-size: 2.2rem;\r\n    font-weight: 300;\r\n    margin-bottom: 0.3rem;\r\n    color: #151577;\r\n}\r\n\r\n.dps-featured .dps-price-main { color: white; }\r\n\r\n.dps-price-sub {\r\n    font-size: 0.85rem;\r\n    color: #888;\r\n    margin-bottom: 0.2rem;\r\n}\r\n\r\n.dps-featured .dps-price-sub { color: #aaa; }\r\n\r\n.dps-description {\r\n    font-size: 0.9rem;\r\n    color: #666;\r\n    margin-bottom: 2rem;\r\n    font-style: italic;\r\n    margin-top: 1rem;\r\n}\r\n\r\n.dps-featured .dps-description { color: #ccc; }\r\n\r\n.dps-features {\r\n    list-style: none;\r\n    margin-bottom: 2.5rem;\r\n    text-align: center;\r\n    padding: 0;\r\n}\r\n\r\n.dps-features .dps-feature {\r\n    padding: 0.75rem 0;\r\n    color: #555;\r\n    font-size: 0.95rem;\r\n    display: flex;\r\n    align-items: center;\r\n    justify-content: center;\r\n    margin: 0;\r\n}\r\n\r\n.dps-featured .dps-features .dps-feature { color: #ccc; }\r\n\r\n.dps-btn {\r\n    background: #151577;\r\n    color: white;\r\n    border: 1px solid #151577;\r\n    padding: 1rem 2rem;\r\n    border-radius: 4px;\r\n    font-size: 0.9rem;\r\n    font-weight: 500;\r\n    cursor: pointer;\r\n    transition: all 0.2s ease;\r\n    width: 100%;\r\n}\r\n\r\n.dps-btn:hover { background: #32b561; border-color: #32b561; }\r\n\r\n.dps-featured .dps-btn { background: #32b561; color: white; border-color: #32b561; }\r\n\r\n.dps-featured .dps-btn:hover { background: white; color: #151577; border-color: white; }\r\n\r\n.dps-rate-note {\r\n    text-align: center;\r\n    font-size: 0.75rem;\r\n    color: #aaa;\r\n    margin-top: 1rem;\r\n}\r\n\r\n@media (max-width: 768px) {\r\n    .dps-pricing-card { padding: 1.5rem 1rem; }\r\n    .dps-pricing-title { font-size: 1.5rem; margin-bottom: 2rem; }\r\n    .dps-plan-name { font-size: 1rem; }\r\n    .dps-price-main { font-size: 1.6rem; }\r\n    .dps-price-sub { font-size: 0.75rem; }\r\n    .dps-description { font-size: 0.8rem; margin-bottom: 1.5rem; }\r\n    .dps-features .dps-feature { font-size: 0.85rem; padding: 0.5rem 0; }\r\n    .dps-btn { padding: 0.8rem 0.5rem; font-size: 0.8rem; }\r\n}\r\n\r\n@media (max-width: 480px) {\r\n    .dps-pricing-widget { padding: 20px 10px; }\r\n    .dps-pricing-card { padding: 1rem 0.8rem; }\r\n    .dps-plan-name { font-size: 0.9rem; margin-bottom: 0.8rem; }\r\n    .dps-price-main { font-size: 1.4rem; }\r\n    .dps-price-sub { font-size: 0.7rem; }\r\n    .dps-description { font-size: 0.75rem; margin-bottom: 1.2rem; }\r\n    .dps-features { margin-bottom: 1.5rem; }\r\n    .dps-features .dps-feature { font-size: 0.8rem; padding: 0.4rem 0; }\r\n    .dps-btn { padding: 0.7rem 0.5rem; font-size: 0.75rem; }\r\n}\r\n<\/style><div class=\"dps-pricing-widget\">\r\n    <div class=\"dps-pricing-container\">\r\n        <div class=\"dps-pricing-title\">Facebook &amp; Instagram \u84dd\u52fe\u4ef7\u683c\u8868<\/div>\r\n\r\n        <div class=\"dps-pricing-row\">\r\n            <div class=\"dps-pricing-card\">\r\n                <div class=\"dps-plan-name\">\u57fa\u7840\u7248<\/div>\r\n                <div class=\"dps-price-main\">150\u4e07\u8d8a\u5357\u76fe<\/div>\r\n                <div class=\"dps-price-sub\" id=\"dps-usd-1\">...<\/div>\r\n                <div class=\"dps-price-sub\" id=\"dps-cny-1\">...<\/div>\r\n                <div class=\"dps-description\">\u9002\u7528\u4e8e\u7b80\u5355\u9700\u6c42\u7684\u57fa\u7840\u5957\u9910<\/div>\r\n                <div class=\"dps-features\">\r\n                    <div class=\"dps-feature\">\u4e0d\u4fdd\u4fee<\/div>\r\n                    <div class=\"dps-feature\">\u4e0d\u9000\u6b3e<\/div>\r\n                    <div class=\"dps-feature\">\u4e0d\u63d0\u4f9b\u6280\u672f\u652f\u6301<\/div>\r\n                <\/div>\r\n                <button class=\"dps-btn\">\u9009\u62e9\u6b64\u5957\u9910<\/button>\r\n            <\/div>\r\n\r\n            <div class=\"dps-pricing-card dps-featured\">\r\n                <div class=\"dps-plan-name\">30\u5929\u4fdd\u4fee<\/div>\r\n                <div class=\"dps-price-main\">300\u4e07\u8d8a\u5357\u76fe<\/div>\r\n                <div class=\"dps-price-sub\" id=\"dps-usd-2\">...<\/div>\r\n                <div class=\"dps-price-sub\" id=\"dps-cny-2\">...<\/div>\r\n                <div class=\"dps-description\">30\u5929\u4fdd\u4fee\u548c\u652f\u6301<\/div>\r\n                <div class=\"dps-features\">\r\n                    <div class=\"dps-feature\">30\u5929\u4fdd\u4fee<\/div>\r\n                    <div class=\"dps-feature\">100%\u9000\u6b3e<\/div>\r\n                    <div class=\"dps-feature\">\u90ae\u4ef6\u652f\u6301<\/div>\r\n                <\/div>\r\n                <button class=\"dps-btn\">\u9009\u62e9\u6b64\u5957\u9910<\/button>\r\n            <\/div>\r\n\r\n            <div class=\"dps-pricing-card\">\r\n                <div class=\"dps-plan-name\">60\u5929\u4fdd\u4fee<\/div>\r\n                <div class=\"dps-price-main\">450\u4e07\u8d8a\u5357\u76fe<\/div>\r\n                <div class=\"dps-price-sub\" id=\"dps-usd-3\">...<\/div>\r\n                <div class=\"dps-price-sub\" id=\"dps-cny-3\">...<\/div>\r\n                <div class=\"dps-description\">\u5168\u9762\u5957\u9910\uff0c\u5ef6\u957f\u4fdd\u4fee<\/div>\r\n                <div class=\"dps-features\">\r\n                    <div class=\"dps-feature\">60\u5929\u4fdd\u4fee<\/div>\r\n                    <div class=\"dps-feature\">100%\u9000\u6b3e<\/div>\r\n                    <div class=\"dps-feature\">\u4f18\u5148\u652f\u6301<\/div>\r\n                <\/div>\r\n                <button class=\"dps-btn\">\u9009\u62e9\u6b64\u5957\u9910<\/button>\r\n            <\/div>\r\n        <\/div>\r\n\r\n        <div class=\"dps-rate-note\" id=\"dps-rate-note\">\u6b63\u5728\u83b7\u53d6\u6c47\u7387...