{"id":23890,"date":"2025-06-05T12:15:31","date_gmt":"2025-06-05T05:15:31","guid":{"rendered":"https:\/\/dps.media\/dat-ten-brand-my-pham-handmade-sao-cho-de-viral\/"},"modified":"2025-06-05T12:15:37","modified_gmt":"2025-06-05T05:15:37","slug":"%e5%a6%82%e4%bd%95%e7%bb%99%e6%89%8b%e5%b7%a5%e5%8c%96%e5%a6%86%e5%93%81%e5%93%81%e7%89%8c%e5%8f%96%e5%90%8d%e6%89%8d%e8%83%bd%e8%b5%b0%e7%ba%a2","status":"publish","type":"post","link":"https:\/\/dps.media\/zh\/%e5%a6%82%e4%bd%95%e7%bb%99%e6%89%8b%e5%b7%a5%e5%8c%96%e5%a6%86%e5%93%81%e5%93%81%e7%89%8c%e5%8f%96%e5%90%8d%e6%89%8d%e8%83%bd%e8%b5%b0%e7%ba%a2\/","title":{"rendered":"\u5982\u4f55\u4e3a\u624b\u5de5\u5316\u5986\u54c1\u54c1\u724c\u53d6\u540d\u6613\u4e8e\u75c5\u6bd2\u5f0f\u4f20\u64ad"},"content":{"rendered":"<?xml encoding=\"utf-8\" ?><p> \u4e3a\u624b\u5de5\u5316\u5986\u54c1\u54c1\u724c\u547d\u540d\u4e0d\u4ec5\u4ec5\u662f\u8d77\u6b65\u7684\u4e00\u6b65\u2014\u2014\u5b83\u662f\u4f60\u6253\u5f00\u75c5\u6bd2\u4f20\u64ad\u5927\u95e8\u7684\u7b2c\u4e00\u628a\u94a5\u5319\u3002. <strong>\u6709\u5438\u5f15\u529b\u7684\u54c1\u724c\u540d\u79f0\u53ef\u4ee5\u5e2e\u52a9\u4f60\u8282\u7701\u9ad8\u8fbe50%\u7684\u521d\u671f\u63a8\u5e7f\u6210\u672c<\/strong>, \uff0c\u56e0\u4e3a\u6b63\u662f\u8fd9\u4e2a\u540d\u5b57\u4f1a\u81ea\u53d1\u4f20\u64ad\uff0c\u6fc0\u53d1\u597d\u5947\u5fc3\uff0c\u5e76\u7262\u7262\u5370\u5728\u5ba2\u6237\u5fc3\u4e2d\u3002\u5728DPS.MEDIA\uff0c\u6211\u4eec\u89c1\u8bc1\u4e86\u8bb8\u591a\u5c0f\u54c1\u724c\u4ec5\u51ed\u4e00\u4e2a\u6b63\u786e\u7684\u540d\u5b57\u5c31\u80fd\u5f15\u8d77\u5de8\u5927\u53cd\u54cd\u3002.<\/p><p>\u5728\u624b\u5de5\u5316\u5986\u54c1\u5e02\u573a\u84ec\u52c3\u53d1\u5c55\u7684\u4eca\u5929\uff0c\u6bcf\u5e74\u6709\u8d85\u8fc7500\u4e2a\u65b0\u54c1\u724c\u5728\u8d8a\u5357\u8bde\u751f\uff08\u636e\u5c3c\u5c14\u68ee2023\u5e74\u6570\u636e\uff09, <strong>m\u1ed9t c\u00e1i t\u00ean m\u1ea1nh m\u1ebd kh\u00f4ng ch\u1ec9 l\u00e0 \u2063\u201dph\u1ea7n nh\u00ecn\u201d, m\u00e0 c\u00f2n \u2063l\u00e0 \u201cph\u1ea7n h\u1ed3n\u201d \u2062c\u1ee7a to\u00e0n b\u1ed9 chi\u1ebfn l\u01b0\u1ee3c \u200dn\u1ed9i dung v\u00e0 truy\u1ec1n \u2064th\u00f4ng<\/strong>. \u3002\u65e0\u8bba\u4f60\u62e5\u6709\u72ec\u5bb6\u914d\u65b9\u8fd8\u662f\u7cbe\u7f8e\u8bbe\u8ba1\uff0c\u5982\u679c\u4f60\u7684\u540d\u5b57\u5e73\u6de1\u65e0\u5947\uff0c\u4f60\u5c31\u5728\u54c1\u724c\u8ba4\u77e5\u5efa\u8bbe\u7684\u8def\u4e0a\u81ea\u8bbe\u969c\u788d\u3002.<\/p><p><strong>\u4e3a\u624b\u5de5\u5316\u5986\u54c1\u54c1\u724c\u547d\u540d\u65f6\uff0c\u6700\u91cd\u8981\u7684\u662f\u8981\u6613\u4e8e\u75c5\u6bd2\u4f20\u64ad<\/strong> l\u00e0 ph\u1ea3i t\u1ea1o \u200c\u0111\u01b0\u1ee3c s\u1ef1 \u201cm\u00f3c\u200c n\u1ed1i c\u1ea3m x\u00fac\u201d \u2013 t\u1ee9c l\u00e0: g\u1ee3i li\u00ean\u2064 t\u01b0\u1edfng, \u200cd\u1ec5 nh\u1edb\u200d v\u00e0 quan tr\u1ecdng\u200c nh\u1ea5t l\u00e0\u2026 \u2064l\u00e0m ng\u01b0\u1eddi\u200b ta\u200c mu\u1ed1n k\u1ec3 l\u1ea1i.\u2062 M\u1ed9t c\u00e1i t\u00ean\u2062 nh\u01b0 \u201cM\u00e2yTh\u1ea3o\u201d, \u201cB\u1ed9tS\u00e1ng\u201d hay \u201cG\u1ed7M\u1ed9c\u201d \u200ckh\u00f4ng \u2063ch\u1ec9 \u0111\u1eb9p v\u1ec1 h\u00ecnh \u1ea3nh, m\u00e0 c\u00f2n d\u1ec5 d\u00e0ng tr\u1edf th\u00e0nh ti\u00eau \u0111\u1ec1 c\u1ee7a m\u1ed9t b\u00e0i post review, m\u1ed9t\u200c \u0111o\u1ea1n story \u200bng\u1eafn hay m\u1ed9t \u200bl\u1eddi th\u00ec th\u1ea7m\u200b gi\u1eefa b\u1ea1n b\u00e8.<\/p><p>\u6211\u4eec\u5728 <a class=\"wpil_keyword_link\" href=\"https:\/\/dps.media\/zh\/\" title=\"DPS.MEDIA \u80a1\u4efd\u516c\u53f8\" data-wpil-keyword-link=\"linked\" data-wpil-monitor-id=\"80\">DPS.MEDIA<\/a> \u7ecf\u5e38\u5efa\u8bae\u4e2d\u5c0f\u54c1\u724c\uff1a <em>\u201c\u0110\u1eebng ch\u1ec9 \u0111\u1eb7t t\u00ean nh\u01b0 c\u00e1ch\u200b b\u1ea1n g\u1ecdi\u2063 s\u1ea3n ph\u1ea9m\u2063 \u2013 h\u00e3y \u2063\u0111\u1eb7t nh\u01b0 b\u1ea1n \u0111ang d\u1ef1ng l\u00ean c\u1ea3 m\u1ed9t th\u1ebf gi\u1edbi nh\u1ecf \u0111\u1ed9c\u200d \u0111\u00e1o ri\u00eang \u200dcho n\u00f3.\u201d<\/em> \u56e0\u4e3a\u4e00\u65e6\u540d\u5b57\u6fc0\u53d1\u4e86\u60f3\u8c61\u529b\uff0c, <strong>\u5b83\u5c06\u5728\u6d88\u8d39\u8005\u5fc3\u4e2d\u6bd4\u4efb\u4f55\u4ed8\u8d39\u63a8\u5e7f\u6d3b\u52a8\u90fd\u66f4\u6301\u4e45\u3001\u66f4\u5177\u75c5\u6bd2\u4f20\u64ad\u529b\u3002.<\/strong><\/p><p>Nh\u1edb r\u1eb1ng, kh\u00e1ch h\u00e0ng\u200c kh\u00f4ng ch\u1ec9 mua m\u1ef9 ph\u1ea9m \u2013 h\u1ecd mua c\u00e2u chuy\u1ec7n.V\u00e0\u200d <strong>\u6bcf\u4e00\u4e2a\u6545\u4e8b\u90fd\u59cb\u4e8e\u4e00\u4e2a\u5f15\u53d1\u597d\u5947\u7684\u540d\u5b57\u3002.<\/strong><br><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/06\/d-name.jpg\" alt=\"\u57fa\u4e8e\u6838\u5fc3\u4ef7\u503c\u4e0e\u54c1\u724c\u6545\u4e8b\u6253\u9020\u624b\u5de5\u5316\u5986\u54c1\u54c1\u724c\u540d\u79f0\" title=\"\"><\/p><h2 id=\"tao-dung-ten-thuong-hieu-my-pham-handmade-dua-tren-gia-tri-cot-loi-va-cau-chuyen-thuong-hieu\">\u57fa\u4e8e\u6838\u5fc3\u4ef7\u503c\u548c\u54c1\u724c\u6545\u4e8b\u6253\u9020\u624b\u5de5\u5316\u5986\u54c1\u54c1\u724c\u540d\u79f0<\/h2><h3>\u5c06\u54c1\u724c\u540d\u79f0\u4e0e\u54c1\u724c\u4f7f\u547d\u76f8\u7ed3\u5408<\/h3><p>M\u1ed9t \u2064\u0111i\u1ec3m chung gi\u1eefa c\u00e1c th\u01b0\u01a1ng hi\u1ec7u\u200c m\u1ef9 ph\u1ea9m handmade viral trong 3 n\u0103m g\u1ea7n \u2063\u0111\u00e2y l\u00e0\u200d kh\u1ea3 n\u0103ng \u201ck\u1ec3 chuy\u1ec7n\u201d th\u00f4ng qua ch\u00ednh c\u00e1i\u2063 t\u00ean \u200dc\u1ee7a m\u00ecnh. L\u1ea5y \u200cv\u00ed d\u1ee5 \u200bt\u1eeb <strong>Herbario<\/strong> \u2013 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u\u200b t\u1ea1i TP.HCM, t\u00ean g\u1ecdi\u200c n\u00e0y\u2062 k\u1ebft tinh gi\u00e1 tr\u1ecb \u201cd\u01b0\u1ee3c li\u1ec7u b\u1ea3n \u0111\u1ecba\u201d \u200c(herbs) k\u1ebft h\u1ee3p \u2063v\u1edbi h\u1ec7 sinh th\u00e1i \u200cb\u1ec1n \u200dv\u1eefng (biophilia). C\u00e2u chuy\u1ec7n truy\u1ec1n c\u1ea3m\u2063 h\u1ee9ng\u2063 n\u00e0y\u2064 \u0111\u00e3 \u0111\u01b0\u1ee3c ng\u01b0\u1eddi ti\u00eau\u200b d\u00f9ng trung th\u00e0nh truy\u1ec1n mi\u1ec7ng r\u1ed9ng r\u00e3i tr\u00ean TikTok v\u00e0 \u2062Facebook, ch\u00ednh l\u00e0 b\u01b0\u1edbc \u0111\u1ea7u \u0111\u1ec3 name \u2064brand \u201cc\u00f3 c\u00e1nh\u201d.