{"id":22442,"date":"2025-04-28T12:15:07","date_gmt":"2025-04-28T05:15:07","guid":{"rendered":"https:\/\/dps.media\/meo-goi-qua-tet-dep-de-tang-gia-tri-don-hang\/"},"modified":"2025-04-28T12:15:14","modified_gmt":"2025-04-28T05:15:14","slug":"%e5%8c%85%e8%a3%85%e6%bc%82%e4%ba%ae%e7%9a%84%e6%98%a5%e8%8a%82%e7%a4%bc%e5%93%81%e4%bb%a5%e6%8f%90%e9%ab%98%e8%ae%a2%e5%8d%95%e4%bb%b7%e5%80%bc","status":"publish","type":"post","link":"https:\/\/dps.media\/zh\/%e5%8c%85%e8%a3%85%e6%bc%82%e4%ba%ae%e7%9a%84%e6%98%a5%e8%8a%82%e7%a4%bc%e5%93%81%e4%bb%a5%e6%8f%90%e9%ab%98%e8%ae%a2%e5%8d%95%e4%bb%b7%e5%80%bc\/","title":{"rendered":"\u6625\u8282\u793c\u54c1\u5305\u88c5\u6280\u5de7\uff0c\u63d0\u5347\u8ba2\u5355\u4ef7\u503c"},"content":{"rendered":"<?xml encoding=\"utf-8\" ?><p> \u6625\u8282\u662f\u4e00\u5e74\u4e2d\u6700\u5927\u7684\u8d2d\u7269\u9ad8\u5cf0\u5b63\u8282\uff0c <strong>\u7cbe\u7f8e\u7684\u793c\u54c1\u5305\u88c5\u5f62\u5f0f\u53ef\u4ee5\u76f4\u63a5\u51b3\u5b9a\u8ba2\u5355\u4ef7\u503c\u3002<\/strong>. \u6839\u636eDPS.MEDIA\u5bf9120\u5bb6\u8d8a\u5357\u4e2d\u5c0f\u4f01\u4e1a\u7684\u8c03\u67e5\uff0c83%\u5355\u4f4d\u5728\u6625\u8282\u671f\u95f4\u6295\u8d44\u4e13\u4e1a\u793c\u54c1\u5305\u88c5\u540e\uff0c\u6536\u5165\u589e\u957f\u4e8615\u201330%\u3002\u5982\u679c\u4f60\u6b63\u5728\u5bfb\u627e\u8282\u65e5\u5b63\u9500\u552e\u989d\u4f18\u5316\u65b9\u6cd5\uff0c,<strong>\u4e0d\u8981\u4f4e\u4f30\u6b63\u786e\u5305\u88c5\u793c\u54c1\u7684\u529b\u91cf<\/strong>.<\/p><p><strong>\u6d88\u8d39\u8005\u8d8a\u6765\u8d8a\u613f\u610f\u4e3a\u5e26\u6765\u79ef\u6781\u60c5\u611f\u4f53\u9a8c\u7684\u4ea7\u54c1\u652f\u4ed8\u66f4\u9ad8\u4ef7\u683c<\/strong>, \u4e00\u4e2a\u5305\u88c5\u7cbe\u81f4\u3001\u5bcc\u6709\u521b\u610f\u7684\u793c\u76d2\u6b63\u662f\u6781\u5176\u6709\u6548\u7684\u5fc3\u7406\u6760\u6746\u3002. <em>H\u01a1n 70% ng\u01b0\u1eddi mua th\u1eeba \u200dnh\u1eadn h\u1ecd s\u1eb5n \u2062s\u00e0ng chi \u200bth\u00eam \u0111\u1ec3 mua m\u00f3n qu\u00e0 \u201c\u0111\u1eb9p m\u1eaft h\u01a1n\u201d ngay c\u1ea3 khi s\u1ea3n ph\u1ea9m b\u00ean trong t\u01b0\u01a1ng \u0111\u1ed3ng.<\/em> \u8fd9\u5c31\u662f\u4e3a\u4ec0\u4e48 <a href=\"https:\/\/dps.media\/zh\/\" rel=\"nofollow\">\u6295\u8d44\u793c\u54c1\u5305\u88c5\u4e0d\u4ec5\u80fd\u63d0\u5347\u4ea7\u54c1\u4ef7\u503c\uff0c\u8fd8\u80fd\u63d0\u9ad8\u8ba2\u5355\u8f6c\u5316\u7387<\/a>.<\/p><p>\u4ece\u6570\u5b57\u8425\u9500\u6218\u7565\u89d2\u5ea6\u6765\u770b\uff0cDPS.MEDIA\u8ba4\u4e3a <strong>vi\u1ec7c t\u1ea1o ra tr\u1ea3i nghi\u1ec7m \u201cg\u00f3i qu\u00e0\u201d c\u00f2n l\u00e0m\u2063 t\u0103ng ch\u1ec9 s\u1ed1 WOM (Word Of Mouth) v\u00e0 Chia S\u1ebb X\u00e3 H\u1ed9i<\/strong>. \u4e00\u4e2a\u7cbe\u81f4\u5305\u88c5\u7684\u793c\u76d2\u5f88\u5bb9\u6613\u6210\u4e3a\u6d88\u8d39\u8005\u5728Facebook\u3001TikTok\u3001Instagram\u4e0a\u5206\u4eab\u7684\u5185\u5bb9\uff0c\u95f4\u63a5\u5e26\u6765\u81ea\u7136\u6d41\u91cf\u5e76\u63d0\u5347\u54c1\u724c\u8ba4\u77e5\u5ea6\u3002.<\/p><p><strong>\u4e00\u4e9b\u4f18\u5316\u8ba2\u5355\u4ef7\u503c\u7684\u6625\u8282\u793c\u76d2\u5305\u88c5\u5c0f\u6280\u5de7\uff1a<\/strong><\/p><ul>\n<li><strong>\u5229\u7528\u4f20\u7edf\u8272\u5f69\u4f46\u642d\u914d\u73b0\u4ee3\u98ce\u683c<\/strong>, \u5982\u9152\u7ea2\u3001\u6d45\u91d1\u3001\u7fe1\u7fe0\u7eff\u3002.<\/li>\n<li><strong>\u4f7f\u7528\u5177\u6709\u8d8a\u5357\u6625\u8282\u7279\u8272\u7684\u914d\u9970<\/strong>: \u4e1d\u5e26\u3001\u7ea2\u8272\u8774\u8776\u7ed3\u3001\u725b\u76ae\u7eb8\u888b\u3001\u6885\u82b1\u3001\u6843\u82b1\u3001\u521b\u610f\u7cbd\u5b50\u56fe\u6848\u3002.<\/li>\n<li><strong>\u8bbe\u8ba1\u591a\u5c42\u5305\u88c5<\/strong> \u4ee5\u8425\u9020\u201c\u60ca\u559c\u5f00\u7bb1\u201d\u6548\u679c\uff0c\u63d0\u5347\u6536\u793c\u4eba\u7684\u60c5\u611f\u4e0e\u4f53\u9a8c\u3002.<\/li>\n<li><strong>\u4e2a\u6027\u5316\u65b0\u5e74\u8d3a\u5361<\/strong> \u968f\u6bcf\u4efd\u793c\u7269\u9644\u4e0a\uff0c\u8bb2\u8ff0\u4e0e\u54c1\u724c\u6216\u6625\u8282\u4e60\u4fd7\u76f8\u5173\u7684\u6545\u4e8b\u3002.