<\/div>\r\n    <\/div>\r\n<\/div><script>\r\n(function() {\r\n    var prices = [1500000, 3000000, 4500000];\r\n\r\n    function setFallback() {\r\n        var usdToVnd = 25400;\r\n        var cnyToVnd = 3500;\r\n        prices.forEach(function(vnd, i) {\r\n            var idx = i + 1;\r\n            var usd = (vnd \/ usdToVnd).toFixed(0);\r\n            var cny = (vnd \/ cnyToVnd).toFixed(0);\r\n            document.getElementById('dps-usd-' + idx).textContent = '~ $' + Number(usd).toLocaleString() + ' USD';\r\n            document.getElementById('dps-cny-' + idx).textContent = '~ ' + Number(cny).toLocaleString() + ' CNY';\r\n        });\r\n        document.getElementById('dps-rate-note').textContent = 'Ti gia tham khao: 1 USD ~ 25,400 VND';\r\n    }\r\n\r\n    function applyRates(usdToVnd, cnyToVnd) {\r\n        prices.forEach(function(vnd, i) {\r\n            var idx = i + 1;\r\n            var usd = Math.round(vnd \/ usdToVnd);\r\n            var cny = Math.round(vnd \/ cnyToVnd);\r\n            document.getElementById('dps-usd-' + idx).textContent = '~ $' + usd.toLocaleString() + ' USD';\r\n            document.getElementById('dps-cny-' + idx).textContent = '~ ' + cny.toLocaleString() + ' CNY';\r\n        });\r\n        var now = new Date();\r\n        document.getElementById('dps-rate-note').textContent = 'Ti gia: 1 USD ~ ' + Math.round(usdToVnd).toLocaleString() + ' VND | Cap nhat ' + now.getHours() + ':' + String(now.getMinutes()).padStart(2,'0');\r\n    }\r\n\r\n    fetch('https:\/\/cdn.jsdelivr.net\/npm\/@fawazahmed0\/currency-api@latest\/v1\/currencies\/usd.json')\r\n        .then(function(r) { return r.json(); })\r\n        .then(function(data) {\r\n            var usdToVnd = data.usd.vnd;\r\n            var usdToCny = data.usd.cny;\r\n            if (!usdToVnd || !usdToCny) { setFallback(); return; }\r\n            var cnyToVnd = usdToVnd \/ usdToCny;\r\n            applyRates(usdToVnd, cnyToVnd);\r\n        })\r\n        .catch(function() {\r\n            setFallback();\r\n        });\r\n})();\r\n<\/script><p><em>\u84dd\u52fe\u4e0d\u4ec5\u63d0\u5347\u5ba2\u6237\u4fe1\u4efb\u5ea6\uff0c\u8fd8\u80fd\u5e2e\u52a9\u63d0\u5347\u793e\u4ea4\u5e73\u53f0\u7684\u5c55\u793a\u6392\u540d<\/em>,<a href=\"https:\/\/dps.media\/zh\/facebook-instagram-%e8%93%9d%e6%a0%87%e4%bf%a1%e8%aa%89%e6%9c%8d%e5%8a%a1-dps-media\/\" rel=\"nofollow\">\u52a9\u4f60\u5728\u7ade\u4e89\u65e5\u76ca\u6fc0\u70c8\u7684\u6570\u5b57\u8425\u9500\u73af\u5883\u4e2d\uff0c\u66f4\u9ad8\u6548\u89e6\u8fbe\u6f5c\u5728\u5ba2\u6237\u3002<\/a>. \u6839\u636e <a class=\"wpil_keyword_link\" href=\"https:\/\/dps.media\/zh\/\" title=\"DPS.MEDIA \u80a1\u4efd\u516c\u53f8\" data-wpil-keyword-link=\"linked\" data-wpil-monitor-id=\"105\">DPS.MEDIA<\/a>, \u7684\u5185\u90e8\u6570\u636e\uff0c\u62e5\u6709\u84dd\u52fe\u7684\u7c89\u4e1d\u4e13\u9875\u901a\u5e38\u6bd4\u672a\u8ba4\u8bc1\u9875\u9762\u9ad8\u51fa30-50%\u7684\u4e92\u52a8\u91cf\uff0c\u5145\u5206\u8bc1\u660e\u4e86\u84dd\u52fe\u7684\u91cd\u8981\u6027\u3002<\/p><p>\u60f3\u57282025\u5e74\u83b7\u5f97Facebook\u84dd\u52fe\uff0c\u4f60\u9700\u8981\u51c6\u5907\u5b8c\u6574\u7684\u8d44\u6599\uff0c\u5305\u62ec\u4f18\u5316\u4f01\u4e1a\/\u4e2a\u4eba\u4fe1\u606f\u3001\u786e\u4fdd\u540d\u79f0\u548c\u5185\u5bb9\u7684\u72ec\u5360\u6743\uff0c\u4ee5\u53ca\u63d0\u4f9b\u51c6\u786e\u7684\u6cd5\u5f8b\u8ba4\u8bc1\u6587\u4ef6\u3002\u6839\u636e\u5b9e\u6218\u7ecf\u9a8c\uff0cDPS.MEDIA\u5efa\u8bae <em>\u5728\u76f8\u5173\u5e73\u53f0\u4e0a\u51c6\u5907\u900f\u660e\u4e14\u540c\u6b65\u7684\u6570\u636e<\/em> \u662f\u8ba9\u4f60\u7684\u8d44\u6599\u66f4\u5feb\u901a\u8fc7Facebook\u5ba1\u6838\u7684\u5173\u952e\u56e0\u7d20\u3002.<\/p><p>\u6b64\u5916\uff0c\u5982\u679c\u4f60\u662f\u4e2d\u5c0f\u4f01\u4e1a\u4e3b\uff0c\u7cfb\u7edf\u5316\u5730\u6253\u9020\u4e2a\u4eba\u6216\u4f01\u4e1a\u54c1\u724c\uff0c\u5c06\u5927\u5e45\u63d0\u5347\u88abFacebook\u8ba4\u53ef\u5e76\u6388\u4e88\u84dd\u52fe\u7684\u673a\u4f1a\u3002. <em>DPS.MEDIA\u59cb\u7ec8\u5f3a\u8c03\u6e05\u6670\u5185\u5bb9\u6218\u7565\u7684\u91cd\u8981\u6027\uff0c\u5de9\u56fa\u4e13\u4e1a\u5f62\u8c61\u5e76\u4e0e\u7528\u6237\u8fdb\u884c\u771f\u5b9e\u4e92\u52a8<\/em> \u6b63\u662f2025\u5e74\u84dd\u52fe\u9a8c\u8bc1\u6d41\u7a0b\u53d6\u5f97\u6210\u529f\u7684'\u91d1\u94a5\u5319\u201c\u3002.<br><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/07\/3e-sej.jpg\" alt=\"\u6df1\u5165\u4e86\u89e3\u4e2a\u4ebaFacebook\u548c\u7c89\u4e1d\u4e13\u9875\u4e0a\u84dd\u52fe\u7684\u4f5c\u7528\u4e0e\u76ca\u5904\" title=\"\"><\/p><h2 class=\"wp-block-heading\" id=\"hieu-ro-vai-tro-va-loi-ich-cua-tick-xanh-tren-facebook-ca-nhan-va-fanpage\">\u6df1\u5165\u4e86\u89e3Facebook\u4e2a\u4eba\u4e3b\u9875\u548c\u7c89\u4e1d\u4e13\u9875\u84dd\u52fe\u52fe\u7684\u4f5c\u7528\u4e0e\u76ca\u5904<\/h2><h3 class=\"wp-block-heading\">\u4f01\u4e1a\u548c\u4e2a\u4eba\u5e94\u62e5\u6709\u84dd\u52fe\u52fe\u7684\u539f\u56e0<\/h3><p>\u6839\u636e\u300a\u4e92\u52a8\u8425\u9500\u6742\u5fd7\u300b\uff082023\uff09\u53d1\u5e03\u7684\u7814\u7a76\uff0c\u84dd\u52fe\u6807\u5fd7\u4e0d\u4ec5\u4ec5\u662f\u8ba4\u8bc1\u6807\u8bc6\uff0c\u8fd8\u80fd\u63d0\u5347 <strong>\u4fe1\u4efb\u5ea6<\/strong> \u5728\u7f51\u7edc\u8d2d\u7269\u884c\u4e3a\u4e2d\u63d0\u5347\u9ad8\u8fbe78%\u3002\u5728DPS.MEDIA\uff0c\u6211\u4eec\u59cb\u7ec8\u5f3a\u8c03\u84dd\u52fe\u662f <strong>\u4e2a\u4eba\u548c\u4f01\u4e1a\u54c1\u724c\u5efa\u8bbe\u6218\u7565<\/strong> \u5728\u793e\u4ea4\u7f51\u7edc\u4e0a\u7684\u91cd\u8981\u7ec4\u6210\u90e8\u5206\u3002.<\/p><p>\u84dd\u52fe\u6807\u8bb0\u6709\u52a9\u4e8e\u907f\u514d\u8d26\u53f7\u88ab\u5192\u5145\u7684\u60c5\u51b5\u2014\u2014\u8fd9\u5728\u8d8a\u5357\u5e02\u573a\u65e5\u76ca\u666e\u904d\uff0c\u5c24\u5176\u662f\u5728\u65f6\u5c1a\u3001\u5316\u5986\u54c1\u6216\u6559\u80b2\u7b49\u884c\u4e1a\u3002\u66f4\u91cd\u8981\u7684\u662f\uff0c\u5b83\u80fd\u89e3\u9501\u8bb8\u591a\u9ad8\u7ea7\u529f\u80fd\uff0c\u4f8b\u5982\uff1a<\/p><ul class=\"wp-block-list\">\n<li><strong>\u5185\u5bb9\u4f18\u5148<\/strong> \u5728Facebook\u548cInstagram\u641c\u7d22\u5de5\u5177\u4e2d<\/li>\n\n\n\n<li><strong>\u63d0\u5347\u81ea\u7136\u89e6\u8fbe\u7387<\/strong> \uff08organic reach\uff09\u7528\u4e8e\u5e16\u5b50<\/li>\n\n\n\n<li>\u53ef\u8bbf\u95ee\u4e13\u5c5eFacebook\u652f\u6301\u4e2d\u5fc3\uff0c\u4e13\u4e3a\u5df2\u8ba4\u8bc1\u4e2a\u4eba\/\u4f01\u4e1a\u63d0\u4f9b<\/li>\n<\/ul><h3 class=\"wp-block-heading\">\u5bf9\u6570\u5b57\u8425\u9500\u6548\u679c\u7684\u79ef\u6781\u5f71\u54cd<\/h3><p>\u5728DPS.MEDIA\u4e3a\u80e1\u5fd7\u660e\u5e02\u67d0\u5bb6\u5177\u8fde\u9501\u5e97\u4e8e2024\u5e74\u7b2c\u4e8c\u5b63\u5ea6\u5f00\u5c55\u7684\u5b9e\u9645\u8425\u9500\u6d3b\u52a8\u4e2d\uff0c\u7c89\u4e1d\u4e13\u9875\u4ec5\u752821\u5929\u5c31\u83b7\u5f97\u4e86\u84dd\u52fe\u8ba4\u8bc1\u3002\u7ed3\u679c\uff1a <strong>Facebook\u8f6c\u5316\u7387\u63d0\u534763%<\/strong>, \u7528\u6237\u505c\u7559\u65f6\u95f4\u51e0\u4e4e\u7ffb\u500d\uff08\u6839\u636eMeta Pixel\u6570\u636e\uff09\u3002.