{"id":26929,"date":"2025-07-05T00:10:29","date_gmt":"2025-07-04T17:10:29","guid":{"rendered":"https:\/\/dps.media\/mo-hinh-kinh-doanh-theo-chuoi-3-thach-thuc-ma-nganh-fb-doi-mat\/"},"modified":"2025-07-05T00:10:37","modified_gmt":"2025-07-04T17:10:37","slug":"mo-xing-jing-ying-lian-suo-3-tiao-zhan-ma-nganh-fb-dui-mian","status":"publish","type":"post","link":"https:\/\/dps.media\/zh\/mo-xing-jing-ying-lian-suo-3-tiao-zhan-ma-nganh-fb-dui-mian\/","title":{"rendered":"\u8fde\u9501\u7ecf\u8425\u6a21\u5f0f\u2014\u2014\u9910\u996e\u4e1a\u9762\u4e34\u76843\u5927\u6311\u6218"},"content":{"rendered":"<p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u8fde\u9501\u9910\u996e\u6216\u5496\u5561\u9986\uff08F&amp;B\uff09\u7684\u5546\u4e1a\u6a21\u5f0f\u867d\u7136\u6b63\u5728\u201c\u706b\u70ed\u2019\u53d1\u5c55\uff0c\u4f46\u5bf9\u4e1a\u5185\u4eba\u58eb\u800c\u8a00\u4ece\u6765\u90fd\u4e0d\u5bb9\u6613\u3002\u5373\u4f7f\u662f\u9ea6\u5f53\u52b3\u3001\u6c49\u5821\u738b\u7b49\u5de8\u5934\u5728\u8d8a\u5357\u4e5f\u672a\u80fd\u53d6\u5f97\u9884\u671f\u6210\u529f\u3002\u90a3\u4e48\u5bfc\u81f4\u8fd9\u4e00\u73b0\u8c61\u7684\u4e3b\u8981\u539f\u56e0\u662f\u4ec0\u4e48\uff1f\u5728\u8d8a\u5357\u5e02\u573a\u4e2d\uff0c\u51b3\u5b9a\u8fd9\u79cd\u8fde\u9501\u5546\u4e1a\u6a21\u5f0f\u6210\u529f\u7684\u5173\u952e\u56e0\u7d20\u53c8\u662f\u4ec0\u4e48\uff1f\u5728\u672c\u6587\u4e2d\uff0c, <a class=\"wpil_keyword_link\" href=\"https:\/\/dps.media\/zh\/\" title=\"DPS\" data-wpil-keyword-link=\"linked\" data-wpil-monitor-id=\"240\">DPS<\/a> \u5c06\u8be6\u7ec6\u56de\u7b54\u4e0a\u8ff0\u95ee\u9898\u3002.<\/span><\/p><h2 style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u4e00\u3001\u8d8a\u5357F&amp;B\u884c\u4e1a\u8fde\u9501\u7ecf\u8425\u6a21\u5f0f\u73b0\u72b6\u3002.<\/span><\/h2><h4 style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">1. \u9884\u6d4b<\/span><\/h4><figure id=\"attachment_1789\" aria-describedby=\"caption-attachment-1789\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1789\" title=\" F&amp;B \u662f\u8d8a\u5357\u6700 \u201c\u6d3b\u8dc3\u201d \u7684\u9886\u57df\u4e4b\u4e00\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/07\/z2108910778805_3aa07394931a799cf3d25db6a0b7dd66.jpg\" alt=\"\u9884\u6d4bF&amp;B\u884c\u4e1a\u7684\u53d1\u5c55\" width=\"800\" height=\"449\"><figcaption id=\"caption-attachment-1789\" class=\"wp-caption-text\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">F&amp;B\u662f\u8d8a\u5357\u6700\u201c\u6d3b\u8dc3\u2019\u7684\u9886\u57df\u4e4b\u4e00\uff0c\u5e74\u589e\u957f\u7387\u7ea6\u4e3a18%\u3002.<\/span><\/figcaption><\/figure><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u9910\u996e\uff08F&amp;B\uff09\u662f\u8d8a\u5357\u6700\u201c\u6d3b\u8dc3\u2019\u7684\u9886\u57df\u4e4b\u4e00\u3002\u5176\u57282018\u5e74\u5360GDP\u768415%\uff0c\u5e74\u589e\u957f\u7387\u7a33\u5b9a\u57287%\uff08<a href=\"https:\/\/www.mdpi.com\/2227-7390\/8\/7\/1140\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">\u738b, 2020<\/a>).<\/span><\/p><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">2014\u20132019\u5e74\u95f4\uff0c\u8d8a\u5357F&amp;B\u884c\u4e1a\u5e74\u589e\u957f\u7387\u7ea6\u4e3a18%\uff0c\u6839\u636e <a href=\"https:\/\/baodautu.vn\/song-ngam-tren-thi-truong-fb-d116983.html\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">\u6b27\u777f\u56fd\u9645<\/a>. \u9884\u8ba1\u968f\u7740\u7ecf\u6d4e\u548c\u793e\u4f1a\u7684\u53d1\u5c55\uff0c\u4eba\u6c11\u751f\u6d3b\u6c34\u5e73\u7684\u63d0\u9ad8\uff0c\u8fd9\u4e00\u6570\u5b57\u8fd8\u5c06\u7ee7\u7eed\u589e\u957f\u3002\u5c24\u5176\u662f\u8d8a\u5357\u4e2d\u4ea7\u9636\u7ea7\u4eba\u6570\u4e0d\u65ad\u589e\u52a0\u3002.<\/span><\/p><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u4e8b\u5b9e\u4e0a\uff0c\u6839\u636e <a href=\"https:\/\/vi.wikipedia.org\/wiki\/Nielsen_Holdings\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">\u5c3c\u5c14\u68ee<\/a>, \u7684\u8ba1\u7b97\uff0c2022 \u5e74\u8d8a\u5357\u7ea6\u6709 3300 \u4e07\u4eba\u88ab\u5f52\u4e3a\u4e2d\u4ea7\u9636\u7ea7\uff0c\u9884\u8ba1\u5230 2030 \u5e74\u5c06\u589e\u81f3\u7ea6 9500 \u4e07\u4eba\u3002.<\/span><\/p><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u5c3c\u5c14\u68ee\u786e\u5b9a\u4e2d\u4ea7\u9636\u7ea7\u7684\u6807\u51c6\u662f\u4ec0\u4e48\uff1f\u6709\u4e24\u4e2a\u6807\u51c6\u6765\u786e\u5b9a\u8be5\u9636\u5c42\u3002\u7b2c\u4e00\uff0c\u5bb6\u5ead\u4eba\u5747\u65e5\u6d88\u8d39\u652f\u51fa\u8d85\u8fc7 15 \u7f8e\u5143\u3002\u53e6\u4e00\u4e2a\u6807\u51c6\u662f\u4ed6\u4eec\u5728\u996e\u6599\u548c\u98df\u54c1\u4e0a\u7684\u603b\u652f\u51fa\u5360\u603b\u6536\u5165\u7684 30% \u5230 40%\u3002.<\/span><\/p><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u4e0e\u6b64\u540c\u65f6\uff0c\u8be5\u884c\u4e1a\u9884\u8ba1\u57282024\u5e74\u524d\u6536\u5165\u7ea6\u4e3a665\u4ebf\u7f8e\u5143\uff0c2020\u20132024\u5e74\u671f\u95f4\u5e73\u5747\u5e74\u589e\u957f\u7387\u4e3a8%\uff08<a href=\"https:\/\/www.statista.com\/outlook\/253\/127\/food-beverages\/vietnam\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Statista, 2020<\/a>).<\/span><\/p><h4 style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">2. \u8d8a\u5357F&amp;B\u5e02\u573a\u4e2d\u7684\u4e3b\u8981\u5de8\u5934<\/span><\/h4><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u7531\u4e8eF&amp;B\u884c\u4e1a\u5de8\u5927\u7684\u53d1\u5c55\u6f5c\u529b\uff0c\u5e02\u573a\u4efd\u989d\u4e89\u593a\u6218\u4ece\u672a\u964d\u6e29\u3002\u4eceGolden Gate\u3001Redsun\u3001Huy Vietnam\u516c\u53f8\u5230 <a href=\"https:\/\/ippgroup.vn\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">IPP \u96c6\u56e2<\/a>.