<\/li>\n<\/ul><p>\u6700\u540e\uff0c <strong>\u522b\u5fd8\u4e86\u5c06\u6625\u8282\u793c\u76d2\u5305\u88c5\u6d3b\u52a8\u4e0e\u6574\u4f53\u8425\u9500\u6d3b\u52a8\u540c\u6b65<\/strong>: \u4ece\u7f51\u7ad9\u4ea7\u54c1\u56fe\u7247\u3001\u793e\u4ea4\u5a92\u4f53\u5185\u5bb9\u5230\u7535\u5b50\u90ae\u4ef6\u8425\u9500\u6d3b\u52a8\u3002\u7edf\u4e00\u4e14\u7cbe\u81f4\u7684\u4f53\u9a8c\u4e0d\u4ec5\u80fd\u63d0\u5347\u8ba2\u5355\u91cf\uff0c\u8fd8\u80fd\u5728\u5ba2\u6237\u5fc3\u4e2d\u7559\u4e0b\u6df1\u523b\u5370\u8c61\u3002. <strong>\u6295\u8d44\u6625\u8282\u793c\u76d2\u5305\u88c5\u2014\u2014\u6295\u8d44\u53ef\u6301\u7eed\u8425\u6536\u589e\u957f\uff01<\/strong><br><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/04\/007_MC.jpg\" alt=\"\u7cbe\u81f4\u5305\u88c5\u6625\u8282\u793c\u7269\u5728\u63d0\u5347\u8ba2\u5355\u4ef7\u503c\u65c5\u7a0b\u4e2d\u7684\u610f\u4e49\" title=\"\"><\/p><h2 id=\"y-nghia-cua-viec-goi-qua-tet-chin-chu-trong-hanh-trinh-gia-tang-gia-tri-don-hang\">\u6625\u8282\u793c\u54c1\u5305\u88c5\u7cbe\u81f4\u7684\u610f\u4e49\uff1a\u63d0\u5347\u8ba2\u5355\u4ef7\u503c\u4e4b\u65c5<\/h2><h3>\u63d0\u5347\u5ba2\u6237\u4f53\u9a8c\u60c5\u611f\u4e0e\u611f\u77e5\u4ef7\u503c<\/h3><p>T\u1ea1i DPS.MEDIA, ch\u00fang t\u00f4i \u2063nh\u1eadn th\u1ea5y r\u1eb1ng vi\u1ec7c g\u00f3i qu\u00e0 T\u1ebft ch\u1ec9n chu\u2062 kh\u00f4ng \u0111\u01a1n thu\u1ea7n \u200cl\u00e0 l\u1edbp b\u1ecdc b\u00ean\u2063 ngo\u00e0i, m\u00e0 l\u00e0 m\u1ed9t\u2064 chi\u1ebfn l\u01b0\u1ee3c\u200c x\u00e2y \u200bd\u1ef1ng \u2064tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi\u2064 d\u00f9ng.\u200b Theo nghi\u00ean c\u1ee9u\u2062 t\u1eeb \u201cJournal of Consumer Research\u201d, bao b\u00ec \u0111\u1eb9p c\u00f3 th\u1ec3 l\u00e0m <strong>\u63d0\u5347\u9ad8\u8fbe45%<\/strong> \u4ea7\u54c1\u5728\u6d88\u8d39\u8005\u5fc3\u4e2d\u7684\u611f\u77e5\u4ef7\u503c\u3002\u7528\u5fc3\u5305\u88c5\u7684\u793c\u7269\u80fd\u6fc0\u53d1\u79ef\u6781\u60c5\u611f\uff0c\u4ece\u800c <strong>\u4fc3\u8fdb\u8d2d\u4e70\u51b3\u7b56<\/strong> \u66f4\u5feb\u5e76\u63d0\u5347\u6d88\u8d39\u610f\u613f\u3002.<\/p><p>\u4ee5\u9ad8\u7aef\u9f99\u51e4\u8336\u54c1\u724c2023\u5e74\u6625\u8282\u6d3b\u52a8\u4e3a\u4f8b\uff1a\u5f53\u6295\u5165\u521b\u610f\u6625\u8282\u793c\u76d2\u8bbe\u8ba1\u65f6\uff0c\u7ec4\u5408\u8ba2\u5355\u9500\u91cf\u63d0\u5347\u4e86 <strong>120%<\/strong> \u76f8\u6bd4\u53bb\u5e74\u3002\u8fd9\u6b63\u8bc1\u660e\u4e86\u7cbe\u7f8e\u5305\u88c5\u4e0d\u4ec5\u4ec5\u662f\u88c5\u9970\uff0c\u66f4\u6210\u4e3a <strong>\u63d0\u5347\u8ba2\u5355\u4ef7\u503c\u7684\u6218\u7565\u56e0\u7d20<\/strong>.<\/p><h3>\u6625\u8282\u793c\u54c1\u5305\u88c5\u4e0e\u54c1\u724c\u8bc6\u522b\u7edf\u4e00\uff0c\u6253\u9020\u7ade\u4e89\u4f18\u52bf<\/h3><p>\u5728\u6fc0\u70c8\u7ade\u4e89\u7684\u5e02\u573a\u73af\u5883\u4e0b\uff0c\u5b9e\u73b0 <em>\u5305\u88c5<\/em> \u5e26\u6709\u54c1\u724c\u5b9a\u4f4d\u7684\u6625\u8282\u793c\u76d2\u5c06\u5e26\u6765\u663e\u8457\u7684\u589e\u957f\u6548\u679c\u3002DPS.MEDIA\u5efa\u8bae\u4e2d\u5c0f\u4f01\u4e1a\u5e94\u5c06\u5305\u88c5\u89c6\u4e3a\u54c1\u724c\u8bc6\u522b\u7684\u5ef6\u4f38\u90e8\u5206\u3002\u4e00\u4e2a\u91c7\u7528\u54c1\u724c\u8272\u8c03\u3001\u6750\u8d28\u548c\u8bbe\u8ba1\u7ec6\u8282\u7684\u6625\u8282\u793c\u76d2\u80fd\u591f <strong>\u4f20\u9012\u4fe1\u606f<\/strong> \u5f3a\u6709\u529b\u7684\u54c1\u724c\uff0c\u63d0\u5347\u8bb0\u5fc6\u5ea6\u9ad8\u8fbe70%\uff08\u6839\u636e2022\u5e74\u5c3c\u5c14\u68ee\u7814\u7a76\uff09\u3002.<\/p><p>\u4e3a\u5b9e\u73b0\u540c\u6b65\u5b9e\u65bd\uff0c\u4f01\u4e1a\u53ef\u4ee5\uff1a<\/p><ul>\n<li>\u9009\u62e9\u4e0e\u54c1\u724c\u8bc6\u522b\u7cfb\u7edf\u76f8\u7b26\u7684\u793c\u76d2\u8272\u5f69\u548c\u6750\u8d28<\/li>\n<li>\u5728\u663e\u773c\u4f4d\u7f6e\u5370\u5237Logo\u3001\u6807\u8bed\u6216\u54c1\u724c\u56fe\u6848<\/li>\n<li>\u5728\u6625\u8282\u8d3a\u5361\u6216\u4ea7\u54c1\u4f7f\u7528\u8bf4\u660e\u4e2d\u878d\u5165\u54c1\u724c\u6545\u4e8b\u8bbe\u8ba1<\/li>\n<\/ul><table