<\/p><p>\u6839\u636e\u54c8\u4f5b\u5546\u4e1a\u8bc4\u8bba\u7684\u7814\u7a76\uff0c\u6709\u6548\u7684\u54c1\u724c\u540d\u79f0\u901a\u5e38\u5177\u5907\u4e09\u4e2a\u8981\u7d20\uff1a<\/p><ul>\n<li><strong>\u6fc0\u53d1\u60c5\u611f<\/strong> \uff08\u4ee5\u60c5\u611f\u4e3a\u9a71\u52a8\uff09\uff1a\u5f15\u53d1\u5bf9\u81ea\u7136\u3001\u7eaf\u51c0\u3001\u73af\u4fdd\u7684\u79ef\u6781\u8054\u60f3\u6216\u60c5\u611f\u3002.<\/li>\n<li><strong>\u5177\u6709\u8c61\u5f81\u610f\u4e49<\/strong>\uff1a\u7d27\u5bc6\u7ed3\u5408\u539f\u6750\u6599\u3001\u7f8e\u5b66\u7406\u5ff5\u6216\u72ec\u7279\u5730\u57df\u3002.<\/li>\n<li><strong>D\u1ec5 ph\u00e1t \u00e2m\u2064 \u2013 d\u1ec5 nh\u1edb<\/strong>\uff1a\u907f\u514d\u8fc7\u957f\u6216\u96be\u8bfb\u7684\u540d\u79f0\u4f1a\u964d\u4f4e\u4f20\u64ad\u529b\u3002.<\/li>\n<\/ul><h3>\u54c1\u724c\u540d\u79f0\u5e94\u4f53\u73b0\u72ec\u7279\u8eab\u4efd<\/h3><p>\u5bf9\u4e8e\u8d8a\u5357\u7684\u4e2d\u5c0f\u4f01\u4e1a\u54c1\u724c\uff0cDPS.MEDIA \u901a\u5e38\u57fa\u4e8e\u4ee5\u4e0b\u6a21\u578b\u63d0\u4f9b\u54a8\u8be2 <strong>\u54c1\u724cDNA<\/strong> \u2013 b\u1ed9\u2064 khung gi\u00fap\u200d doanh nghi\u1ec7p ph\u00e2n t\u00e1ch c\u00e1c y\u1ebfu t\u1ed1 v\u0103n ho\u00e1,gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i v\u00e0 \u0111\u1ecbnh v\u1ecb \u2063\u0111\u1ed9c \u0111\u00e1o. T\u1eeb \u0111\u00f3, \u200cc\u00e1i\u2064 t\u00ean s\u1ebd kh\u00f4ng ch\u1ec9 \u2064l\u00e0 \u0111\u1ecbnh \u2063danh,\u200c m\u00e0 tr\u1edf th\u00e0nh <em>\u201cn\u00fat\u200d ch\u1ea1m c\u1ea3m x\u00fac \u0111\u1ea7u ti\u00ean\u201d<\/em> \u4e0e\u6f5c\u5728\u5ba2\u6237\u7684\u8fde\u63a5\u3002\u4ee5\u4e0b\u662f DPS \u5df2\u5b9e\u65bd\u7684\u547d\u540d\u65b9\u5411\u793a\u4f8b\u8868\uff1a<\/p><table class=\"wp-block-table is-style-stripes\">\n<thead>\n<tr>\n<th>\u547d\u540d\u7b56\u7565<\/th>\n<th>\u8bf4\u660e<\/th>\n<th>\u5b9e\u9645\u6848\u4f8b<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>\u5e26\u6709\u4e2d\u836f\u6e0a\u6e90\u7684\u540d\u79f0<\/td>\n<td>S\u1eed \u200bd\u1ee5ng t\u1eeb c\u1ed5 H\u00e1n \u2013 \u200bVi\u1ec7t ho\u1eb7c n\u00f4m na d\u00e2n \u200cgian<\/td>\n<td>\u5929\u7136\u8349\u672c<\/td>\n<\/tr>\n<tr>\n<td>\u5177\u6709\u827a\u672f\u6c14\u606f\u7684\u540d\u79f0<\/td>\n<td>\u7ed3\u5408\u56fd\u5916\u5143\u7d20+\u89c6\u89c9\u7f8e\u5b66<\/td>\n<td>Yenvi (Y\u00ean + Vie = \u201cCu\u1ed9c s\u1ed1ng y\u00ean \u1ea3\u201d)<\/td>\n<\/tr>\n<tr>\n<td>\u540d\u5b57\u63cf\u8ff0\u611f\u89c9<\/td>\n<td>\u901a\u8fc7\u9999\u6c14\u89e6\u52a8\u611f\u5b98\uff0c\u89e6\u78b0\u808c\u80a4<\/td>\n<td>D\u00e9la (g\u1ee3i \u201cd\u00e9licat\u201d \u2013 nh\u1eb9 nh\u00e0ng\u2063 trong ti\u1ebfng Ph\u00e1p)<\/td>\n<\/tr>\n<\/tbody>\n<\/table><p>Vi\u1ec7c x\u00e2y d\u1ef1ng t\u00ean g\u1ecdi \u200ct\u1eeb gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i v\u00e0 c\u00e2u\u2062 chuy\u1ec7n\u2063 kh\u00f4ng ch\u1ec9 khi\u1ebfn\u2062 th\u01b0\u01a1ng \u2064hi\u1ec7u \u201cc\u00f3 \u00fd ngh\u0129a\u201d, m\u00e0 c\u00f2n \u200bgi\u00fap ch\u00ednh \u0111\u1ed9i ng\u0169\u200b n\u1ed9i b\u1ed9 t\u0103ng \u2062t\u00ednh g\u1eafn k\u1ebft khi th\u1ec3 hi\u1ec7n ni\u1ec1m\u2062 t\u1ef1 h\u00e0o trong t\u1eebng s\u1ea3n ph\u1ea9m th\u1ee7 c\u00f4ng.Nh\u01b0 chia s\u1ebb t\u1eeb \u2063chuy\u00ean gia th\u01b0\u01a1ng \u2064hi\u1ec7u\u200b <em>Alexandra Watkins<\/em>: <strong>\u201cYour brand name \u2064is a mini\u200d billboard \u2013 it speaks\u2062 even when you don\u2019t.\u201d<\/strong><\/p><p><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/06\/c52006.jpg\" alt=\"\u6316\u6398\u8bed\u8a00\u4e0e\u6d41\u884c\u6587\u5316\u8d8b\u52bf\u4ee5\u63d0\u5347\u4f20\u64ad\u529b\" title=\"\"><\/p><h2 id=\"khai-thac-xu-huong-ngon-ngu-va-van-hoa-dai-chung-de-tang-tinh-lan-toa\">\u5229\u7528\u8bed\u8a00\u548c\u6d41\u884c\u6587\u5316\u8d8b\u52bf\u63d0\u5347\u4f20\u64ad\u529b<\/h2><h3>\u5229\u7528\u8868\u60c5\u5305\u3001\u4fda\u8bed\u548c\u7f51\u7edc\u6f6e\u6d41\u6253\u9020\u54c1\u724c\u5370\u8bb0<\/h3><p>V\u1edbi \u0111\u1eb7c th\u00f9 c\u1ee7a\u200c s\u1ea3n ph\u1ea9m m\u1ef9 \u2064ph\u1ea9m\u200c handmade -\u200b n\u01a1i c\u1ea3m x\u00fac, c\u00e1 t\u00ednh v\u00e0 tr\u1ea3i nghi\u1ec7m\u2063 c\u00e1 nh\u00e2n \u0111\u01b0\u1ee3c \u0111\u1eb7t l\u00ean h\u00e0ng \u0111\u1ea7u -\u200c vi\u1ec7c \u201cb\u1eaft trend\u201d ng\u00f4n ng\u1eef v\u00e0 v\u0103n h\u00f3a \u0111\u1ea1i ch\u00fang tr\u1edf th\u00e0nh \u200bm\u1ed9t c\u00f4ng c\u1ee5\u200c t\u1ea1o \u2063t\u00ean th\u01b0\u01a1ng hi\u1ec7u\u2064 v\u00f4 c\u00f9ng hi\u1ec7u \u200dqu\u1ea3. Thay v\u00ec \u0111\u1eb7t t\u00ean\u200b theo ki\u1ec3u\u200c truy\u1ec1n th\u1ed1ng\u200c (v\u00ed d\u1ee5: pure Beauty, Natural glow), \u2064DPS.MEDIA\u200d khuy\u1ebfn kh\u00edch \u2063SMEs Vi\u1ec7t t\u1eadn d\u1ee5ng c\u00e1c y\u1ebfu t\u1ed1 sau \u200dt\u1eeb \u200cv\u0103n h\u00f3a \u2062m\u1ea1ng:<\/p><ul>\n<li><strong>\u6d41\u884c\u6897\uff1a<\/strong> S\u1eed d\u1ee5ng c\u00e1c \u200bc\u1ee5m\u200c t\u1eeb \u0111ang viral\u200d nh\u01b0ng chuy\u1ec3n ng\u1eef\u200d th\u00f4ng minh. VD:\u2063 \u201cTh\u1ea3o Mai \u200dCream\u201d nh\u01b0 m\u1ed9t c\u00e1ch ch\u01a1i ch\u1eef h\u00e0i h\u01b0\u1edbc \u2064mang t\u00ednh gi\u1ea3i\u200b tr\u00ed.<\/li>\n<li><strong>Z\u4e16\u4ee3\u8bed\u8a00\uff1a<\/strong> Ch\u00e8n c\u00e1c t\u1eeb kho\u00e1 nh\u01b0\u200c \u201cch\u00e1y\u2063 ph\u1ebft\u201d, \u201cx\u1ecbn x\u00f2\u201d, gi\u00fap th\u01b0\u01a1ng hi\u1ec7u tr\u1edf n\u00ean g\u1ea7n g\u0169i v\u00e0\u200c d\u1ec5 d\u00e0ng \u2063\u0111\u01b0\u1ee3c chia \u2062s\u1ebb.<\/li>\n<li><strong>\u97f3\u4e50\/\u5f71\u89c6\u73b0\u8c61\uff1a<\/strong> Kh\u00e9o l\u00e9o\u2063 g\u1ee3i\u200d nh\u1eafc t\u00ean th\u01b0\u01a1ng hi\u1ec7u n\u1ed5i ti\u1ebfng, nh\u01b0\u200d s\u1eed d\u1ee5ng c\u00fa ph\u00e1p \u201cMade you \u200cBlush\u201d \u2013 g\u1ee3i \u2063li\u00ean t\u01b0\u1edfng \u2064\u0111\u1ebfn\u200b ca kh\u00fac n\u1ed5i ti\u1ebfng nh\u01b0ng c\u0169ng ph\u00f9 \u200ch\u1ee3p v\u1edbi s\u1ea3n ph\u1ea9m m\u00e1\u2064 h\u1ed3ng.