<\/span><\/p><h4 style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">2.1. Golden Gate\uff08\u91d1\u95e8\uff09<\/span><\/h4><figure id=\"attachment_1782\" aria-describedby=\"caption-attachment-1782\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1782\" title='Golden Gate \u2014\u2014 F&amp;B \u9886\u57df\u7684 &quot;\u5de8\u5934&quot;' src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/07\/z2108910754113_3e3aa576c9084732b29d9d145c3aee6d.jpg\" alt=\"Golden Gate\u2014\u2014F&amp;B\u9886\u57df\u7684\u5de8\u5934\" width=\"800\" height=\"449\"><figcaption id=\"caption-attachment-1782\" class=\"wp-caption-text\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">Golden Gate\u2014\u2014F&amp;B\u9886\u57df\u7684\u201c\u5de8\u5934\u201d\uff0c\u5728\u5168\u56fd\u62e5\u6709\u8d85\u8fc7300\u5bb6\u8fde\u9501\u95e8\u5e97\u3002.<\/span><\/figcaption><\/figure><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">C\u1ed5ng V\u00e0ng \u5546\u8d38\u80a1\u4efd\u516c\u53f8\u2014\u2014 <a href=\"https:\/\/cafebiz.vn\/chuoi-nha-hang-golden-gate-quy-mo-4000-ty-dong-co-duyen-bat-nguon-tu-so-thich-an-ngon-va-kham-pha-vung-dat-moi-20190525095227986.chn\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Golden Gate<\/a> \u662f\u8d8a\u5357F&amp;B\u5e02\u573a\u4e2d\u5360\u636e\u538b\u5012\u6027\u4efd\u989d\u7684\u516c\u53f8\u3002\u76ee\u524d\uff0cGolden Gate\u5728\u5168\u56fd\u7ecf\u8425\u5e76\u62e5\u6709\u8fd1300\u5bb6\u95e8\u5e97\uff0c\u5305\u62ec\u591a\u4e2a\u77e5\u540d\u4e14\u53d7\u5e74\u8f7b\u4eba\u559c\u7231\u7684\u54c1\u724c\uff1aKichi-Kichi\u3001Sumo BBQ\u548cVuvuzela\u7b49\u3002Golden Gate\u7684\u201c\u8715\u53d8\u2019\u88ab\u591a\u4f4d\u7ecf\u6d4e\u4e13\u5bb6\u8ba4\u4e3a\u5f97\u76ca\u4e8e\u5de8\u989d\u8d44\u672c\u6ce8\u5165\u4ee5\u53ca\u6765\u81ea\u6e23\u6253\u94f6\u884c\uff08Standard Chartered\uff09\u7b49\u9910\u996e\u9886\u57df\u4e13\u5bb6\u7f51\u7edc\u7684\u652f\u6301 <a href=\"https:\/\/www.sc.com\/vn\/about-us\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Standard Chartered<\/a> \u548c <a href=\"https:\/\/www.mekongcapital.com\/vi\/gioi-thieu\/so-luoc-cong-ty\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">\u6e44\u516c\u8d44\u672c<\/a>.<\/span><\/p><h4 style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">2.2. Redsun\uff08\u7ea2\u65e5\uff09<\/span><\/h4><figure id=\"attachment_1783\" aria-describedby=\"caption-attachment-1783\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1783\" title=\"Redsun\u662fGolden Gate\u7684\u5f3a\u52b2\u5bf9\u624b\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/07\/z2108910754108_89535211f1c92e2bda88e4d8d799b289.jpg\" alt=\"Redsun\u662fGolden Gate\u7684\u5f3a\u52b2\u5bf9\u624b\" width=\"800\" height=\"449\"><figcaption id=\"caption-attachment-1783\" class=\"wp-caption-text\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">Redsun\u662fGolden Gate\u5728\u540c\u4e00\u7ec6\u5206\u5e02\u573a\u7684\u7ade\u4e89\u5bf9\u624b\uff1b\u540c\u6837\u4e0d\u9051\u591a\u8ba9\uff0c\u62e5\u6709\u904d\u5e0326\u4e2a\u7701\u5e02\u7684200\u5bb6\u8fde\u9501\u95e8\u5e97\u3002.<\/span><\/figcaption><\/figure><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u88ab\u89c6\u4e3aGolden Gate\u5728\u540c\u4e00\u7ec6\u5206\u5e02\u573a\u7684\u7ade\u4e89\u5bf9\u624b\u7684\u662f\u7ea2\u592a\u9633\u96c6\u56e2\u5546\u4e1a\u6295\u8d44\u7ba1\u7406\u80a1\u4efd\u516c\u53f8\u2014\u2014 <a href=\"https:\/\/vnexpress.net\/chan-dung-hai-ong-lon-dan-dau-chuoi-ban-lau-nuong-bia-tuoi-3767287.html\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Redsun\u3002<\/a>. \u76ee\u524dRedsun\u5728\u5168\u56fd26\u4e2a\u7701\u5e02\u62e5\u6709200\u591a\u5bb6\u95e8\u5e97\u3002\u7136\u800c\uff0cRedsun\u7684\u7ecf\u8425\u6548\u679c\u5e76\u4e0d\u88ab\u9ad8\u5ea6\u8bc4\u4ef7\u30022018\u5e74\u8425\u6536\u8d85\u8fc76200\u4ebf\u8d8a\u76fe\uff0c\u540c\u6bd4\u589e\u957f141%\uff0c\u4f46Redsun\u7684\u7a0e\u524d\u5229\u6da6\u4ec5\u4e3a14\u4ebf\u8d8a\u76fe\u3002.<\/span><\/p><h4 style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">2.3. Huy\u8d8a\u5357\u516c\u53f8<\/span><\/h4><figure id=\"attachment_1784\" aria-describedby=\"caption-attachment-1784\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1784\" title='Huy Vietnam \u516c\u53f8\u4e3a\u5176\u9519\u8bef\u7684\u6b65\u4f10\u4ed8\u51fa\u4e86 &quot;\u751f\u547d&quot; \u7684\u4ee3\u4ef7' src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/07\/z2108910754111_72c5227007887327a0260d22159bd2dd.jpg\" alt=\"Huy Vi\u1ec7t Nam\u516c\u53f8\" width=\"800\" height=\"449\"><figcaption id=\"caption-attachment-1784\" class=\"wp-caption-text\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">Huy Vietnam\u516c\u53f8\u4e3a\u5176\u5728\u8fde\u9501\u9910\u996e\u5546\u4e1a\u6a21\u5f0f\u53d1\u5c55\u4e2d\u7684\u9519\u8bef\u51b3\u7b56\u4ed8\u51fa\u4e86\u60e8\u91cd\u4ee3\u4ef7\u3002.<\/span><\/figcaption><\/figure><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">2019\u5e74\u7b2c\u56db\u5b63\u5ea6\u521d\uff0c\u89c1\u8bc1\u4e86Huy Vietnam\u516c\u53f8\uff08Hu\u1ebf\u83dc\u9910\u5385\uff09\u8fde\u9501\u7ecf\u8425\u6a21\u5f0f\u5728\u5e02\u573a\u4e0a\u5b58\u5728\u548c\u53d1\u5c5512\u5e74\u540e\u201c\u9000\u51fa\u201d\u7684\u5c40\u9762\u3002\u6b64\u5916\uff0c\u8be5\u516c\u53f8\u66fe\u56e0\u62e5\u6709\u591a\u5bb6\u4ee5\u8d8a\u5357\u7f8e\u98df\u547d\u540d\u7684\u54c1\u724c\u800c\u6210\u529f\uff0c\u5982\uff1aPh\u1edf \u00d4ng H\u00f9ng\u3001C\u01a1m th\u1ed1 ch\u00e1y\u3001Ph\u1edf 99\u7b49\u3002\u7136\u800c\uff0c\u5728\u7ecf\u8425\u6218\u7565\u65b9\u5411\u4e0a\u7684\u5931\u8bef\u4f7f\u516c\u53f8\u5728\u5e02\u573a\u4efd\u989d\u4e89\u593a\u6218\u4e2d\u529b\u4e0d\u4ece\u5fc3\u3002.