{"id":23436,"date":"2025-05-24T12:29:20","date_gmt":"2025-05-24T05:29:20","guid":{"rendered":"https:\/\/dps.media\/quy-trinh-cham-soc-khach-hang-chuyen-nghiep-tai-dps-media\/"},"modified":"2025-05-24T12:29:23","modified_gmt":"2025-05-24T05:29:23","slug":"dps-media%e7%9a%84%e4%b8%93%e4%b8%9a%e5%ae%a2%e6%88%b7%e6%9c%8d%e5%8a%a1%e6%b5%81%e7%a8%8b","status":"publish","type":"post","link":"https:\/\/dps.media\/zh\/dps-media%e7%9a%84%e4%b8%93%e4%b8%9a%e5%ae%a2%e6%88%b7%e6%9c%8d%e5%8a%a1%e6%b5%81%e7%a8%8b\/","title":{"rendered":"DPS.MEDIA\u7684\u4e13\u4e1a\u5ba2\u6237\u670d\u52a1\u6d41\u7a0b"},"content":{"rendered":"<?xml encoding=\"utf-8\" ?><p> \u5728DPS.MEDIA\uff0c\u6211\u4eec\u6df1\u77e5 <strong>\u4e00\u4e2a\u4e13\u4e1a\u7684\u5ba2\u6237\u670d\u52a1\u6d41\u7a0b\u4e0d\u4ec5\u80fd\u7559\u4f4f\u73b0\u6709\u5ba2\u6237\uff0c\u8fd8\u80fd\u4e3a\u4f01\u4e1a\u6253\u5f00\u6570\u5341\u4e2a\u65b0\u7684\u5546\u4e1a\u673a\u4f1a\u3002.<\/strong> \u6839\u636eHubSpot\u7684\u6570\u636e\uff0c\u6709 <em>93%\u5ba2\u6237\u613f\u610f\u518d\u6b21\u8d2d\u4e70\u62e5\u6709\u7528\u5fc3\u5ba2\u6237\u670d\u52a1\u7684\u4f01\u4e1a\u7684\u4ea7\u54c1\u3002<\/em>.\u8fd9\u5f15\u53d1\u4e86\u4e00\u4e2a\u95ee\u9898\uff1a <em>\u60a8\u7684\u4f01\u4e1a\u662f\u5426\u5df2\u7ecf\u4f18\u5316\u4e86\u5ba2\u6237\u670d\u52a1\u6d41\u7a0b\uff1f<\/em><\/p><p><strong>DPS.MEDIA\u7684\u5ba2\u6237\u670d\u52a1\u6d41\u7a0b\u88ab\u8bbe\u8ba1\u4e3a\u4e00\u5957\u65e0\u7f1d\u4f53\u9a8c\u94fe<\/strong>, \u4ece\u9700\u6c42\u63a5\u6536\u9636\u6bb5\u3001\u65b9\u6848\u4e2a\u6027\u5316\u3001\u6548\u679c\u8ddf\u8e2a\u5230\u5b9e\u65bd\u540e\u652f\u6301\u3002\u6bcf\u4e00\u6b65\u90fd\u5c06\u5ba2\u6237\u7f6e\u4e8e\u6838\u5fc3\u4f4d\u7f6e\uff0c\u786e\u4fdd\u6240\u6709\u7591\u95ee\u90fd\u80fd\u88ab\u5feb\u901f\u54cd\u5e94\uff0c, <em>\u6240\u6709\u95ee\u9898\u90fd\u6709\u660e\u786e\u7684\u89e3\u51b3\u65b9\u6848<\/em>.<\/p><p>\u91cd\u8981\u4eae\u70b9\u662f <strong>\u6211\u4eec\u5e94\u7528\u6570\u5b57\u6280\u672f\u5e76\u7cfb\u7edf\u5316\u6d41\u7a0b<\/strong> \u4ee5\u6700\u5927\u7a0b\u5ea6\u51cf\u5c11\u4fe1\u606f\u9057\u6f0f\u98ce\u9669\uff0c\u540c\u65f6\u5c06\u9700\u6c42\u5904\u7406\u901f\u5ea6\u63d0\u5347\u81f3 <em>40%<\/em> \u76f8\u6bd4\u4f20\u7edf\u6a21\u5f0f\u3002. <em>\u56e0\u6b64\uff0c\u5ba2\u6237\u59cb\u7ec8\u611f\u5230\u5b89\u5fc3\u3001\u900f\u660e\u5e76\u80fd\u4e3b\u52a8\u53c2\u4e0e\u6bcf\u4e00\u4e2a\u9879\u76ee\u7684\u5b9e\u65bd\u3002.<\/em><\/p><p>\u4e3a300\u591a\u4e2a\u4e2d\u5c0f\u4f01\u4e1a\u63d0\u4f9b\u6570\u5b57\u8425\u9500\u9879\u76ee\u7684\u6267\u884c\u7ecf\u9a8c\uff0c\u5e2e\u52a9DPS.MEDIA\u4e0d\u65ad\u5b8c\u5584\u548c\u66f4\u65b0\u5ba2\u6237\u670d\u52a1\u6d41\u7a0b\u3002. <strong>\u6211\u4eec\u76f8\u4fe1\uff0c\u4e00\u4e2a\u7cfb\u7edf\u5316\u7684\u6d41\u7a0b\uff0c, <a href=\"https:\/\/dps.media\/zh\/\" rel=\"nofollow\">\u4e13\u4e1a\u4e0e\u656c\u4e1a\u662f\u5f53\u4eca\u6570\u5b57\u5316\u7ade\u4e89\u73af\u5883\u4e2d\u5efa\u7acb\u6301\u4e45\u4fe1\u4efb\u7684\u201c\u91d1\u94a5\u5319\u201d<\/a>.<\/strong><\/p><p>\u5982\u679c\u60a8\u5e0c\u671b <em>\u4f18\u5316\u6295\u8d44\u6548\u7387\u5e76\u63d0\u5347\u5ba2\u6237\u4f53\u9a8c<\/em>, \u8bf7\u7acb\u5373\u9009\u62e9\u4e13\u4e1a\u7684\u5ba2\u6237\u670d\u52a1\u6d41\u7a0b\u2014\u2014\u56e0\u4e3a <strong>\u5ba2\u6237\u6ee1\u610f\u6b63\u662f\u60a8\u4f01\u4e1a\u672a\u6765\u7a33\u5065\u53d1\u5c55\u7684\u57fa\u7840\u3002.