<\/li>\n<\/ul><h3>\u901a\u8fc7\u6d41\u884c\u6587\u5316\u4e2d\u7684\u60c5\u611f\u4e92\u52a8\u63d0\u5347\u54c1\u724c\u8bc6\u522b\u5ea6<\/h3><p>Theo nghi\u00ean c\u1ee9u c\u1ee7a \u0110\u1ea1i h\u1ecdc\u2064 Stanford (2021) v\u1ec1 branding c\u1ea3m x\u00fac, ng\u01b0\u1eddi \u2063ti\u00eau d\u00f9ng\u200d c\u00f3 xu\u200b h\u01b0\u1edbng ghi\u2063 nh\u1edb v\u00e0\u2062 ph\u1ea3n h\u1ed3i \u200ct\u1ed1t h\u01a1n v\u1edbi nh\u1eefng t\u00ean g\u1ecdi g\u1ee3i g\u1ee3i c\u1ea3m gi\u00e1c \u201cg\u1eafn k\u1ebft v\u0103n ho\u00e1\u201d.\u2062 DPS.MEDIA t\u1eebng\u200d th\u1ef1c \u200bhi\u1ec7n \u2064m\u1ed9t chi\u1ebfn d\u1ecbch\u2064 \u0111\u1eb7t t\u00ean cho d\u00f2ng son m\u00f4i th\u1ee7 c\u00f4ng, l\u1ea5y\u200d c\u1ea3m h\u1ee9ng t\u1eeb c\u00e1c nh\u00e2n v\u1eadt n\u1eef\u200c m\u1ea1nh m\u1ebd trong\u2063 \u0111i\u1ec7n \u1ea3nh ch\u00e2u \u00c1 nh\u01b0 \u201cM\u1ed9c \u200bLan Matte\u201d hay \u201cC\u00f4 Ba Cream\u201d \u2013 hi\u1ec7u\u2064 qu\u1ea3 \u0111\u1ea1t \u0111\u01b0\u1ee3c l\u00e0 t\u0103ng 265% l\u01b0\u1ee3t chia s\u1ebb tr\u00ean m\u1ea1ng\u200c x\u00e3 \u200dh\u1ed9i trong 2 tu\u1ea7n \u0111\u1ea7u ti\u00ean.<\/p><p>Doanh\u200c nghi\u1ec7p c\u00f3 th\u1ec3\u200d c\u00e2n nh\u1eafc \u200d\u1ee9ng d\u1ee5ng t\u00ednh b\u1ea3n \u0111\u1ecba h\u00f3a\u200b \u2013 k\u1ebft n\u1ed1i\u200d v\u0103n ho\u00e1\u200c Vi\u1ec7t c\u00f9ng xu h\u01b0\u1edbng \u2064qu\u1ed1c\u200c t\u1ebf\u2062 \u2013 b\u1eb1ng c\u00e1ch ph\u1ed1i tr\u1ed9n t\u00ean g\u1ecdi gi\u1eefa ti\u1ebfng\u200b Vi\u1ec7t v\u00e0 ngo\u1ea1i\u200b ng\u1eef \u0111\u1ec3 t\u1ea1o s\u1ef1 t\u00f2 m\u00f2, v\u00ed d\u1ee5:<\/p><table class=\"wp-block-table is-style-stripes\">\n<thead>\n<tr>\n<th>\u54c1\u724c\u540d\u79f0<\/th>\n<th>\u8bed\u8a00\u521b\u610f<\/th>\n<th>\u4f20\u64ad\u6548\u5e94<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><strong>Glowy\u59d0\u59b9\u4f1a<\/strong><\/td>\n<td>\u7ed3\u5408\u793e\u7fa4+\u63cf\u8ff0\u76ae\u80a4\u6548\u679c\u7684\u8bcd\u8bed<\/td>\n<td>\u5f15\u53d1\u5171\u9e23\uff0c\u589e\u52a0\u8ba8\u8bba\u5ea6<\/td>\n<\/tr>\n<tr>\n<td><strong>R\u1ef1c By Nature\uff08\u5929\u751f\u95ea\u8000\uff09<\/strong><\/td>\n<td>Ch\u01a1i \u200dch\u1eef \u201cr\u1ef1c r\u1ee1\u201d + y\u1ebfu t\u1ed1 organic<\/td>\n<td>\u8425\u9020\u89c6\u89c9\u4e0e\u60c5\u611f\u5370\u8c61<\/td>\n<\/tr>\n<tr>\n<td><strong>\u9ad8\u7aef\u5973\u5b69\u53a8\u623f<\/strong><\/td>\n<td>\u7f8e\u98df+lifestyle+\u624b\u5de5\u5316\u5986\u54c1<\/td>\n<td>\u7a81\u51fa\u624b\u5de5\u672c\u8272\u4e0e\u4e2a\u6027<\/td>\n<\/tr>\n<\/tbody>\n<\/table><p>Cu\u1ed1i c\u00f9ng, y\u1ebfu t\u1ed1 quan\u200c tr\u1ecdng nh\u1ea5t \u2064kh\u00f4ng \u200cn\u1eb1m \u2062\u1edf \u2062vi\u1ec7c ch\u1ea1y theo trend, m\u00e0 l\u00e0 s\u1eed d\u1ee5ng \u0111\u00fang trend \u0111\u1ec3 \u200db\u1eaft \u0111\u00fang\u200d t\u00e2m \u2062l\u00fd kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau.T\u00ean g\u1ecdi mang t\u00ednh viral \u2063n\u00ean l\u00e0 \u0111i\u1ec3m ch\u1ea1m \u0111\u1ea7u\u2062 ti\u00ean \u2013 kh\u01a1i g\u1ee3i s\u1ef1 th\u00edch th\u00fa, sau \u0111\u00f3 nu\u00f4i d\u01b0\u1ee1ng b\u1eb1ng tr\u1ea3i \u200bnghi\u1ec7m s\u1ea3n ph\u1ea9m ch\u00e2n th\u1ef1c.<\/p><p><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/06\/41e530.jpg\" alt=\"\u8fd0\u7528\u6587\u5b57\u6e38\u620f\u548c\u6613\u8bb0\u5173\u952e\u8bcd\u7684\u6280\u5de7\uff0c\u5728\u5ba2\u6237\u5fc3\u4e2d\u7559\u4e0b\u5370\u8bb0\" title=\"\"><\/p><h2 id=\"ung-dung-ky-thuat-choi-chu-va-tu-khoa-de-nho-de-ghi-dau-an-trong-tam-tri-khach-hang\">\u8fd0\u7528\u6587\u5b57\u6e38\u620f\u548c\u6613\u8bb0\u5173\u952e\u8bcd\u5728\u5ba2\u6237\u5fc3\u4e2d\u7559\u4e0b\u5370\u8c61<\/h2><h3>\u5de7\u5999\u7684\u6587\u5b57\u6e38\u620f\u6709\u52a9\u4e8e\u63d0\u5347\u54c1\u724c\u8bc6\u522b\u5ea6<\/h3><p>\u6839\u636e\u6742\u5fd7\u7814\u7a76 <strong>Journal of Consumer Psychology\uff08\u6d88\u8d39\u8005\u5fc3\u7406\u5b66\u6742\u5fd7\uff09<\/strong>, \u62bc\u97f5\u6216\u4f7f\u7528\u5934\u97f5\uff08\u9996\u5b57\u6bcd\u91cd\u590d\uff09\u7684\u54c1\u724c\u540d\uff0c\u6bd4\u666e\u901a\u540d\u5b57\u66f4\u5bb9\u6613\u88ab\u6d88\u8d39\u8005\u8bb0\u4f4f\u9ad8\u51fa42%\u3002DPS.MEDIA\u9f13\u52b1\u624b\u5de5\u5316\u5986\u54c1\u54c1\u724c\u6316\u6398 <em>\u8bed\u97f3\u5b66<\/em> \u8ba9\u540d\u5b57\u65e2\u60a6\u8033\u53c8\u80fd\u6fc0\u53d1\u60c5\u611f\uff1a\u4f8b\u5982 <strong>\u201cL\u00e1 \u200dL\u00e0nh\u200c Lab\u201d<\/strong> \u2014\u2014\u54c1\u724c\u540d\u8ba9\u4eba\u8054\u60f3\u5230\u81ea\u7136\u4e0e\u5b89\u5fc3\uff0c\u6216\u8005 <strong>\u201cM\u1ecbn M\u00e0ng \u200bMakers\u201d<\/strong> \u2013 d\u1ec5 viral nh\u1edd \u200dt\u00ednh h\u00e0i h\u01b0\u1edbc\u2063 v\u00e0 c\u1ea3m gi\u00e1c da m\u1ecbn \u0111\u01b0\u1ee3c \u200dk\u00edch th\u00edch ngay\u200d t\u1eeb \u2062t\u00ean g\u1ecdi.<\/p><h3>\u6613\u8bb0\u3001\u6613\u5728\u793e\u4ea4\u5e73\u53f0\u4f20\u64ad\u7684\u5173\u952e\u8bcd<\/h3><p>Branding ng\u00e0y \u200bnay kh\u00f4ng \u200bth\u1ec3\u200b t\u00e1ch r\u1eddi v\u1edbi t\u1eeb\u2062 kh\u00f3a v\u00e0 kh\u1ea3 n\u0103ng viral tr\u00ean \u200dm\u1ea1ng x\u00e3 h\u1ed9i. M\u1ed9t c\u00e1i t\u00ean hay kh\u00f4ng ch\u1ec9 c\u1ea7n \u201c\u0111\u1eb7c\u201d m\u00e0 \u2064ph\u1ea3i c\u00f3 <strong>hashtag\u6f5c\u529b<\/strong>. \u6211\u4eec\u5efa\u8bae\u9009\u62e9\u7b80\u77ed\u7684\u5173\u952e\u8bcd\uff081-2\u4e2a\u8bcd\uff09\uff0c\u4f18\u5148\u8fde\u5199\u65e0\u7b26\u53f7\uff0c\u5e76\u4e3aUGC\uff08\u7528\u6237\u751f\u6210\u5185\u5bb9\uff09\u6d3b\u52a8\u94fa\u8def\u3002\u4f8b\u5982\uff1a<\/p><ul>\n<li><strong>#xinhkh\u00f4ng\u0111\u1ed9c<\/strong> \u9002\u7528\u4e8e\u4e13\u6ce8\u4e8e\u5929\u7136\u7eaf\u7d20\u62a4\u80a4\u7684\u54c1\u724c\u3002.<\/li>\n<li><strong>#th\u01a1ml\u00e0nh<\/strong> \u9002\u7528\u4e8e\u624b\u5de5\u8c03\u914d\u7cbe\u6cb9\u4ea7\u54c1\u3002.<\/li>\n<li><strong>#nghi\u1ec7nm\u1ec1m<\/strong> \u9002\u7528\u4e8e\u6da6\u5507\u818f\u6216\u8eab\u4f53\u4e73\u7cfb\u5217\u3002.