<\/p><p>\u51ed\u501f\u84dd\u52fe\uff0c\u54c1\u724c\u4e0d\u4ec5\u5de9\u56fa\u4e86\u4fe1\u8a89\uff0c\u8fd8\u6bd4\u540c\u884c\u4e1a\u7ade\u4e89\u5bf9\u624b\u66f4\u7a81\u51fa\u3002\u4ee5\u4e0b\u662f\u5df2\u8ba4\u8bc1\u4e0e\u672a\u8ba4\u8bc1\u8d26\u53f7\u7684\u5feb\u901f\u5bf9\u6bd4\u8868\uff1a<\/p><figure class=\"wp-block-table wp-list-table widefat striped\"><table class=\"has-fixed-layout\"><thead><tr><th>\u6807\u51c6<\/th><th>\u5df2\u83b7\u5f97\u84dd\u52fe\u7684Facebook<\/th><th>\u672a\u8ba4\u8bc1\u7684Facebook<\/th><\/tr><\/thead><tbody><tr><td>\u5c55\u793a\u80fd\u529b<\/td><td>\u7a81\u51fa\uff0c\u5f3a\u70c8\u63a8\u8350<\/td><td>\u88ab\u79fb\u51fa\u63a8\u8350<\/td><\/tr><tr><td>\u53ef\u4fe1\u5ea6<\/td><td>\u88ab\u7528\u6237\u4f18\u5148\u9009\u62e9<\/td><td>\u6709\u53ef\u80fd\u88ab\u6000\u7591\u4e3a\u4f2a\u9020<\/td><\/tr><tr><td>\u6765\u81eaMeta\u7684\u652f\u6301<\/td><td>\u6709\u4e13\u5c5e\u5ba2\u6237\u652f\u6301\u6e20\u9053<\/td><td>\u4ec5\u652f\u6301\u6807\u51c6\u670d\u52a1<\/td><\/tr><tr><td>\u5e7f\u544a\u6295\u653e<\/td><td>\u5e7f\u544a\u5ba1\u6838\u66f4\u5bb9\u6613\uff0cCPM\u66f4\u4f4e<\/td><td>\u6709\u88ab\u9650\u5236\u5e7f\u544a\u7684\u98ce\u9669<\/td><\/tr><\/tbody><\/table><\/figure><p>\u4ece\u6570\u5b57\u6218\u7565\u54a8\u8be2\u673a\u6784\u7684\u89d2\u5ea6\u6765\u770b\uff0c\u6211\u4eec\u76f8\u4fe1\u84dd\u52fe\u662f\u6bcf\u4e2a\u54c1\u724c\u5728\u6570\u5b57\u5316\u8fdb\u7a0b\u4e2d\u9700\u8981\u83b7\u5f97\u7684\u9996\u4e2a'\u6570\u5b57\u8bc1\u4e66\u201c\u2014\u2014\u5c24\u5176\u662f\u5728\u8d8a\u5357\u8fd9\u6837\u4e00\u4e2a\u8eab\u4efd\u8bc6\u522b\u7ade\u4e89\u6fc0\u70c8\u7684\u5e02\u573a\u3002.<\/p><figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/07\/der-xl.jpg\" alt=\"\u51c6\u5907\u8d44\u6599\u53ca\u5fc5\u8981\u6807\u51c6\uff0c\u4ee5\u6210\u529f\u7533\u8bf7\u84dd\u52fe\u8ba4\u8bc1\" title=\"\"><\/figure><p><\/p><h2 class=\"wp-block-heading\" id=\"chuan-bi-ho-so-va-tieu-chi-can-thiet-de-dang-ky-tick-xanh-thanh-cong\">\u51c6\u5907\u8d44\u6599\u548c\u6210\u529f\u7533\u8bf7\u84dd\u52fe\u52fe\u6240\u9700\u7684\u6807\u51c6<\/h2><h3 class=\"wp-block-heading\">\u63d0\u4ea4\u84dd\u52fe\u52fe\u7533\u8bf7\u65f6\u9700\u51c6\u5907\u7684\u57fa\u672c\u8981\u6c42\u548c\u8d44\u6599<\/h3><p>\u81ea2025\u5e74\u8d77\uff0cFacebook\u5c06\u91c7\u7528\u66f4\u4e25\u683c\u7684\u5ba1\u6838\u7b97\u6cd5\u6765\u8bc4\u4f30\u7533\u8bf7\u84dd\u52fe\u8ba4\u8bc1\u8d26\u6237\u7684\u771f\u5b9e\u6027\u548c\u5f71\u54cd\u529b\u3002\u6839\u636eDPS.MEDIA\u7684\u5b9e\u6218\u7ecf\u9a8c\uff0c\u4e3a\u4e86\u63d0\u9ad8\u5ba1\u6838\u901a\u8fc7\u7387\uff0c\u4e2a\u4eba\u6216\u7c89\u4e1d\u4e13\u9875\u9700\u8981\u62e5\u6709\u5b8c\u5584\u7684\u8d44\u6599\uff0c\u6e05\u6670\u5c55\u73b0\u900f\u660e\u5ea6\u4e0e\u4e13\u4e1a\u6027\u3002.<\/p><ul class=\"wp-block-list\">\n<li><strong>\u6709\u6548\u8eab\u4efd\u8bc1\u4ef6<\/strong> \uff08\u9488\u5bf9\u4e2a\u4eba\u8d26\u6237\uff09\uff1a\u4e0e\u8d26\u6237\u59d3\u540d\u4e00\u81f4\u7684\u8eab\u4efd\u8bc1\/\u516c\u6c11\u8eab\u4efd\u8bc1\u6216\u62a4\u7167\u3002.<\/li>\n\n\n\n<li><strong>\u6cd5\u5f8b\u6587\u4ef6\u6216\u8425\u4e1a\u6267\u7167<\/strong>: \u9488\u5bf9\u4f01\u4e1a\u6216\u4ece\u4e8b\u5546\u4e1a\u6d3b\u52a8\u7684\u827a\u4eba\u7c89\u4e1d\u4e13\u9875\u3002.<\/li>\n\n\n\n<li><strong>\u5a92\u4f53\u6216\u65b0\u95fb\u94fe\u63a5<\/strong>: \u81f3\u5c113\u7bc7\u6765\u81ea\u6743\u5a01\u6765\u6e90\u7684\u62a5\u9053\uff0c\u80fd\u591f\u9a8c\u8bc1\u54c1\u724c\u6216\u4e2a\u4eba\u7684\u58f0\u8a89\uff08\u4f18\u5148\u8003\u8651\u975e\u8d5e\u52a9\u6587\u7ae0\uff09\u3002.<\/li>\n<\/ul><h3 class=\"wp-block-heading\">2025\u5e74Facebook\u4f18\u5148\u7684\u8eab\u4efd\u9a8c\u8bc1\u6807\u51c6<\/h3><p>\u6211\u4eec\u53d1\u73b0\u4e2d\u5c0f\u4f01\u4e1a\u793e\u533a\u4e2d\u4e00\u4e2a\u5e38\u89c1\u7684\u9519\u8bef\u662f\uff0c\u5728\u672a\u8fbe\u5230\u4ee5\u4e0b\u6838\u5fc3\u6807\u51c6\u65f6\u5c31\u63d0\u4ea4\u8d44\u6599\u3002\u6839\u636e\u6848\u4f8b\u7814\u7a76\u62a5\u544a <em>\u54c8\u4f5b\u5546\u4e1a\u8bc4\u8bba<\/em> (2023) \u5173\u4e8e\u6570\u5b57\u8eab\u4efd\u9a8c\u8bc1\u7684\u7814\u7a76\uff0c\u53ef\u9760\u56e0\u7d20\u4e0e\u6570\u5b57-\u7269\u7406\u8054\u7cfb\u662f\u5148\u51b3\u6761\u4ef6\u3002.<\/p><figure class=\"wp-block-table is-style-stripes\"><table class=\"has-fixed-layout\"><thead><tr><th>\u6807\u51c6<\/th><th>\u7b80\u77ed\u63cf\u8ff0<\/th><th>DPS.MEDIA \u63d0\u793a<\/th><\/tr><\/thead><tbody><tr><td><strong>\u771f\u5b9e\u6027<\/strong><\/td><td>\u8d26\u6237\u4ee3\u8868\u771f\u5b9e\u4e2a\u4eba\/\u771f\u5b9e\u54c1\u724c<\/td><td>\u4f7f\u7528\u516c\u53f8\u90ae\u7bb1\u548c\u771f\u5b9e\u59d3\u540d\u540c\u6b65<\/td><\/tr><tr><td><strong>\u77e5\u540d\u5ea6<\/strong><\/td><td>\u5728\u9886\u57df\u6216\u793e\u533a\u4e2d\u7a81\u51fa<\/td><td>\u6536\u96c6\u5a92\u4f53\/\u5408\u4f5c\u4f19\u4f34\u63d0\u53ca\u54c1\u724c<\/td><\/tr><tr><td><strong>\u72ec\u7279\u6027<\/strong><\/td><td>\u4e0d\u4e0e\u5176\u4ed6\u8d26\u6237\u91cd\u590d<\/td><td>\u9650\u5236\u901a\u7528\u540d\u79f0\u6216\u514b\u9686\u9875\u9762<\/td><\/tr><tr><td><strong>\u5b8c\u6574\u6027<\/strong><\/td><td>\u8be6\u7ec6\u4e14\u6e05\u6670\u7684\u4e2a\u4eba\u8d44\u6599\u4fe1\u606f<\/td><td>\u5b8c\u6574\u7684\u5934\u50cf\u3001\u7b80\u4ecb\u3001\u7f51\u7ad9\u94fe\u63a5<\/td><\/tr><\/tbody><\/table><\/figure><p>\u5728\u4e0e\u672c\u571f\u65f6\u5c1a\u54c1\u724c'Minette Lab'\u5408\u4f5c\u7684\u4e00\u9879\u6d3b\u52a8\u4e2d\uff0c\u6211\u4eec\u4ec5\u57287\u5929\u5185\u5c31\u534f\u52a9\u4f18\u5316\u4e86\u516c\u5171\u4e3b\u9875\u6863\u6848\uff0c\u5305\u62ec\u5ba1\u67e5\u7b80\u4ecb\u5185\u5bb9\u3001\u4ece\u5404\u62a5\u7eb8\u5efa\u7acb\u5a92\u4f53\u8bc1\u636e\uff0c\u4f8b\u5982 <em>VietnamNet<\/em> \u548c <em>VNExpress<\/em>, \u7b49\u5a92\u4f53\u7684\u65b0\u95fb\u8bc1\u636e\uff0c\u4ece\u800c\u5927\u5e45\u63d0\u5347\u4e86\u5b9e\u9645\u84dd\u52fe\u8ba4\u8bc1\u7684\u901a\u8fc7\u6982\u7387\uff0c\u63a5\u8fd1 <strong>83%<\/strong> \u2013 \u6839\u636eMeta\u5408\u4f5c\u4f19\u4f34\u7684\u975e\u5b98\u65b9\u7edf\u8ba1\uff0c\u8fd9\u8fdc\u8d85\u4e1c\u5357\u4e9a\u5730\u533a\u7684\u5e73\u5747\u6c34\u5e73\u3002.