<\/strong><br><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/05\/ang-02.jpg\" alt=\"DPS.MEDIA\u5ba2\u6237\u9700\u6c42\u53d7\u7406\u4e0e\u5904\u7406\u6d41\u7a0b\" title=\"\"><\/p><h2 id=\"quy-trinh-tiep-nhan-va-xu-ly-yeu-cau-khach-hang-tai-dps-media\">DPS.MEDIA\u5ba2\u6237\u9700\u6c42\u63a5\u6536\u4e0e\u5904\u7406\u6d41\u7a0b<\/h2><h3>\u63a5\u6536\u9700\u6c42\u2014\u2014\u4e2a\u6027\u5316\u4f53\u9a8c\u7684\u57fa\u7840<\/h3><p>\u5728DPS.MEDIA\uff0c\u6bcf\u4e00\u9879\u5ba2\u6237\u9700\u6c42\u90fd\u4f1a\u88ab\u8bb0\u5f55 <strong>\u591a\u6e20\u9053<\/strong>: \u7535\u8bdd\u3001\u7535\u5b50\u90ae\u4ef6\u3001\u7f51\u7ad9\u3001\u793e\u4ea4\u7f51\u7edc\u3002\u6839\u636e\u2026\u2026\u7684\u7814\u7a76 <em>\u54c8\u4f5b\u5546\u4e1a\u8bc4\u8bba<\/em>, \u9ad8\u6548\u7684\u5ba2\u6237\u63a5\u5f85\u6d41\u7a0b\u53ef\u63d0\u5347\u5ba2\u6237\u6ee1\u610f\u5ea645%\u5e76\u4f18\u5316\u4f53\u9a8c\u3002\u6211\u4eec\u91c7\u7528\u539f\u5219 <strong>1\u5c0f\u65f6\u5185\u54cd\u5e94<\/strong> \u2014\u2014\u627f\u8bfa\u900f\u660e\u4e3b\u52a8\uff0c\u7075\u611f\u6e90\u81ea\u56fd\u9645\u73b0\u4ee3\u5ba2\u6237\u670d\u52a1\u6a21\u5f0f\u3002.\n<\/p><div style=\"margin-bottom: 16px;\"><\/div><h3>Ph\u00e2n lo\u1ea1i & X\u1eed l\u00fd: \u0110\u1ecbnh v\u1ecb v\u1ea5n \u0111\u1ec1, \u0111\u1ec1 xu\u1ea5t\u2063 gi\u1ea3i ph\u00e1p s\u00e1ng t\u1ea1o<\/h3><p>\u63a5\u6536\u540e\uff0c\u9700\u6c42\u5c06\u88ab <strong>\u7acb\u5373\u5206\u7c7b<\/strong> \u6309\u7167\u670d\u52a1\u7ec4\u522b\uff08\u5728\u7ebf\u5e7f\u544a\u3001SEO\u3001\u5185\u5bb9\u7ba1\u7406\u7b49\uff09\u3002\u987e\u95ee\u5c06\u4e3b\u52a8\u8054\u7cfb\u5ba2\u6237\u4ee5\u6838\u5b9e\u4fe1\u606f\uff0c\u65e8\u5728 <strong>\u786e\u4fdd\u771f\u5b9e\u6027\u4e0e\u4e00\u81f4\u6027\u3002<\/strong>.V\u00ed \u200bd\u1ee5, d\u1ef1\u2063 \u00e1n \u2063cho doanh nghi\u1ec7p b\u00e1n\u2062 l\u1ebb \u1ea9m \u200dth\u1ef1c \u2064g\u1ea7n \u0111\u00e2y \u0111\u00e3 \u0111\u01b0\u1ee3c ch\u00fang t\u00f4i x\u1eed l\u00fd qua\u200d ba l\u1edbp chuy\u00ean m\u00f4n: \u200dDemo gi\u1ea3i \u2064ph\u00e1p \u2013 Ph\u00e2n t\u00edch h\u00e0nh vi kh\u00e1ch\u200d h\u00e0ng m\u1ee5c ti\u00eau \u2013 \u0110\u1ec1 xu\u1ea5t b\u1ed5 \u2064sung ng\u00e2n s\u00e1ch\u2063 truy\u1ec1n th\u00f4ng.\u200d K\u1ebft h\u1ee3p l\u00fd\u200b thuy\u1ebft \u201cCustomer Journey Mapping\u201d (Gartner,2023),ch\u00fang \u200bt\u00f4i li\u00ean \u200dt\u1ee5c c\u1eadp nh\u1eadt quy tr\u00ecnh x\u1eed l\u00fd \u0111\u1ec3 th\u00edch nghi v\u1edbi t\u1eebng ng\u00e0nh\u200b h\u00e0ng \u0111\u1eb7c\u2063 th\u00f9.\n<\/p><div style=\"margin-bottom: 16px;\"><\/div><h3>\u0110\u1ed1i s\u00e1nh ph\u1ea3n \u2063h\u1ed3i & \u2063\u0110\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 sau h\u1ed7 tr\u1ee3<\/h3><p>\u4e3a\u786e\u4fdd\u6bcf\u4e00\u6761\u53cd\u9988\u90fd\u88ab\u8bb0\u5f55\u5e76\u6301\u7eed\u6539\u8fdb\uff0cDPS.MEDIA\u5b9e\u65bd <strong>\u9700\u6c42\u6838\u5bf9\u8868\u53ca\u5ba2\u6237\u6ee1\u610f\u5ea6\u8bc4\u4f30<\/strong> \u6bcf\u6b21\u652f\u6301\u540e\u3002.\n<\/p><table class=\"wp-list-table widefat striped\">\n<thead>\n<tr>\n<th>\u54cd\u5e94\u65f6\u95f4<\/th>\n<th>\u6ee1\u610f\u5ea6\u6bd4\u4f8b<\/th>\n<th>\u5e38\u89c1\u8bf7\u6c42\u7c7b\u578b<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>\u4e0d\u52301\u5c0f\u65f6<\/td>\n<td>96%<\/td>\n<td>Facebook\u5e7f\u544a\uff0c\u7f51\u7ad9SEO<\/td>\n<\/tr>\n<tr>\n<td>1-4\u5c0f\u65f6<\/td>\n<td>91%<\/td>\n<td>\u843d\u5730\u9875\u8bbe\u8ba1<\/td>\n<\/tr>\n<tr>\n<td>\u5f53\u5929\u5185<\/td>\n<td>87%<\/td>\n<td>\u6574\u4f53\u6218\u7565\u54a8\u8be2<\/td>\n<\/tr>\n<\/tbody>\n<\/table><ul>\n<li><strong>\u5b9a\u671f\u5bf9\u7167<\/strong> \u4e0e\u670d\u52a1\u6e05\u5355\u6838\u5bf9\uff0c\u907f\u514d\u9057\u6f0f\u9700\u6c42\u3002.<\/li>\n<li>\u5e94\u7528 <strong>\u5185\u90e8\u6570\u636e\u6d4b\u91cf\u5de5\u5177<\/strong> \u4ee5\u4f18\u5316\u5904\u7406\u6548\u7387\u3002.<\/li>\n<li>101%\u627f\u8bfa\u4fe1\u606f\u4fdd\u5bc6\uff0c\u5e76\u4e0e\u4e2d\u5c0f\u4f01\u4e1aSMEs\u643a\u624b\u5171\u8fdb\u6bcf\u4e00\u6b65\u53d1\u5c55\u3002.