<\/span><\/p><h4 style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">2.4. \u7279\u8bb8\u7ecf\u8425<\/span><\/h4><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u5982\u679c\u4e0d\u63d0\u53ca\u4e00\u4e2a\u65b0\u5174\u4f46\u53d1\u5c55\u8fc5\u901f\u7684\u8d8b\u52bf\u2014\u2014\u7279\u8bb8\u7ecf\u8425\u54c1\u724c\u4e1a\u52a1\uff0c\u786e\u5b9e\u662f\u4e00\u5927\u9057\u6f0f\u3002\u5178\u578b\u5982IPP\u96c6\u56e2\uff0c\u65d7\u4e0b\u62e5\u6709Burger King\u3001Domino\u2019s Pizza\u548cPopeyes\u7b49\u54c1\u724c\u2026\u2026\u4e5f\u6b63\u5728\u52aa\u529b\u5f81\u670d\u8d8a\u5357\u4eba\u7684\u53e3\u5473\u3002.<\/span><\/p><h3 style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">3. \u65b0\u51a0\u75ab\u60c5\u2014\u2014\u5bf9\u9910\u996e\u8fde\u9501\u7ecf\u8425\u6a21\u5f0f\u7684\u5de8\u5927\u51b2\u51fb\u3002.<\/span><\/h3><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u4e0a\u8ff0\u6570\u636e\u5728COVID19\u201c\u75ab\u60c5\u2019\u51fa\u73b0\u4e4b\u524d\u90fd\u76f8\u5f53\u4e50\u89c2\uff0c\u8be5\u75ab\u60c5\u7ed9\u51e0\u4e4e\u6240\u6709\u884c\u4e1a\u5e26\u6765\u4e86\u51b2\u51fb\uff0c\u4f46\u53d7\u5f71\u54cd\u6700\u5927\u7684\u53ef\u80fd\u8981\u6570F&amp;B\u884c\u4e1a\u3002.<\/span><\/p><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u5f53\u8fde\u9501\u9910\u5385\u7ecf\u8425\u6a21\u5f0f\u7684\u8425\u6536\u4e0e\u75ab\u60c5\u7206\u53d1\u524d\u76f8\u6bd4\u5927\u5e45\u4e0b\u964d\u65f6\uff0c\u5927\u578b\u516c\u53f8\u5982Golden Gate\u65e9\u5df2\u4e3a\u201c\u98ce\u66b4\u201d\u505a\u597d\u4e86\u9884\u6848\u3002\u5728\u539f\u6750\u6599\u65b9\u9762\uff0c\u516c\u53f8\u53d7\u5f71\u54cd\u4e0d\u5927\uff0c\u56e0\u4e3a\u4e00\u5f00\u59cb\u5c31\u591a\u5143\u5316\u4e86\u8fdb\u53e3\u5e02\u573a\u3002\u9664\u4e86\u66f4\u65b0\u75ab\u60c5\u4fe1\u606f\u5916\uff0cGolden Gate\u7684\u8fde\u9501\u95e8\u5e97\u8fd8\u5b9e\u65bd\u4e86\u9632\u75ab\u539f\u5219\uff0c\u4ee5\u589e\u5f3a\u987e\u5ba2\u5230\u5e97\u7528\u9910\u7684\u4fe1\u5fc3\uff0c\u4f8b\u5982\uff1a<\/span><\/p><ul style=\"text-align: justify;\">\n<li><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u8981\u6c42100%\u5458\u5de5\u5728\u4e3a\u987e\u5ba2\u670d\u52a1\u65f6\u4f69\u6234\u53e3\u7f69\u3002.<\/span><\/li>\n<li><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u624b\u90e8\u6d88\u6bd2\u3002.<\/span><\/li>\n<li><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u6301\u7eed\u8fdb\u884c\u5e97\u5185\u6e05\u6d01\u548c\u6d88\u6bd2\u7b49\u3002.<\/span><\/li>\n<\/ul><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u6b64\u5916\uff0cGolden Gate\u5728\u5b9e\u65bd\u5916\u5356\u914d\u9001\u6218\u7565\u65f6\u7684\u5feb\u901f\u53cd\u5e94\u80fd\u529b\uff0c\u4f9d\u7136\u786e\u4fdd\u4e86\u5728\u5bb6\u7528\u9910\u65f6\u7684\u6807\u51c6\u3002\u8be5\u8ba1\u5212\u5e2e\u52a9\u4ed6\u4eec\u5728\u8425\u6536\u65b9\u9762\u5f97\u5230\u4e00\u5b9a\u4fdd\u969c\uff0c\u5e76\u4e3a\u672a\u6765\u82e5\u5bb6\u5ead\u670d\u52a1\u9700\u6c42\u6301\u7eed\u589e\u957f\u65f6\uff0c\u53d1\u5c55\u8be5\u670d\u52a1\u6307\u660e\u4e86\u65b0\u65b9\u5411\u3002\u8fd9\u6b63\u662f\u8bb8\u591a\u4eba\u5e38\u8bf4\u7684\u201c\u5371\u4e2d\u6709\u673a\u201d\u7684\u5177\u4f53\u4f8b\u5b50\u3002.<\/span><\/p><h2 style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u4e8c\u3001F&amp;B\u884c\u4e1a\u8fde\u9501\u7ecf\u8425\u6a21\u5f0f\u9762\u4e34\u7684\u4e09\u5927\u6838\u5fc3\u6311\u6218\u3002.<\/span><\/h2><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u5728\u4e0a\u4e00\u90e8\u5206\u4e2d\uff0cDPS\u5df2\u5bf9\u8fc7\u53bb\u51e0\u5e74F&amp;B\u884c\u4e1a\u73b0\u72b6\u53ca\u672a\u67655\u5e74\u53d1\u5c55\u9884\u6d4b\u8fdb\u884c\u4e86\u6982\u8ff0\uff0c\u5e76\u5206\u6790\u4e86Covid 19\u5bf9\u8be5\u884c\u4e1a\u201c\u5065\u5eb7\u72b6\u51b5\u2019\u7684\u5f71\u54cd\u3002.<\/span><\/p><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u5728\u63a5\u4e0b\u6765\u7684\u90e8\u5206\uff0cDPS\u5c06\u63d0\u53ca\u9910\u996e\u8fde\u9501\u7ecf\u8425\u8005\u5728\u8ffd\u6c42\u8fde\u9501\u7ecf\u8425\u6a21\u5f0f\u65f6\u5c06\u9762\u4e34\u7684\u4e09\u5927\u4e3b\u8981\u6311\u6218\u3002.<\/span><\/p><h3 style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">1. \u7ba1\u7406\u601d\u7ef4\u2014\u2014\u8fde\u9501\u7ecf\u8425\u6a21\u5f0f\u7684\u7075\u9b42<\/span><\/h3><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u4e00\u65e6\u4f60\u51b3\u5b9a\u5728F&amp;B\u9886\u57df\u53d1\u5c55\u8fde\u9501\u7ecf\u8425\u6a21\u5f0f\uff0c\u9996\u8981\u969c\u788d\u5c31\u662f\u7ba1\u7406\u601d\u7ef4\u95ee\u9898\u3002\u8fde\u9501\u7ecf\u8425\u6a21\u5f0f\u53d1\u5c55\u7684\u4e24\u4e2a\u5173\u952e\u95ee\u9898\u662f\u4ea7\u54c1\u8d28\u91cf\u7ba1\u7406\u4ee5\u53ca\u5728\u6269\u5f20\u8fc7\u7a0b\u4e2d\u4fdd\u6301\u8d28\u91cf\u7684\u7ba1\u7406\u65b9\u6cd5\u3002.<\/span><\/p><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u8fd9\u5b9e\u9645\u4e0a\u662f\u4f01\u4e1a\u4e3b\u5728\u53d1\u5c55\u8fde\u9501\u95e8\u5e97\u65f6\u9762\u4e34\u7684\u96be\u9898\u3002\u4e8b\u5b9e\u4e0a\uff0c\u5e76\u975e\u6240\u6709F&amp;B\u4e1a\u52a1\u6a21\u5f0f\u90fd\u80fd\u6210\u529f\u6269\u5c55\u4e3a\u8fde\u9501\u5e97\u3002\u95ee\u9898\u5728\u4e8e\uff0c\u4e00\u4e9b\u9910\u996e\u4ea7\u54c1\u5f88\u96be\u5728\u6269\u5f20\u7684\u540c\u65f6\u4ecd\u4fdd\u6301\u4ea7\u54c1\u548c\u670d\u52a1\u8d28\u91cf\u3002.