<\/li>\n<\/ul><p>\u8fd9\u4e0d\u4ec5\u6709\u52a9\u4e8e\u63d0\u5347\u54c1\u724c\u8ba4\u77e5\u5ea6\uff0c\u8fd8\u80fd\u9f13\u52b1\u5ba2\u6237 <strong>\u4e3b\u52a8\u4f20\u64ad<\/strong> \u901a\u8fc7\u65e5\u5e38\u5185\u5bb9\u4f20\u64ad\u54c1\u724c\u3002.<\/p><h3>V\u00ed d\u1ee5 th\u1ef1c\u200d t\u1ebf: \u200bTh\u00e0nh c\u00f4ng \u2063c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u \u201cM\u01b0\u1edbt\u2064 M\u1ecbn \u200cM\u1ed9c\u201d<\/h3><p>Kh\u00e1ch h\u00e0ng c\u1ee7a DPS.MEDIA \u2013 th\u01b0\u01a1ng hi\u1ec7u m\u1ef9 ph\u1ea9m th\u1ee7 c\u00f4ng \u2064 <strong>\u201cM\u01b0\u1edbt \u200bM\u1ecbn M\u1ed9c\u201d<\/strong> \u2013 ban\u2063 \u0111\u1ea7u \u2062\u0111\u1ecbnh \u0111\u1eb7t\u2063 t\u00ean l\u00e0 \u201cNatural Touch\u201d nh\u01b0ng\u2062 kh\u00f4ng t\u1ea1o \u0111\u01b0\u1ee3c \u1ea5n t\u01b0\u1ee3ng tr\u00ean Tiktok. Sau khi ch\u00fang t\u00f4i g\u1ee3i \u200c\u00fd \u0111\u1ed5i sang t\u00ean\u2062 c\u00f3 nh\u1ecbp \u0111\u1ec1u v\u00e0\u200d ng\u1eef\u2062 \u00e2m thu\u1ea7n Vi\u1ec7t, th\u01b0\u01a1ng \u2064hi\u1ec7u t\u0103ng 300% m\u1ee9c \u0111\u1ed9 nh\u1eadn di\u1ec7n ch\u1ec9 sau \u20622 th\u00e1ng tri\u1ec3n \u2064khai chi\u1ebfn\u200d d\u1ecbch \u2063Influencer review \u200b\u0111\u01a1n gi\u1ea3n. Hashtag \u2062 <strong>#m\u01b0\u1edbtm\u1ecbn<\/strong> \u5728\u8d8a\u5357#l\u00e0m\u0111\u1eb9p\u7c7b\u522b\u4e2d\u767b\u4e0a\u8d8b\u52bf\u699c\uff0c\u5f97\u76ca\u4e8eZ\u4e16\u4ee3\u793e\u533a\u559c\u6b22\u5176\u53ef\u7231\u4e14\u6613\u8bb0\u7684\u53d1\u97f3\u65b9\u5f0f\u3002.<\/p><table class=\"wp-block-table is-style-stripes\">\n<thead>\n<tr>\n<th>\u7b56\u7565<\/th>\n<th>\u5b9e\u9645\u6548\u679c<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>\u4f7f\u7528\u5934\u97f5\u547d\u540d<\/td>\n<td>\u63d0\u534742%\u54c1\u724c\u8bb0\u5fc6\u5ea6<\/td>\n<\/tr>\n<tr>\n<td>\u4f7f\u7528\u6613\u4e8e\u6210\u4e3ahashtag\u7684\u5173\u952e\u8bcd<\/td>\n<td>\u63d0\u53475\u500d\u5728Instagram Reels\u4e0a\u7684\u5206\u4eab\u80fd\u529b<\/td>\n<\/tr>\n<tr>\n<td>\u7eaf\u8d8a\u5357\u8bed\u540d\u79f0\uff0c\u5e26\u6709\u89e6\u89c9\u611f\u53d7<\/td>\n<td>\u5c06\u4e8c\u6b21\u590d\u8d2d\u7387\u63d0\u5347\u81f3181%<\/td>\n<\/tr>\n<\/tbody>\n<\/table><p><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/06\/-anh-1.jpg\" alt=\"\u6253\u9020\u6613\u4e8e\u53d1\u97f3\u4e14\u9002\u5408\u56fd\u9645\u5e02\u573a\u7684\u54c1\u724c\u540d\u79f0\" title=\"\"><\/p><h2 id=\"xay-dung-ten-brand-de-phat-am-va-phu-hop-voi-thi-truong-quoc-te\">\u6253\u9020\u6613\u4e8e\u53d1\u97f3\u4e14\u9002\u5408\u56fd\u9645\u5e02\u573a\u7684\u54c1\u724c\u540d\u79f0<\/h2><h3>\u0110\u1eb7t\u2064 t\u00ean d\u1ec5 ph\u00e1t\u200c \u00e2m \u200b& \u201cqu\u1ed1c t\u1ebf h\u00f3a\u201d\u200b \u2013 \u200bb\u01b0\u1edbc \u0111\u1ea7u x\u00e2m nh\u1eadp th\u1ecb\u2064 tr\u01b0\u1eddng th\u1ebf gi\u1edbi<\/h3><p>M\u1ed9t nghi\u00ean c\u1ee9u t\u1eeb t\u1ea1p\u200b ch\u00ed Journal of \u2062International Marketing ch\u1ec9 ra r\u1eb1ng c\u00e1c th\u01b0\u01a1ng hi\u1ec7u \u200bc\u00f3 t\u00ean\u2064 d\u1ec5 \u0111\u1ecdc s\u1ebd t\u1ea1o thi\u1ec7n c\u1ea3m \u200dh\u01a1n \u206233%\u200d v\u1edbi kh\u00e1ch h\u00e0ng \u200bti\u1ec1m n\u0103ng tr\u00ean to\u00e0n c\u1ea7u. T\u00ean brand m\u1ef9 ph\u1ea9m handmade\u2064 c\u1ea7n tr\u00e1nh nh\u1eefng t\u1ed5 h\u1ee3p \u00e2m qu\u00e1 \u201c\u0111\u1ecba ph\u01b0\u01a1ng\u201d ho\u1eb7c kh\u00f3\u2062 ph\u00e1t \u00e2m v\u1edbi \u200bng\u01b0\u1eddi kh\u00f4ng\u2063 n\u00f3i \u2063ti\u1ebfng Vi\u1ec7t.<\/p><p><strong>DPS.MEDIA<\/strong> khuy\u1ebfn\u200c ngh\u1ecb\u2062 s\u1eed d\u1ee5ng c\u1ea5u \u2064tr\u00fac t\u00ean v\u1edbi \u00e2m\u200d ti\u1ebft ng\u1eafn, tr\u1ecdng \u00e2m r\u00f5, d\u1ec5 \u0111\u1ecdc l\u00ean b\u1eb1ng nhi\u1ec1u ng\u00f4n \u2064ng\u1eef. V\u00ed d\u1ee5: \u201cLuna\u201d, \u201cVelin\u201d, \u201cmirae\u201d\u200d \u2013 \u0111\u1ec1u l\u00e0\u2063 c\u00e1c t\u00ean \u2062brand \u0111\u01a1n gi\u1ea3n, mang\u200d h\u01a1i h\u01b0\u1edbng tinh t\u1ebf v\u00e0\u2062 qu\u1ed1c t\u1ebf. M\u1ed9t\u200c s\u1ed1 m\u1eb9o\u2064 \u0111\u1eb7t t\u00ean d\u1ec5 lan truy\u1ec1n:<\/p><ul>\n<li>\u4f18\u5148\u9009\u62e9\u4e0d\u6613\u62fc\u5199\u9519\u8bef\u3001\u6613\u8bb0\u7684\u540d\u79f0<\/li>\n<li>Kh\u00f4ng\u200d d\u00f9ng t\u1ed5 h\u1ee3p ph\u1ee5 \u00e2m ph\u1ee9c \u2062t\u1ea1p (vd: \u201ctr\u201d,\u2063 \u201cgi\u201d, \u201cng\u201d) n\u1ebfu nh\u1eafm t\u1edbi global<\/li>\n<li>Tr\u00e1nh d\u00f9ng t\u1eeb c\u00f3 ngh\u0129a ti\u00eau\u200d c\u1ef1c\u200d khi d\u1ecbch ra ti\u1ebfng Anh\u200d ho\u1eb7c Nh\u1eadt \u2013 \u200ccheck k\u1ef9 tr\u00ean Google Translate!<\/li>\n<\/ul><h3>Case\u2064 study: \u200bT\u1eeb \u201cM\u1ef9 Duy\u00ean\u201d \u0111\u1ebfn\u2063 \u201cMidu Naturals\u201d<\/h3><p>\u4e00\u4f4d\u5ba2\u6237 <strong>DPS.MEDIA<\/strong> \u2013 brand m\u1ef9 ph\u1ea9m handmade\u200c n\u1ed9i\u200d \u0111\u1ecba \u200bc\u00f3 t\u00ean \u2063g\u1ed1c l\u00e0 \u201cM\u1ef9 Duy\u00ean\u201d\u2064 \u2013 g\u1eb7p tr\u1edf \u2063ng\u1ea1i khi m\u1edf r\u1ed9ng sang th\u1ecb \u200ctr\u01b0\u1eddng\u200d Th\u00e1i\u200d Lan v\u00e0\u2064 H\u00e0n\u2064 Qu\u1ed1c. Kh\u00e1ch h\u00e0ng qu\u1ed1c t\u1ebf\u2062 kh\u00f4ng th\u1ec3 ph\u00e1t \u00e2m \u200b\u0111\u00fang ho\u1eb7c ph\u00e1t \u00e2m sai th\u00e0nh t\u1eeb mang ngh\u0129a \u200cti\u00eau c\u1ef1c, l\u00e0m m\u1ea5t thi\u1ec7n c\u1ea3m.<\/p><p>Sau khi t\u01b0 v\u1ea5n,ch\u00fang \u200bt\u00f4i \u0111\u1ec1 xu\u1ea5t \u200b\u0111\u1ed5i t\u00ean th\u00e0nh \u201cMidu\u200c Naturals\u201d \u2013 gi\u1eef \u0111\u01b0\u1ee3c\u200c v\u1ebb n\u1eef \u200bt\u00ednh v\u00e0\u200c g\u1ed1c Vi\u1ec7t (l\u1ed3ng gh\u00e9p t\u00ean \u200cfounder \u201cDuy\u00ean\u201d),\u0111\u1ed3ng th\u1eddi \u201cNaturals\u201d thu\u1ed9c nh\u00f3m t\u1eeb kh\u00f3a organic d\u1ec5 \u0111\u01b0\u1ee3c t\u00ecm ki\u1ebfm v\u00e0 b\u1eaft trend tr\u00ean \u2064c\u00e1c n\u1ec1n \u200ct\u1ea3ng\u200b digital.