<\/li>\n<\/ul><p><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/05\/-hieu2.jpg\" alt=\"\u901a\u8fc7\u9ad8\u6548\u6c9f\u901a\u4e0e\u5ba2\u6237\u5efa\u7acb\u53ef\u6301\u7eed\u5173\u7cfb\" title=\"\"><\/p><h2 id=\"xay-dung-moi-quan-he-ben-vung-voi-khach-hang-thong-qua-giao-tiep-hieu-qua\">\u901a\u8fc7\u9ad8\u6548\u6c9f\u901a\u4e0e\u5ba2\u6237\u5efa\u7acb\u6301\u4e45\u5173\u7cfb<\/h2><h3>\u900f\u660e\u6c9f\u901a\uff0c\u5feb\u901f\u54cd\u5e94\u2014\u2014\u5ba2\u6237\u7559\u5b58\u7684\u6838\u5fc3\u8981\u7d20<\/h3><p>DPS.MEDIA\u4e0d\u4ec5\u5c06\u6c9f\u901a\u89c6\u4e3a\u4fe1\u606f\u4f20\u9012\u8fc7\u7a0b\uff0c\u66f4\u89c6\u4e3a\u521b\u9020\u4f53\u9a8c\u4e0e\u7406\u89e3\u5ba2\u6237\u6bcf\u4e2a\u63a5\u89e6\u70b9\u7684\u827a\u672f\u3002\u6839\u636e\u54c8\u4f5b\u5546\u4e1a\u8bc4\u8bba\u7684\u7814\u7a76\uff0c\u8d85\u8fc770%\u7684\u5ba2\u6237\u5fe0\u8bda\u5ea6\u6e90\u81ea\u4f01\u4e1a\u5728\u670d\u52a1\u8fc7\u7a0b\u4e2d\u6c9f\u901a\u7684\u65b9\u5f0f\u3002\u6211\u4eec\u901a\u8fc7\u4ee5\u4e0b\u65b9\u5f0f\u4fdd\u6301\u7279\u6b8a\u6807\u51c6\uff1a<\/p><ul style=\"margin-left: 24px;\">\n<li><strong>\u5185\u5bb9\u4e2a\u6027\u5316\uff1a<\/strong> \u811a\u672c\u3001\u4fe1\u606f\u3001\u95ee\u5019\u8bed\u2026\u2026\u5747\u6839\u636e\u884c\u4e1a\u548c\u9700\u6c42\u8fdb\u884c\u8c03\u6574\u3002.<\/li>\n<li><strong>30\u5206\u949f\u5185\u56de\u590d\uff1a<\/strong> DPS.MEDIA\u627f\u8bfa\u54cd\u5e94\u901f\u5ea6\uff0c\u6d88\u9664\u201c\u88ab\u9057\u5fd8\u201d\u72b6\u6001\u2014\u2014\u8fd9\u662f\u6781\u5927\u5f71\u54cd\u6570\u5b57\u5ba2\u6237\u4f53\u9a8c\u7684\u56e0\u7d20\u3002.<\/li>\n<li><strong>\u900f\u660e\u4e3b\u52a8\u7684\u62a5\u544a\uff1a<\/strong> \u5ba2\u6237\u6e05\u695a\u4e86\u89e3\u6240\u6709\u6d3b\u52a8\u6307\u6807\uff0c\u65e0\u9700\u88ab\u52a8\u7b49\u5f85\u3002.<\/li>\n<\/ul><h3>\u5e94\u7528\u79d1\u6280\uff0c\u901a\u8fc7\u5168\u6e20\u9053\u63d0\u5347\u6ee1\u610f\u5ea6<\/h3><p>D\u1ef1a tr\u00ean th\u1ef1c \u2062ti\u1ec5n \u2062t\u01b0 v\u1ea5n cho nh\u1eefng doanh nghi\u1ec7p F&B v\u00e0 th\u1eddi trang\u2064 g\u1ea7n \u0111\u00e2y,\u2062 DPS.MEDIA s\u1eed d\u1ee5ng\u2062 h\u1ec7 th\u1ed1ng\u2064 Omni-channel, t\u00edch h\u1ee3p email, Zalo, website v\u00e0 m\u1ea1ng x\u00e3 h\u1ed9i nh\u1eb1m \u0111\u1ea3m b\u1ea3o \u200bm\u1ecdi y\u00eau c\u1ea7u kh\u00e1ch h\u00e0ng\u200c \u0111\u1ec1u \u0111\u01b0\u1ee3c ghi nh\u1eadn \u2013 d\u00f9 kh\u00e1ch l\u1ef1a ch\u1ecdn k\u00eanh n\u00e0o.Case study t\u1eeb th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ed3 u\u1ed1ng G.* trong qu\u00fd\u2064 I\/2024 \u0111\u00e3 minh ch\u1ee9ng r\u00f5 khi ch\u1ec9 trong 2 tu\u1ea7n, c\u00e1c ph\u1ea3n h\u1ed3i ti\u00eau\u2063 c\u1ef1c gi\u1ea3m 53% nh\u1edd giao ti\u1ebfp k\u1ecbp th\u1eddi tr\u00ean nhi\u1ec1u n\u1ec1n\u2062 t\u1ea3ng.<\/p><table class=\"wp-block-table is-style-stripes\">\n<thead>\n<tr>\n<th>\u6c9f\u901a\u6e20\u9053<\/th>\n<th>\u5e73\u5747\u54cd\u5e94\u65f6\u95f4<\/th>\n<th>\u6ee1\u610f\u5ea6\u6bd4\u4f8b\uff081%\uff09<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>\u7f51\u7ad9\u5728\u7ebf\u804a\u5929<\/td>\n<td>8\u5206\u949f<\/td>\n<td>96<\/td>\n<\/tr>\n<tr>\n<td>Messenger<\/td>\n<td>12\u5206\u949f<\/td>\n<td>92<\/td>\n<\/tr>\n<tr>\n<td>\u7535\u5b50\u90ae\u4ef6<\/td>\n<td>24\u5206\u949f<\/td>\n<td>89<\/td>\n<\/tr>\n<\/tbody>\n<\/table><h3>\u57fa\u4e8e\u53cc\u5411\u5bf9\u8bdd\u4e0e\u6301\u7eed\u5b66\u4e60\u5efa\u7acb\u4fe1\u4efb<\/h3><p>DPS.MEDIA\u7684\u6700\u5927\u4e0d\u540c\u5728\u4e8e\uff0c\u5728\u6574\u4e2a\u5ba2\u6237\u670d\u52a1\u8fc7\u7a0b\u4e2d\uff0c\u6211\u4eec\u4e0d\u4ec5\u5355\u5411\u4f20\u8fbe\u4fe1\u606f\uff0c\u8fd8\u4e3b\u52a8\u503e\u542c\u3001\u5b9a\u671f\u8c03\u67e5\u5e76\u6536\u96c6\u5ba2\u6237\u53cd\u9988\uff0c\u4ee5\u6bcf\u6708\u4f18\u5316\u670d\u52a1\u3002\u5ba2\u6237\u670d\u52a1\u4e13\u5bb6Jeanne Bliss\u66fe\u5f3a\u8c03\uff1a\u201c\u5f53\u4f01\u4e1a\u6301\u7eed\u6839\u636e\u76f4\u63a5\u53cd\u9988\u8fdb\u884c\u6539\u8fdb\u65f6\uff0c\u4fe1\u4efb\u4e0e\u9ecf\u6027\u5c06\u5f97\u5230\u6301\u4e45\u5de9\u56fa\u3002\u201d\u8fd9\u6b63\u662f\u5e2e\u52a9DPS.MEDIA\u4e2d\u5c0f\u4f01\u4e1a\u5ba2\u6237\u65c5\u7a0b\u4e0d\u65ad\u521b\u65b0\u3001\u66f4\u65b0\u5e76\u9002\u5e94\u65f6\u4ee3\u7684\u7406\u5ff5\u3002.