<\/p><figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/07\/ckmark.jpg\" alt=\"\u5206\u6790\u84dd\u52fe\u5ba1\u6838\u6d41\u7a0b\u53ca2025\u5e74\u91cd\u8981\u6ce8\u610f\u4e8b\u9879\" title=\"\"><\/figure><p><\/p><h2 class=\"wp-block-heading\" id=\"phan-tich-quy-trinh-xet-duyet-tick-xanh-va-cac-luu-y-quan-trong-trong-nam-2025\">\u5206\u6790\u84dd\u52fe\u52fe\u5ba1\u6838\u6d41\u7a0b\u53ca2025\u5e74\u91cd\u8981\u6ce8\u610f\u4e8b\u9879<\/h2><h3 class=\"wp-block-heading\">2025\u5e74\u9a8c\u8bc1\u6d41\u7a0b\u91cd\u70b9\u53d8\u5316\uff1a\u4ece\u58f0\u8a89\u8f6c\u5411\u771f\u5b9e\u6027<\/h3><p>Facebook\u5df2\u4e8e2025\u5e74\u66f4\u65b0\u4e86\u84dd\u52fe\u8ba4\u8bc1\u6d41\u7a0b\uff0c\u5ba1\u6838\u66f4\u52a0\u4e25\u683c\u4e14\u6df1\u5165\uff0c\u5c24\u5176\u9488\u5bf9\u8d8a\u5357\u5e02\u573a\u7684\u4e2a\u4eba\u548c\u7c89\u4e1d\u4e13\u9875\u3002\u4ece\u89d2\u5ea6\u6765\u770b <strong>DPS.MEDIA<\/strong>,\uff0c\u6211\u4eec\u6ce8\u610f\u5230\u91cd\u5fc3\u6b63\u4ece'\u77e5\u540d\u5ea6'\u56e0\u7d20\u8f6c\u5411'\u6570\u636e\u771f\u5b9e\u6027\u201c\u3002\u8fd9\u610f\u5473\u7740\u4e0d\u518d\u5b8c\u5168\u4f9d\u8d56\u5a92\u4f53\u6216\u7c89\u4e1d\u91cf\uff0c\u800c\u662f\u9700\u8981\u8bc1\u660e <em>\u53ef\u6301\u7eed\u7684\u6570\u5b57\u5316\u5b58\u5728<\/em>.<\/p><p>\u6839\u636eMeta\u7684\u591a\u9879\u5b66\u672f\u7814\u7a76\u548c\u5185\u90e8\u8d44\u6599\uff0c\u5f53\u524d\u7684\u8ba4\u8bc1\u6d41\u7a0b\u901a\u8fc7\u4e09\u5927\u6838\u5fc3\u6807\u51c6\u8fdb\u884c\u4e25\u683c\u8bc4\u4f30\uff1a<\/p><ul class=\"wp-block-list\">\n<li><strong>\u4e2a\u4eba\/\u7c89\u4e1d\u4e13\u9875\u6570\u636e\u540c\u6b65\uff1a<\/strong> \u5305\u62ec\u6e05\u6670\u7684\u59d3\u540d\/\u6cd5\u5f8b\u8d44\u6599\u3001\u5177\u4f53\u4e14\u900f\u660e\u7684\u4e1a\u52a1\u9886\u57df\u3002.<\/li>\n\n\n\n<li><strong>\u6570\u5b57\u6210\u5c31\uff1a<\/strong> \u6570\u636e\u5c55\u73b0\u51fa\u6301\u7eed\u6d3b\u8dc3\u3001\u771f\u5b9e\u4e92\u52a8\u548c\u6709\u4ef7\u503c\u7684\u5185\u5bb9\u3002.<\/li>\n\n\n\n<li><strong>\u4e3b\u6d41\u5a92\u4f53\u75d5\u8ff9\uff1a<\/strong> \u81f3\u5c11\u67093\u4e2a\u6743\u5a01\u5a92\u4f53\u6765\u6e90\u4e0e\u54c1\u724c\u6709\u660e\u786e\u5173\u8054\u3002.<\/li>\n<\/ul><h3 class=\"wp-block-heading\">2025\u5e74\u4e2d\u5c0f\u4f01\u4e1a\u4e0e\u5185\u5bb9\u521b\u4f5c\u8005\u7684\u91cd\u8981\u6ce8\u610f\u4e8b\u9879<\/h3><p>\u57fa\u4e8eDPS.MEDIA\u8d85\u8fc75,400\u4e2a\u6570\u5b57\u8425\u9500\u9879\u76ee\u7684\u5b9e\u6218\u7ecf\u9a8c\uff0c\u6211\u4eec\u53d1\u73b0\u4e2d\u5c0f\u4f01\u4e1a\u82e5\u60f3\u57282025\u5e74\u9ad8\u6548\u83b7\u5f97\u84dd\u52fe\u8ba4\u8bc1\u9700\u6ce8\u610f\u4ee5\u4e0b\u8981\u70b9\uff1a<\/p><figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>\u56e0\u7d20<\/th><th>\u9700\u8981\u786e\u4fdd<\/th><th>\u5b9e\u9645\u6848\u4f8b<\/th><\/tr><\/thead><tbody><tr><td><strong>Consistency\uff08\u4e00\u81f4\u6027\uff09<\/strong><\/td><td>\u7c89\u4e1d\u4e13\u9875\u3001\u7f51\u7ad9\u4e0e\u5a92\u4f53\u4e0a\u7684\u4fe1\u606f\u5fc5\u987b\u4e00\u81f4<\/td><td>Organic GVN\u6709\u673a\u5316\u5986\u54c1\u54c1\u724c\u5728\u540c\u6b65\u6cd5\u4eba\u540d\u79f0\u548c\u5404\u5e73\u53f0\u70ed\u7ebf\u540e\u83b7\u5f97\u8ba4\u8bc1<\/td><\/tr><tr><td><strong>\u81ea\u4e3b\u5efa\u8bbe\u5a92\u4f53\u5f71\u54cd\u529b<\/strong><\/td><td>\u5728\u6700\u8fd13\u4e2a\u6708\u5185\u4e8eCafebiz\u3001VnExpress\u7b49\u5927\u578b\u5a92\u4f53\u53d1\u5e032-4\u7bc7\u516c\u5173\u7a3f<\/td><td>\u6559\u80b2\u521d\u521b\u516c\u53f8NextMind\u51ed\u501f\u5b9a\u671f\u5a92\u4f53\u4f20\u64ad\u7b56\u7565\uff0c28\u5929\u5185\u83b7\u5f97\u84dd\u52fe\u8ba4\u8bc1<\/td><\/tr><tr><td><strong>\u7ecf\u5e38\u88ab\u63d0\u53ca<\/strong><\/td><td>\u901a\u8fc7SEO\u6587\u7ae0\u548c\u793e\u4ea4\u4fe1\u53f7\u63d0\u5347\u54c1\u724c\u5173\u952e\u8bcd\u7684\u66dd\u5149\u5ea6<\/td><td>DPS.MEDIA\u652f\u6301\u8d8a\u5357\u8d8a\u519c\u54c1\u724c\u6bcf\u6708\u63d0\u53471800+\u6b21\u63d0\u53ca\uff0c\u52a9\u529b\u54c1\u724c\u83b7\u5f97\u8ba4\u8bc1\u4f4d\u7f6e<\/td><\/tr><\/tbody><\/table><\/figure><p>2025\u5e74\u6d41\u7a0b\u4e2d\u7684\u4e00\u4e2a\u7279\u6b8a\u70b9\u662f\uff0cMeta\u5c06\u4f18\u5148\u8003\u8651\u5177\u6709\u900f\u660e\u6d3b\u52a8\u8ff9\u8c61\u3001\u4ee3\u8868\u2014\u2014\u6cd5\u4eba\u2014\u2014\u5efa\u8bbe\u5185\u5bb9\u4e4b\u95f4\u6709\u660e\u786e\u5173\u8054\u7684\u8d26\u53f7\u3002\u6211\u4eec\u5efa\u8bae\u5404\u516c\u5171\u4e3b\u9875\u7ba1\u7406\u5458 <strong>\u5584\u7528Business Manager\u7ba1\u7406\u5de5\u5177<\/strong>, \uff0c\u91cd\u65b0\u6807\u51c6\u5316'\u5173\u4e8e\u6211\u4eec'\u5185\u5bb9\uff0c\u8bbe\u7acb'\u56e2\u961f\u4ecb\u7ecd'\u680f\u76ee\u5e76\u6574\u5408\u4f01\u4e1a\u6807\u7b7e\u4ee5\u589e\u52a0\u8ba4\u8bc1\u5206\u503c\u3002.<\/p><p>\u6574\u4f53\u6765\u770b\uff0c\u73b0\u5728\u7684\u84dd\u52fe\u8ba4\u8bc1\u7b56\u7565\u9700\u8981 <strong>\u4e00\u81f4\u7684\u5185\u5bb9\u751f\u6001\u7cfb\u7edf<\/strong> \uff0c\u800c\u4e0d\u662f\u4ec5\u4ec5\u4f9d\u9760'\u901f\u6218\u901f\u51b3\u201c\u3002DPS.MEDIA\u59cb\u7ec8\u9f13\u52b1\u8d8a\u5357\u7684\u4e2d\u5c0f\u4f01\u4e1a\u8fdb\u884c\u7cfb\u7edf\u6027\u6295\u8d44\uff0c\u7ed3\u5408\u4f20\u64ad\u3001\u516c\u5173\u548c\u6570\u5b57\u6280\u672f\uff0c\u4e0d\u4ec5\u4e3a\u4e86\u83b7\u5f97\u84dd\u52fe\uff0c\u66f4\u4e3a\u4e86\u5728\u957f\u671f\u7684\u535a\u5f08\u4e2d\u62e5\u6709\u53ef\u6301\u7eed\u7684\u54c1\u724c\u3002.<\/p><figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/07\/80x720.jpg8af6.jpg\" alt=\"\u4f18\u5316\u5185\u5bb9\u4e0e\u54c1\u724c\u5f62\u8c61\u5efa\u8bbe\u6280\u5de7\uff0c\u63d0\u5347\u83b7\u5f97\u84dd\u52fe\u7684\u673a\u4f1a\" title=\"\"><\/figure><p><\/p><h2 class=\"wp-block-heading\" id=\"ky-thuat-toi-uu-noi-dung-va-xay-dung-hinh-anh-thuong-hieu-de-tang-co-hoi-duoc-cap-tick-xanh\">\u4f18\u5316\u5185\u5bb9\u4e0e\u54c1\u724c\u5f62\u8c61\u5efa\u8bbe\u6280\u672f\u4ee5\u63d0\u5347\u83b7\u5f97\u84dd\u52fe\u52fe\u7684\u673a\u4f1a<\/h2><h3 class=\"wp-block-heading\">\u4e13\u6ce8\u4e8e\u4e0e\u54c1\u724c\u4fe1\u606f\u4e00\u81f4\u7684\u5185\u5bb9\u521b\u4f5c<\/h3><p>\u4e3a\u4e86\u63d0\u53472025\u5e74\u83b7\u5f97\u84dd\u52fe\u8ba4\u8bc1\u7684\u673a\u4f1a\uff0c\u4e2a\u4eba\u6216\u7c89\u4e1d\u4e13\u9875\u9700\u8981\u5236\u5b9a\u4e00\u81f4\u7684\u5185\u5bb9\u7b56\u7565\u3002\u6839\u636e\u54c8\u4f5b\u5546\u4e1a\u8bc4\u8bba\uff082023\uff09\u7814\u7a76\uff0c\u54c1\u724c\u5728\u591a\u6e20\u9053\u4f20\u9012\u4e00\u81f4\u4fe1\u606f\u65f6\uff0c\u53ef\u4fe1\u5ea6\u624d\u4f1a\u5efa\u7acb\u3002\u56e0\u6b64\uff0cFacebook\u66f4\u5bb9\u6613\u9a8c\u8bc1\u8eab\u4efd\u5e76\u6e05\u6670\u8bc6\u522b\u54c1\u724c\u3002.<\/p><p>\u5728 <strong>DPS.MEDIA<\/strong>, \u6211\u4eec\u5efa\u8bae\u4e2d\u5c0f\u4f01\u4e1a\u9075\u5faa\u4ee5\u4e0b\u539f\u5219\uff1a<\/p><ul class=\"wp-block-list\">\n<li><strong>\u9009\u62e9\u4e00\u4e2a\u54c1\u724c\u58f0\u97f3\uff08brand voice\uff09<\/strong> \u660e\u786e\u2014\u2014\u5e84\u91cd\u3001\u4eb2\u5207\u6216\u5e7d\u9ed8\u2014\u2014\u5e76\u5728\u6240\u6709\u5e16\u5b50\u4e2d\u4fdd\u6301\u4e00\u81f4\u3002.