class=\"wp-block-table\">\n<thead>\n<tr>\n<th>\u56e0\u7d20<\/th>\n<th>\u542b\u4e49<\/th>\n<th>\u4f18\u52bf<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>\u9ad8\u7aef\u5305\u88c5\u6750\u8d28<\/td>\n<td>\u8425\u9020\u5962\u534e\u3001\u9ad8\u7ea7\u611f<\/td>\n<td>\u63d0\u5347\u4ea7\u54c1\u611f\u77e5\u4ef7\u503c<\/td>\n<\/tr>\n<tr>\n<td>\u54c1\u724c\u8272\u5f69<\/td>\n<td>\u63d0\u5347\u54c1\u724c\u8bc6\u522b\u5ea6<\/td>\n<td>\u4e0e\u5ba2\u6237\u5efa\u7acb\u60c5\u611f\u8054\u7cfb<\/td>\n<\/tr>\n<tr>\n<td>\u4e2a\u6027\u5316\u7ec6\u8282<\/td>\n<td>\u4f53\u73b0\u5bf9\u5ba2\u6237\u7684\u7ec6\u81f4\u5173\u6000<\/td>\n<td>\u4fc3\u8fdb\u54c1\u724c\u5fe0\u8bda\u5ea6<\/td>\n<\/tr>\n<\/tbody>\n<\/table><h3>\u7cbe\u7f8e\u6625\u8282\u793c\u54c1\u5305\u88c5\u6709\u6548\u4fc3\u8fdb\u52a0\u8d2d\u4e0e\u4ea4\u53c9\u9500\u552e<\/h3><p>\u5408\u9002\u7684\u6625\u8282\u793c\u76d2\u7b56\u7565\u4e0d\u4ec5\u80fd\u63d0\u5347\u5f53\u524d\u8ba2\u5355\u4ef7\u503c\uff0c\u8fd8\u80fd\u62d3\u5c55 <strong>\u8ffd\u52a0\u9500\u552e<\/strong> \uff08\u589e\u503c\u9500\u552e\uff09\u548c <strong>\u4ea4\u53c9\u9500\u552e<\/strong> (\u4ea4\u53c9\u9500\u552e)\u3002\u6839\u636e\u54c8\u4f5b\u5546\u4e1a\u8bc4\u8bba\u7684\u7814\u7a76\uff0c\u5bf9\u4ea7\u54c1\u5305\u88c5\u5370\u8c61\u6df1\u523b\u7684\u5ba2\u6237\u66f4\u503e\u5411\u4e8e\u8d2d\u4e70\u76f8\u5173\u4ea7\u54c1 <strong>75%<\/strong> \u4e0e\u672a\u6295\u8d44\u5305\u88c5\u7684\u7fa4\u4f53\u76f8\u6bd4\u3002.<\/p><p>\u5728DPS.MEDIA\u54a8\u8be2\u7684\u6625\u8282\u9879\u76ee\u4e2d\uff0c\u6211\u4eec\u901a\u5e38\u5efa\u8bae\uff1a<\/p><ul>\n<li>\u9884\u5148\u8bbe\u8ba1\u591a\u79cd\u4ea7\u54c1\u7ec4\u5408\u793c\u5305\uff0c\u6bcf\u5957\u6709\u4e0d\u540c\u7684\u4ef7\u683c\u6863\u4f4d<\/li>\n<li>\u5f53\u5ba2\u6237\u5347\u7ea7\u793c\u5305\u5230\u9ad8\u7aef\u7248\u672c\u65f6\u7ed9\u4e88\u6298\u6263\u4f18\u60e0<\/li>\n<li>\u5f53\u5ba2\u6237\u9009\u62e9\u793c\u5305\u65f6\uff0c\u5efa\u8bae\u8865\u5145\u4ea7\u54c1\u6216\u4e3b\u9898\u76f8\u5173\u4ea7\u54c1<\/li>\n<\/ul><p>\u8fd9\u79cd\u65b9\u6cd5\u4e0d\u4ec5\u80fd\u63d0\u5347\u5e73\u5747\u8ba2\u5355\u4ef7\u503c\uff08AOV\uff09\uff0c\u8fd8\u5de9\u56fa\u4e86\u4f01\u4e1a\u5728\u76ee\u6807\u5ba2\u6237\u5fc3\u4e2d\u7684\u4e13\u4e1a\u5f62\u8c61\u3002.<\/p><p><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/04\/974226.jpg\" alt=\"\u9009\u62e9\u7b26\u5408\u54c1\u724c\u5b9a\u4f4d\u7684\u5305\u88c5\u98ce\u683c\uff0c\u6253\u9020\u6301\u4e45\u5370\u8c61\" title=\"\"><\/p><h2 id=\"chon-phong-cach-goi-qua-phu-hop-voi-dinh-vi-thuong-hieu-de-tao-an-tuong-lau-dai\">\u9009\u62e9\u7b26\u5408\u54c1\u724c\u5b9a\u4f4d\u7684\u793c\u54c1\u5305\u88c5\u98ce\u683c\uff0c\u7559\u4e0b\u6301\u4e45\u5370\u8c61<\/h2><h3>\u4e0e\u54c1\u724c\u4e2a\u6027\u4e00\u81f4\u7684\u793c\u54c1\u5305\u88c5\u6709\u52a9\u4e8e\u52a0\u6df1\u8bb0\u5fc6<\/h3><p>\u6839\u636e\u300a\u96f6\u552e\u5b66\u6742\u5fd7\u300b\uff082021\u5e74\uff09\u7684\u7814\u7a76\uff0c\u98ce\u683c\u6b63\u786e\u7684\u4ea7\u54c1\u5305\u88c5\u53ef\u5c06\u54c1\u724c\u8bc6\u522b\u5ea6\u63d0\u5347\u9ad8\u8fbe45%\u3002\u5728DPS.MEDIA\uff0c\u6211\u4eec\u53d1\u73b0\u5f53\u6625\u8282\u793c\u76d2\u5305\u88c5\u4e0e\u54c1\u724c\u8bed\u8a00\u4fdd\u6301\u4e00\u81f4\u65f6\uff0c, <a href=\"https:\/\/viettel.com.vn\/vi\/tin-tuc-va-su-kien\/tin-tuc\/viettel-tiep-tuc-la-thuong-hieu-vien-thong-gia-tri-nhat-dong-nam-a\/\" title=\"Viettel \u7ee7\u7eed\u6210\u4e3a\u4e1c\u5357\u4e9a\u6700\u6709\u4ef7\u503c\u7684\u7535\u4fe1\u54c1\u724c\" rel=\"nofollow noopener\" target=\"_blank\">\u5ba2\u6237\u4e0d\u4ec5\u770b\u5230\u4ea7\u54c1\u2014\u2014\u4ed6\u4eec\u8fd8\u80fd\u611f\u53d7\u5230\u54c1\u724c\u7684\u6838\u5fc3\u4ef7\u503c\u548c\u4fe1\u606f<\/a>.<\/p><p>\u4f8b\u5982\uff0c\u9ad8\u7aef\u679c\u812f\u54c1\u724c\u5e94\u4f18\u5148\u9009\u62e9\u4ee5\u4e0b\u793c\u5305\u65b9\u5f0f\uff1a<\/p><ul>\n<li>\u9ad8\u6863\u827a\u672f\u7eb8\u6216\u4e1d\u7ef8\u6750\u8d28<\/li>\n<li>\u9ad8\u7ea7\u6c89\u7a33\u8272\u8c03\uff0c\u5982\u5b54\u96c0\u84dd\u3001\u7ea2\u5b9d\u77f3\u7ea2\u3001\u94dc\u91d1\u8272<\/li>\n<li>\u4f20\u7edf\u82b1\u7eb9\u56fe\u6848\u91c7\u7528\u6781\u7b80\u8bbe\u8ba1<\/li>\n<\/ul><p>\u76f8\u53cd\uff0c\u9762\u5411\u5e74\u8f7b\u7fa4\u4f53\u7684\u54c1\u724c\u5e94\u9009\u62e9\uff1a<\/p><ul>\n<li>\u73af\u4fdd\u725b\u76ae\u7eb8\u76d2<\/li>\n<li>\u53ef\u7231\u63d2\u753b\uff0c\u6253\u7834\u5e38\u89c4\u7684\u6392\u7248<\/li>\n<li>\u6b22\u4e50\u3001\u4eb2\u5207\u7684\u6625\u8282\u795d\u798f\u8bed<\/li>\n<\/ul><h3>\u00c1p