<br><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/05\/a-gi-1.jpg8315.jpg\" alt=\"\u4e3a\u6bcf\u4f4d\u5ba2\u6237\u63d0\u4f9b\u4e2a\u6027\u5316\u89e3\u51b3\u65b9\u6848\" title=\"\"><\/p><h2 id=\"cung-cap-giai-phap-ca-nhan-hoa-cho-tung-khach-hang\">\u4e3a\u6bcf\u4f4d\u5ba2\u6237\u63d0\u4f9b\u4e2a\u6027\u5316\u89e3\u51b3\u65b9\u6848<\/h2><p>\u4f60\u597d\uff01\u4eca\u5929\u6211\u80fd\u4e3a\u60a8\u63d0\u4f9b\u4ec0\u4e48\u5e2e\u52a9\uff1f<br><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/05\/TNLD5N.jpg\" alt=\"\u6301\u7eed\u8bc4\u4f30\u548c\u6539\u8fdb\u5ba2\u6237\u670d\u52a1\u6d41\u7a0b\" title=\"\"><\/p><h2 id=\"danh-gia-va-cai-tien-quy-trinh-cham-soc-khach-hang-lien-tuc\">\u6301\u7eed\u8bc4\u4f30\u4e0e\u6539\u8fdb\u5ba2\u6237\u670d\u52a1\u6d41\u7a0b<\/h2><h3>\u6301\u7eed\u53d8\u9769\u2014\u2014\u5353\u8d8a\u5ba2\u6237\u4f53\u9a8c\u7684\u5173\u952e<\/h3><p>\u901a\u8fc7\u4e0eDPS.MEDIA\u8d85\u8fc75,400\u5bb6\u4e2d\u5c0f\u4f01\u4e1a\u7684\u5408\u4f5c\u7ecf\u9a8c\uff0c\u6211\u4eec\u53d1\u73b0\uff1a <strong>\u8bc4\u4f30\u548c\u6539\u8fdb\u5ba2\u6237\u670d\u52a1\u6d41\u7a0b<\/strong> \u4e0d\u4ec5\u662f\u5b9a\u671f\u4efb\u52a1\uff0c\u66f4\u662f\u5177\u6709\u6218\u7565\u610f\u4e49\u7684\u4f18\u5148\u4e8b\u9879\u3002\u6839\u636e <em>\u54c8\u4f5b\u5546\u4e1a\u8bc4\u8bba<\/em>, \uff0c\u6301\u7eed\u4f18\u5316\u670d\u52a1\u6d41\u7a0b\u7684\u4f01\u4e1a\u5ba2\u6237\u7559\u5b58\u7387\u53ef\u63d0\u534725%\u3002\u6211\u4eec\u7ecf\u5e38\u5728\u9879\u76ee\u540e\u5b9a\u671f\u8fdb\u884c\u8c03\u67e5\uff0c\u901a\u8fc7\u591a\u6e20\u9053\uff08Zalo\u3001Facebook\u3001\u7535\u5b50\u90ae\u4ef6\u3001\u70ed\u7ebf\uff09\u4e0e\u5ba2\u6237\u8054\u7cfb\uff0c\u786e\u4fdd\u6240\u6709\u53cd\u9988\u90fd\u88ab\u503e\u542c\u5e76\u8f6c\u5316\u4e3a\u5b9e\u9645\u884c\u52a8\u3002.\n<\/p><h3>ClearSkin Clinic\u6848\u4f8b\u5b9e\u8df5\u9ad8\u6548<\/h3><p>\n<strong>\u6848\u4f8b\u7814\u7a76\uff1a<\/strong> \u4e3aClearSkin Clinic\u2014\u2014\u4e00\u5bb6\u4f4d\u4e8e\u80e1\u5fd7\u660e\u5e02\u7684\u7f8e\u5bb9\u4e2d\u5fc3\u5b9e\u65bd\u5ba2\u6237\u670d\u52a1\u89e3\u51b3\u65b9\u6848\u65f6\uff0c\u786e\u4fdd\u4e2a\u6027\u5316\u662f\u5173\u952e\u56e0\u7d20\u3002DPS.MEDIA\u7684\u5ba2\u6237\u670d\u52a1\u56e2\u961f\u6bcf\u5b63\u5ea6\u91c7\u7528NPS\uff08\u51c0\u63a8\u8350\u503c\uff09\u8bc4\u5206\u8868\u6765\u8bc4\u4f30\u6ee1\u610f\u5ea6\uff0c\u5e76\u7ed3\u5408 <strong>\u4e94\u6b65\u6d41\u7a0b\uff1a<\/strong>\n<\/p><ul style=\"margin-left:20px;\">\n<li><strong>\u63a5\u6536\u610f\u89c1<\/strong> \u901a\u8fc7\u804a\u5929\u673a\u5668\u4eba\/\u5ba2\u670d\u5feb\u901f\u54cd\u5e94<\/li>\n<li><strong>\u6570\u636e\u5206\u6790<\/strong> & \u0111\u1ecbnh h\u00ecnh insight kh\u00e1ch h\u00e0ng<\/li>\n<li><strong>\u4e2a\u6027\u5316\u53cd\u9988<\/strong> 24\u5c0f\u65f6\u5185<\/li>\n<li><strong>\u6d41\u7a0b\u4f18\u5316<\/strong> \u57fa\u4e8e\u5b9e\u9645\u53cd\u9988<\/li>\n<li><strong>\u5b9a\u671f\u518d\u57f9\u8bad<\/strong> \u4e3a\u5ba2\u6237\u670d\u52a1\u4eba\u5458<\/li>\n<\/ul><table class=\"wp-list-table widefat striped\">\n<thead>\n<tr>\n<th>\u6b65\u9aa4<\/th>\n<th>\u53d6\u5f97\u7684\u6210\u679c<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>\u63a5\u6536<\/td>\n<td>90% \u5ba2\u6237\u5bf9\u54cd\u5e94\u901f\u5ea6\u611f\u5230\u6ee1\u610f<\/td>\n<\/tr>\n<tr>\n<td>ph\u00e2n t\u00edch & Ph\u1ea3n h\u1ed3i<\/td>\n<td>NPS\u5206\u6570\u5728\u4e24\u4e2a\u5b63\u5ea6\u540e\u4ece45\u63d0\u5347\u523078<\/td>\n<\/tr>\n<tr>\n<td>T\u1ed1i \u01b0u & \u200c\u0110\u00e0o\u200b t\u1ea1o<\/td>\n<td>\u5ba2\u6237\u652f\u6301\u4e2d\u91cd\u590d\u9519\u8bef\u51cf\u5c11\u4e8635%<\/td>\n<\/tr>\n<\/tbody>\n<\/table><p>DPS.MEDIA\u56e2\u961f\u4e0d\u628a\u6539\u8fdb\u89c6\u4e3a\u201c\u5076\u5c14\u4e3a\u4e4b\u201d\u7684\u884c\u4e3a\uff0c\u800c\u662f\u5c06\u5176\u89c6\u4e3a\u4e00\u4e2a\u52a8\u6001\u6d41\u7a0b\u2014\u2014\u4e0d\u65ad\u66f4\u65b0\u3001\u8bd5\u9a8c\u5e76\u4ece\u5168\u7403\u53ca\u8d8a\u5357\u672c\u571f\u7684\u6210\u529f\u6a21\u5f0f\u4e2d\u5b66\u4e60\u3002\u6839\u636e\u4e13\u5bb6Pauline Brown\uff08<em>\u638c\u63e1\u5ba2\u6237\u4f53\u9a8c\u7684\u827a\u672f<\/em>\uff09\uff0c\u771f\u6b63\u7684\u827a\u672f\u5728\u4e8e\u7075\u6d3b\u8f6c\u5316\u3001\u6570\u636e\u6316\u6398\u548c\u591a\u7ef4\u89c6\u89d2\u3002DPS.MEDIA\u81ea\u4fe1\u6253\u9020\u4e13\u4e1a\u5ba2\u6237\u670d\u52a1\u6d41\u7a0b\uff0c\u4ece\u6bcf\u4e00\u6b21\u4e0e\u5ba2\u6237\u7684\u63a5\u89e6\u4e2d\u4e0d\u65ad\u5b8c\u5584\u3002.