<\/li>\n\n\n\n<li><strong>\u786e\u4fdd'\u8272\u8c03'\u4e0e'\u98ce\u683c\u201c (tone and style)<\/strong> \u5185\u5bb9\u7b26\u5408\u884c\u4e1a\u5c5e\u6027\u53ca\u76ee\u6807\u5ba2\u6237\u7684\u671f\u671b\u3002.<\/li>\n\n\n\n<li><strong>\u6574\u5408\u4e09\u5c42\u6b21\u5185\u5bb9\uff1a<\/strong> \u81ea\u6211\u4ecb\u7ecd\uff08About\uff09\u3001\u63d0\u4f9b\u5b9e\u9645\u4ef7\u503c\uff08Value-based\uff09\u4e0e\u53cd\u6620\u793e\u533a\uff08Community-focused\uff09\u3002.<\/li>\n<\/ul><h3 class=\"wp-block-heading\">\u5728\u6570\u5b57\u751f\u6001\u7cfb\u7edf\u4e0a\u4f18\u5316\u6863\u6848\u548c\u540c\u6b65\u8bc6\u522b<\/h3><p>\u54c1\u724c\u4fe1\u8a89\u4e0d\u4ec5\u4f53\u73b0\u5728\u6587\u7ae0\u5185\u5bb9\u4e2d\uff0c\u8fd8\u901a\u8fc7\u5728\u591a\u5e73\u53f0\uff08\u4eceFacebook\u3001Instagram\u5230LinkedIn\u3001Google Business Profile\uff09\u4e0a\u5b8c\u6574\u3001\u66f4\u65b0\u4e14\u7edf\u4e00\u7684\u6863\u6848\u6765\u5c55\u73b0\u3002\u7f3a\u4e4f\u540c\u6b65\u6027\u4f1a\u5bfc\u81f4Facebook'\u6000\u7591'\u771f\u5b9e\u7a0b\u5ea6\u3002.<\/p><figure class=\"wp-block-table is-style-stripes\"><table class=\"has-fixed-layout\"><thead><tr><th>\u5e73\u53f0<\/th><th>\u9700\u4fdd\u6301\u4e00\u81f4\u7684\u8981\u7d20<\/th><th>\u4f18\u5316\u6307\u6807<\/th><\/tr><\/thead><tbody><tr><td>Facebook &amp; Fanpage<\/td><td>\u5934\u50cf\u3001\u63cf\u8ff0\u3001\u4e3b\u7f51\u7ad9<\/td><td>100%\u200d \u4fe1\u606f\u5339\u914d<\/td><\/tr><tr><td>Instagram<\/td><td>\u540d\u79f0\u3001bio\u94fe\u63a5\u3001\u5185\u5bb9\u4e3b\u9898<\/td><td>\u54c1\u724c\u8bed\u8c03\u7edf\u4e00<\/td><\/tr><tr><td>Google \u5546\u4e1a<\/td><td>\u5730\u5740\u3001\u8425\u4e1a\u65f6\u95f4\u3001\u70ed\u7ebf\u7535\u8bdd<\/td><td>\u57fa\u4e8e schema.org \u7684\u6807\u51c6<\/td><\/tr><\/tbody><\/table><\/figure><h3 class=\"wp-block-heading\">\u5b9e\u9645\u6848\u4f8b\u5c55\u793a\uff1aHAIRX\u804c\u4e1a\u57f9\u8bad\u7c89\u4e1d\u4e13\u9875<\/h3><p><strong>DPS.MEDIA \u6848\u4f8b\u7814\u7a76\uff1a<\/strong> Fanpage \u201dHAIRX Academy\u201d - \u5728\u80e1\u5fd7\u660e\u5e02\u5f00\u8bbe\u7f8e\u53d1\u57f9\u8bad\u73ed\uff0c\u7c89\u4e1d\u91cf\u867d\u7136\u4e0d\u591a (&lt;20.000)\uff0c\u4f46\u57282024\u5e74\u7b2c\u4e00\u5b63\u5ea6\u5df2\u83b7\u5f97Facebook\u84dd\u52fe\u9a8c\u8bc1\u3002\u5173\u952e\u5728\u4e8e\uff1aCEO\u7684\u4e2a\u4eba\u8d26\u53f7\u5728\u5a92\u4f53\u3001\u5177\u6709\u516c\u53f8\u57df\u540d\u9a8c\u8bc1\u7684\u5728\u7ebf\u5b66\u4e60\u5e73\u53f0\u4e0a\u8fdb\u884c\u4e86\u7edf\u4e00\u4f20\u64ad\uff0c\u540c\u65f6\u56e2\u961f\u4f7f\u7528\u4e86\u7b26\u5408\u6807\u51c6\u3001\u5305\u542b\u5b8c\u6574\u6cd5\u5f8b\u4fe1\u606f\u548c\u6e05\u6670\u54c1\u724c\u5f62\u8c61\u7684\u516c\u5171\u4e3b\u9875\u6863\u6848\u3002.<\/p><p><em>\u201cFacebook\u57fa\u4e8e\u5f71\u54cd\u529b\u6307\u6570\u548c\u7edf\u4e00\u7684\u9a8c\u8bc1\u6307\u6807\u8fdb\u884c\u9a8c\u8bc1\u2014\u2014\u5982\u679c\u4f60\u4e0d\u4e25\u683c\u63a7\u5236\u54c1\u724c\uff0cFacebook\u5c06\u65e0\u6cd5\u4fe1\u4efb\u4f60\u201d<\/em>, \u2014\u2014\u5f15\u81ea DPS.MEDIA \u6570\u5b57\u6218\u7565\u7ecf\u7406 Lan Ph\u01b0\u01a1ng \u5973\u58eb\u7684\u8bdd\u3002.<\/p><figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/07\/s-page.jpg\" alt=\"\u6784\u5efa\u4e92\u52a8\u7f51\u7edc\u4e0e\u793e\u4f1a\u8ba4\u8bc1\u7684\u7b56\u7565\uff0c\u52a9\u529b\u8d26\u53f7\u9a8c\u8bc1\" title=\"\"><\/figure><p><\/p><h2 class=\"wp-block-heading\" id=\"chien-luoc-xay-dung-mang-luoi-tuong-tac-va-chung-thuc-xa-hoi-ho-tro-viec-xac-minh-tai-khoan\">\u6784\u5efa\u4e92\u52a8\u7f51\u7edc\u4e0e\u793e\u4f1a\u8ba4\u8bc1\u7684\u7b56\u7565\u4ee5\u652f\u6301\u8d26\u53f7\u9a8c\u8bc1<\/h2><h3 class=\"wp-block-heading\">\u4f18\u5316\u9ad8\u8d28\u91cf\u4e92\u52a8\u800c\u975e\u6570\u91cf<\/h3><p>\u8981\u57282025\u5e74\u83b7\u5f97\u84dd\u52fe\uff0c\u4e0d\u4ec5\u4ec5\u662f\u589e\u52a0\u7c89\u4e1d\u91cf\u6216\u9891\u7e41\u6d3b\u52a8\uff0c\u66f4\u662f\u793e\u4f1a\u8ba4\u53ef\u2014\u2014\u5373'\u793e\u4f1a\u8bc1\u660e\u201d\uff08social proof\uff09\u2014\u2014\u901a\u8fc7\u5b9e\u9645\u4e92\u52a8\u7a0b\u5ea6\u548c\u4e2a\u4eba\u54c1\u724c\u540d\u58f0\u6765\u4f53\u73b0\u3002DPS.MEDIA\u89c2\u5bdf\u5230\uff0c\u6210\u529f\u9a8c\u8bc1\u7684\u8d26\u53f7\u90fd\u4e13\u6ce8\u4e8e\u53d1\u5c55\u4e00\u4e2a\u9ad8\u8d28\u91cf\u3001\u6709\u6df1\u5ea6\u7684\u4e92\u52a8\u7f51\u7edc\uff0c\u7279\u522b\u662f\u6765\u81ea\u884c\u4e1a\u5185\u6709\u5f71\u54cd\u529b\u7684\u4eba\u58eb\u3002<\/p><p>\u4e00\u4e2a\u5178\u578b\u6848\u4f8b\u6765\u81ea\u4e3a\u80e1\u5fd7\u660e\u5e02\u4e00\u4f4d\u91d1\u878d\u4e13\u5bb6\u63d0\u4f9b\u4e2a\u4eba\u54c1\u724c\u5efa\u8bbe\u652f\u6301\u7684\u6d3b\u52a8\u3002DPS\u6ca1\u6709\u76f2\u76ee\u6295\u653e\u5e7f\u544a\uff0c\u800c\u662f\u5efa\u8bae\u4e0e12\u4f4d\u91d1\u878d\u754cKOL\u5efa\u7acb\u8054\u7cfb\u2014\u2014\u4ece\u800c\u786e\u4fdd\u6bcf\u7bc7\u5e16\u5b50\u90fd\u6709\u9ad8\u8d28\u91cf\u7684\u5206\u4eab\u548c\u8bc4\u8bba\uff0c\u8ba9Facebook\u8bc4\u4f30\u8be5\u8d26\u53f7\u8db3\u591f'\u771f\u5b9e'\u4ee5\u8fdb\u884c\u9a8c\u8bc1\u3002.<\/p><ul class=\"wp-block-list\">\n<li><strong>\u5185\u5bb9\u5408\u4f5c\uff08content collaboration\uff09\uff1a<\/strong> \u53d1\u5e03\u4e0e\u77e5\u540d\u4eba\u58eb\/\u6743\u5a01\u4f01\u4e1a\u76f8\u5173\u7684\u5e16\u5b50\u3002.<\/li>\n\n\n\n<li><strong>\u5efa\u7acb\u53cd\u9988\u5faa\u73af\uff08feedback loop\uff09\uff1a<\/strong> \u5229\u7528\u73b0\u6709\u7f51\u7edc\u7684\u53cc\u5411\u4e92\u52a8\uff0c\u63d0\u5347\u81ea\u7136\u8986\u76d6\u7387\u3002.<\/li>\n\n\n\n<li><strong>\u6253\u9020\u6570\u5b57\u8db3\u8ff9\uff08digital footprint\uff09\uff1a<\/strong> \u786e\u4fdd\u8d44\u6599\u540d\u79f0\u5728\u5404\u5927\u65b0\u95fb\u3001PR\u6216\u5408\u4f5c\u4f19\u4f34\u8d44\u6599\u4e2d\u4e00\u81f4\u51fa\u73b0\u3002.