d\u1ee5ng \u201cBrand-fit gift wrapping\u201d \u0111\u1ec3 nh\u00e2n\u200c 3 l\u1ea7n gi\u00e1\u200d tr\u1ecb \u0111\u01a1n\u200b h\u00e0ng<\/h3><p>Th\u1ef1c t\u1ebf, khi h\u1ee3p t\u00e1c v\u1edbi th\u01b0\u01a1ng hi\u1ec7u ch\u0103m s\u00f3c da thu\u1ea7n Vi\u1ec7t L\u2019Mira, DPS.MEDIA\u200c \u0111\u00e3 t\u01b0\u200b v\u1ea5n \u00e1p\u200b d\u1ee5ng phong c\u00e1ch g\u00f3i qu\u00e0 \u201corganic minimalist\u201d, s\u1eed d\u1ee5ng gi\u1ea5y t\u00e1i \u2063ch\u1ebf,\u2064 d\u00e2y th\u1eebng \u2063th\u00f4\u2062 v\u00e0 th\u1ebb tag tay vi\u1ebft\u200c tay. K\u1ebft qu\u1ea3 ch\u1ec9 trong chi\u1ebfn d\u1ecbch T\u1ebft 2023:<\/p><table class=\"wp-block-table is-style-stripes\">\n<thead>\n<tr>\n<th>\u6307\u6807<\/th>\n<th>\u6d3b\u52a8\u524d<\/th>\n<th>\u6d3b\u52a8\u540e<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>\u5e73\u5747\u8ba2\u5355\u4ef7\u503c<\/td>\n<td>420,000\u8d8a\u5357\u76fe<\/td>\n<td>1,250,000\u8d8a\u5357\u76fe<\/td>\n<\/tr>\n<tr>\n<td>\u5305\u542b\u793c\u54c1\u5305\u88c5\u7684\u8ba2\u5355\u6bd4\u4f8b<\/td>\n<td>28%<\/td>\n<td>76%<\/td>\n<\/tr>\n<tr>\n<td>NPS\u6307\u6570\uff08\u5ba2\u6237\u63a8\u8350\uff09<\/td>\n<td>+12<\/td>\n<td>+41<\/td>\n<\/tr>\n<\/tbody>\n<\/table><p><strong>\u5efa\u8bae\uff1a<\/strong> \u63d0\u524d\u5236\u4f5c\u793c\u54c1\u5305\u88c5\u60c5\u7eea\u677f\uff0c\u4ece\u60a8\u7684\u54c1\u724c\u89c6\u89c9\u8bc6\u522b\u4e2d\u6c72\u53d6\u7075\u611f\uff0c\u8ba9\u6bcf\u4e00\u4efd\u6625\u8282\u793c\u76d2\u4e0d\u4ec5\u7f8e\u89c2\uff0c\u8fd8\u80fd\u8bb2\u8ff0\u4e00\u4e2a\u4e0e\u5ba2\u6237\u7d27\u5bc6\u76f8\u8fde\u7684\u7cbe\u81f4\u6545\u4e8b\u3002.<\/p><p><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/04\/efault.jpg\" alt=\"\u914d\u8272\u6280\u5de7\u4e0e\u5305\u88c5\u6750\u8d28\u9009\u62e9\uff0c\u8ba9\u793c\u54c1\u66f4\u663e\u9ad8\u7aef\" title=\"\"><\/p><h2 id=\"ky-thuat-phoi-mau-va-chon-chat-lieu-bao-bi-giup-mon-qua-them-phan-sang-trong\">\u914d\u8272\u4e0e\u5305\u88c5\u6750\u8d28\u9009\u62e9\u6280\u5de7\u8ba9\u793c\u54c1\u66f4\u663e\u9ad8\u6863<\/h2><h3>\u4e3b\u8272\u8c03\u642d\u914d\uff1a\u5524\u8d77\u60c5\u611f\u5e76\u5f70\u663e\u793c\u54c1\u4ef7\u503c<\/h3><p>\u6839\u636e <em>\u7f8e\u56fd\u5fc3\u7406\u5b66\u4f1a\uff08APA\uff09<\/em>, \u989c\u8272\u5bf9\u60c5\u611f\u548c\u6d88\u8d39\u884c\u4e3a\u6709\u6df1\u8fdc\u5f71\u54cd\u3002\u5728\u6625\u8282\u671f\u95f4\uff0cDPS.MEDIA\u5efa\u8bae\u9009\u62e9\u8c61\u5f81\u5e78\u8fd0\u4e0e\u7e41\u8363\u7684\u8272\u8c03\uff0c\u5982\uff1a\n<\/p><ul>\n<li><strong>\u6b63\u7ea2\u8272 \/ \u9152\u7ea2\u8272<\/strong>: \u8c61\u5f81\u5e78\u8fd0\u3001\u79ef\u6781\u80fd\u91cf<\/li>\n<li><strong>\u91d1\u8272 \/ \u9999\u69df\u8272<\/strong>: \u4ee3\u8868\u9ad8\u7aef\u3001\u7e41\u8363\u4e0e\u5b8c\u7f8e<\/li>\n<li><strong>\u5b54\u96c0\u84dd \/ \u6df1\u84dd\u8272<\/strong>: \u73b0\u4ee3\u3001\u7cbe\u81f4\u3001\u4e0e\u4f17\u4e0d\u540c<\/li>\n<\/ul><p>\u8fd9\u4e9b\u989c\u8272\u5e94\u6309\u716760-30-10\u7684\u914d\u8272\u539f\u5219\u8fdb\u884c\u642d\u914d\uff0c\u4ee5\u6253\u9020\u89c6\u89c9\u4eae\u70b9\uff0c\u63d0\u5347\u4e13\u4e1a\u611f\u800c\u4e0d\u663e\u6742\u4e71\u3002\u54c1\u724c\u6848\u4f8b <strong>L\u1ea1c Xu\u00e2n Gifts<\/strong> cho th\u1ea5y, sau khi \u00e1p d\u1ee5ng b\u1ea3ng \u2062m\u00e0u \u201cred\u2063 & gold Harmony\u201d, \u2062doanh s\u1ed1 d\u1ecbp T\u1ebft c\u1ee7a h\u1ecd \u0111\u00e3 t\u0103ng 27% so v\u1edbi\u2062 n\u0103m tr\u01b0\u1edbc (B\u00e1o c\u00e1o n\u1ed9i b\u1ed9 2023).