\n<\/p><p><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/05\/-la-gi.jpg6831.jpg\" alt=\"\u5229\u7528\u79d1\u6280\u63d0\u5347\u5ba2\u6237\u4f53\u9a8c\" title=\"\"><\/p><h2 id=\"su-dung-cong-nghe-de-nang-cao-trai-nghiem-khach-hang\">\u5229\u7528\u79d1\u6280\u63d0\u5347\u5ba2\u6237\u4f53\u9a8c<\/h2><h3>\u5ba2\u6237\u4e3b\u52a8\uff0c\u54c1\u724c\u4e2a\u6027\u5316<\/h3><p>DPS.MEDIA\u8ba4\u4e3a <strong>\u6570\u5b57\u65f6\u4ee3\u7684\u5ba2\u6237\u4f53\u9a8c<\/strong> \u0111\u00e3 d\u1ecbch chuy\u1ec3n t\u1eeb\u200d d\u1ea1ng \u200c\u201dnghe v\u00e0 ph\u1ee5c v\u1ee5\u201d \u200dsang \u201cch\u1ee7 \u0111\u1ed9ng \u0111\u1ed3ng\u200b h\u00e0nh\u201d. \u2064C\u00f4ng ngh\u1ec7 l\u00e0 \u2062ch\u00eca kh\u00f3a \u0111\u1ec3 th\u01b0\u01a1ng\u200c hi\u1ec7u SME t\u1ea1o ra c\u00e1c \u0111i\u1ec3m ch\u1ea1m c\u00e1 nh\u00e2n h\u00f3a li\u00ean\u2062 t\u1ee5c. Theo \u2063nghi\u00ean c\u1ee9u c\u1ee7a Gartner (2023), chatbot v\u00e0 h\u1ec7\u2062 th\u1ed1ng\u200b AI \u0111\u00e3 gi\u00fap gi\u1ea3m t\u1edbi\u2064 40% th\u1eddi gian \u200bph\u1ea3n h\u1ed3i, nh\u01b0ng \u0111i\u1ec1u \u1ea5n t\u01b0\u1ee3ng h\u01a1n \u200bl\u00e0 kh\u1ea3 \u2062n\u0103ng \u2064th\u1ea5u\u200b hi\u1ec3u ng\u1eef \u200cc\u1ea3nh v\u00e0 h\u00e0nh vi, t\u1eeb \u0111\u00f3 \u0111\u1ec1 xu\u1ea5t gi\u1ea3i ph\u00e1p ph\u00f9 h\u1ee3p\u2064 nh\u1ea5t.\n<\/p><ul>\n<li><strong>\u591a\u5e73\u53f0\u804a\u5929\u673a\u5668\u4eba\u652f\u6301\uff1a<\/strong> \u5ba2\u6237\u53ea\u9700\u4e0d\u523015\u79d2\u5373\u53ef\u8fde\u63a5\u5e76\u6839\u636e\u8d2d\u7269\u5386\u53f2\u83b7\u5f97\u4e2a\u6027\u5316\u5efa\u8bae\u3002.<\/li>\n<li><strong>\u96c6\u6210\u5927\u6570\u636e\u7684CRM\u7cfb\u7edf\uff1a<\/strong> \u200b Theo d\u00f5i\u2064 & ph\u00e2n\u200d t\u00edch h\u00e0nh tr\u00ecnh kh\u00e1ch h\u00e0ng tr\u00ean m\u1ecdi k\u00eanh v\u1edbi dashboard tr\u1ef1c quan.<\/li>\n<li><strong>\u81ea\u52a8\u5316\u8425\u9500\uff1a<\/strong> \u6839\u636e\u5b9e\u9645\u4e8b\u4ef6\u548c\u884c\u4e3a\uff0c\u53ca\u65f6\u53d1\u9001\u4f18\u60e0\uff0c\u5e2e\u52a9\u63d0\u9ad8\u8f6c\u5316\u7387\u3002.<\/li>\n<\/ul><h3>\u6848\u4f8b\u7814\u7a76\uff1aDPS.MEDIA\u7684\u79d1\u6280\u8f6c\u578b\u5b9e\u8df5<\/h3><p>2023\u5e74\uff0cDPS.MEDIA\u643a\u624bEmvicio\u65f6\u5c1a\u8fde\u9501\uff0c\u5e94\u7528\u96c6\u6210\u81ea\u52a8\u5316\u7684CRM\u7cfb\u7edf\u30026\u4e2a\u6708\u540e\uff0c, <strong>\u56de\u5934\u5ba2\u6bd4\u4f8b\u589e\u957f281%<\/strong>,\uff0c\u5ba2\u6237\u5bf9\u5feb\u901f\u54cd\u5e94\u548c\u4e2a\u6027\u5316\u4f18\u60e0\u4fe1\u606f\u611f\u5230\u6ee1\u610f\u3002\u8fd9\u4e0e\u9648\u56fd\u5e86\u535a\u58eb\uff08\u6570\u5b57\u521b\u65b0\u62a5\u544a\uff0c2023\uff09\u7684\u89c2\u70b9\u4e00\u81f4\uff1a<em> \u201cC\u00f4ng \u200bngh\u1ec7 kh\u00f4ng thay\u2062 th\u1ebf c\u1ea3m x\u00fac, nh\u01b0ng gi\u00fap chu\u1ea9n\u200b h\u00f3a & nh\u00e2n b\u1ea3n tr\u1ea3i nghi\u1ec7m t\u00edch c\u1ef1c cho t\u1eebng\u2063 c\u00e1 nh\u00e2n.