<\/p><table class=\"wp-block-table\">\n<thead>\n<tr>\n<th>\u6807\u51c6<\/th>\n<th>\u65e7\u540d\uff1aM\u1ef9 Duy\u00ean<\/th>\n<th>\u65b0\u540d\uff1aMidu Naturals<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>\u56fd\u9645\u53d1\u97f3\u80fd\u529b<\/td>\n<td>\u4f4e<\/td>\n<td>\u9ad8<\/td>\n<\/tr>\n<tr>\n<td>\u6613\u4e8e\u8bb0\u5fc6<\/td>\n<td>\u9002\u4e2d<\/td>\n<td>\u597d<\/td>\n<\/tr>\n<tr>\n<td>SEO & t\u1eeb\u200c kh\u00f3a<\/td>\n<td>\u8f83\u5f31<\/td>\n<td>\u4f18\u5316<\/td>\n<\/tr>\n<\/tbody>\n<\/table><h3>G\u1ee3i \u00fd \u0111\u1eb7t t\u00ean t\u1eeb\u200d DPS.MEDIA \u2013 \u200d\u0111\u1eebng ng\u1ea1i \u201clai\u201d ng\u00f4n ng\u1eef<\/h3><p>M\u1ed9t xu \u2062h\u01b0\u1edbng r\u1ea5t \u201cviral\u201d g\u1ea7n \u0111\u00e2y l\u00e0 k\u1ebft h\u1ee3p t\u1eeb g\u1ed1c Vi\u1ec7t v\u1edbi \u2063ti\u1ebfng Anh theo \u200bki\u1ec3u b\u00e1n ng\u1eef (hybrid name). V\u00ed d\u1ee5:<\/p><ul>\n<li><strong>Hena Garden<\/strong> \u2013 t\u00ean g\u1ee3i c\u1ed5 t\u00edch,t\u1ef1 nhi\u00ean \u200dt\u1eeb \u201chena\u201d (g\u1ee3i h\u00ecnh dung g\u1ea7n \u201chenna\u201d)<\/li>\n<li><strong>GaoGlow<\/strong> \u2063- gh\u00e9p\u2064 \u201cg\u1ea1o\u201d v\u00e0 \u201cglow\u201d\u2062 mang c\u1ea3m gi\u00e1c\u200d organic\u200b + glow-up<\/li>\n<li><strong>Zem\u00e9<\/strong> \u2013 phi\u00ean b\u1ea3n qu\u1ed1c t\u1ebf h\u00f3a t\u1eeb \u201cgi\u1ebd\u201d (m\u1ec1m m\u1ea1i),c\u00f3 h\u1eadu\u2064 t\u1ed1 \u200bPh\u00e1p<\/li>\n<\/ul><p>Quan \u0111i\u1ec3m t\u1eeb DPS.MEDIA: \u201cBrand \u200cc\u00f3 th\u1ec3 l\u00e0 chi\u1ebfc c\u1ea7u n\u1ed1i c\u1ea3m x\u00fac, \u200bkh\u00f4ng ph\u1ea3i l\u00fac \u2063n\u00e0o c\u0169ng\u2062 ph\u1ea3i thu\u1ea7n\u200d vi\u1ec7t m\u1edbi\u200d gi\u1eef \u0111\u01b0\u1ee3c b\u1ea3n s\u1eafc. \u0110i\u1ec1u quan tr\u1ecdng \u2063l\u00e0 t\u00ean \u0111\u00f3 c\u00f3 \u2018k\u1ebft n\u1ed1i \u00fd ngh\u0129a\u2019 v\u1edbi kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau\u201d.<br><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/06\/DfWj5L.jpg\" alt=\"\u5229\u7528\u793e\u4ea4\u5e73\u53f0\u6d4b\u8bd5\u53cd\u9988\u5e76\u4f18\u5316\u54c1\u724c\u540d\u79f0\" title=\"\"><\/p><h2 id=\"tan-dung-cac-nen-tang-mang-xa-hoi-de-test-phan-hoi-va-toi-uu-hoa-ten-thuong-hieu\">\u5229\u7528\u793e\u4ea4\u5e73\u53f0\u6d4b\u8bd5\u53cd\u9988\u5e76\u4f18\u5316\u54c1\u724c\u540d\u79f0<\/h2><h3>\u5728TikTok\u3001Instagram\u4e0a\u8c03\u7814\u54c1\u724c\u540d\u79f0\u4ee5\u628a\u63e1\u8d8b\u52bf<\/h3><p>\u4e0e\u5176\u53ea\u4f9d\u8d56\u76f4\u89c9\u6216\u4e2a\u4eba\u559c\u597d\uff0c\u624b\u5de5\u5316\u5986\u54c1\u54c1\u724c\u4e3b\u5b8c\u5168\u53ef\u4ee5 <strong>t\u1eadn d\u1ee5ng m\u1ea1ng \u200cx\u00e3 \u200bh\u1ed9i\u2062 nh\u01b0 m\u1ed9t \u2064\u201dstudio nghi\u00ean c\u1ee9u\u201d mi\u1ec5n ph\u00ed<\/strong>. \u6839\u636eDPS.MEDIA\u5206\u6790\uff0ctiktok\u548cInstagram\u76ee\u524d\u662f\u4e24\u4e2a\u5177\u6709\u9ad8\u81ea\u7136\u4f20\u64ad\u901f\u5ea6\uff08organic reach\uff09\u7684\u5e73\u53f0\uff0c\u975e\u5e38\u9002\u5408\u8fdb\u884cA\/B\u6d4b\u8bd5 <em>\u54c1\u724c\u540d\u521b\u610f<\/em>.<\/p><p>B\u1ea1n c\u00f3 th\u1ec3 th\u1eed \u0111\u0103ng stories, video ho\u1eb7c post d\u1ea1ng interactive (b\u00ecnh ch\u1ecdn, c\u00e2u h\u1ecfi) v\u1edbi nhi\u1ec1u ph\u01b0\u01a1ng \u200c\u00e1n \u200dt\u00ean, \u200b\u0111\u1ec1 ngh\u1ecb ng\u01b0\u1eddi d\u00f9ng ph\u1ea3n h\u1ed3i. C\u00e1ch n\u00e0y\u2063 kh\u00f4ng ch\u1ec9 gi\u00fap thu\u200b th\u1eadp insight nhanh\u200c ch\u00f3ng m\u00e0 c\u00f2n \u2062t\u1ea1o ra s\u1ef1 t\u01b0\u01a1ng\u200d t\u00e1c s\u1edbm v\u1edbi c\u1ed9ng\u200b \u0111\u1ed3ng \u2013 y\u1ebfu t\u1ed1 quan tr\u1ecdng \u0111\u1ec3 m\u1ed9t\u2063 t\u00ean\u200d th\u01b0\u01a1ng hi\u1ec7u d\u1ec5 viral.<\/p><p><strong>\u9ad8\u6548\u6267\u884c\u5c0f\u8d34\u58eb\uff1a<\/strong><\/p><ul>\n<li>\u0110\u0103ng\u2062 c\u00f9ng\u200c l\u00fac 2-3 ph\u01b0\u01a1ng\u200c \u00e1n t\u00ean \u200cbrand tr\u00ean IG Story \u2013 d\u00f9ng sticker vote.<\/li>\n<li>L\u00e0m video TikTok k\u1ec3 h\u00e0nh tr\u00ecnh t\u1ea1o ra\u2062 brand \u2013 ch\u00e8n\u200d c\u00e1c l\u1ef1a ch\u1ecdn t\u00ean.<\/li>\n<li>\u6dfb\u52a0\u6807\u7b7e#handmadecosmetic #namemybrand\u4ee5\u6269\u5927\u4f20\u64ad\u8303\u56f4\u3002.<\/li>\n<\/ul><h3>\u5206\u6790\u53cd\u9988\u6570\u636e\u5e76\u6839\u636e\u793e\u533a\u884c\u4e3a\u4f18\u5316\u540d\u79f0<\/h3><p>\u70b9\u8d5e\u6570\u3001\u8bc4\u8bba\u6570\u6216\u5e73\u5747\u89c2\u770b\u65f6\u957f\uff08TikTok\u4e0a\u7684average watch time\uff09\u7b49\u6570\u636e\u53ef\u4ee5\u8ba9\u6211\u4eec\u770b\u5230\u54ea\u4e2a\u540d\u5b57\u8ba9\u5ba2\u6237\u89c9\u5f97\u4eb2\u5207\u2014\u2014\u6216\u81f3\u5c11\u5f15\u53d1\u597d\u5947\u3002DPS.MEDIA\u5efa\u8bae\u5236\u4f5c\u5bf9\u6bd4\u8868\uff0c\u6309\u5404\u9879\u6807\u51c6\u8bc4\u4f30\u6bcf\u4e2a\u54c1\u724c\u540d\u7684\u66dd\u5149\u6548\u679c\u3002.<\/p><table class=\"wp-block-table is-style-stripes\">\n<thead>\n<tr>\n<th>\u5efa\u8bae\u540d\u79f0<\/th>\n<th>\u5e73\u53f0<\/th>\n<th>\u4e92\u52a8\u6b21\u6570<\/th>\n<th>\u7a81\u51fa\u8bc4\u8bba<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>M\u1ed9c Hoa<\/td>\n<td>Instagram<\/td>\n<td>1,200\u70b9\u8d5e\uff0c320\u6295\u7968<\/td>\n<td>\u201cG\u1ee3i c\u1ea3m gi\u00e1c tinh khi\u1ebft,\u2062 g\u1ea7n g\u0169i thi\u00ean nhi\u00ean\u201d<\/td>\n<\/tr>\n<tr>\n<td>SoulSkin<\/td>\n<td>TikTok<\/td>\n<td>18K\u6b21\u89c2\u770b\uff0c240\u6761\u8bc4\u8bba<\/td>\n<td>\u201cNghe hi\u1ec7n \u2063\u0111\u1ea1i v\u00e0 qu\u1ed1c t\u1ebf\u2064 h\u00f3a \u200c- d\u1ec5 \u200cd\u00f9ng cho xu\u1ea5t kh\u1ea9u\u201d<\/td>\n<\/tr>\n<tr>\n<td>Lam\u00e9da<\/td>\n<td>Instagram &\u2064 TikTok<\/td>\n<td>400\u70b9\u8d5e\uff0c\u4e92\u52a8\u8f83\u5c11<\/td>\n<td>\u201cNghe h\u01a1i kh\u00f3 hi\u1ec3u, kh\u00f4ng\u200b r\u00f5 \u00fd ngh\u0129a\u201d<\/td>\n<\/tr>\n<\/tbody>\n<\/table><p><strong>\u7b80\u77ed\u7ed3\u8bba\uff1a<\/strong> Vi\u1ec7c \u2064test t\u00ean th\u01b0\u01a1ng hi\u1ec7u tr\u00ean social\u200c media kh\u00f4ng ch\u1ec9 gi\u00fap \u200cb\u1ea1n \u201cl\u1eafng nghe th\u1ecb\u200b tr\u01b0\u1eddng\u201d m\u00e0 c\u00f2n c\u00f3 th\u1ec3 bi\u1ebfn ch\u00ednh qu\u00e1 tr\u00ecnh n\u00e0y th\u00e0nh m\u1ed9t chi\u1ebfn \u200cd\u1ecbch ti\u1ebfp th\u1ecb\u200b ti\u1ec1n-launching. M\u1ed9t \u2063s\u1ed1 th\u01b0\u01a1ng\u200c hi\u1ec7u n\u1ed9i \u0111\u1ecba nh\u01b0 <em>herbario<\/em> \u548c <em>Aile de Fleur<\/em> \u57282023\u5e74\u6210\u529f\u5229\u7528\u4e86\u8fd9\u4e00\u7b56\u7565\uff0c\u4ec5\u901a\u8fc7\u54c1\u724c\u540d\u79f0\u8c03\u7814\u89c6\u9891\u5c31\u4ece\u5c0f\u793e\u533a\u53d1\u5c55\u5230\u6570\u5341\u4e07\u7c89\u4e1d\u3002.