\n<\/p><h3>\u9009\u62e9\u5305\u88c5\u6750\u8d28\uff1a\u5f70\u663e\u6625\u8282\u793c\u54c1\u7684\u5c0a\u8d35<\/h3><p>Ch\u1ea5t \u200bli\u1ec7u \u200dch\u00ednh l\u00e0 y\u1ebfu t\u1ed1 quy\u1ebft \u0111\u1ecbnh \u201cc\u1ea3m \u200dgi\u00e1c ch\u1ea1m v\u00e0o th\u01b0\u01a1ng hi\u1ec7u\u201d \u2014 m\u1ed9t trong nh\u1eefng k\u00edch th\u00edch x\u00fac gi\u00e1c quan tr\u1ecdng nh\u1ea5t theo nghi\u00ean c\u1ee9u c\u1ee7a <em>Martin Lindstrom<\/em> \u5728\u5176\u8457\u4f5c\u4e2d <strong>\u611f\u5b98\u54c1\u724c\u5851\u9020<\/strong>. DPS.MEDIA \u5efa\u8bae\u4e2d\u5c0f\u4f01\u4e1a\u53ef\u4ee5\u8003\u8651\u4ee5\u4e0b\u6750\u8d28\uff1a\n<\/p><table class=\"wp-block-table is-style-stripes\">\n<thead>\n<tr>\n<th>\u6750\u6599<\/th>\n<th>\u4f18\u70b9<\/th>\n<th>\u5b9e\u9645\u5e94\u7528<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>\u9ad8\u6863\u827a\u672f\u7eb8<\/td>\n<td>\u5fae\u54d1\u5149\uff0c\u826f\u597d\u53cd\u5149\uff0c\u6613\u4e8e\u5370\u5237logo<\/td>\n<td>\u9ad8\u6863\u793c\u76d2\uff0c\u9644\u8d60\u8d3a\u5361<\/td>\n<\/tr>\n<tr>\n<td>\u6f06\u9762\u80f6\u5408\u677f<\/td>\n<td>\u8010\u7528\uff0c\u63d0\u5347\u4ea7\u54c1\u611f\u77e5\u4ef7\u503c<\/td>\n<td>\u9ad8\u6863\u7279\u4ea7\u793c\u76d2\u3001\u7ea2\u9152<\/td>\n<\/tr>\n<tr>\n<td>\u9526\u7f0e\u6216\u4e9a\u9ebb\u5e03<\/td>\n<td>\u5929\u7136\u8d28\u611f\uff0c\u73af\u4fdd\u53cb\u597d<\/td>\n<td>\u624b\u5de5\u793c\u888b\uff0c\u9644\u5e26\u914d\u9970<\/td>\n<\/tr>\n<\/tbody>\n<\/table><p>DPS.MEDIA \u7684\u4e00\u4f4d\u4f01\u4e1a\u5ba2\u6237\u662f <strong>An T\u00e2m Organic<\/strong> t\u1eebng t\u0103ng 35% t\u1ef7 \u2064l\u1ec7 \u2064upsell T\u1ebft 2023 b\u1eb1ng c\u00e1ch chuy\u1ec3n t\u1eeb\u200b t\u00fai nilon sang wrap qu\u00e0 \u200bb\u1eb1ng kh\u0103n linen ki\u1ec3u Furoshiki Nh\u1eadt B\u1ea3n \u2014 v\u1eeba \u0111\u1ed9c \u0111\u00e1o, v\u1eeba lan \u200dt\u1ecfa th\u00f4ng \u0111i\u1ec7p \u201cxanh\u201d.\n<\/p><p><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/04\/6Jk5nL.jpg\" alt=\"\u4e2a\u6027\u5316\u5305\u88c5\u79d8\u8bc0\uff0c\u89e6\u52a8\u76ee\u6807\u5ba2\u6237\u60c5\u611f\" title=\"\"><\/p><h2 id=\"bi-quyet-ca-nhan-hoa-goi-qua-de-cham-den-cam-xuc-khach-hang-muc-tieu\">\u4e2a\u6027\u5316\u5305\u88c5\u79d8\u8bc0\uff0c\u89e6\u52a8\u76ee\u6807\u5ba2\u6237\u60c5\u611f<\/h2><h3>\u5728\u5305\u88c5\u524d\u6b63\u786e\u7406\u89e3\u76ee\u6807\u5ba2\u6237\u5fc3\u7406<\/h3><p>\u4e2a\u6027\u5316\u6625\u8282\u793c\u54c1\u4e0d\u4ec5\u4ec5\u662f\u66f4\u6362\u5305\u88c5\u6837\u5f0f\u3002\u6839\u636e <strong>Behavioral Science in Marketing (2022)<\/strong>, m\u1ed9t m\u00f3n qu\u00e0 c\u00e1 nh\u00e2n h\u00f3a\u200d t\u1ed1t c\u1ea7n k\u00edch \u200bth\u00edch c\u1ea3m x\u00fac thu\u1ed9c nh\u00f3m \u201cIdentity-signaling\u201d \u2013 t\u1ee9c m\u00f3n qu\u00e0 ph\u1ea3i th\u1ec3 hi\u1ec7n c\u00e1 t\u00ednh\u2062 ho\u1eb7c \u200cv\u1ecb th\u1ebf ng\u01b0\u1eddi nh\u1eadn. T\u1ea1i DPS.MEDIA, ch\u00fang t\u00f4i th\u01b0\u1eddng khuy\u00ean doanh nghi\u1ec7p SMEs ph\u00e2n nh\u00f3m kh\u00e1ch h\u00e0ng chi ti\u1ebft d\u1ef1a tr\u00ean h\u00e0nh vi\u2062 v\u00e0\u2062 \u0111\u1ed9ng c\u01a1\u200c mua \u200cs\u1eafm:<\/p><ul>\n<li>\u8ffd\u6c42\u5b9e\u9645\u4ef7\u503c\u8005\uff1a\u4f18\u5148\u9009\u62e9\u7b80\u5355\u5305\u88c5\uff0c\u7a81\u51fa\u201c\u5468\u5230\u3001\u8282\u7701\u201d\u4fe1\u606f\u3002.<\/li>\n<li>\u6ce8\u91cd\u60c5\u611f\u4f53\u9a8c\u8005\uff1a\u5305\u88c5\u7cbe\u81f4\uff0c\u624b\u5199\u4e2a\u6027\u5316\u795d\u798f\uff0c\u8272\u5f69\u6e29\u6696\u3002.<\/li>\n<li>\u81ea\u6211\u80af\u5b9a\u4e3b\u4e49\u8005\uff1a\u5305\u88c5\u5962\u534e\uff0c\u4e13\u5c5e\u8bbe\u8ba1\uff0c\u201c\u9650\u91cf\u7248\u201d\u6548\u679c\u3002.<\/li>\n<\/ul><h3>Thi\u1ebft \u200cl\u1eadp \u201cph\u1ea3n x\u1ea1 \u2064c\u1ea3m x\u00fac\u201d qua chi ti\u1ebft nh\u1ecf trong g\u00f3i qu\u00e0<\/h3><p>\u54c8\u4f5b\u5546\u4e1a\u8bc4\u8bba\u7684\u7814\u7a76\u6307\u51fa <strong>95%\u7684\u8d2d\u4e70\u51b3\u7b56\u6e90\u81ea\u60c5\u611f\u6f5c\u610f\u8bc6\u3002<\/strong>. DPS.MEDIA\u2064 khuy\u1ebfn kh\u00edch smes \u00e1p d\u1ee5ng c\u00e1c th\u1ee7\u2062 thu\u1eadt g\u00f3i qu\u00e0 t\u1ea1o \u200d\u201demotional triggers\u201d hi\u1ec7u\u200c qu\u1ea3, nh\u01b0:<\/p><ul>\n<li><strong>\u5370\u4e0a\u6536\u4ef6\u4eba\u59d3\u540d<\/strong> \u200dl\u00ean tag qu\u00e0 ho\u1eb7c\u2064 h\u1ed9p \u200c(v\u00ed d\u1ee5: \u200d\u201dT\u1ebft n\u00e0y d\u00e0nh ri\u00eang cho Anh Nam\u201d).<\/li>\n<li><strong>\u6dfb\u52a0\u6587\u5316\u7b26\u53f7<\/strong> \u5982\u8ff7\u4f60\u4e1c\u6e56\u753b\u3001\u7ea2\u5bf9\u8054\u6216\u9644\u8d60\u6625\u8282\u5b9d\u77f3\u3002.