<\/span><\/p><figure id=\"attachment_1787\" aria-describedby=\"caption-attachment-1787\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1787\" title=\"\u5728\u53d1\u5c55\u8fde\u9501\u7ecf\u8425\u6a21\u5f0f\u65f6\u7684\u8d28\u91cf\u4e00\u81f4\u6027\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/07\/z2109428472824_8c49145138d5802713b3e5e98a9088ae.jpg\" alt=\"\u5728\u53d1\u5c55\u8fde\u9501\u7ecf\u8425\u6a21\u5f0f\u65f6\u7684\u8d28\u91cf\u4e00\u81f4\u6027\" width=\"800\" height=\"449\"><figcaption id=\"caption-attachment-1787\" class=\"wp-caption-text\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u5728\u8fde\u9501\u9910\u5385\u7ecf\u8425\u6a21\u5f0f\u4e2d\u5b9e\u73b0\u8d28\u91cf\u540c\u6b65\u662f\u751f\u6b7b\u6538\u5173\u7684\u56e0\u7d20\u3002.<\/span><\/figcaption><\/figure><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u5148\u751f <a href=\"https:\/\/vi.wikipedia.org\/wiki\/L%C3%BD_Qu%C3%AD_Trung\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">\u9ece\u8d35\u4e2d<\/a> \u8fd9\u4f4dPh\u1edf 24\u7684\u521b\u59cb\u4eba\u5728\u81ea\u4f20\u4e2d\u5ba2\u89c2\u5730\u770b\u5f85\u4e86\u81ea\u5df1\u7684\u5546\u4e1a\u6a21\u5f0f\u3002\u9ece\u4e2d\u5148\u751f\u8868\u793a\uff0c\u5f53\u7cfb\u7edf\u6269\u5f20\u8fc7\u5feb\u65f6\uff0c\u4ed6\u4eec\u4e0d\u5f97\u4e0d\u9762\u5bf9\u4e00\u4e2a\u6781\u5927\u7684\u6311\u6218\uff0c\u90a3\u5c31\u662f\u5982\u4f55\u4fdd\u6301\u6574\u4e2a\u8fde\u9501\u5e97\u7684\u8d28\u91cf\u4e00\u81f4\u6027\u3002.<\/span><\/p><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u53e6\u4e00\u65b9\u9762\uff0c\u5c3d\u7ba1\u5c5e\u4e8e\u540c\u4e00\u8fde\u9501\uff0c\u4f46\u5404\u95e8\u5e97\u7684\u4ea7\u54c1\u548c\u670d\u52a1\u8d28\u91cf\u5374\u5927\u76f8\u5f84\u5ead\u3002\u5982\u679c\u4f01\u4e1a\u4e3b\u4e0d\u5bfb\u6c42\u89e3\u51b3\u65b9\u6848\u52a0\u4ee5\u6539\u8fdb\uff0c\u90a3\u4e48\u5f53\u5982COVID-19\u5927\u6d41\u884c\u8fd9\u6837\u7684\u7a81\u53d1\u4e8b\u4ef6\u53d1\u751f\u65f6\uff0c\u5c06\u6210\u4e3a\u5bf9\u4f60\u5546\u4e1a\u6a21\u5f0f\u201c\u6297\u538b\u80fd\u529b\u201d\u7684\u8003\u9a8c\u3002.<\/span><\/p><h4 style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u4e3a\u4ec0\u4e48\u5728\u53d1\u5c55\u8fde\u9501\u5e97\u65f6\u4f1a\u51fa\u73b0\u8d28\u91cf\u4e0d\u7edf\u4e00\u7684\u95ee\u9898\uff1f<\/span><\/h4><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u5bf9\u4e8e\u8fd9\u4e2a\u95ee\u9898\uff0c\u6709\u5f88\u591a\u539f\u56e0\u53ef\u4ee5\u89e3\u91ca\u3002DPS\u5192\u6627\u4ee5M\u00f3n Hu\u1ebf\u8fde\u9501\u9910\u5385\u7684\u5546\u4e1a\u6a21\u5f0f\u4e3a\u4f8b\uff0c\u5e2e\u52a9\u5927\u5bb6\u66f4\u5bb9\u6613\u7406\u89e3\u3002.<\/span><\/p><figure id=\"attachment_1786\" aria-describedby=\"caption-attachment-1786\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1786\" title=\"\u786e\u4fdd M\u00f3n Hu\u1ebf \u83dc\u80b4\u8d28\u91cf\u7684\u4e00\u81f4\u6027\u4f3c\u4e4e\u662f\u4e00\u9879\u4e0d\u53ef\u80fd\u5b8c\u6210\u7684\u4efb\u52a1 \" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/07\/z2109428489309_7024f5687fd2bbd2f3ac10899006f4fd.jpg\" alt=\"\" width=\"800\" height=\"449\"><figcaption id=\"caption-attachment-1786\" class=\"wp-caption-text\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u8981\u786e\u4fdd\u6240\u6709M\u00f3n Hu\u1ebf\u83dc\u54c1\u7684\u8d28\u91cf\u4e00\u81f4\u51e0\u4e4e\u662f\u4e0d\u53ef\u80fd\u7684\u4efb\u52a1\uff0c\u56e0\u4e3a\u8fd9\u4e9b\u83dc\u80b4\u5bf9\u5473\u9053\u548c\u6446\u76d8\u7684\u8981\u6c42\u90fd\u975e\u5e38\u8bb2\u7a76\u548c\u7cbe\u81f4\u3002.<\/span><\/figcaption><\/figure><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u5728\u8fde\u9501\u9910\u5385\u7ecf\u8425\u4e2d\uff0c\u8d8a\u5c11\u4f9d\u8d56\u4e3b\u53a8\u8d8a\u597d\u3002\u8fd9\u610f\u5473\u7740\u6d41\u7a0b\u5fc5\u987b\u6807\u51c6\u5316\uff0c\u83dc\u54c1\u8981\u7b80\u5355\u4e14\u4e0d\u5b9c\u8fc7\u4e8e\u590d\u6742\u3002\u800c\u63d0\u5230Hu\u1ebf\u83dc\u65f6\uff0c\u987e\u5ba2\u4f1a\u8054\u60f3\u5230\u539f\u672c\u5c31\u5f88\u8bb2\u7a76\u548c\u7cbe\u81f4\u7684\u5bab\u5ef7\u98ce\u683c\u83dc\u80b4\u3002\u56e0\u6b64\uff0c\u83dc\u54c1\u7684\u5236\u4f5c\u5bf9\u8d28\u91cf\u7ba1\u7406\u63d0\u51fa\u4e86\u6781\u9ad8\u7684\u8981\u6c42\u3002.<\/span><\/p><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u8981\u5927\u89c4\u6a21\u53d1\u5c55\u8fde\u9501\u6a21\u5f0f\uff0c\u540c\u65f6\u4fdd\u8bc1Hu\u1ebf\u83dc\u54c1\u7684\u8d28\u91cf\u4e00\u81f4\u51e0\u4e4e\u662f\u4e0d\u53ef\u80fd\u5b8c\u6210\u7684\u4efb\u52a1\u3002\u8fd9\u4e5f\u662f\u8bb8\u591a\u4eba\u53d1\u73b0M\u00f3n Hu\u1ebf\u5728\u53ea\u6709\u4e00\u4e24\u5bb6\u95e8\u5e97\u65f6\u5473\u9053\u8fd8\u4e0d\u9519\uff0c\u4f46\u4e00\u65e6\u53d1\u5c55\u6210\u8fde\u9501\u540e\uff0c\u83dc\u54c1\u8d28\u91cf\u5c31\u6bcf\u51b5\u6108\u4e0b\u7684\u539f\u56e0\u4e4b\u4e00\u3002.<\/span><\/p><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">DPS\u8ba4\u4e3a\u8fd9\u662fM\u00f3n Hu\u1ebf\u5546\u4e1a\u6a21\u5f0f\u7684\u4e00\u4e2a\u81f4\u547d\u5f31\u70b9\u3002.<\/span><\/p><h3 style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">2. \u8fde\u9501\u9910\u996e\u7ecf\u8425\u6a21\u5f0f\u4e2d\u201c\u727a\u7272\u201d\u4ef7\u503c<\/span><\/h3><figure id=\"attachment_1788\" aria-describedby=\"caption-attachment-1788\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1788\" title='Highlands Coffee \u662f\u4e3a\u4e86\u5b9e\u73b0\u98de\u8dc3\u5f0f\u53d1\u5c55\u800c\u8fdb\u884c\u5408\u7406 &quot;\u727a\u7272&quot; \u7684\u8bc1\u660e' src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/07\/z2109436101565_320083ebb8a8eb937f3773f4741df50f.jpg\" alt=\"Highlands Coffee\u53ca\u5176\u996e\u54c1\u8fde\u9501\u5e97\" width=\"800\" height=\"800\"><figcaption id=\"caption-attachment-1788\" class=\"wp-caption-text\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">Highlands Coffee\u662f\u4e3a\u5b9e\u73b0\u7a81\u7834\u6027\u53d1\u5c55\u800c\u8fdb\u884c\u201c\u5fc5\u8981\u727a\u7272\u2019\u7684\u5178\u578b\u4f8b\u5b50\u3002.