<\/p><p><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/06\/E9KB4M.jpg\" alt=\"\u5206\u6790\u7ade\u4e89\u5bf9\u624b\uff0c\u5bfb\u627e\u54c1\u724c\u540d\u79f0\u7684\u72ec\u7279\u4eae\u70b9\u548c\u5dee\u5f02\u5316\" title=\"\"><\/p><h2 id=\"phan-tich-doi-thu-canh-tranh-de-tim-diem-nhan-khac-biet-va-doc-dao-cho-ten-brand\">\u5206\u6790\u7ade\u4e89\u5bf9\u624b\uff0c\u5bfb\u627e\u54c1\u724c\u540d\u79f0\u7684\u72ec\u7279\u4eae\u70b9<\/h2><h3>\u5728\u5316\u5986\u54c1\u54c1\u724c\u7684\u6c6a\u6d0b\u4e2d\u5bfb\u627e\u5e02\u573a\u7a7a\u767d<\/h3><p>\u5f53\u624b\u5de5\u5316\u5986\u54c1\u5e02\u573a\u9010\u6e10\u9971\u548c\u65f6\uff0c\u521b\u9020 <strong>\u4e00\u4e2a\u75c5\u6bd2\u5f0f\u4f20\u64ad\u7684\u540d\u5b57<\/strong> \u2064kh\u00f4ng \u0111\u01a1n thu\u1ea7n l\u00e0 chuy\u1ec7n th\u1ea9m m\u1ef9 hay ng\u00f4n\u200b ng\u1eef, m\u00e0\u2063 c\u1ea7n \u200dm\u1ed9t \u2062chi\u1ebfn l\u01b0\u1ee3c \u201c\u0111\u1ecbnh danh\u201d t\u1eeb ph\u00e2n t\u00edch \u2063\u0111\u1ed1i th\u1ee7. DPS.MEDIA th\u01b0\u1eddng \u00e1p d\u1ee5ng\u2062 m\u00f4\u2062 h\u00ecnh \u200d <strong>\u5b9a\u4f4d\u56fe\uff08Positioning Map\uff09<\/strong> \u6765\u786e\u5b9a\u4ef7\u503c\u8f74\u5e76\u5212\u5206\u54c1\u724c\u53ef\u4ee5\u5360\u636e\u7684\u7a7a\u767d\u533a\u57df\u3002.<\/p><table class=\"wp-block-table is-style-stripes\">\n<thead>\n<tr>\n<th>\u54c1\u724c<\/th>\n<th>\u4eae\u70b9<\/th>\n<th>\u540d\u5b57\u7684\u8bed\u8c03<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Lina Handmade<\/td>\n<td>\u7eaf\u5929\u7136\uff0c\u9002\u5408\u654f\u611f\u808c\u80a4\u5b89\u5168\u4f7f\u7528<\/td>\n<td>\u53cb\u597d\uff0c\u6e29\u548c<\/td>\n<\/tr>\n<tr>\n<td>M\u1ed9c An<\/td>\n<td>\u7985\u610f\u98ce\u683c\uff0c\u5185\u5fc3\u5e73\u8861<\/td>\n<td>\u5b81\u9759\uff0c\u7f13\u6162<\/td>\n<\/tr>\n<tr>\n<td>The leaves<\/td>\n<td>\u6709\u673a\uff0c\u9ad8\u7aef\u54c1\u8d28<\/td>\n<td>\u7cbe\u81f4\uff0c\u5962\u534e<\/td>\n<\/tr>\n<\/tbody>\n<\/table><p><strong>\u6765\u81eaDPS.MEDIA\u7684\u89c2\u70b9\uff1a<\/strong> ph\u1ea7n l\u1edbn t\u00ean\u2063 brand\u2064 hi\u1ec7n \u200bt\u1ea1i \u0111ang \u0111i\u200d theo m\u00f4 t\u00edp\u200d \u201chi\u1ec1n l\u00e0nh\u201d, ch\u00fa tr\u1ecdng thi\u00ean nhi\u00ean, nh\u01b0ng l\u1ea1i \u2062thi\u1ebfu \u2064s\u1ef1 c\u00e1 t\u00ednh \u200cn\u1ed5i b\u1eadt v\u00e0 kh\u1ea3 n\u0103ng\u2063 khi\u1ebfn ng\u01b0\u1eddi ti\u00eau d\u00f9ng <em>\u5728\u524d\u4e09\u79d2\u5185\u7acb\u523b\u8bb0\u4f4f\u3002<\/em>. \u8fd9\u662f\u65b0\u54c1\u724c\u53ef\u4ee5\u901a\u8fc7\u4e0d\u540c\u5143\u7d20\u5207\u5165\u7684\u65f6\u673a\uff0c\u4f8b\u5982\uff1a<\/p><ul>\n<li><strong>\u52a0\u5165\u6d41\u884c\u6587\u5316\u5143\u7d20<\/strong>: \u4f7f\u7528\u6d41\u884c\u8bcd\u6c47\u6216\u8ba9\u4eba\u8054\u60f3\u5230\u6d41\u884c\u6587\u5316\u7b26\u53f7<\/li>\n<li><strong>\u72ec\u7279\u7684\u54c1\u724c\u58f0\u97f3<\/strong>: \u540d\u5b57\u6709\u72ec\u7279\u97f3\u8282\uff0c\u6613\u4e8e\u79f0\u547c\uff0c\u8282\u594f\u6613\u8bb0\uff08\u4f8b\u5982\uff1aMochaMe\u3001LiiLaa\u3001Gl\u00f3Bar\uff09<\/li>\n<li><strong>\u6253\u7834\u4f20\u7edf\u547d\u540d\u6846\u67b6<\/strong>: \u7ed3\u5408\u8d8a\u5357\u8bed\u4e0e\u5916\u8bed\/\u5316\u5986\u54c1\u672f\u8bed\uff0c\u8425\u9020\u65b0\u9896\u611f<\/li>\n<\/ul><p>\u6848\u4f8b\u7814\u7a76\u6765\u81ea <strong>\u201cC\u1ed1c C\u1ed1c Skin\u201d<\/strong> \u2063- m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u \u2063m\u1ef9\u2064 ph\u1ea9m handmade do DPS.MEDIA t\u01b0 v\u1ea5n \u2013 l\u00e0 minh\u200d ch\u1ee9ng \u2064r\u00f5 \u2062n\u00e9t. H\u1ecd \u0111\u00e3 ch\u1ecdn c\u00e1i t\u00ean \u201cC\u1ed1c C\u1ed1c\u201d, v\u1eeba g\u1ee3i li\u00ean t\u01b0\u1edfng \u0111\u1ebfn ti\u1ebfng g\u00f5 c\u1eeda s\u1ef1\u200d t\u01b0\u01a1i m\u1edbi, v\u1eeba\u2062 g\u1ea7n\u2064 g\u0169i v\u0103n h\u00f3a Vi\u1ec7t, \u200dl\u1ea1i\u200b ch\u01a1i ch\u1eef kh\u00e9o v\u1edbi c\u00e1ch ph\u00e1t \u00e2m\u200b nhanh v\u00e0 b\u1eaft tai. K\u1ebft qu\u1ea3: t\u0103ng \u2062240% \u0111\u1ed9 nh\u1eafc th\u01b0\u01a1ng hi\u1ec7u tr\u00ean m\u1ea1ng x\u00e3\u200b h\u1ed9i trong v\u00f2ng 2 th\u00e1ng \u0111\u1ea7u ra m\u1eaft.<\/p><p>\u0110\u1eb7t t\u00ean kh\u00f4ng c\u00f2n l\u00e0 chuy\u1ec7n \u200cc\u1ea3m t\u00ednh. \u0110\u00f3 l\u00e0 chi\u1ebfn l\u01b0\u1ee3c \u2064th\u01b0\u01a1ng hi\u1ec7u tinh vi, ph\u1ea3i kh\u1edfi \u0111\u1ea7u t\u1eeb vi\u1ec7c \u201cgi\u1ea3i m\u00e3 \u2063\u0111\u1ed1i th\u1ee7\u201d, t\u00ecm kho\u1ea3ng tr\u1ed1ng\u2063 c\u1ea3m\u200c x\u00fac \u2062ch\u01b0a ai chi\u1ebfm c\u1ee9,\u200b v\u00e0 gieo \u200ch\u1ea1t ri\u00eang trong t\u00e2m\u2062 tr\u00ed ng\u01b0\u1eddi ti\u00eau d\u00f9ng.<\/p><p><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/06\/ad-899.jpg\" alt=\"\u786e\u4fdd\u54c1\u724c\u540d\u79f0\u5177\u6709\u7075\u6d3b\u6027\u548c\u53ef\u6269\u5c55\u6027\uff0c\u4ee5\u4f34\u968f\u65b0\u4ea7\u54c1\u7684\u53d1\u5c55\" title=\"\"><\/p><h2 id=\"dam-bao-tinh-linh-hoat-va-mo-rong-trong-ten-de-dong-hanh-cung-su-phat-trien-san-pham-moi\">\u786e\u4fdd\u54c1\u724c\u540d\u79f0\u5177\u5907\u7075\u6d3b\u6027\u548c\u53ef\u6269\u5c55\u6027\uff0c\u4ee5\u9002\u5e94\u65b0\u4ea7\u54c1\u53d1\u5c55<\/h2><h3>\u54c1\u724c\u540d\u79f0\u9700\u4f53\u73b0\u5bf9\u591a\u6837\u5316\u4ea7\u54c1\u7ebf\u7684\u9002\u5e94\u80fd\u529b<\/h3><p>Trong b\u1ed1i\u200c c\u1ea3nh ng\u00e0nh m\u1ef9 ph\u1ea9m handmade \u0111ang ph\u00e1t tri\u1ec3n m\u1ea1nh m\u1ebd, vi\u1ec7c \u0111\u1eb7t\u200c t\u00ean kh\u00f4ng n\u00ean b\u1ecb gi\u1edbi h\u1ea1n b\u1edfi nh\u00f3m \u2062s\u1ea3n\u2064 ph\u1ea9m hi\u1ec7n t\u1ea1i. DPS.MEDIA\u200c khuy\u1ebfn\u2062 ngh\u1ecb doanh\u2062 nghi\u1ec7p SMEs\u200c n\u00ean h\u01b0\u1edbng \u0111\u1ebfn\u2063 nh\u1eefng c\u00e1i t\u00ean mang khuynh h\u01b0\u1edbng\u2063 m\u1edf \u2013 \u200bv\u1eeba n\u1ed5i b\u1eadt, v\u1eeba <strong>\u6613\u4e8e\u4e0e\u65b0\u4ea7\u54c1\u7ebf\u7ed3\u5408<\/strong> \u5728\u672a\u6765\u3002.