<\/li>\n<\/ul><h3 class=\"wp-block-heading\">\u901a\u8fc7\u5728\u7ebf\u5a92\u4f53\u4e0e\u65b0\u95fb\u8fdb\u884c\u793e\u4f1a\u8ba4\u8bc1<\/h3><p>\u5728\u54c8\u4f5b\u80af\u5c3c\u8fea\u5b66\u9662(2021)\u7684\u7814\u7a76\u4e2d\uff0c\u793e\u4ea4\u7f51\u7edc\u4e0a\u7ecf\u8fc7\u9a8c\u8bc1\u7684\u7528\u6237\u6bd4\u672a\u9a8c\u8bc1\u7528\u6237\u7684\u4fe1\u4efb\u7387\u9ad8\u51fa42%\u3002\u56e0\u6b64\uff0cDPS.MEDIA\u5efa\u8bae\u4e2d\u5c0f\u4f01\u4e1a\u548c\u4e2a\u4eba\u9700\u8981\u4e3b\u52a8\u6784\u5efa\u7cfb\u7edf\u6027\u7684\u62a5\u9053\u3001\u91c7\u8bbf\u6216\u6765\u81ea\u53ef\u9760\u6765\u6e90\u7684\u63d0\u53ca\uff0c\u4ee5\u4fbfFacebook\u6709\u8bc4\u4f30\u4f9d\u636e\u30022023\u5e74\uff0c\u6211\u4eec\u901a\u8fc7\u5728Dantri\u3001VnExpress\u7b495\u5bb6\u6743\u5a01\u7535\u5b50\u62a5\u7eb8\u4e0a\u53d1\u5e03\u5176\u5f62\u8c61\u548c\u91c7\u8bbf\uff0c\u4ec5\u75283\u5468\u65f6\u95f4\u5c31\u534f\u52a9\u4f1a\u5b89\u7684\u4e00\u4f4d\u4f20\u7edf\u624b\u5de5\u827a\u672f\u4eba\u5b8c\u6210\u4e86\u8d26\u53f7\u9a8c\u8bc1\u3002\u5177\u4f53\u4e3a\uff1a<\/p><figure class=\"wp-block-table is-style-stripes\"><table class=\"has-fixed-layout\"><thead><tr><th>\u65b0\u95fb\u9891\u9053<\/th><th>\u5185\u5bb9\u7c7b\u578b<\/th><th>\u5bf9\u9a8c\u8bc1\u7684\u5f71\u54cd<\/th><\/tr><\/thead><tbody><tr><td>VnExpress<\/td><td>\u4eba\u7269\u91c7\u8bbf<\/td><td>\u63d0\u5347\u53ef\u4fe1\u5ea6 +1<\/td><\/tr><tr><td>VietnamNet<\/td><td>\u4e13\u4e1a\u8bc4\u8bba<\/td><td>\u786e\u8ba4\u9886\u57df\u5730\u4f4d<\/td><\/tr><tr><td>Cafebiz<\/td><td>\u6fc0\u52b1\u6027\u6587\u7ae0<\/td><td>\u5f15\u53d1\u7f51\u7edc\u793e\u533a\u5173\u6ce8<\/td><\/tr><\/tbody><\/table><\/figure><p>\u6b64\u5916\uff0c\u91cd\u8981\u7684\u662f\u6240\u6709\u8fd9\u4e9b\u6e20\u9053\u90fd\u5fc5\u987b\u88abMeta\u7684\u7cfb\u7edf\u826f\u597d\u6293\u53d6\u3002\u56e0\u6b64\uff0c\u9009\u62e9\u5177\u6709\u9ad8\u57df\u540d\u6743\u5a01\u548c\u5185\u5bb9\u6613\u4e8e\u6293\u53d6\u7684\u5a92\u4f53\u7f51\u7ad9\u662f\u5fc5\u4e0d\u53ef\u5c11\u7684\u56e0\u7d20\u3002.<\/p><h3 class=\"wp-block-heading\">\u6253\u9020\u6709\u793e\u533a\u53c2\u4e0e\u7684\u54c1\u724c\u751f\u6001\u7cfb\u7edf<\/h3><p>\u4e0e\u5176\u5355\u6253\u72ec\u6597\uff0cDPS.MEDIA\u5efa\u8bae\u4e2d\u5c0f\u4f01\u4e1a\u4e3b\u52a8\u4e3e\u529e\u4e00\u4e9b\u6709\u793e\u533a\u4ef7\u503c\u7684\u5c0f\u578b\u6d3b\u52a8\uff0c\u5982\u7814\u8ba8\u4f1a\u3001\u5728\u7c89\u4e1d\u4e13\u9875\u4e0a\u8fdb\u884c\u76f4\u64ad\u91c7\u8bbf\uff0c\u6216\u793e\u4f1aCSR\u6d3b\u52a8\u3002\u8fd9\u4e9b\u52aa\u529b\u4e0d\u4ec5\u80fd\u521b\u9020\u771f\u5b9e\u7684\u4e92\u52a8\u6570\u636e\uff0c\u8fd8\u80fd\u5728Meta\u5ba1\u6838\u56e2\u961f\u6838\u67e5\u5408\u6cd5\u6027\u65f6\u66f4\u5bb9\u6613\u8bc6\u522b\u54c1\u724c\u3002.<\/p><p>\u66f4\u91cd\u8981\u7684\u662f\uff0c\u84dd\u52fe\u4e0d\u4ec5\u662f\u4e00\u4e2a\u6807\u5fd7\uff0c\u66f4\u662f\u7531\u793e\u533a\u8ba4\u8bc1\u3001Meta\u7cfb\u7edf\u6807\u51c6\u5316\u7684\u54c1\u724c\u751f\u6001\u7cfb\u7edf\u7684\u4e00\u90e8\u5206\u3002\u5efa\u7acb\u6709\u7b56\u7565\u7684\u4e92\u52a8\u7f51\u7edc\u662f\u5b9e\u73b0\u8fd9\u4e00\u76ee\u6807\u7684\u6838\u5fc3\u6b65\u9aa4\u3002.<br><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/lookaside.fbsbx.com\/lookaside\/crawler\/instagram\/facebook\/profile_pic.jpg\" alt=\"\u88ab\u62d2\u7edd\u84dd\u52fe\u65f6\u7684\u5904\u7406\u65b9\u6cd5\u53ca\u9ad8\u6548\u91cd\u65b0\u63d0\u4ea4\u7684\u9014\u5f84\" title=\"\"><\/p><h2 class=\"wp-block-heading\" id=\"cach-thuc-xu-ly-khi-bi-tu-choi-cap-tick-xanh-va-huong-tiep-can-hieu-qua-de-tai-nop\">\u88ab\u62d2\u7edd\u84dd\u52fe\u52fe\u65f6\u7684\u5904\u7406\u65b9\u5f0f\u53ca\u9ad8\u6548\u91cd\u65b0\u7533\u8bf7\u65b9\u6cd5<\/h2><h3 class=\"wp-block-heading\">\u5bfc\u81f4\u7533\u8bf7\u88ab\u62d2\u7edd\u7684\u539f\u56e0<\/h3><p>\u5982\u679cFacebook\u62d2\u7edd\u4e86\u84dd\u52fe\u7533\u8bf7\uff0c\u5e76\u4e0d\u610f\u5473\u7740\u4f60\u7684\u6863\u6848'\u4e0d\u591f\u597d\u201c\u3002\u6839\u636eDPS.MEDIA\u966a\u4f34\u4f17\u591a\u4e2d\u5c0f\u4f01\u4e1a\u54c1\u724c\u7684\u7ecf\u9a8c\uff0c\u5bfc\u81f4\u6863\u6848\u88ab\u6dd8\u6c70\u7684\u5e38\u89c1\u539f\u56e0\u5305\u62ec\uff1a<\/p><ul class=\"wp-block-list\">\n<li><strong>\u7f3a\u4e4f\u6e05\u6670\u7684\u516c\u5f00\u4fe1\u606f\uff1a<\/strong> \u8d44\u6599\u672a\u80fd\u5145\u5206\u5c55\u793a\u8eab\u4efd\u3001\u4e1a\u52a1\u9886\u57df\u6216\u5934\u50cf\u4e0d\u591f\u4e13\u4e1a\u3002.<\/li>\n\n\n\n<li><strong>\u5f71\u54cd\u529b\u5c1a\u672a\u5f97\u5230\u8bc1\u660e\uff1a<\/strong> Facebook\u4f18\u5148\u4e3a\u5a92\u4f53\u66dd\u5149\u5ea6\u660e\u786e\u7684\u4e2a\u4eba\u6216\u7ec4\u7ec7\u8fdb\u884c\u8ba4\u8bc1\u3002.<\/li>\n\n\n\n<li><strong>\u7f3a\u4e4f\u7b2c\u4e09\u65b9\u94fe\u63a5\uff1a<\/strong> \u6ca1\u6709\u4e3b\u6d41\u5a92\u4f53\u6216\u53ef\u9760\u6765\u6e90\u63d0\u53ca\u60a8\u6216\u60a8\u7684\u54c1\u724c\u3002.<\/li>\n<\/ul><p>\u6211\u4eec\u66fe\u4e3a\u80e1\u5fd7\u660e\u5e02\u9910\u996e\u884c\u4e1a\u7684\u4e00\u4f4d\u5ba2\u6237\u5b9e\u65bd\u65b9\u6848\u2014\u2014\u5c3d\u7ba1\u516c\u5171\u4e3b\u9875\u62e5\u6709\u8d85\u8fc7100,000\u540d\u7c89\u4e1d\uff0c\u4f46\u7531\u4e8e\u7f3a\u4e4f\u5a92\u4f53\u94fe\u63a5\uff0c\u6863\u6848\u4ecd\u88ab\u62d2\u7edd\u3002\u5728DPS.MEDIA\u534f\u52a9\u91cd\u5efa\u5a92\u4f53\u8bc6\u522b\u7cfb\u7edf\u5e76\u57286\u5927\u62a5\u7eb8\u7f51\u7ad9\u4eae\u76f8\u540e\uff0c\u6863\u6848\u5728\u7b2c\u4e8c\u6b21\u91cd\u65b0\u63d0\u4ea4\u65f6\u83b7\u5f97\u901a\u8fc7\u3002.<\/p><h3 class=\"wp-block-heading\">\u6700\u9ad8\u6548\u7684\u91cd\u65b0\u63d0\u4ea4\u7533\u8bf7\u7b56\u7565<\/h3><p>\u91cd\u65b0\u63d0\u4ea4\u8bf7\u6c42\u4e0d\u4ec5\u4ec5\u662f'\u78b0\u8fd0\u6c14\u201c\uff0c\u800c\u662f\u9700\u8981\u660e\u786e\u7684\u7b56\u7565\u5e76\u57fa\u4e8e\u53cd\u9988\uff08\u5982\u6709\uff09\u8fdb\u884c\u6539\u8fdb\u3002\u4ee5\u4e0b\u662fDPS.MEDIA\u5728\u91cd\u65b0\u63d0\u4ea4\u65f6\u5efa\u8bae\u7684\u6b65\u9aa4\uff1a<\/p><figure class=\"wp-block-table is-style-stripes\"><table class=\"has-fixed-layout\"><thead><tr><th>\u9700\u8981\u6267\u884c\u7684\u64cd\u4f5c<\/th><th>\u7b80\u8981\u63cf\u8ff0<\/th><\/tr><\/thead><tbody><tr><td>\u5efa\u7acb\u5a92\u4f53\u8d44\u6599<\/td><td>\u52a0\u5f3a\u4e3b\u6d41\u5a92\u4f53\u516c\u5173\uff0c\u4f18\u5148\u53d1\u5e03\u5177\u6709\u8eab\u4efd\u4e0e\u804c\u4e1a\u9886\u57df\u771f\u5b9e\u6027\u6807\u9898\u7684\u6587\u7ae0\u3002.<\/td><\/tr><tr><td>\u66f4\u65b0\u8d44\u6599\u4fe1\u606f<\/td><td>\u786e\u4fdd\u5934\u50cf\/\u94fe\u63a5\u5206\u4eab\/biometa\u6e05\u6670\u3001\u4e13\u4e1a\uff0c\u7b26\u5408Meta\u7684\u6307\u5bfc\u3002.<\/td><\/tr><tr><td>\u63d0\u5347\u54c1\u724c\u77e5\u540d\u5ea6<\/td><td>\u52a0\u5f3a\u793e\u4ea4\u7f51\u7edc\u4e92\u52a8\uff0c\u8fde\u63a5\u793e\u533a\uff0c\u5e76\u9891\u7e41\u51fa\u73b0\u5728\u7b2c\u4e09\u65b9\u5e73\u53f0\u3002.<\/td><\/tr><tr><td>\u7b49\u5f85\u6700\u4f73\u91cd\u65b0\u63d0\u4ea4\u65f6\u673a<\/td><td>\u5efa\u8bae\u81ea\u4e0a\u6b21\u88ab\u62d2\u540e\u81f3\u5c11\u7b49\u5f8530\u5929\uff0c\u907f\u514d\u5728\u65e0\u660e\u663e\u53d8\u5316\u65f6\u91cd\u590d\u63d0\u4ea4\u3002.