<\/span><\/figcaption><\/figure><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u8fde\u9501\u7ecf\u8425\u6a21\u5f0f\u9762\u4e34\u7684\u4e0b\u4e00\u4e2a\u6311\u6218\u5728\u4e8e\u5254\u9664\u4ea7\u54c1\u548c\u670d\u52a1\u4e2d\u7684\u591a\u4f59\u56e0\u7d20\u3002<\/span><\/p><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u201c\u820d\u5f03\u201d\u90a3\u4e9b\u4e0d\u80fd\u4e3a\u95e8\u5e97\u5e26\u6765\u9ad8\u7ecf\u6d4e\u4ef7\u503c\u7684\u4e1c\u897f\u3002\u8fd9\u88ab\u89c6\u4e3a\u8c03\u6574\u5546\u4e1a\u6a21\u5f0f\u4ee5\u9002\u5e94\u6269\u5f20\u5e76\u66f4\u597d\u5730\u63a7\u5236\u670d\u52a1\u7684\u89e3\u51b3\u65b9\u6848\u3002.<\/span><\/p><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u6362\u53e5\u8bdd\u8bf4\uff0c\u5c31\u662f\u8981\u5254\u9664\u6240\u6709\u591a\u4f59\u56e0\u7d20\uff0c\u6d41\u7a0b\u6807\u51c6\u5316\uff1b\u6301\u7eed\u7ec4\u7ec7\u57f9\u8bad\u5e76\u5e94\u7528\u79d1\u6280\uff0c\u4ee5\u5b9e\u73b0\u4ea7\u54c1\u7684\u4e00\u81f4\u6027\u3002.<\/span><\/p><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u90a3\u4e48\uff0c\u54ea\u4e9b\u56e0\u7d20\u88ab\u89c6\u4e3a\u591a\u4f59\uff1f\u4f01\u4e1a\u53ef\u901a\u8fc7\u4e24\u4e2a\u4e3b\u8981\u56e0\u7d20\u6765\u786e\u5b9a\uff1a<\/span><\/p><ul style=\"text-align: justify;\">\n<li><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u4ea7\u54c1\u4e0d\u80fd\u5e26\u6765\u9ad8\u6536\u5165\u6216\u9ad8\u7ecf\u6d4e\u4ef7\u503c\u3002.<\/span><\/li>\n<li><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u4ea7\u54c1\u5728\u6269\u5c55\u65f6\u96be\u4ee5\u6216\u65e0\u6cd5\u6807\u51c6\u5316\u3002.<\/span><\/li>\n<\/ul><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">DPS\u5c06\u7528\u4e00\u4e2a\u7ecf\u5178\u6848\u4f8b\u8bf4\u660e\u5728F&amp;B\u884c\u4e1a\u4e2d\u901a\u8fc7\u201c\u727a\u7272\u2019\u5197\u4f59\u6765\u5b9e\u73b0\u5feb\u901f\u53d1\u5c55\u3002\u90a3\u5c31\u662fHighlands Coffee\u3002\u6700\u521dHighlands\u7684\u996e\u54c1\u83dc\u5355\u591a\u8fbe50\u79cd\u3002\u7136\u800c\uff0c\u52302019\u5e74\uff0c\u5176\u5728\u5168\u56fd\u62e5\u6709\u8d85\u8fc7240\u5bb6\u95e8\u5e97\uff08<a href=\"https:\/\/cafef.vn\/dai-chien-chuoi-ca-phe-highlands-quy-mo-ap-dao-the-coffee-house-tang-truong-gap-doi-de-vuot-mat-starbucks-20190612110847722.chn\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Cafef.vn\uff0c2019<\/a>\uff09\uff1b\u90a3\u4e48Highlands\u7684\u83dc\u5355\u53ea\u5269\u4e0b18\u9053\u83dc\uff08<a href=\"https:\/\/www.highlandscoffee.com.vn\/vn\/san-pham.html\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Highlands Coffee\uff0c2020<\/a>).<\/span><\/p><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u4f60\u770b\uff0c\u5176\u5b9e\u5982\u679c\u727a\u7272\u5f97\u5f53\u4e14\u5408\u9002\uff0c\u90a3\u4e48\u5b83\u5e26\u6765\u7684\u4ef7\u503c\u771f\u7684\u975e\u5e38\u201c\u751c\u7f8e\u201d\u54e6\uff01<\/span><\/p><h3 style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">3. \u57f9\u517b\u9002\u5408\u8fde\u9501\u7ecf\u8425\u6a21\u5f0f\u7684\u4eba\u624d\u3002.<\/span><\/h3><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">DPS\u60f3\u8981\u63d0\u5230\u7684\u6700\u540e\u4e00\u4e2a\u56e0\u7d20\u5c31\u662f\u57f9\u8bad\u5177\u5907\u7ba1\u7406\u80fd\u529b\u7684\u4eba\u529b\u8d44\u6e90\uff0c\u4ee5\u4fbf\u5728\u6269\u5f20\u65f6\u80fd\u591f\u7ef4\u6301\u4ea7\u54c1\u548c\u670d\u52a1\u7684\u8d28\u91cf\u3002.<\/span><\/p><h4 style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">3.1. \u6269\u5c55\u8fde\u9501\u5e97\u65f6\u4eba\u529b\u8d44\u6e90\u51c6\u5907\u7684\u91cd\u8981\u6027<\/span><\/h4><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u9664\u4e86\u6807\u51c6\u5316\u6d41\u7a0b\u4ee5\u4fdd\u6301\u8d28\u91cf\u6781\u4e3a\u91cd\u8981\u4e4b\u5916\uff0c\u4f60\u7684\u5ba2\u6237\u8fd8\u4f1a\u901a\u8fc7\u4e0e\u4eba\u7684\u8fde\u63a5\u6765\u611f\u53d7\u670d\u52a1\uff1b\u5728\u8fd9\u91cc\u6307\u7684\u5c31\u662f\u95e8\u5e97\u5458\u5de5\u3002\u56e0\u6b64\uff0c\u4ece\u670d\u52a1\u65b9\u5f0f\u5230\u5904\u7406\u7a81\u53d1\u95ee\u9898\u7684\u6d41\u7a0b\u6807\u51c6\u5316\u548c\u7cfb\u7edf\u57f9\u8bad\u4e5f\u540c\u6837\u9700\u8981\u91cd\u89c6\u3002.<\/span><\/p><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u5982\u679c\u4f60\u8fc7\u5feb\u5730\u53d1\u5c55\u8fde\u9501\u9910\u996e\u4e1a\u52a1\u6a21\u5f0f\uff0c\u4f46\u4ea7\u54c1\u8d28\u91cf\u6d41\u7a0b\u6807\u51c6\u5316\u4f53\u7cfb\u8fd8\u4e0d\u591f\u4e25\u5bc6\uff0c\u5bfc\u81f4\u51fa\u73b0\u758f\u6f0f\u3002\u8fd9\u5c06\u5f15\u53d1 <a href=\"https:\/\/vi.wikipedia.org\/wiki\/Hi%E1%BB%87u_%E1%BB%A9ng_domino\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">\u591a\u7c73\u8bfa\u6548\u5e94\u3002<\/a>. \u4e5f\u5c31\u662f\u8bf4\uff0c\u516c\u53f8\u7684\u7ba1\u7406\u4f53\u7cfb\u548c\u4eba\u529b\u8d44\u6e90\u201c\u88ab\u8feb\u201d\u6269\u5f20\u4ee5\u627f\u62c5\u5de8\u5927\u7684\u5de5\u4f5c\u91cf\u3002\u957f\u671f\u6765\u770b\uff0c\u5982\u679c\u6ca1\u6709\u53ca\u65f6\u7684\u8865\u6551\u63aa\u65bd\uff0c\u5931\u8d25\u51e0\u4e4e\u662f\u4e0d\u53ef\u907f\u514d\u7684\u3002.<\/span><\/p><h4 style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">3.2. \u4f01\u4e1a\u4e3b\u5728\u6269\u5c55\u8fde\u9501\u7ecf\u8425\u65f6\u9009\u62e9\u4eba\u529b\u8d44\u6e90\u7684\u56f0\u96be\u4e0e\u89e3\u51b3\u65b9\u6848\u3002.