\u201d<\/em>\n<\/p><table class=\"wp-list-table widefat fixed striped\">\n<thead>\n<tr>\n<th>\u5e94\u7528<\/th>\n<th>\u4f18\u52bf<\/th>\n<th>\u5b9e\u65bd\u793a\u4f8b<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>\u591a\u6e20\u9053\u804a\u5929\u673a\u5668\u4eba<\/td>\n<td>\u8282\u7701\u65f6\u95f4\uff0c\u5b9e\u73b0\u4e92\u52a8\u81ea\u52a8\u5316<\/td>\n<td>\u5728Facebook\u3001Zalo\u3001\u7f51\u7ad9\u4e0a\u8fdb\u884c\u4ea7\u54c1\u54a8\u8be2<\/td>\n<\/tr>\n<tr>\n<td>\u667a\u80fdCRM<\/td>\n<td>C\u00e1\u2063 nh\u00e2n h\u00f3a & l\u01b0u tr\u1eef l\u1ecbch s\u1eed kh\u00e1ch \u2062h\u00e0ng<\/td>\n<td>\u63a8\u8350\u66fe\u7ecf\u8d2d\u4e70\u8fc7\u7684\u65e7\u4ea7\u54c1\u3001\u751f\u65e5\u4f18\u60e0<\/td>\n<\/tr>\n<tr>\n<td>\u90ae\u4ef6\u81ea\u52a8\u5316<\/td>\n<td>\u5728\u5408\u9002\u7684\u65f6\u95f4\u53d1\u9001\u5408\u9002\u7684\u5185\u5bb9<\/td>\n<td>\u5f53\u5ba2\u6237\u6709\u5f03\u8d2d\u884c\u4e3a\u65f6\u63a8\u9001\u4f18\u60e0\u5238\u901a\u77e5<\/td>\n<\/tr>\n<\/tbody>\n<\/table><p>\u79d1\u6280\u4e0e\u4e3b\u52a8\u670d\u52a1\u7684\u7ed3\u5408\uff0c\u4e3a\u4e2d\u5c0f\u4f01\u4e1a\u521b\u9020\u53ef\u6301\u7eed\u7684\u7ade\u4e89\u4f18\u52bf\u2014\u2014\u4e0d\u4ec5\u8282\u7701\u6210\u672c\uff0c\u8fd8\u80fd\u6253\u9020\u957f\u671f\u5fe0\u8bda\u7684\u5ba2\u6237\u57fa\u7840\u3002.\n<\/p><p><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/05\/282-29.jpg6831.jpg\" alt=\"\u57f9\u8bad\u4e13\u4e1a\u5ba2\u6237\u670d\u52a1\u4eba\u5458\" title=\"\"><\/p><h2 id=\"dao-tao-nhan-vien-cham-soc-khach-hang-chuyen-nghiep\">\u4e13\u4e1a\u5ba2\u6237\u670d\u52a1\u5458\u5de5\u57f9\u8bad<\/h2><h3>\u4e3a\u4e2d\u5c0f\u4f01\u4e1a\u6253\u9020\u6df1\u5ea6\u5ba2\u6237\u670d\u52a1\u6d41\u7a0b<\/h3><p><strong>DPS.MEDIA<\/strong> \u5efa\u7acb\u4ee5\u5ba2\u6237\u4e3a\u4e2d\u5fc3\u3001\u7ed3\u5408\u79d1\u6280\u4e0e\u670d\u52a1\u6587\u5316\u7684\u5ba2\u6237\u670d\u52a1\u5458\u5de5\u57f9\u8bad\u6d41\u7a0b\u3002\u57fa\u4e8e\u4ee5\u4e0b\u8d44\u6599\uff1a <em>\u201cThe Nordstrom\u200d Way\u201d<\/em> \u4ee5\u53ca\u9ea6\u80af\u9521\u7684\u62a5\u544a\uff0c\u6211\u4eec\u786e\u5b9a\u4e86\u4e09\u5927\u5173\u952e\u8981\u7d20\uff1a<\/p><ul style=\"margin-left:20px;\">\n<li><strong>\u6df1\u5165\u4e86\u89e3\u5ba2\u6237\u753b\u50cf<\/strong> \u901a\u8fc7\u6570\u636e\uff0c\u5e2e\u52a9\u9884\u6d4b\u4e2a\u6027\u5316\u670d\u52a1\u9700\u6c42\u3002.<\/li>\n<li><strong>\u591a\u6e20\u9053\u6c9f\u901a<\/strong> - \u5458\u5de5\u7ecf\u8fc7\u57f9\u8bad\uff0c\u80fd\u591f\u7075\u6d3b\u4f7f\u7528\u7535\u5b50\u90ae\u4ef6\u3001\u70ed\u7ebf\u3001\u5728\u7ebf\u804a\u5929\u53ca\u5404\u5927\u793e\u4ea4\u5e73\u53f0\u3002.<\/li>\n<li><strong>\u4e3b\u52a8\u5904\u7406\u6295\u8bc9<\/strong>: \u00c1p d\u1ee5ng nguy\u00ean t\u1eafc\u2063 \u201cph\u1ea3n h\u1ed3i \u200cnhanh \u2013 gi\u1ea3i quy\u1ebft d\u1ee9t \u0111i\u1ec3m -\u2064 t\u00e1i \u200ck\u1ebft n\u1ed1i chuy\u00ean s\u00e2u\u201d \u0111\u1ec3 \u2063gi\u1eef v\u1eefng\u200d s\u1ef1 h\u00e0i l\u00f2ng v\u00e0 gia \u2062t\u0103ng \u2062s\u1ef1 trung th\u00e0nh.<\/li>\n<\/ul><h3>\u7a81\u51fa\u6848\u4f8b\uff1a\u901a\u8fc7\u771f\u5b9e\u53cd\u9988\u4f18\u5316\u670d\u52a1<\/h3><p>\u4e00\u5bb6\u4f4d\u4e8e\u80e1\u5fd7\u660e\u5e02\u7684\u9910\u996e\u884c\u4e1a\u4e2d\u5c0f\u4f01\u4e1a\u66fe\u9047\u5230\u5ba2\u6237\u5bf9\u54cd\u5e94\u65f6\u95f4\u4e0d\u6ee1\u7684\u6bd4\u4f8b\u9ad8\u8fbe32%\u3002DPS.MEDIA\u5b9e\u65bd\u4e86\u7cfb\u7edf\u7684\u5ba2\u6237\u670d\u52a1\u57f9\u8bad\uff0c\u4ec5\u4e24\u4e2a\u6708\u540e\uff0c\u8be5\u6bd4\u4f8b\u901a\u8fc7\u5e94\u7528\u201c4S\u201d\u8d28\u91cf\u63a7\u5236\u6d41\u7a0b\u964d\u81f35%\u4ee5\u4e0b\u3002.<\/p><table class=\"wp-block-table is-style-stripes\">\n<thead>\n<tr>\n<th>\u6b65\u9aa4<\/th>\n<th>\u4e3b\u8981\u6d3b\u52a8<\/th>\n<th>\u5e26\u6765\u7684\u597d\u5904<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><strong>1. \u7b5b\u9009<\/strong><\/td>\n<td>\u9762\u8bd5\u5e76\u8bc4\u4f30\u5458\u5de5\u7684\u670d\u52a1\u6001\u5ea6<\/td>\n<td>\u53d1\u73b0\u5e76\u9009\u62d4\u5408\u9002\u7684\u4eba\u624d<\/td>\n<\/tr>\n<tr>\n<td><strong>2. \u521b\u65b0<\/strong><\/td>\n<td>\u7ec4\u7ec7\u771f\u5b9e\u60c5\u5883\u7684\u7814\u8ba8\u4f1a<\/td>\n<td>\u63d0\u5347\u7075\u6d3b\u5e94\u5bf9\u80fd\u529b<\/td>\n<\/tr>\n<tr>\n<td><strong>3. \u5bc6\u5207\u8ddf\u8fdb<\/strong><\/td>\n<td>\u57f9\u8bad\u76d1\u7763\uff0c\u5b9a\u671f\u8ddf\u8e2a\u670d\u52a1\u8d28\u91cf<\/td>\n<td>\u786e\u4fdd\u7ef4\u6301\u670d\u52a1\u91d1\u6807\u51c6<\/td>\n<\/tr>\n<tr>\n<td><strong>4. \u6539\u8fdb<\/strong><\/td>\n<td>Ph\u00e2n