<\/p><p>\u4e00\u4e2a\u6765\u81ea\u65e5\u672c\u54c1\u724c\u7684\u5178\u578b\u4f8b\u5b50 <strong>Lush<\/strong> \u2064- ban \u0111\u1ea7u n\u1ed5i ti\u1ebfng v\u1edbi x\u00e0 \u2062ph\u00f2ng \u2064v\u00e0 bath bombs -\u2063 nh\u01b0ng t\u00ean g\u1ecdi \u201cLush\u201d (ngh\u0129a l\u00e0 t\u01b0\u01a1i t\u1ed1t,\u200c xa hoa)\u200b \u0111\u00e3\u2063 m\u1edf \u0111\u01b0\u1eddng cho h\u1ecd\u200b m\u1edf r\u1ed9ng sang kem d\u01b0\u1ee1ng, son\u2062 m\u00f4i, th\u1eadm ch\u00ed\u2062 l\u00e0 n\u01b0\u1edbc \u2064hoa th\u1ee7 \u2063c\u00f4ng m\u00e0 kh\u00f4ng b\u1ecb\u200c gi\u1edbi h\u1ea1n v\u1ec1 \u200cc\u1ea3m\u2063 nh\u1eadn.<\/p><h3>\u907f\u514d\u5c06\u540d\u79f0\u9650\u5b9a\u5728\u7279\u5b9a\u7684\u5f62\u5f0f\u6216\u539f\u6750\u6599\u4e0a<\/h3><p>Vi\u1ec7c l\u1ef1a ch\u1ecdn t\u00ean c\u00f3 ch\u1ee9a t\u1eeb \u2063kh\u00f3a nh\u01b0 \u201cx\u00e0 b\u00f4ng\u201d, \u201clip balm\u201d hay \u201corganic clay\u201d c\u00f3 th\u1ec3 hi\u1ec7u qu\u1ea3 ng\u1eafn\u200d h\u1ea1n \u2064nh\u01b0ng\u200c v\u1ec1 d\u00e0i h\u1ea1n l\u1ea1i l\u00e0 r\u00e0o c\u1ea3n cho vi\u1ec7c\u2062 th\u00e2m nh\u1eadp v\u00e0o c\u00e1c\u200d ph\u00e2n kh\u00fac kh\u00e1c. Thay v\u00e0o \u0111\u00f3, h\u00e3y c\u00e2n nh\u1eafc \u200dnh\u1eefng c\u00e1i\u2062 t\u00ean c\u00f3 \u200dth\u1ec3 \u201cb\u00e1m\u2062 d\u00ednh\u201d <a href=\"https:\/\/www.instagram.com\/p\/DGcIaVZB5Is\/\" title=\"sooyun | MADEINOST . ... \u4e3a\u4e2a\u6027\u5973\u5b69\u800c\u751f ...\" rel=\"nofollow noopener\" target=\"_blank\">\u60c5\u611f\u2014\u2014\u54c1\u724c\u53ef\u4ee5\u5728\u6b64\u5efa\u7acb\u4e2a\u6027\uff0c\u5e76\u7075\u6d3b\u6269\u5c55\u4ea7\u54c1\uff0c\u540c\u65f6\u4fdd\u6301\u6700\u521d\u7684\u54c1\u724c\u7279\u8272<\/a>. \u3002\u6211\u4eec\u5efa\u8bae\u4f7f\u7528\uff1a<\/p><ul>\n<li><strong>\u62bd\u8c61\u610f\u8c61\uff1a<\/strong> \u8054\u60f3\uff08\u5982\uff1a\u4e91\u3001\u6eaa\u6d41\u3001\u9999\u6c14\uff09<\/li>\n<li><strong>\u6613\u8bb0\u7684\u8bed\u97f3\uff1a<\/strong> \u53ef\u4ee5\u672c\u5730\u5316\u548c\u56fd\u9645\u5316\uff08\u5982\uff1aLemori\u3001ZALA\u3001Hunu\uff09<\/li>\n<li><strong>\u610f\u4e49\u7075\u6d3b\uff1a<\/strong> \u0110\u1ee7 r\u1ed9ng \u0111\u1ec3 ph\u1ea3n\u200b \u00e1nh \u2064cam k\u1ebft th\u01b0\u01a1ng hi\u1ec7u (VD: NUR\u200c \u2013 t\u1eeb ti\u1ebfng \u200cB\u1eafc \u00c2u ngh\u0129a l\u00e0 \u201c\u00e1nh s\u00e1ng\u201d)<\/li>\n<\/ul><h3>\u8868\u683c\uff1a\u90e8\u5206\u54c1\u724c\u540d\u79f0\u7c7b\u578b\u7684\u53ef\u6269\u5c55\u6027\u5bf9\u6bd4<\/h3><table class=\"wp-block-table is-style-stripes\">\n<thead>\n<tr>\n<th>\u547d\u540d\u7c7b\u578b<\/th>\n<th>\u793a\u4f8b<\/th>\n<th>\u8bc4\u4f30\u53ef\u6269\u5c55\u6027<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>\u5177\u4f53\u539f\u6750\u6599\u540d\u79f0<\/td>\n<td>ClayNatura<\/td>\n<td>\u4f4e\u2014\u2014\u9664\u7c98\u571f\u4ea7\u54c1\u5916\u6269\u5c55\u53d7\u9650<\/td>\n<\/tr>\n<tr>\n<td>\u60c5\u611f\/\u9690\u55bb\u540d\u79f0<\/td>\n<td>Whisper Dew<\/td>\n<td>Cao\u2064 \u2013 d\u1ec5 li\u00ean t\u01b0\u1edfng v\u00e0 m\u1edf r\u1ed9ng sang skincare, fragrance<\/td>\n<\/tr>\n<tr>\n<td>\u8bed\u97f3\u6df7\u5408\u540d\u79f0<\/td>\n<td>Zenvia<\/td>\n<td>Cao \u2013 linh\u2062 ho\u1ea1t s\u1eed \u200cd\u1ee5ng \u1edf c\u1ea3 local\u2062 & \u2062global market<\/td>\n<\/tr>\n<\/tbody>\n<\/table><p>Ch\u00fang t\u00f4i t\u1ea1i DPS.MEDIA nh\u1eadn th\u1ea5y, trong\u200b h\u00e0nh tr\u00ecnh \u0111\u1ecbnh h\u00ecnh v\u00e0 ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u \u2062m\u1ef9\u2064 ph\u1ea9m handmade, thi\u1ebft k\u1ebf t\u00ean g\u1ecdi linh ho\u1ea1t ch\u00ednh l\u00e0 vi\u00ean g\u1ea1ch \u0111\u1ea7u ti\u00ean \u0111\u1ec3 \u201cupgrade\u201d \u2064t\u1eeb x\u01b0\u1edfng nh\u1ecf \u200dl\u1ebb \u2062\u0111\u1ebfn brand viral tr\u00ean TikTok hay c\u00e1c s\u00e0n TM\u0110T qu\u1ed1c t\u1ebf sau \u200dn\u00e0y.H\u00e3y b\u1eaft \u0111\u1ea7u b\u1eb1ng vi\u1ec7c ch\u1ecdn m\u1ed9t c\u00e1i t\u00ean kh\u00f4ng c\u1ea3n\u2063 tr\u1edf t\u1ea7m nh\u00ecn 5 n\u0103m t\u1edbi c\u1ee7a b\u1ea1n.<\/p><h2 id=\"outro\">\u771f\u8bda\u611f\u53d7<\/h2><p>\u4e3a\u624b\u5de5\u5316\u5986\u54c1\u54c1\u724c\u547d\u540d\u4e0d\u4ec5\u662f\u91cd\u8981\u7684\u8d77\u70b9\uff0c\u66f4\u662f\u8ba9\u4f60\u7684\u54c1\u724c\u8f7b\u677e\u89e6\u8fbe\u5ba2\u6237\u5185\u5fc3\u3001\u5728\u6570\u5b57\u5e02\u573a\u5f3a\u52bf\u4f20\u64ad\u7684\u5173\u952e\u3002\u4e00 \u4e2a\u6709\u521b\u610f\u3001\u6613\u8bb0\u4e14\u6781\u5177\u4e2a\u6027\u7684\u540d\u5b57\u5c06\u5e2e\u52a9\u4ea7\u54c1\u5728\u6210\u5343\u4e0a\u4e07\u7ade\u4e89\u5bf9\u624b\u4e2d\u8131\u9896\u800c\u51fa\u3002.<\/p><p>\u5728DPS.MEDIA\uff0c\u6211\u4eec\u76f8\u4fe1\uff0c\u5c06\u6570\u5b57\u8425\u9500\u7b56\u7565\u4e0e\u5408\u9002\u7684\u54c1\u724c\u540d\u79f0\u7ed3\u5408\uff0c\u6b63\u662f\u52a9\u529b\u8d8a\u5357\u4e2d\u5c0f\u4f01\u4e1a\u53ef\u6301\u7eed\u53d1\u5c55\u5e76\u5728\u793e\u533a\u4e2d\u5f15\u53d1\u8f70\u52a8\u7684\u9ec4\u91d1\u516c\u5f0f\u3002\u4f60\u5b8c\u5168\u53ef\u4ee5\u7acb\u5373\u5e94\u7528\u4e0a\u8ff0\u547d\u540d\u539f\u5219\uff0c\u6253\u9020\u72ec\u7279\u3001\u6613\u4e8e\u4f20\u64ad\u4e14\u5bcc\u6709\u611f\u67d3\u529b\u7684\u624b\u5de5\u5316\u5986\u54c1\u54c1\u724c\u3002.