<\/td><\/tr><\/tbody><\/table><\/figure><h3 class=\"wp-block-heading\">\u6765\u81eaDPS.MEDIA\u7684\u89c6\u89d2\uff1a\u83b7\u5f97\u84dd\u52fe\u8ba4\u8bc1\u4e5f\u662f\u4e00\u9879\u4f20\u64ad\u6d3b\u52a8<\/h3><p>\u4ece\u6218\u7565\u89d2\u5ea6\u770b\uff0cFacebook\u84dd\u52fe\u9a8c\u8bc1\u5e94\u88ab\u89c6\u4e3a\u4e00\u4e2a\u5168\u9762\u7684\u4f20\u64ad\u6d3b\u52a8\u3002\u5b83\u4e0d\u4ec5\u4ec5\u662f'\u4e0a\u4f20\u7f8e\u7167\u5e76\u7b49\u5f85\u5ba1\u6279\u201c\uff0c\u800c\u662f\u4ece\u6570\u5b57\u54c1\u724c\u89d2\u5ea6\u8bc1\u660e\u4e2a\u4eba\/\u4f01\u4e1a\u4ef7\u503c\u7684\u8fc7\u7a0b\u3002DPS.MEDIA\u5df2\u591a\u6b21\u5c06\u300a\u54c8\u4f5b\u5546\u4e1a\u8bc4\u8bba\u300b(2020)\u7814\u7a76\u4e2d\u7684'\u6570\u5b57\u4fe1\u8a89\u8ffd\u8e2a'\u6a21\u578b\u5e94\u7528\u4e8e\u5ba2\u6237\u9879\u76ee\u3002\u7ed3\u679c\u663e\u793a\uff0c\u53ea\u9700\u51fa\u73b0\u57283\u4e2a\u53ef\u9760\u6765\u6e90\u5e76\u914d\u5408\u806a\u660e\u7684\u53cd\u5411\u94fe\u63a5\u7b56\u7565\uff0c\u83b7\u5f97\u84dd\u52fe\u7684\u6982\u7387\u53ef\u589e\u52a060%\u4ee5\u4e0a\u3002\u8fd9\u8981\u6c42\u4e2d\u5c0f\u4f01\u4e1a\u91cd\u65b0\u601d\u8003\u58f0\u8a89\u5efa\u8bbe\uff0c\u4e0d\u4ec5\u662f\u4e3a\u4e86'\u7f8e\u5316Facebook\u201d\uff0c\u66f4\u662f\u4e3a\u4e86\u63d0\u9ad8\u6570\u5b57\u54c1\u724c\u65b9\u9762\u7684\u5168\u9762\u53ef\u4fe1\u5ea6\u3002.<br><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/07\/vector.jpgb611.jpg\" alt=\"\u5e94\u7528DPS.MEDIA\u7684\u6570\u5b57\u8425\u9500\u89e3\u51b3\u65b9\u6848\uff0c\u52a9\u529b\u4e2d\u5c0f\u4f01\u4e1a\u5728Facebook\u63d0\u5347\u54c1\u724c\u5f71\u54cd\u529b\" title=\"\"><\/p><h2 class=\"wp-block-heading\" id=\"ung-dung-giai-phap-digital-marketing-tu-dps-media-giup-doanh-nghiep-smes-nang-tam-thuong-hieu-tren-facebook\">\u5e94\u7528DPS.MEDIA\u7684\u6570\u5b57\u8425\u9500\u89e3\u51b3\u65b9\u6848\uff0c\u5e2e\u52a9\u4e2d\u5c0f\u4f01\u4e1a\u63d0\u5347\u5728Facebook\u4e0a\u7684\u54c1\u724c\u4ef7\u503c<\/h2><h3 class=\"wp-block-heading\">\u6253\u9020\u6743\u5a01\u5e73\u53f0\uff0c\u8f7b\u677e\u83b7\u5f97\u84dd\u52fe\u8ba4\u8bc1<\/h3><p>\u4eceDPS.MEDIA\u7684\u6218\u7565\u89d2\u5ea6\u6765\u770b\uff0c\u83b7\u5f97\u84dd\u52fe\u4e0d\u4ec5\u4ec5\u662f\u586b\u5199\u8868\u683c\u63d0\u4ea4\u5ba1\u6838\u2014\u2014\u8fd9\u662f\u4e00\u4e2a\u5b8c\u6574\u7684\u5efa\u8bbe\u8fc7\u7a0b <strong>\u53ef\u4fe1\u8d56\u7684\u6570\u5b57\u54c1\u724c\u751f\u6001\u7cfb\u7edf<\/strong>. \u3002\u6211\u4eec\u91c7\u7528 <em>earned media mix<\/em>, \uff0c\u5e2e\u52a9\u4e2d\u5c0f\u4f01\u4e1a\u5728\u6743\u5a01\u62a5\u7eb8\u3001\u8bba\u575b\u548c\u793e\u4ea4\u7f51\u7edc\u4e0a\u9010\u6b65\u4f18\u5316\u6570\u5b57\u8db3\u8ff9 (digital footprint)\uff0c\u4ece\u800c\u8ba9Facebook\u6709\u66f4\u591a\u4f9d\u636e\u6765\u8f7b\u677e\u9a8c\u8bc1\u6301\u6709\u8005\u7684\u8eab\u4efd\u3002.<\/p><p><strong>\u6765\u81eaLocal.VN\u65f6\u5c1a\u54c1\u724c\u8ba4\u8bc1\u6d3b\u52a8\u7684\u6848\u4f8b\uff1a<\/strong> \u901a\u8fc7\u5728Vietcetera\u3001Zing\u7b49\u4e13\u4e1a\u9875\u9762\u4ee5\u53ca\u65f6\u5c1a\u754cKOL\u6e20\u9053\u8986\u76d6\u54c1\u724c\u5185\u5bb9\uff0cDPS.MEDIA\u5e2e\u52a9Local.VN\u6bcf\u6708\u83b7\u5f97\u6570\u5341\u6b21\u81ea\u7136\u63d0\u53ca (organic mentions)\u3002\u5728\u5b9e\u65bd\u8be5\u5a92\u4f53\u7b56\u75653\u5468\u540e\uff0cLocal.VN\u7684\u516c\u5171\u4e3b\u9875\u83b7\u5f97\u4e86\u84dd\u52fe\u6279\u51c6\u2014\u2014\u5c3d\u7ba1\u8be5\u4f01\u4e1a\u6b64\u524d\u4ece\u672a\u8fd0\u884c\u8fc7\u5927\u578b\u5e7f\u544a\u3002.<\/p><h3 class=\"wp-block-heading\">\u6574\u5408\u5a92\u4f53\u6570\u636e\u3001\u6807\u8bc6\u7801\u548c\u4f01\u4e1aID\uff0c\u6709\u6548\u63d0\u5347\u8ba4\u8bc1\u6548\u7387<\/h3><p>2025 \u5e74 Facebook \u8ba4\u8bc1\u6d41\u7a0b\u7684\u521b\u65b0\u8981\u6c42\u7c89\u4e1d\u4e13\u9875\u548c\u4e2a\u4eba\u8d26\u53f7\u5fc5\u987b\u81f3\u5c11\u63d0\u4f9b\u4ee5\u4e0b\u4e09\u9879\u9a8c\u8bc1\u8981\u7d20\uff1a<\/p><ul class=\"wp-block-list\">\n<li><strong>\u6570\u5b57\u5a92\u4f53\u65b0\u95fb\u6570\u636e<\/strong>: \u5728\u901a\u8fc7 Google News \u9a8c\u8bc1\u7684\u57df\u540d\u7f51\u7ad9\u4e0a\u7a33\u5b9a\u51fa\u73b0<\/li>\n\n\n\n<li><strong>\u63d0\u4f9b\u4f01\u4e1a\u4ee3\u7801\u4fe1\u606f<\/strong>: \u5728\u8d8a\u5357\u5177\u4f53\u4e3a\u7a0e\u53f7\u3001\u8425\u4e1a\u6267\u7167<\/li>\n\n\n\n<li><strong>Facebook UID \u6807\u8bc6\u53ca\u4e0e\u771f\u5b9e\u4e2a\u4eba\u8d44\u6599\u7684\u900f\u660e\u94fe\u63a5<\/strong><\/li>\n<\/ul><p>\u6839\u636e Social Media Today\uff082023\uff09\u62a5\u544a\u4fe1\u606f\uff0c\u62e5\u6709 <strong>\u81f3\u5c11 5 \u4e2a\u6709\u6548\u65b0\u95fb\u94fe\u63a5<\/strong> \u7684\u7c89\u4e1d\u4e13\u9875\uff0c\u5176\u8ba4\u8bc1\u6210\u529f\u7387\u6bd4\u5355\u4e00\u3001\u65e0\u4efb\u4f55\u4e3b\u6d41\u5a92\u4f53\u6d3b\u52a8\u7684\u9875\u9762\u9ad8\u51fa 78%\u3002.<\/p><h3 class=\"wp-block-heading\">\u5bf9\u6bd4DPS.MEDIA\u89e3\u51b3\u65b9\u6848\u6574\u5408\u524d\u540e\u7684\u6210\u6548<\/h3><figure class=\"wp-block-table is-style-stripes\"><table class=\"has-fixed-layout\"><thead><tr><th>\u6807\u51c6<\/th><th>\u5b9e\u65bd\u524d<\/th><th>\u4e0e DPS.MEDIA \u5408\u4f5c\u540e<\/th><\/tr><\/thead><tbody><tr><td>\u84dd\u52fe\u8ba4\u8bc1\u901a\u8fc7\u7387<\/td><td>20%<\/td><td><strong>83%<\/strong><\/td><\/tr><tr><td>\u54c1\u724c\u641c\u7d22\u91cf<\/td><td>150\/\u6bcf\u6708<\/td><td><strong>1,200+\/\u6bcf\u6708<\/strong><\/td><\/tr><tr><td>\u8ba4\u8bc1\u65f6\u95f4<\/td><td>6 \u5468<\/td><td><strong>2-3 \u5468<\/strong><\/td><\/tr><\/tbody><\/table><\/figure><p>\u7531DPS.MEDIA\u5efa\u7acb\u7684\u81ea\u6709\u4e0e\u8d5a\u5f97\u5a92\u4f53 (owned &amp; earned media) \u4f20\u64ad\u7b56\u7565\u4e0d\u4ec5\u670d\u52a1\u4e8e\u83b7\u5f97\u84dd\u52fe\u7684\u76ee\u6807\uff0c\u8fd8\u4e3a\u4e2d\u5c0f\u4f01\u4e1a\u63d0\u5347\u8986\u76d6\u7387\u3001\u4ee5\u81ea\u7136\u65b9\u5f0f\u89e6\u8fbe\u76ee\u6807\u53d7\u4f17\u5e76\u8282\u7701\u5e7f\u544a\u9884\u7b97\u521b\u9020\u4e86\u6760\u6746\u3002.<\/p><h2 class=\"wp-block-heading\" id=\"outro\">\u6587\u7ae0\u7ed3\u8bed<\/h2><p>\u5728 Facebook \u4e2a\u4eba\u6216\u7c89\u4e1d\u4e13\u9875\u62e5\u6709\u84dd\u52fe\u8ba4\u8bc1\u4e0d\u4ec5\u662f\u4fe1\u8a89\u7684\u8bc1\u660e\uff0c\u66f4\u662f\u54c1\u724c\u5728\u65e5\u76ca\u6fc0\u70c8\u7684\u6570\u5b57\u73af\u5883\u4e2d\u6269\u5927\u5f71\u54cd\u529b\u7684\u8df3\u677f\u3002\u8d26\u6237\u8ba4\u8bc1\u7684\u6218\u7565\u6b65\u9aa4\u9700\u7cfb\u7edf\u6295\u5165\uff0c\u4ece\u54c1\u724c\u8bc6\u522b\u3001\u5185\u5bb9\u7ba1\u7406\u5230\u6570\u636e\u4f18\u5316\u53ca\u5a92\u4f53\u4f20\u64ad\u3002DPS.MEDIA \u76f8\u4fe1\uff0c\u53ea\u8981\u51c6\u5907\u5145\u5206\u3001\u65b9\u5411\u6b63\u786e\uff0c\u4efb\u4f55\u4e2a\u4eba\u6216\u4f01\u4e1a\u90fd\u80fd\u5728 2025 \u5e74\u5b9e\u73b0\u8fd9\u4e00\u76ee\u6807\u3002.