<\/span><\/h4><figure id=\"attachment_1791\" aria-describedby=\"caption-attachment-1791\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1791\" title=\"\u8fde\u9501\u7ecf\u8425\u6a21\u5f0f\u4e2d\u5173\u4e8e\u4eba\u529b\u8d44\u6e90\u7684\u5408\u7406\u8ba1\u7b97\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/07\/z2108910773960_3481110fe8bcc1a99687c245c2468f0e.jpg\" alt=\"\u5408\u7406\u7684\u4eba\u529b\u8d44\u6e90\u89c4\u5212 \" width=\"800\" height=\"449\"><figcaption id=\"caption-attachment-1791\" class=\"wp-caption-text\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u5173\u4e8e\u5982\u4f55\u62e5\u6709\u4f18\u79c0\u4eba\u529b\u8d44\u6e90\u4ee5\u786e\u4fdd\u8fde\u9501\u9910\u5385\u987a\u5229\u8fd0\u8425\u7684\u89e3\u51b3\u65b9\u6848\u3002.<\/span><\/figcaption><\/figure><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u6b64\u5916\uff0c\u9009\u62e9\u8fde\u9501\u7ecf\u8425\u6a21\u5f0f\u7684\u4f01\u4e1a\u4e3b\u8fd8\u4f1a\u9762\u4e34\u7ba1\u7406\u5c42\u4eba\u624b\u77ed\u7f3a\u7684\u96be\u9898\u3002\u56e0\u4e3a\u6b64\u65f6\u4eba\u529b\u8d44\u6e90\u9700\u8981\u589e\u52a02\u52303\u500d\uff0c\u4ee5\u4fdd\u8bc1\u8fde\u9501\u9910\u5385\u7684\u6b63\u5e38\u8fd0\u4f5c\u3002.<\/span><\/p><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u5982\u679c\u4f01\u4e1a\u4e3b\u76f2\u76ee\u4fe1\u4efb\u4e14\u6ca1\u6709\u5408\u9002\u7684\u76d1\u7ba1\u63aa\u65bd\uff0c\u5c31\u4f1a\u88ab\u4e0d\u8bda\u5b9e\u7684\u7ba1\u7406\u5c42\u9020\u6210\u635f\u5931\u548c\u635f\u5bb3\u3002.<\/span><\/p><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u53e6\u4e00\u65b9\u9762\uff0c\u5982\u679c\u9910\u5385\u8001\u677f\u662f\u5fae\u89c2\u7ba1\u7406\u98ce\u683c\u7684\u4eba\uff0c\u5c31\u5f88\u96be\u4fe1\u4efb\u5e76\u6388\u6743\u7ed9\u5458\u5de5\u3002\u800c\u4f01\u4e1a\u4e3b\u672c\u4eba\u4e5f\u65e0\u6cd5\u5305\u63fd\u6240\u6709\u5de5\u4f5c\u3002.<\/span><\/p><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u56e0\u6b64\uff0c\u9664\u4e86\u7ba1\u7406\u601d\u7ef4\u51c6\u5907\u3001\u8d28\u91cf\u7ba1\u7406\u548c\u4ea7\u54c1\u6d41\u7a0b\u6807\u51c6\u5316\u4e4b\u5916\uff0c\u4eba\u529b\u8d44\u6e90\u7684\u57f9\u8bad\u548c\u7ba1\u7406\u5de5\u4f5c\u4e5f\u9700\u8981\u88ab\u91cd\u89c6\u3002.<\/span><\/p><h2 style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u4e09\u3001\u4f01\u4e1a\u53d1\u5c55\u8fde\u9501\u7ecf\u8425\u6a21\u5f0f\u7684\u89e3\u51b3\u65b9\u6848\u662f\u4ec0\u4e48<\/span><\/h2><figure id=\"attachment_1790\" aria-describedby=\"caption-attachment-1790\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1790\" title=\"\u8fde\u9501\u7ecf\u8425\u6a21\u5f0f\u7684\u89e3\u51b3\u65b9\u6848\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/07\/z2108910762197_d2a60fb34e9fc572a847f2ac669b330d-1.jpg\" alt=\"\u8fde\u9501\u7ecf\u8425\u6a21\u5f0f\u7684\u89e3\u51b3\u65b9\u6848\" width=\"800\" height=\"449\"><figcaption id=\"caption-attachment-1790\" class=\"wp-caption-text\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u4ece\u7ba1\u7406\u3001\u4ea7\u54c1\u3001\u4eba\u5458\u5230\u8425\u9500\u7b56\u7565\u7684\u8fde\u9501\u7ecf\u8425\u6a21\u5f0f\u89e3\u51b3\u65b9\u6848\u3002.<\/span><\/figcaption><\/figure><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u5b9e\u9645\u4e0a\uff0c\u5728\u5b9e\u65bd\u8fde\u9501\u95e8\u5e97\u7ecf\u8425\u6a21\u5f0f\u7684\u8fc7\u7a0b\u4e2d\uff0c\u4f01\u4e1a\u9700\u8981\u6709\u957f\u671f\u4e14\u7a33\u56fa\u7684\u53d1\u5c55\u6218\u7565\u3002\u4e0d\u8981\u5728\u786c\u4ef6\u3001\u4eba\u5458\u548c\u7ba1\u7406\u6d41\u7a0b\u5c1a\u672a\u5b8c\u5584\u65f6\uff0c\u76f2\u76ee\u8ffd\u6c42\u5feb\u901f\u6269\u5f20\u3002\u5c24\u5176\u662f\u5728\u8d8a\u5357\u5e02\u573a\uff0c\u5e97\u94fa\u79df\u91d1\u548c\u5458\u5de5\u5de5\u8d44\u53ea\u4f1a\u4e0a\u5347\u4e0d\u4f1a\u4e0b\u964d\u3002\u56e0\u6b64\uff0c\u4e3a\u4e86\u786e\u4fdd\u8fde\u9501\u7ecf\u8425\u7684\u6210\u529f\uff0c\u4f01\u4e1a\u9700\u8981\u6781\u5176\u8c28\u614e\u5730\u8003\u8651\u4ee5\u4e0b\u56e0\u7d20\uff1a<\/span><\/p><h3 style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">1. \u8fde\u9501\u7cfb\u7edf\u7684\u54c1\u724c<\/span><\/h3><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u6240\u6709\u7ecf\u8425\u5730\u70b9\u7684\u4e00\u81f4\u6027\u56e0\u7d20\u88ab\u8ba4\u4e3a\u662f\u975e\u5e38\u5fc5\u8981\u7684\u3002\u5305\u62ec\u95e8\u5e97\u3001\u5e97\u9762\u5f62\u8c61\u3001\u5185\u90e8\u5e03\u5c40\u548c\u5458\u5de5\u670d\u52a1\u98ce\u683c\u7684\u6807\u51c6\u3002\u66f4\u91cd\u8981\u7684\u662f\uff0c\u4f01\u4e1a\u4e3b\u9700\u8981\u5728\u9009\u5740\u73af\u8282\u8003\u8651\u662f\u5426\u4e0e\u4ea7\u54c1\u3001\u670d\u52a1\u5339\u914d\uff0c\u5e76\u80fd\u5426\u65b9\u4fbf\u63a5\u89e6\u5230\u76ee\u6807\u5ba2\u6237\u3002\u5982\u679c\u95e8\u5e97\u7ecf\u8425\u4e8f\u635f\u8d85\u51fa\u9884\u671f\uff0c\u4f60\u5e94\u5f53\u679c\u65ad\u5173\u95ed\u4e8f\u635f\u95e8\u5e97\u3002.<\/span><\/p><h3 style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">2. \u8fde\u9501\u7ecf\u8425\u6a21\u5f0f\u7684\u8fd0\u8425\u7cfb\u7edf<\/span><\/h3><figure id=\"attachment_1764\" aria-describedby=\"caption-attachment-1764\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1764\" title=\"\u7ba1\u7406\u4e2d\u7684 Kaizen \u827a\u672f \" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/07\/z2088106232355_c9a76566ea1d34259da98886d0505e22.jpg\" alt=\"Kaizen\u7ba1\u7406\u827a\u672f \" width=\"800\" height=\"449\"><figcaption id=\"caption-attachment-1764\" class=\"wp-caption-text\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u957f\u65f6\u95f4\u6301\u7eed\u4e00\u70b9\u70b9\u5730\u6539\u53d8\uff0c\u6700\u7ec8\u53d6\u5f97\u7684\u6210\u679c\u662f\u975e\u5e38\u53ef\u89c2\u7684\u3002.<\/span><\/figcaption><\/figure><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u4e3a\u4e86\u5b8c\u5584\u8fd0\u8425\u7cfb\u7edf\uff0c\u4f01\u4e1a\u4e3b\u9700\u8981\u65f6\u95f4\u548c\u987e\u95ee\u4e13\u5bb6\u6765\u5efa\u8bbe\u548c\u5b8c\u5584\u5b83\u3002.