<\/li>\n<li><strong>\u589e\u52a0\u9999\u6c1b\u5143\u7d20<\/strong>: \u6bcf\u4efd\u793c\u76d2\u90fd\u6563\u53d1\u6de1\u6de1\u7684\u8089\u6842\u3001\u6885\u82b1\u9999\u6c14\uff0c\u5524\u9192\u4f20\u7edf\u6625\u8282\u8bb0\u5fc6\u3002.<\/li>\n<\/ul><h3>\u6848\u4f8b\u5206\u6790\uff1a\u54c1\u724c\u5982\u4f55\u901a\u8fc7\u4e2a\u6027\u5316\u5305\u88c5\u63d0\u5347351%\u7684\u8ba2\u5355\u4ef7\u503c<\/h3><p>Cu\u1ed1i\u200d n\u0103m 2023,m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u b\u00e1nh m\u1ee9t t\u1ea1i TP.HCM \u2013 do DPS.MEDIA t\u01b0 v\u1ea5n \u2013 \u0111\u00e3 th\u1eed nghi\u1ec7m d\u1ecbch v\u1ee5 \u2063\u201dG\u00f3i \u2062qu\u00e0 T\u1ebft \u2063c\u00e1 nh\u00e2n h\u00f3a theo ch\u00f2m\u2062 sao\u201d d\u1ef1a tr\u00ean ng\u00e0y sinh kh\u00e1ch h\u00e0ng. K\u1ebft qu\u1ea3, ch\u1ec9 sau 6 tu\u1ea7n tri\u1ec3n khai, t\u1ef7 l\u1ec7 \u200ckh\u00e1ch ch\u1ecdn\u2062 g\u00f3i\u2063 cao c\u1ea5p t\u0103ng t\u1eeb 18% l\u00ean 53%.<\/p><table class=\"wp-block-table\">\n<thead>\n<tr>\n<th>\u6307\u6807<\/th>\n<th>\u4e2a\u6027\u5316\u524d<\/th>\n<th>\u4e2a\u6027\u5316\u540e<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>\u5e73\u5747\u8ba2\u5355\u4ef7\u503c<\/td>\n<td>480,000\u8d8a\u5357\u76fe<\/td>\n<td>650,000\u8d8a\u5357\u76fe<\/td>\n<\/tr>\n<tr>\n<td>\u9ad8\u7ea7\u793c\u76d2\u8d2d\u4e70\u7387<\/td>\n<td>18%<\/td>\n<td>53%<\/td>\n<\/tr>\n<tr>\n<td>\u5ba2\u6237\u53cd\u9988\u79ef\u6781<\/td>\n<td>75%<\/td>\n<td>92%<\/td>\n<\/tr>\n<\/tbody>\n<\/table><p>Ch\u00fang t\u00f4i nh\u1eadn th\u1ea5y, ch\u00ednh s\u1ef1 \u201cnh\u00ecn th\u1ea5y \u200db\u1ea3n th\u00e2n trong m\u00f3n qu\u00e0\u201d \u0111\u00e3 bi\u1ebfn kh\u00e1ch h\u00e0ng th\u00e0nh ng\u01b0\u1eddi \u200dh\u00e2m m\u1ed9 trung th\u00e0nh, \u0111\u1ed3ng th\u1eddi \u0111\u1ea9y m\u1ea1nh doanh\u200d thu \u0111\u1ed9t ph\u00e1 trong d\u1ecbp L\u1ec5 T\u1ebft \u2013 th\u1eddi \u0111i\u1ec3m v\u00e0ng c\u1ee7a th\u1ecb tr\u01b0\u1eddng \u200cb\u00e1n l\u1ebb t\u1ea1i Vi\u1ec7t Nam.<\/p><p><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/04\/022-17.jpg\" alt=\"\u5de7\u7528\u667a\u80fd\u5305\u88c5\u914d\u4ef6\uff0c\u4f18\u5316\u6210\u672c\u5e76\u63d0\u5347\u611f\u77e5\u4ef7\u503c\" title=\"\"><\/p><h2 id=\"tan-dung-bo-phu-kien-goi-qua-thong-minh-de-toi-uu-chi-phi-va-tang-gia-tri-cam-nhan\">\u5229\u7528\u667a\u80fd\u793c\u54c1\u5305\u88c5\u914d\u4ef6\uff0c\u4f18\u5316\u6210\u672c\u5e76\u63d0\u5347\u611f\u77e5\u4ef7\u503c<\/h2><h3>\u9009\u62e9\u4f18\u5316\u6210\u672c\u5e76\u63d0\u5347\u4f53\u9a8c\u7684\u914d\u4ef6\u5957\u88c5<\/h3><p>\u6839\u636e\u54c8\u4f5b\u5546\u4e1a\u8bc4\u8bba\uff082023\uff09\u7814\u7a76\uff0c95%\u7684\u6d88\u8d39\u8005\u8d2d\u4e70\u51b3\u7b56\u53d7\u60c5\u611f\u5f71\u54cd\u3002\u56e0\u6b64\uff0c\u6295\u8d44\u793c\u54c1\u5305\u88c5\u914d\u4ef6\u4e0d\u518d\u662f\u6210\u672c\uff0c\u800c\u662f\u76c8\u5229\u6295\u8d44\u3002DPS.MEDIA \u5efa\u8bae\u4e2d\u5c0f\u4f01\u4e1a\u5e94\u4f7f\u7528\u7edf\u4e00\u8bbe\u8ba1\u3001\u5de5\u4e1a\u5316\u751f\u4ea7\u7684\u793c\u54c1\u5305\u88c5\u914d\u4ef6\uff0c\u4ee5\u4f18\u5316\u6210\u672c\u3002 <\/p><p><strong>\u4e00\u5957\u667a\u80fd\u914d\u4ef6<\/strong> \u5e94\u5305\u62ec\uff1a<\/p><ul>\n<li>\u793c\u76d2\u6216\u4e13\u7528\u5305\u88c5\u6750\u6599\uff08\u53ef\u91cd\u590d\u4f7f\u7528\uff09<\/li>\n<li>\u4e1d\u5e26\u3001\u7ef3\u5b50\u6216\u624b\u5de5\u6807\u7b7e\u5939<\/li>\n<li>\u795d\u798f\u5361\u6216\u4e2a\u6027\u5316\u8d3a\u5361<\/li>\n<li>\u54c1\u724c\u70b9\u7f00\u5c01\u5370\u8d34<\/li>\n<\/ul><p>\u8fd9\u79cd\u6807\u51c6\u5316\u4e0d\u4ec5\u5e2e\u52a9\u8282\u7701\u4e8620\u201330%\u7684\u5305\u88c5\u6210\u672c\uff08\u6839\u636e\u300aVietnamese SMEs 2023 Report\u300b\u7edf\u8ba1\uff09\uff0c\u8fd8\u4e3a\u5ba2\u6237\u521b\u9020\u4e86\u7edf\u4e00\u3001\u4e13\u4e1a\u7684\u4f53\u9a8c\u3002.