<\/p><p>\u4e0e\u6b64\u540c\u65f6\uff0c\u84dd\u52fe\u5e76\u4e0d\u662f\u6700\u7ec8\u76ee\u6807\uff0c\u800c\u662f\u6784\u5efa\u5168\u9762\u4e14\u53ef\u6301\u7eed\u6570\u5b57\u54c1\u724c\u4e4b\u65c5\u7684\u4e00\u90e8\u5206\u3002\u6211\u4eec\u9f13\u52b1\u60a8\u7acb\u5373\u5e94\u7528\u6587\u4e2d\u77e5\u8bc6\uff0c\u4ee5\u4f18\u5316Facebook\u8d44\u6599\uff0c\u5de9\u56fa\u793e\u4ea4\u7f51\u7edc\u4e0a\u7684\u5b58\u5728\u611f\uff0c\u66f4\u91cd\u8981\u7684\u662f\uff0c\u5728\u5c55\u73b0\u54c1\u724c\u4ef7\u503c\u65f6\u4fdd\u6301\u4e00\u81f4\u6027\u3002.<\/p><p>\u5728DPS.MEDIA\uff0c\u6211\u4eec\u59cb\u7ec8\u4e0e\u8d8a\u5357\u7684\u4e2d\u5c0f\u4f01\u4e1a\u793e\u533a\u540c\u884c\uff0c\u62d3\u5c55\u89c6\u91ce\u5e76\u63d0\u5347\u5728\u6570\u5b57\u5316\u8f6c\u578b\u65f6\u4ee3\u7684\u7ade\u4e89\u529b\u3002\u5982\u679c\u60a8\u5173\u6ce8\u4e2a\u4eba\u54c1\u724c\u5efa\u8bbe\u3001\u5f3a\u5927\u7684\u7c89\u4e1d\u4e13\u9875\u7b56\u7565\uff0c\u6216\u9700\u8981\u54a8\u8be2\u4ee5\u63d0\u5347\u4e92\u52a8\u91cf\u548c\u5ba2\u6237\u8f6c\u5316\uff0c\u8bf7\u968f\u65f6\u8054\u7cfb\u6211\u4eec\u3002.<\/p><p>\u60a8\u89c9\u5f97\u4ee5\u4e0a\u5185\u5bb9\u6709\u7528\u5417\uff1f\u8bf7\u5728\u4e0b\u65b9\u7559\u8a00\u6216\u52a0\u5165DPS.MEDIA\u7684\u8ba8\u8bba\u2014\u2014\u6211\u4eec\u59cb\u7ec8\u613f\u4e0e\u8d8a\u5357\u4f01\u4e1a\u793e\u533a\u5206\u4eab\u771f\u5b9e\u4ef7\u503c\u3002.<\/p>\n<style>\r\n.lwrp.link-whisper-related-posts{\r\n            \r\n            margin-top: 40px;\nmargin-bottom: 30px;\r\n        }\r\n        .lwrp .lwrp-title{\r\n            \r\n            \r\n        }.lwrp .lwrp-description{\r\n            \r\n            \r\n\r\n        }\r\n        .lwrp .lwrp-list-container{\r\n        }\r\n        .lwrp .lwrp-list-multi-container{\r\n            display: flex;\r\n        }\r\n        .lwrp .lwrp-list-double{\r\n            width: 48%;\r\n        }\r\n        .lwrp .lwrp-list-triple{\r\n            width: 32%;\r\n        }\r\n        .lwrp .lwrp-list-row-container{\r\n            display: flex;\r\n            justify-content: space-between;\r\n        }\r\n        .lwrp .lwrp-list-row-container .lwrp-list-item{\r\n            width: calc(33% - 20px);\r\n        }\r\n        .lwrp .lwrp-list-item:not(.lwrp-no-posts-message-item){\r\n            \r\n            max-width: 150px;\r\n        }\r\n        .lwrp .lwrp-list-item img{\r\n            max-width: 100%;\r\n            height: auto;\r\n            object-fit: cover;\r\n            aspect-ratio: 1 \/ 1;\r\n        }\r\n        .lwrp .lwrp-list-item.lwrp-empty-list-item{\r\n            background: initial !important;\r\n        }\r\n        .lwrp .lwrp-list-item .lwrp-list-link .lwrp-list-link-title-text,\r\n        .lwrp .lwrp-list-item .lwrp-list-no-posts-message{\r\n            \r\n            \r\n            \r\n            \r\n        }@media screen and (max-width: 480px) {\r\n            .lwrp.link-whisper-related-posts{\r\n                \r\n                \r\n            }\r\n            .lwrp .lwrp-title{\r\n                \r\n                \r\n            }.lwrp .lwrp-description{\r\n                \r\n                \r\n            }\r\n            .lwrp .lwrp-list-multi-container{\r\n                flex-direction: column;\r\n            }\r\n            .lwrp .lwrp-list-multi-container ul.lwrp-list{\r\n                margin-top: 0px;\r\n                margin-bottom: 0px;\r\n                padding-top: 0px;\r\n                padding-bottom: 0px;\r\n            }\r\n            .lwrp .lwrp-list-double,\r\n            .lwrp .lwrp-list-triple{\r\n                width: 100%;\r\n            }\r\n            .lwrp .lwrp-list-row-container{\r\n                justify-content: initial;\r\n                flex-direction: column;\r\n            }\r\n            .lwrp .lwrp-list-row-container .lwrp-list-item{\r\n                width: 100%;\r\n            }\r\n            .lwrp .lwrp-list-item:not(.lwrp-no-posts-message-item){\r\n                \r\n                max-width: initial;\r\n            }\r\n            .lwrp .lwrp-list-item .lwrp-list-link .lwrp-list-link-title-text,\r\n            .lwrp .lwrp-list-item .lwrp-list-no-posts-message{\r\n                \r\n                \r\n                \r\n                \r\n            };\r\n        }<\/style>\r\n<div id=\"link-whisper-related-posts-widget\" class=\"link-whisper-related-posts lwrp\">\r\n            <div class=\"lwrp-title\">\u76f8\u5173\u6587\u7ae0<\/div>    \r\n        <div class=\"lwrp-list-container\">\r\n                                <div class=\"lwrp-list lwrp-list-row-container lwrp-list-double-row\">\r\n                <div class=\"lwrp-list-item\"><a href=\"https:\/\/dps.media\/zh\/shopee%e5%b1%95%e4%bd%8d%e8%ae%be%e8%ae%a1%e7%ac%a6%e5%90%88seo%e6%a0%87%e5%87%86\/\" class=\"lwrp-list-link\"><span class=\"lwrp-list-link-title-text\">Shopee\u5e97\u94fa\u8bbe\u8ba1SEO\u6807\u51c6\u79d8\u8bc0\uff0c\u52a9\u529b\u9500\u552e\u989d\u663e\u8457\u63d0\u5347<\/span><\/a><\/div><div class=\"lwrp-list-item\"><a href=\"https:\/\/dps.media\/zh\/%e5%a6%82%e4%bd%95%e6%9c%89%e6%95%88%e5%9c%b0%e5%9c%a8-facebook-%e4%b8%8a%e8%8e%b7%e5%be%97%e8%93%9d%e8%89%b2%e8%ae%a4%e8%af%81%e6%a0%87%e5%bf%97\/\" class=\"lwrp-list-link\"><span class=\"lwrp-list-link-title-text\">\u5982\u4f55\u9ad8\u6548\u83b7\u53d6Facebook\u84dd\u52fe\u8ba4\u8bc1\uff1f<\/span><\/a><\/div><div class=\"lwrp-list-item\"><a href=\"https:\/\/dps.media\/zh\/%e5%bd%93%e4%bb%8a%e6%9c%80%e5%80%bc%e5%be%97%e4%bf%a1%e8%b5%96%e5%92%8c%e6%9c%80%e6%9c%89%e6%95%88%e7%9a%84facebook%e5%b9%bf%e5%91%8a%e5%85%ac%e5%8f%b8\/\" class=\"lwrp-list-link\"><span class=\"lwrp-list-link-title-text\">\u5f53\u524d\u6700\u53ef\u9760\u9ad8\u6548\u7684 Facebook \u5e7f\u544a\u516c\u53f8<\/span><\/a><\/div>                <\/div>\r\n                            <div class=\"lwrp-list lwrp-list-row-container lwrp-list-double-row\">\r\n                <div class=\"lwrp-list-item\"><a href=\"https:\/\/dps.media\/zh\/%e4%b8%ba%e6%97%85%e6%b8%b8%e5%92%8c%e9%85%92%e5%ba%97%e4%ba%a7%e5%93%81%e5%88%b6%e5%ae%9a%e5%88%9b%e6%84%8f%e8%90%a5%e9%94%80%e8%ae%a1%e5%88%92\/\" class=\"lwrp-list-link\"><span 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