<\/span><\/p><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\"><a href=\"https:\/\/dps.media\/zh\/kaizen-nghe-thuat-quan-tri\/\" target=\"_blank\" rel=\"noopener noreferrer\">Kaizen<\/a> \u662f\u4e00\u4e2a\u975e\u5e38\u4f18\u79c0\u7684\u7ba1\u7406\u54f2\u5b66\uff0c\u4f01\u4e1a\u4e3b\u5b8c\u5168\u53ef\u4ee5\u5e94\u7528\u3002\u957f\u65f6\u95f4\u6301\u7eed\u4e00\u70b9\u70b9\u5730\u6539\u53d8\uff0c\u6700\u7ec8\u53d6\u5f97\u7684\u6210\u679c\u975e\u5e38\u5de8\u5927\uff0c\u975e\u5e38\u503c\u5f97\u4f60\u575a\u6301\u53bb\u6539\u53d8\u3002.<\/span><\/p><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u57284.0\u65f6\u4ee3\uff0c\u9664\u4e86\u4eba\u529b\u8d44\u6e90\u548c\u63a7\u5236\u6d41\u7a0b\u5916\uff0c\u5408\u9002\u7684\u7ba1\u7406\u8f6f\u4ef6\u5c06\u5e2e\u52a9\u4f01\u4e1a\u4e3b\u5728\u8fd0\u8425\u8fde\u9501\u5546\u4e1a\u6a21\u5f0f\u65f6\u83b7\u5f97\u652f\u6301\u3002.<\/span><\/p><h3 style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">3. \u4eba\u529b\u8d44\u6e90<\/span><\/h3><figure id=\"attachment_1785\" aria-describedby=\"caption-attachment-1785\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1785\" title=\"\u4f18\u8d28\u4eba\u529b\u8d44\u6e90\u5728\u8fde\u9501\u7ecf\u8425\u6a21\u5f0f\u53d1\u5c55\u4e2d\u7684\u4f5c\u7528\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/07\/z2108912712765_53fe82632e2a300d18c2dc4916dfaea7.jpg\" alt=\"\u4f18\u8d28\u4eba\u529b\u8d44\u6e90\u5728\u8fde\u9501\u7ecf\u8425\u6a21\u5f0f\u53d1\u5c55\u4e2d\u7684\u4f5c\u7528\" width=\"800\" height=\"449\"><figcaption id=\"caption-attachment-1785\" class=\"wp-caption-text\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u5efa\u7acb\u4e00\u4e2a\u96c6\u4e2d\u7ba1\u7406\u548c\u5de5\u4f5c\u62a5\u544a\u7cfb\u7edf\uff0c\u4ee5\u4fbf\u4e8e\u7ba1\u7406\u548c\u63a7\u5236\u3002.<\/span><\/figcaption><\/figure><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u4f01\u4e1a\u4e3b\u9762\u4e34\u7684\u95ee\u9898\u662f\u57f9\u517b\u5177\u5907\u826f\u597d\u7ba1\u7406\u80fd\u529b\u3001\u4e30\u5bcc\u7ecf\u9a8c\u3001\u8bda\u5b9e\u3001\u656c\u4e1a\u5e76\u613f\u610f\u4e0e\u4f01\u4e1a\u957f\u671f\u5408\u4f5c\u7684\u4eba\u624d\u3002\u7136\u800c\uff0c\u8981\u627e\u5230\u4e00\u4e2a\u540c\u65f6\u5177\u5907\u4e0a\u8ff0\u6240\u6709\u7d20\u8d28\u7684\u4eba\u51e0\u4e4e\u5c31\u50cf\u201c\u5927\u6d77\u635e\u9488\u201d\u3002.<\/span><\/p><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u56e0\u6b64\uff0c\u4f01\u4e1a\u4e3b\u5e94\u5f53\u81f4\u529b\u4e8e\u5efa\u7acb\u4e00\u4e2a\u96c6\u4e2d\u7ba1\u7406\u548c\u5de5\u4f5c\u62a5\u544a\u7684\u7cfb\u7edf\uff0c\u4ee5\u4fbf\u4e8e\u7ba1\u7406\u548c\u63a7\u5236\u81ea\u5df1\u7684\u8fde\u9501\u5546\u4e1a\u6a21\u5f0f\u3002\u9996\u5148\uff0c\u8fd9\u53ef\u4ee5\u5e2e\u52a9\u5458\u5de5\u81ea\u6211\u8c03\u6574\u5e76\u9075\u5b88\u4f01\u4e1a\u4e25\u683c\u7684\u5de5\u4f5c\u6d41\u7a0b\u3002\u5176\u6b21\uff0c\u8fd9\u5c06\u6709\u52a9\u4e8e\u51cf\u5c11\u8d22\u52a1\u548c\u5e93\u5b58\u65b9\u9762\u7684\u98ce\u9669\u3002.<\/span><\/p><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u6b64\u5916\uff0c\u4f01\u4e1a\u8fd8\u9700\u8981\u5173\u6ce8\u5b9a\u671f\u5f00\u5c55\u57f9\u8bad\u9879\u76ee\uff0c\u4ee5\u57f9\u8bad\u548c\u63d0\u5347\u5404\u7ea7\u5458\u5de5\u7684\u77e5\u8bc6\u4e0e\u6280\u80fd\uff0c\u5185\u5bb9\u5305\u62ec\uff1a<\/span><\/p><ul style=\"text-align: justify;\">\n<li><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u98df\u54c1\u5b89\u5168\u536b\u751f\u4fdd\u969c\u6d41\u7a0b\u3002.<\/span><\/li>\n<li><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u670d\u52a1\u5458\u5de5\u53ca\u7ba1\u7406\u5c42\u6280\u80fd\u57f9\u8bad\u3002.<\/span><\/li>\n<\/ul><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u4f8b\u5982\uff0c\u60a8\u7684\u5e97\u94fa\u662f\u4e00\u5bb6\u5496\u5561\u8fde\u9501\u5e97\u3002\u5982\u679c\u60a8\u662f\u4e00\u4f4d\u5177\u6709\u6218\u7565\u548c\u957f\u8fdc\u773c\u5149\u7684\u8001\u677f\uff0c\u60a8\u5e94\u8be5\u4e3a\u5458\u5de5\u521b\u9020\u673a\u4f1a\uff0c\u8ba9\u4ed6\u4eec\u53c2\u52a0\u8c03\u996e\u6216\u5496\u5561\u5e08\u7b49\u76f8\u5173\u57f9\u8bad\u8bfe\u7a0b\u3002.<\/span><\/p><h3 style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">4. \u9002\u5408\u8fde\u9501\u7ecf\u8425\u6a21\u5f0f\u7684\u4ea7\u54c1<\/span><\/h3><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u4ea7\u54c1\u8d28\u91cf\u4e00\u81f4\u6027\u548c\u4ef7\u683c\u7a33\u5b9a\u6027\u7684\u63a7\u5236\u95ee\u9898\u3002.<\/span><\/p><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u6b64\u5916\uff0c\u4f60\u9700\u8981\u4e86\u89e3\u5ba2\u6237\u504f\u597d\uff0c\u4ee5\u5f00\u53d1\u7b26\u5408\u76ee\u6807\u5ba2\u6237\u9700\u6c42\u4e0e\u8d8b\u52bf\u7684\u65b0\u4ea7\u54c1\u3002F&amp;B\u8fde\u9501\u7ecf\u8425\u6a21\u5f0f\u975e\u5e38\u201c\u706b\u70ed\u201d\uff0c\u4f46\u5728\u50cf\u8d8a\u5357\u8fd9\u6837\u9ad8\u5ea6\u6d3b\u8dc3\u7684\u5e02\u573a\u4e2d\uff0c\u5176\u6dd8\u6c70\u673a\u5236\u4e5f\u975e\u5e38\u8fc5\u901f\u3002.<\/span><\/p><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u8fd9\u8981\u6c42\u4f01\u4e1a\u4e0d\u4ec5\u4ec5\u505c\u7559\u5728\u8ffd\u9010\u8d8b\u52bf\u4ee5\u6ee1\u8db3\u5ba2\u6237\u9700\u6c42\u3002\u4f01\u4e1a\u4e3b\u8fd8\u5e94\u5229\u7528\u8425\u9500\u5de5\u5177\u6765\u53d1\u73b0\u5e76\u521b\u9020\u8d8b\u52bf\u3002\u5982\u4f55\u505a\u5230\uff1f\u4e0b\u4e00\u90e8\u5206\u5c06\u4e3a\u60a8\u89e3\u7b54\u8fd9\u4e2a\u95ee\u9898\u3002.