<\/p><h3>\u1ee8ng d\u1ee5ng \u200dchi\u1ebfn l\u01b0\u1ee3c \u201cg\u00f3i qu\u00e0 \u0111\u1ed3ng b\u1ed9 h\u00f3a\u201d t\u1eeb case study th\u1ef1c t\u1ebf<\/h3><p>\u57fa\u4e8eDPS.MEDIA\u4e3a\u793c\u54c1\u54c1\u724cN.A.Gift\u7684\u5b9e\u9645\u9879\u76ee\uff0c\u6211\u4eec\u53d1\u73b0\u5f53\u5b9e\u65bd\u7edf\u4e00\u7684\u5305\u88c5\u914d\u4ef6\u5957\u88c5\u65f6\uff0c2022\u58ec\u5bc5\u5e74\u6625\u8282\u671f\u95f4\u8ba2\u5355\u5e73\u5747\u589e\u957f\u7387\u9ad8\u8fbe37%\u3002\u6210\u529f\u56e0\u7d20\u5305\u62ec\uff1a<\/p><ul>\n<li>\u4f7f\u7528\u73af\u4fdd\u6750\u8d28\u7684\u914d\u4ef6\u5957\u88c5\uff0c\u63d0\u5347\u597d\u611f\u5ea6\u3002.<\/li>\n<li>\u5728\u6bcf\u4e2a\u914d\u4ef6\u7ec6\u8282\u4e0a\u7cbe\u81f4\u5370\u5236\u54c1\u724c\u6807\u8bc6\u3002.<\/li>\n<li>\u6574\u4f53\u793c\u76d2\u8bbe\u8ba1\u9075\u5faa\u7edf\u4e00\u6982\u5ff5\uff0c\u4e0d\u62fc\u51d1\u3002.<\/li>\n<\/ul><p>\u4ee5\u4e0b\u662fN.A.Gift\u4f7f\u7528\u7684\u5305\u88c5\u914d\u4ef6\u5957\u88c5\u6548\u679c\u603b\u7ed3\u8868\uff1a<\/p><table class=\"wp-block-table\">\n<thead>\n<tr>\n<th>\u56e0\u7d20<\/th>\n<th>\u5b9e\u65bd\u524d<\/th>\n<th>\u5b9e\u65bd\u540e<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>\u5e73\u5747\u6bcf\u5355\u6210\u672c<\/td>\n<td>15,000\u20ab<\/td>\n<td>9,500\u20ab<\/td>\n<\/tr>\n<tr>\n<td>\u6625\u8282\u671f\u95f4\u8ba2\u5355\u5b8c\u6210\u7387<\/td>\n<td>65%<\/td>\n<td>89%<\/td>\n<\/tr>\n<tr>\n<td>\u5ba2\u6237\u6ee1\u610f\u5ea6\u6307\u6570\uff08CSAT\uff09<\/td>\n<td>78%<\/td>\n<td>92%<\/td>\n<\/tr>\n<\/tbody>\n<\/table><p>Vi\u1ec7c s\u1eed d\u1ee5ng b\u1ed9 ph\u1ee5 ki\u1ec7n th\u00f4ng minh kh\u00f4ng ch\u1ec9 gi\u00fap \u200cc\u00e1c \u2062doanh nghi\u1ec7p SMEs ki\u1ec3m so\u00e1t chi \u200dph\u00ed hi\u1ec7u qu\u1ea3 h\u01a1n, m\u00e0 \u2063c\u00f2n \u2064g\u00f3p \u200bph\u1ea7n x\u00e2y d\u1ef1ng tr\u1ea3i nghi\u1ec7m th\u01b0\u01a1ng hi\u1ec7u tinh t\u1ebf v\u00e0 \u0111\u1eb3ng \u200bc\u1ea5p \u2064trong m\u1eaft kh\u00e1ch\u200b h\u00e0ng. DPS.MEDIA tin r\u1eb1ng \u0111\u00e2y ch\u00ednh \u200cl\u00e0 \u201cc\u00fa \u0111\u00f2n m\u1ec1m\u201d gi\u00fap\u200c t\u0103ng gi\u00e1 tr\u1ecb \u0111\u01a1n h\u00e0ng m\u1ed9t c\u00e1ch t\u1ef1 nhi\u00ean v\u00e0\u200b b\u1ec1n v\u1eefng m\u1ed7i m\u00f9a T\u1ebft\u2062 \u0111\u1ebfn.<br><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/04\/234244.jpg\" alt=\"\u6625\u8282\u793c\u54c1\u5305\u88c5\u5f62\u8c61\u4f20\u64ad\u7b56\u7565\uff0c\u4fc3\u8fdb\u8d2d\u4e70\u51b3\u7b56\" title=\"\"><\/p><h2 id=\"chien-luoc-truyen-thong-hinh-anh-goi-qua-tet-nham-thuc-day-quyet-dinh-mua-hang\">\u6625\u8282\u793c\u54c1\u5305\u88c5\u89c6\u89c9\u4f20\u64ad\u7b56\u7565\uff0c\u4fc3\u8fdb\u8d2d\u4e70\u51b3\u7b56<\/h2><h3>\u9009\u62e9\u7cbe\u51c6\u6253\u52a8\u60c5\u611f\u7684\u89c6\u89c9\u6982\u5ff5<\/h3><p><strong>\u6839\u636eMillward Brown\u7684\u7814\u7a76<\/strong>, nh\u1eefng\u2062 h\u00ecnh \u1ea3nh k\u00edch \u2063th\u00edch \u200dc\u1ea3m x\u00fac c\u00f3 kh\u1ea3 n\u0103ng t\u0103ng hi\u1ec7u\u2063 qu\u1ea3 qu\u1ea3ng\u2063 c\u00e1o l\u00ean \u0111\u1ebfn 70%. DPS.MEDIA khuy\u1ebfn kh\u00edch doanh \u200bnghi\u1ec7p \u200cSMEs\u200c h\u00e3y x\u00e2y \u200dd\u1ef1ng concept g\u00f3i qu\u00e0 T\u1ebft thi\u00ean \u2063v\u1ec1 s\u1ef1 g\u1eafn k\u1ebft, tri \u00e2n v\u00e0 sung t\u00fac. V\u00ed d\u1ee5, b\u1ed9 \u1ea3nh \u201cG\u00f3i T\u1ebft \u2013 G\u00f3i y\u00eau th\u01b0\u01a1ng\u201d m\u00e0 kh\u00e1ch h\u00e0ng B\u00e1nh M\u1ee9t ABC th\u1ef1c hi\u1ec7n v\u1edbi ch\u00fang t\u00f4i \u0111\u00e3 gi\u00fap s\u1ed1 l\u01b0\u1ee3ng \u0111\u01a1n \u0111\u1eb7t tr\u01b0\u1edbc T\u1ebft t\u0103ng 68% so v\u1edbi n\u0103m tr\u01b0\u1edbc.<\/p><p>\u4e3a\u4e86\u6210\u529f\u5b9e\u65bd\uff0c\u60a8\u9700\u8981\u6ce8\u610f\uff1a<\/p><ul>\n<li><strong>\u989c\u8272\uff1a<\/strong> \u4f18\u5148\u9009\u62e9\u7ea2\u8272\u3001\u9ec4\u8272\u3001\u7eff\u8272\u2014\u2014\u8d8a\u5357\u6625\u8282\u7684\u4f20\u7edf\u8272\u8c03\u3002.<\/li>\n<li><strong>\u6750\u8d28\uff1a<\/strong> \u4f7f\u7528\u8d28\u6734\u7684\u5305\u88c5\u7eb8\u3001\u9ad8\u7ea7\u4e1d\u7ef8\u642d\u914d\u9ebb\u7ef3\u6216\u9526\u7f0e\u4e1d\u5e26\u3002.<\/li>\n<li><strong>\u88c5\u9970\u7ec6\u8282\uff1a<\/strong> \u5c0f\u914d\u4ef6\u5982\u624b\u5de5\u5370\u5236\u7684\u65b0\u5e74\u8d3a\u5361\u3001\u6885\u82b1\u3001\u5c0f\u578b\u7cbd\u5b50\u3002.