t\u00edch feedback kh\u00e1ch & \u0111i\u1ec1u ch\u1ec9nh quy \u2064tr\u00ecnh<\/td>\n<td>\u4e0d\u65ad\u63d0\u5347\u5ba2\u6237\u4f53\u9a8c<\/td>\n<\/tr>\n<\/tbody>\n<\/table><h3>\u7d27\u8ddf\u6570\u5b57\u65f6\u4ee3\u5ba2\u6237\u670d\u52a1\u57f9\u8bad\u65b0\u8d8b\u52bf<\/h3><p>\u57fa\u4e8e\u54c8\u4f5b\u5546\u4e1a\u8bc4\u8bba\uff082023\uff09\u7684\u7814\u7a76\uff0c <strong>DPS.MEDIA<\/strong> \u7ed3\u8bba\uff1a\u901a\u8fc7AI\u81ea\u52a8\u5316\u57fa\u7840\u6d41\u7a0b\uff0c\u5ba2\u6237\u670d\u52a1\u5458\u5de5\u80fd\u591f\u4e13\u6ce8\u4e8e\u89e3\u51b3\u6df1\u5165\u95ee\u9898\u5e76\u4e0e\u5ba2\u6237\u5efa\u7acb\u771f\u5b9e\u5173\u7cfb\u3002\u6211\u4eec\u4e0d\u4ec5\u6ce8\u91cd\u6c9f\u901a\u6280\u80fd\uff0c\u8fd8\u7ed3\u5408\u6570\u5b57\u6280\u80fd\u57f9\u8bad\u3001\u6570\u636e\u5206\u6790\u548c\u5ba2\u6237\u65c5\u7a0b\u4f18\u5316\uff0c\u4e3a\u6240\u6709SME\u4f01\u4e1a\u7684\u5ba2\u6237\u63a5\u89e6\u5458\u5de5\u8d4b\u80fd\u3002.<\/p><p><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/05\/245278.jpg\" alt=\"\u5feb\u901f\u9ad8\u6548\u5730\u53cd\u9988\u548c\u5904\u7406\u6295\u8bc9\" title=\"\"><\/p><h2 id=\"phan-hoi-va-xu-ly-khieu-nai-mot-cach-nhanh-chong-va-hieu-qua\">\u5feb\u901f\u9ad8\u6548\u5730\u53cd\u9988\u4e0e\u5904\u7406\u6295\u8bc9<\/h2><h3>\u4f18\u5148\u54cd\u5e94\u65f6\u95f4\u548c\u6d41\u7a0b\u900f\u660e<\/h3><p><strong>SME\u5ba2\u6237\u9700\u8981\u4e00\u4e2a\u4e0d\u4ec5\u4f1a\u503e\u542c\uff0c\u8fd8\u80fd\u53ca\u65f6\u3001\u900f\u660e\u53cd\u9988\u7684\u5408\u4f5c\u4f19\u4f34\u3002.<\/strong> DPS.MEDIA\u91c7\u7528\u4e86 <em>\u201c\u4e00\u89e6\u5373\u5e94\u201d<\/em> \u2014\u2014\u6240\u6709\u6295\u8bc9\u90fd\u4f1a\u5728 <strong>60\u5206\u949f<\/strong> \u5185\u81ea\u5ba2\u6237\u63d0\u4ea4\u8bf7\u6c42\u8d77\u7b2c\u4e00\u65f6\u95f4\u786e\u8ba4\u63a5\u6536\u3002\u4e13\u4e1a\u987e\u95ee\u56e2\u961f\u57fa\u4e8e\u8d8a\u5357\u5ba2\u6237\u884c\u4e3a\u7684\u5b9e\u9645\u7814\u7a76\u5904\u7406\u5efa\u8bae\uff08\u636e <i>ResearchGate,2021<\/i>,\u5373\u65f6\u54cd\u5e94\u80fd\u529b\u53ef\u63d0\u5347\u5ba2\u6237\u6ee1\u610f\u5ea6371%\uff09\u3002.<\/p><ul>\n<li>\u63a5\u6536\u65f6\u6309\u4f18\u5148\u7ea7\u5206\u7c7b\u6295\u8bc9<\/li>\n<li>\u5efa\u7acb\u900f\u660e\u7684\u5904\u7406\u6d41\u7a0b\uff0c\u6bcf\u4e00\u6b65\u90fd\u6709\u660e\u786e\u5bf9\u7167<\/li>\n<li>\u4e3b\u52a8\u901a\u8fc7\u7535\u5b50\u90ae\u4ef6\u6216Zalo\/Telegram\u5411\u5ba2\u6237\u66f4\u65b0\u8fdb\u5ea6<\/li>\n<\/ul><h3>\u5229\u7528\u6570\u636e\u4ece\u6839\u672c\u4e0a\u89e3\u51b3\u95ee\u9898<\/h3><p>\u6211\u4eec\u4e0d\u4ec5\u6b62\u6b65\u4e8e\u5b89\u629a\uff0c\u66f4\u4e13\u6ce8\u4e8e <strong>\u89e3\u51b3\u6839\u672c\u539f\u56e0<\/strong> \u901a\u8fc7\u5185\u90e8CRM\u7cfb\u7edf\uff0c\u96c6\u6210AI\u8bc4\u4f30\u6ee1\u610f\u5ea6\u3002\u8be5\u653f\u7b56\u65e2\u53d7\u65e5\u672c\u670d\u52a1\u7ba1\u7406\u6a21\u5f0f\uff08<em>\u670d\u52a1\u8865\u6551\u6096\u8bba \u2013 \u54c8\u4f5b\u5546\u4e1a\u8bc4\u8bba<\/em>)\u542f\u53d1\uff0c\u53c8\u9488\u5bf9\u8d8a\u5357SMEs\u7075\u6d3b\u8c03\u6574\u3002.<\/p><table class=\"wp-list-table widefat fixed striped\">\n<thead>\n<tr>\n<th>\u6b65\u9aa4<\/th>\n<th>\u65f6\u95f4<\/th>\n<th>\u8d23\u4efb<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><strong>\u63a5\u6536<\/strong><\/td>\n<td>60\u5206\u949f<\/td>\n<td>\u5ba2\u6237\u670d\u52a1\u4e13\u5458<\/td>\n<\/tr>\n<tr>\n<td><strong>\u0110\u00e1nh gi\u00e1 & ph\u00e2n lu\u1ed3ng<\/strong><\/td>\n<td>2\u5c0f\u65f6<\/td>\n<td>\u9879\u76ee\u8d1f\u8d23\u4eba<\/td>\n<\/tr>\n<tr>\n<td><strong>\u5f7b\u5e95\u5904\u7406<\/strong><\/td>\n<td>24\u5c0f\u65f6<\/td>\n<td>\u670d\u52a1\u90e8\u95e8<\/td>\n<\/tr>\n<tr>\n<td><strong>G\u1eedi\u2064 b\u00e1o c\u00e1o & kh\u1ea3o s\u00e1t<\/strong><\/td>\n<td>\u5904\u7406\u540e\u4e00\u5c0f\u65f6<\/td>\n<td>\u5ba2\u6237\u670d\u52a1\u4e0e\u7ba1\u7406<\/td>\n<\/tr>\n<\/tbody>\n<\/table><h3>\u5b9e\u9645\u6848\u4f8b\u7814\u7a76\uff1a\u65f6\u5c1a\u5ba2\u6237G\u3002.