<\/span><\/p><h3 style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">5. \u4e3a\u8fde\u9501\u9910\u996e\u4e1a\u52a1\u6a21\u5f0f\u5236\u5b9a\u8425\u9500\u7b56\u7565<\/span><\/h3><figure id=\"attachment_1708\" aria-describedby=\"caption-attachment-1708\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1708\" title=\"\u4e3a\u8fde\u9501\u9910\u996e\u5546\u4e1a\u6a21\u5f0f\u5236\u5b9a\u5168\u9762\u7684\u8425\u9500\u6218\u7565\u3002.\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2020\/08\/d33aeaf4055bf905a04a-300x191.jpg\" alt=\"\u6574\u5408\u8425\u9500\u4f20\u64ad\" width=\"800\" height=\"509\"><figcaption id=\"caption-attachment-1708\" class=\"wp-caption-text\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u4e3a\u8fde\u9501\u9910\u996e\u5546\u4e1a\u6a21\u5f0f\u5236\u5b9a\u5168\u9762\u7684\u8425\u9500\u6218\u7565\u3002.<\/span><\/figcaption><\/figure><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u8425\u9500\u6b63\u662f\u4f01\u4e1a\u4e3b\u53ef\u4ee5\u5229\u7528\u6765\u6536\u96c6\u5ba2\u6237\u4fe1\u606f\u548c\u559c\u597d\u7684\u5de5\u5177\u3002\u901a\u8fc7\u8fd9\u4e9b\u6570\u636e\uff0c\u5728\u8425\u9500\u4e13\u5bb6\u654f\u9510\u548c\u7ec6\u81f4\u7684\u89c2\u5bdf\u4e0b\uff0c\u53ef\u4ee5\u53d1\u73b0\u76ee\u6807\u5ba2\u6237\u7684\u9700\u6c42\uff1b\u5373\u4f7f\u5ba2\u6237\u81ea\u5df1\u8fd8\u672a\u610f\u8bc6\u5230\u4ed6\u4eec\u7684\u9700\u6c42\u3002.<\/span><\/p><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u6b64\u5916\uff0c\u4f01\u4e1a\u4e3b\u8fd8\u4e0d\u80fd\u7f3a\u5c11\u4e00\u9879\u6574\u5408\u4f20\u64ad\u8425\u9500\u6218\u7565\u2014\u2014\u6574\u5408\u8425\u9500\u4f20\u64ad\uff08IMC\uff09\u2014\u2014 <a href=\"https:\/\/dps.media\/zh\/truyen-thong-marketing-tich-hop\/\" target=\"_blank\" rel=\"noopener noreferrer\">IMC<\/a>. \u3002\u65e8\u5728\u4ee5\u6700\u7edf\u4e00\u548c\u9ad8\u6548\u7684\u65b9\u5f0f\u5c06\u4fe1\u606f\u4f20\u9012\u7ed9\u76ee\u6807\u5ba2\u6237\u3002.<\/span><\/p><p style=\"text-align: justify;\"><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u6b64\u5916\uff0c\u8fd8\u8981\u4e3a\u6bcf\u4e2a\u5b63\u5ea6\u3001\u6bcf\u5e74\u5236\u5b9a\u5404\u9500\u552e\u70b9\u7684\u8425\u9500\u6218\u7565\u3002\u540c\u65f6\uff0c\u5efa\u7acb\u5ba2\u6237\u5173\u6000\u8ba1\u5212\u3002\u4ee5\u6536\u96c6\u5ba2\u6237\u6570\u636e\uff0c\u638c\u63e1\u9700\u6c42\u5e76\u53ca\u65f6\u89e3\u51b3\u51fa\u73b0\u7684\u6295\u8bc9\u3002\u505a\u597d\u8fd9\u4e9b\u5de5\u4f5c\uff0c\u4ee5\u9632\u6b62\u201c\u5bb3\u7fa4\u4e4b\u9a6c\u201d\u73b0\u8c61\u3002\u201d<\/span><\/p><h2><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">\u53c2\u8003\u8d44\u6599\uff1a<\/span><\/h2><p><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">Cafef.vn. (2019). <em>\u201c\u5496\u5561\u8fde\u9501\u5927\u6218\u201d\uff1aHighlands\u89c4\u6a21\u5360\u4f18\uff0cThe Coffee House\u589e\u957f\u7ffb\u500d\u4ee5\u8d85\u8d8aStarbucks<\/em>. \u53d6\u81ea Cafef.vn: https:\/\/cafef.vn\/dai-chien-chuoi-ca-phe-highlands-quy-mo-ap-dao-the-coffee-house-tang-truong-gap-doi-de-vuot-mat-starbucks-20190612110847722.chn<\/span><\/p><p><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">Highlands Coffee. (2020). <em>\u83dc\u5355<\/em>. \u68c0\u7d22\u81eaHighlandscoffee: https:\/\/www.highlandscoffee.com.vn\/vn\/san-pham.html<\/span><\/p><p><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">Statista. (2020). <em>\u8d8a\u5357\u9910\u996e\uff08F&amp;B\uff09.<\/em> \u68c0\u7d22\u81eaStatista: https:\/\/www.statista.com\/outlook\/253\/127\/food-beverages\/vietnam<\/span><\/p><p><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 14pt;\">Wang, C. N. (2020). \u4e00\u79cdDEA\u91cd\u91c7\u6837\u7684\u98df\u54c1\u4e0e\u996e\u6599\u884c\u4e1a\u8fc7\u53bb-\u73b0\u5728-\u672a\u6765\u6bd4\u8f83\u5206\u6790\uff1a\u4ee5\u6cf0\u56fd\u4e0e\u8d8a\u5357\u4e3a\u6848\u4f8b\u7814\u7a76\u3002. <em>\u6570\u5b66<\/em>, 8(7), 1140.<\/span><\/p><p>\u00a0<\/p>","protected":false},"excerpt":{"rendered":"<p>M\u00f4 h\u00ecnh kinh doanh theo chu\u1ed7i nh\u00e0 h\u00e0ng \u1ea9m th\u1ef1c hay c\u00e1c qu\u00e1n c\u00e0 ph\u00ea (F&#038;B) d\u00f9 \u0111ang ph\u00e1t tri\u1ec3n \u201cn\u00f3ng\u201d nh\u01b0ng ch\u01b0a bao gi\u1edd l\u00e0 d\u1ec5 d\u00e0ng cho nh\u1eefng ng\u01b0\u1eddi trong cu\u1ed9c. Ngay c\u1ea3 c\u00e1c \u00f4ng l\u1edbn nh\u01b0: McDonals, Burger King c\u0169ng kh\u00f4ng th\u00e0nh c\u00f4ng nh\u01b0 mong mu\u1ed1n t\u1ea1i Vi\u1ec7t Nam. V\u1eady \u0111\u00e2u l\u00e0 [&hellip;]<\/p>","protected":false},"author":1,"featured_media":26942,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-26929","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"rankmath_keywords":{"primary":"","secondary":[""]},"yoast_keywords":{"primary":"","secondary":[]},"yoast_focuskw":"","rankmath_focuskw":"","seo_keywords":{"primary":"","secondary":[""]},"_links":{"self":[{"href":"https:\/\/dps.media\/zh\/wp-json\/wp\/v2\/posts\/26929","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dps.media\/zh\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dps.media\/zh\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dps.media\/zh\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dps.media\/zh\/wp-json\/wp\/v2\/comments?post=26929"}],"version-history":[{"count":0,"href":"https:\/\/dps.media\/zh\/wp-json\/wp\/v2\/posts\/26929\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dps.media\/zh\/wp-json\/wp\/v2\/media\/26942"}],"wp:attachment":[{"href":"https:\/\/dps.media\/zh\/wp-json\/wp\/v2\/media?parent=26929"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dps.media\/zh\/wp-json\/wp\/v2\/categories?post=26929"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dps.media\/zh\/wp-json\/wp\/v2\/tags?post=26929"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}