<\/p><p>\u5982\u679c\u4f60\u5173\u6ce8\u6570\u5b57\u54c1\u724c\u5efa\u8bbe\u7b56\u7565\u3001\u7ebf\u4e0a\u9500\u552e\u6e20\u9053\u4f18\u5316\u6216\u9ad8\u6548\u5185\u5bb9\u4f20\u64ad\u7b49\u8bdd\u9898\uff0c\u8bf7\u7ee7\u7eed\u5173\u6ce8DPS.MEDIA\u7684\u540e\u7eed\u6587\u7ae0\u3002\u6b22\u8fce\u5728\u4e0b\u65b9\u8bc4\u8bba\u533a\u5206\u4eab\u4f60\u7684\u60f3\u6cd5\u3001\u610f\u89c1\u6216\u7ecf\u9a8c\uff0c\u8ba9\u6211\u4eec\u5171\u540c\u6253\u9020\u4e00\u4e2a\u4e0d\u65ad\u5b66\u4e60\u4e0e\u6210\u957f\u7684\u793e\u533a\u3002. <\/p>\n<style>\r\n.lwrp.link-whisper-related-posts{\r\n            \r\n            margin-top: 40px;\nmargin-bottom: 30px;\r\n        }\r\n        .lwrp .lwrp-title{\r\n            \r\n            \r\n        }.lwrp .lwrp-description{\r\n            \r\n            \r\n\r\n        }\r\n        .lwrp .lwrp-list-container{\r\n        }\r\n        .lwrp .lwrp-list-multi-container{\r\n            display: flex;\r\n        }\r\n        .lwrp .lwrp-list-double{\r\n            width: 48%;\r\n        }\r\n        .lwrp .lwrp-list-triple{\r\n            width: 32%;\r\n        }\r\n        .lwrp .lwrp-list-row-container{\r\n            display: flex;\r\n            justify-content: space-between;\r\n        }\r\n        .lwrp .lwrp-list-row-container .lwrp-list-item{\r\n            width: calc(33% - 20px);\r\n        }\r\n        .lwrp .lwrp-list-item:not(.lwrp-no-posts-message-item){\r\n            \r\n            max-width: 150px;\r\n        }\r\n        .lwrp .lwrp-list-item img{\r\n          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class=\"link-whisper-related-posts lwrp\">\r\n            <div class=\"lwrp-title\">\u76f8\u5173\u6587\u7ae0<\/div>    \r\n        <div class=\"lwrp-list-container\">\r\n                                <div class=\"lwrp-list lwrp-list-row-container lwrp-list-double-row\">\r\n                <div class=\"lwrp-list-item\"><a href=\"https:\/\/dps.media\/zh\/%e6%bc%82%e4%ba%ae%e6%a8%aa%e5%b9%85%e8%ae%be%e8%ae%a1%e5%8e%9f%e5%88%99%ef%bc%8c%e4%bd%a0%e7%bb%9d%e4%b8%8d%e8%83%bd%e9%94%99%e8%bf%87\/\" class=\"lwrp-list-link\"><span class=\"lwrp-list-link-title-text\">\u4f60\u4e0d\u53ef\u9519\u8fc7\u7684\u7cbe\u7f8e\u6a2a\u5e45\u8bbe\u8ba1\u539f\u5219<\/span><\/a><\/div><div class=\"lwrp-list-item\"><a href=\"https:\/\/dps.media\/zh\/%e5%a6%82%e4%bd%95%e7%94%a8%e6%89%8b%e6%9c%ba%e6%8b%8d%e6%91%84%e4%ba%a7%e5%93%81%e8%a7%86%e9%a2%91%e5%b9%b6%e6%88%90%e4%b8%ba%e7%83%ad%e9%97%a8\/\" class=\"lwrp-list-link\"><span class=\"lwrp-list-link-title-text\">\u7528\u624b\u673a\u62cd\u6444\u4ea7\u54c1\u89c6\u9891\u5e76\u4e0a\u70ed\u95e8\u7684\u65b9\u6cd5<\/span><\/a><\/div><div class=\"lwrp-list-item\"><a href=\"https:\/\/dps.media\/zh\/%e5%a6%82%e4%bd%95%e5%9c%a8%e8%b0%b7%e6%ad%8c%e5%9c%b0%e5%9b%be%e4%b8%8a%e8%bd%bb%e6%9d%be%e6%9b%b4%e6%94%b9%e5%87%ba%e7%a7%9f%e8%bd%a6%e6%9c%8d%e5%8a%a1%e5%9b%be%e6%a0%87\/\" class=\"lwrp-list-link\"><span class=\"lwrp-list-link-title-text\">\u5982\u4f55\u8f7b\u677e\u66f4\u6362Google\u5730\u56fe\u4e0a\u7684\u51fa\u79df\u8f66\u670d\u52a1\u56fe\u6807<\/span><\/a><\/div>                <\/div>\r\n                            <div class=\"lwrp-list lwrp-list-row-container lwrp-list-double-row\">\r\n                <div class=\"lwrp-list-item\"><a href=\"https:\/\/dps.media\/zh\/%e9%ab%98%e8%b4%a8%e9%87%8fedu%e5%8f%8d%e5%90%91%e9%93%be%e6%8e%a5%e6%9c%8d%e5%8a%a1%ef%bc%8c%e6%8f%90%e5%8d%87%e7%bd%91%e7%ab%99seo%e6%8e%92%e5%90%8d%e8%87%b3%e8%b0%b7%e6%ad%8c%e9%a6%96%e9%a1%b5\/\" class=\"lwrp-list-link\"><span class=\"lwrp-list-link-title-text\">\u9ad8\u8d28\u91cfEDU\u53cd\u5411\u94fe\u63a5\u670d\u52a1\u2014\u2014\u63d0\u5347\u7f51\u7ad9SEO\u6392\u540d\u81f3Google\u9996\u9875<\/span><\/a><\/div><div class=\"lwrp-list-item\"><a href=\"https:\/\/dps.media\/zh\/%e7%bd%91%e7%ab%99%e8%ae%be%e8%ae%a1%e6%9c%8d%e5%8a%a1%ef%bc%8c%e8%a7%a3%e5%86%b3%e6%96%b9%e6%a1%88%e6%8f%90%e5%8d%8710%e5%80%8d%e8%90%a5%e4%b8%9a%e9%a2%9d\/\" class=\"lwrp-list-link\"><span class=\"lwrp-list-link-title-text\">\u4e13\u4e1a\u7f51\u7ad9\u8bbe\u8ba1\u670d\u52a1\u2014\u2014\u63d0\u5347\u6536\u5165\u7684\u89e3\u51b3\u65b9\u6848<\/span><\/a><\/div><div class=\"lwrp-list-item\"><a href=\"https:\/\/dps.media\/zh\/%e4%bd%bf%e7%94%a8photoshop%e8%ae%be%e8%ae%a1%e7%bd%91%e7%ab%99%e7%95%8c%e9%9d%a2%e7%9a%84%e6%8c%87%e5%8d%97\/\" class=\"lwrp-list-link\"><span class=\"lwrp-list-link-title-text\">\u4f7f\u7528Photoshop\u8bbe\u8ba1\u7f51\u7ad9\u754c\u9762\u6307\u5357<\/span><\/a><\/div>                <\/div>\r\n                <\/div>\r\n<\/div>","protected":false},"excerpt":{"rendered":"<p>\u4e3a\u624b\u5de5\u5316\u5986\u54c1\u54c1\u724c\u53d6\u540d\u4e0d\u4ec5\u4ec5\u662f\u4e00\u4e2a\u7b80\u5355\u7684\u5f00\u59cb\u2014\u2014\u8fd9\u662f\u4f60\u5f00\u542f\u75c5\u6bd2\u4f20\u64ad\u4e4b\u95e8\u7684\u7b2c\u4e00\u628a\u94a5\u5319\u3002\u4e00\u4e2a\u4ee4\u4eba\u5370\u8c61\u6df1\u523b\u7684\u54c1\u724c\u540d\u79f0\u53ef\u4ee5\u5e2e\u52a9\u4f60\u8282\u7701\u9ad8\u8fbe50%\u7684\u521d\u671f\u5e7f\u544a\u8d39\u7528\uff0c\u56e0\u4e3a\u540d\u5b57\u672c\u8eab\u4f1a\u81ea\u52a8\u4f20\u64ad\uff0c\u6fc0\u53d1[...]<\/p>","protected":false},"author":3,"featured_media":23891,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1,1187],"tags":[154,102,266,152,159],"class_list":["post-23890","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","category-xay-dung-thuong-hieu","tag-chien-luoc-noi-dung","tag-khoi-nghiep","tag-kinh-doanh-online","tag-marketing","tag-xay-dung-thuong-hieu"],"acf":[],"rankmath_keywords":{"primary":"","secondary":[""]},"yoast_keywords":{"primary":"","secondary":[]},"yoast_focuskw":"","rankmath_focuskw":"","seo_keywords":{"primary":"","secondary":[""]},"_links":{"self":[{"href":"https:\/\/dps.media\/zh\/wp-json\/wp\/v2\/posts\/23890","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dps.media\/zh\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dps.media\/zh\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dps.media\/zh\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/dps.media\/zh\/wp-json\/wp\/v2\/comments?post=23890"}],"version-history":[{"count":0,"href":"https:\/\/dps.media\/zh\/wp-json\/wp\/v2\/posts\/23890\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dps.media\/zh\/wp-json\/wp\/v2\/media\/23891"}],"wp:attachment":[{"href":"https:\/\/dps.media\/zh\/wp-json\/wp\/v2\/media?parent=23890"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dps.media\/zh\/wp-json\/wp\/v2\/categories?post=23890"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dps.media\/zh\/wp-json\/wp\/v2\/tags?post=23890"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}