<\/h3><p>\u5f53\u65f6\u5c1a\u884c\u4e1aG.\u7684\u5ba2\u6237\u53cd\u9988Facebook\u5e7f\u544a\u6d3b\u52a8\u6548\u679c\u672a\u8fbe\u9884\u671f\u65f6\uff0cDPS.MEDIA\u5df2\uff1a<\/p><ul>\n<li>\u7acb\u5373\u5728Google Data Studio\u4e0a\u5206\u6790\u6d3b\u52a8\u6570\u636e<\/li>\n<li>\u5728\u6536\u5230\u6295\u8bc9\u540e\u4ec53\u5c0f\u65f6\u5185\u4e3b\u52a8\u63d0\u51fa\u53ec\u5f00Zoom\u4f1a\u8bae<\/li>\n<li>\u5236\u5b9a\u65b0\u7684\u4f18\u5316\u65b9\u6848\uff0c\u540c\u65f6\u516c\u5f00\u6240\u6709\u652f\u51fa\u6570\u636e<\/li>\n<\/ul><p>\u7ed3\u679c\uff0c\u4e3b\u8981\u4ea7\u54c1\u7ec4\u7684\u9500\u552e\u989d\u5728\u5904\u7406\u6295\u8bc9\u540e\u4ec5\u4e00\u4e2a\u6708\u5185\u589e\u957f\u4e86191%\u3002.<\/p><h2 id=\"outro\">\u4f59\u97f3\u72b9\u5b58<\/h2><p>\u5ba2\u6237\u670d\u52a1\u4e0d\u4ec5\u4ec5\u662f\u4e00\u4e2a\u6d41\u7a0b\uff0c, <a href=\"https:\/\/dps.media\/zh\/%e6%95%b4%e5%90%88%e5%aa%92%e4%bd%93%e6%9c%8d%e5%8a%a1\/\" rel=\"nofollow\">\u66f4\u662f\u4f01\u4e1a\u6587\u5316\u2014\u2014\u6bcf\u4e00\u4e2a\u4e0e\u5ba2\u6237\u7684\u63a5\u89e6\u70b9\u90fd\u9700\u8981\u88ab\u4f18\u5316\uff0c\u4ee5\u521b\u9020\u79ef\u6781\u4e14\u53ef\u6301\u7eed\u7684\u4f53\u9a8c\u3002<\/a>. \u5728DPS.MEDIA\uff0c\u6211\u4eec\u76f8\u4fe1\u4e13\u4e1a\u7684\u5ba2\u6237\u670d\u52a1\u6d41\u7a0b\u4e0d\u4ec5\u80fd\u5de9\u56fa\u5ba2\u6237\u5fe0\u8bda\u5ea6\uff0c\u66f4\u662f\u5e2e\u52a9\u4e2d\u5c0f\u4f01\u4e1a\u54c1\u724c\u5728\u6fc0\u70c8\u7ade\u4e89\u5e02\u573a\u4e2d\u8131\u9896\u800c\u51fa\u7684\u50ac\u5316\u5242\u3002.<\/p><p>\u4e0e\u5ba2\u6237\u5efa\u7acb\u5173\u7cfb\u7684\u65c5\u7a0b\u59cb\u4e8e\u7406\u89e3\uff0c\u5ef6\u7eed\u4e8e\u957f\u671f\u966a\u4f34\uff0c\u5e76\u901a\u8fc7\u7075\u6d3b\u9ad8\u6548\u7684\u5ba2\u6237\u670d\u52a1\u4f53\u7cfb\u5f97\u4ee5\u7ef4\u7cfb\u3002\u4f01\u4e1a\u53ef\u4ee5\u4ece\u89c4\u8303\u6d41\u7a0b\u3001\u5229\u7528\u6570\u5b57\u6280\u672f\uff0c\u6216\u4ec5\u4ec5\u662f\u63d0\u5347\u56e2\u961f\u6210\u5458\u5feb\u901f\u3001\u771f\u8bda\u56de\u5e94\u7684\u80fd\u529b\u5f00\u59cb\u3002.<\/p><p>Ch\u00fang t\u00f4i khuy\u1ebfn kh\u00edch c\u00e1c SMEs \u0111\u00e0o\u2064 s\u00e2u th\u00eam v\u00e0o m\u1ed1i li\u00ean k\u1ebft gi\u1eefa ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng v\u00e0\u2064 chi\u1ebfn l\u01b0\u1ee3c marketing t\u1ed5ng th\u1ec3,\u0111\u1eb7c bi\u1ec7t l\u00e0 trong m\u00f4i tr\u01b0\u1eddng s\u1ed1 \u200cn\u01a1i t\u1eebng ph\u1ea3n h\u1ed3i \u2062hay h\u00e0nh vi t\u01b0\u01a1ng \u2063t\u00e1c \u0111\u1ec1u \u0111\u1ec3 \u200cl\u1ea1i d\u1ea5u \u1ea5n \u0111\u00e1ng gi\u00e1. Tinh ch\u1ec9nh tr\u1ea3i nghi\u1ec7m kh\u00e1ch\u200b h\u00e0ng \u200bl\u00e0 m\u1ed9t m\u1eaft \u2064x\u00edch quan tr\u1ecdng trong chu\u1ed7i x\u00e2y d\u1ef1ng th\u01b0\u01a1ng \u200bhi\u1ec7u s\u1ed1 \u2013 n\u01a1i m\u00e0 DPS.MEDIA lu\u00f4n \u0111\u1ed3ng\u2063 h\u00e0nh c\u00f9ng doanh\u200c nghi\u1ec7p t\u1eeb chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ebfn\u2063 th\u1ef1c thi.<\/p><p>\u5982\u679c\u4f60\u6b63\u5728\u5bfb\u627e\u9002\u5408\u5728\u672c\u5730\u5e02\u573a\u7a81\u7834\u7684\u6570\u5b57\u8425\u9500\u89e3\u51b3\u65b9\u6848\uff0c\u8bf7\u5c06\u5ba2\u6237\u670d\u52a1\u89c6\u4e3a\u8d77\u70b9\u2014\u2014\u56e0\u4e3a\u4fe1\u4efb\u59cb\u7ec8\u662f\u6700\u5927\u7684\u8d44\u4ea7\u3002\u6211\u4eec\u975e\u5e38\u671f\u5f85\u6536\u5230\u4f60\u7684\u5206\u4eab\u3001\u89c2\u70b9\u548c\u521b\u610f\u3002\u8bf7\u5728\u4e0b\u65b9\u7559\u8a00\uff0c\u6216\u4e0eDPS.MEDIA\u5728\u5373\u5c06\u5230\u6765\u7684\u8bdd\u9898\u4e2d\u6df1\u5165\u4ea4\u6d41\uff01 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