<\/li>\n<\/ul><h3>Bi\u1ebfn m\u1ed7i g\u00f3i qu\u00e0 th\u00e0nh s\u1ea3n ph\u1ea9m \u201cInstagrammable\u201d<\/h3><p>\u0110\u1ec3 kh\u00e1ch \u200bh\u00e0ng s\u1eb5n s\u00e0ng \u2064chia s\u1ebb h\u00ecnh \u1ea3nh g\u00f3i qu\u00e0 c\u1ee7a b\u1ea1n,vi\u1ec7c thi\u1ebft\u200c k\u1ebf s\u1ea3n ph\u1ea9m \u201cc\u00f3 t\u00ednh lan truy\u1ec1n\u200d cao\u201d l\u00e0 y\u1ebfu t\u1ed1 s\u1ed1ng c\u00f2n. DPS.MEDIA t\u01b0 v\u1ea5n\u2062 SMEs c\u00e1 th\u1ec3\u200c h\u00f3a t\u1eebng m\u00f3n qu\u00e0 b\u1eb1ng tag t\u00ean, sticker c\u00e1 nh\u00e2n \u2063ho\u1eb7c QR code d\u1eabn \u0111\u1ebfn l\u1eddi ch\u00fac online. \u200c <strong>\u6839\u636e2023\u5e74HubSpot\u8c03\u67e5<\/strong>, 60%\u6d88\u8d39\u8005\u8868\u793a\u4ed6\u4eec\u66f4\u613f\u610f\u5728\u793e\u4ea4\u7f51\u7edc\u4e0a\u5206\u4eab\u8bbe\u8ba1\u7cbe\u7f8e\u72ec\u7279\u7684\u4ea7\u54c1\u3002.<\/p><table class=\"wp-block-table\">\n<thead>\n<tr>\n<th>\u88c5\u9970\u5143\u7d20<\/th>\n<th>\u60c5\u611f\u5f71\u54cd<\/th>\n<th>\u5b9e\u9645\u5229\u76ca<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>\u624b\u5199\u8d3a\u5361<\/td>\n<td>\u5e26\u6765\u4e2a\u6027\u5316\u3001\u88ab\u91cd\u89c6\u7684\u611f\u89c9<\/td>\n<td>\u63d0\u5347\u5728\u793e\u4ea4\u5a92\u4f53\u4e0a\u7684\u5206\u4eab\u7387<\/td>\n<\/tr>\n<tr>\n<td>\u8ff7\u4f60\u7ea2\u5305\u888b<\/td>\n<td>\u8fde\u63a5\u4f20\u7edf\u6625\u8282\u4ef7\u503c<\/td>\n<td>\u5e7f\u544a\u5185\u5bb9\u4e2d\u7684\u5438\u775b\u4e3b\u89c6\u89c9<\/td>\n<\/tr>\n<tr>\n<td>\u9690\u85cf\u793c\u54c1\u4e8c\u7ef4\u7801<\/td>\n<td>\u6fc0\u53d1\u597d\u5947\u5fc3\uff0c\u5e26\u6765\u610f\u5916\u4f53\u9a8c<\/td>\n<td>\u589e\u52a0\u5176\u4ed6\u4ea7\u54c1\u7684\u8f6c\u5316\u7387<\/td>\n<\/tr>\n<\/tbody>\n<\/table><h3>Case study: Chi\u1ebfn d\u1ecbch \u201cG\u00f3i \u200bT\u1ebft Tri \u00c2n\u201d c\u1ee7a ABC Foods<\/h3><p>N\u0103m 2023, DPS.MEDIA t\u01b0 \u2063v\u1ea5n ABC Foods\u200b tri\u1ec3n khai chi\u1ebfn\u2062 d\u1ecbch \u201cG\u00f3i\u2064 T\u1ebft Tri \u00c2n\u201d v\u1edbi h\u00ecnh \u1ea3nh g\u00f3i qu\u00e0 th\u1ee7 c\u00f4ng, bao\u200d g\u1ed3m \u200db\u00e1nh m\u1ee9t, tr\u00e0, thi\u1ec7p vi\u1ebft tay v\u00e0 \u200bvideo l\u1eddi \u200bch\u00fac tinh t\u1ebf. <strong>\u4e00\u4e2a\u6708\u540e\u7684\u7ed3\u679c\uff1a<\/strong> \u65b0\u5e74\u793c\u5305\u9500\u552e\u989d\u589e\u957f120%\uff0c\u8282\u540e\u56de\u5934\u5ba2\u6bd4\u4f8b\u8fbe\u523040%\u2014\u2014\u662f\u53bb\u5e74\u540c\u671f\u7684\u4e24\u500d\u3002.<\/p><p>\u793c\u5305\u4e0d\u4ec5\u4ec5\u662f\u4e00\u4e2a\u5b9e\u7269\u4ea7\u54c1\uff0c\u66f4\u662f\u4f60\u901a\u8fc7\u6bcf\u4e00\u6839\u4e1d\u5e26\u3001\u6bcf\u4e00\u4e2a\u62cd\u6444\u89d2\u5ea6\u8bb2\u8ff0\u7684\u54c1\u724c\u6545\u4e8b\u3002\u4eceDPS.MEDIA\u7684\u89c6\u89d2\u6765\u770b\uff0c\u5982\u679c\u6b63\u786e\u6295\u8d44\u4e8e\u793c\u5305\u5f62\u8c61\u4f20\u64ad\uff0c\u8fd9\u5c06\u6210\u4e3a\u6625\u8282\u9500\u552e\u7206\u53d1\u7684\u5f3a\u5927\u6760\u6746\u3002.<\/p><p><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/04\/efault.jpg0ec2.jpg\" alt=\"\u907f\u514d\u6625\u8282\u793c\u54c1\u5305\u88c5\u5728\u9500\u552e\u6d3b\u52a8\u4e2d\u9002\u5f97\u5176\u53cd\u7684\u6ce8\u610f\u4e8b\u9879\" title=\"\"><\/p><h2 id=\"nhung-luu-y-can-tranh-de-goi-qua-tet-khong-phan-tac-dung-trong-chien-dich-ban-hang\">\u907f\u514d\u6625\u8282\u793c\u76d2\u9002\u5f97\u5176\u53cd\u7684\u6ce8\u610f\u4e8b\u9879<\/h2><h3>\u907f\u514d\u5305\u88c5\u8fc7\u4e8e\u7e41\u7410\u9020\u6210\u8ddd\u79bb\u611f<\/h3><p>Theo nghi\u00ean c\u1ee9u c\u1ee7a\u2063 journal\u200d of \u200dConsumer Psychology, nh\u1eefng m\u00f3n qu\u00e0\u2063 g\u00f3i \u200dqu\u00e1 l\u1ed9ng l\u1eaby c\u00f3 \u2064th\u1ec3 khi\u1ebfn kh\u00e1ch h\u00e0ng c\u1ea3m th\u1ea5y \u00e1p l\u1ef1c ho\u1eb7c g\u1eafn m\u00e1c \u201cxa x\u1ec9\u201d, t\u1eeb \u0111\u00f3 gi\u1ea3m \u00fd\u200d \u0111\u1ecbnh mua \u2063h\u00e0ng.DPS.MEDIA l\u01b0u \u00fd, v\u1edbi nh\u00f3m kh\u00e1ch h\u00e0ng SMEs ho\u1eb7c \u0111\u1ed1i t\u01b0\u1ee3ng trung l\u01b0u, h\u00e3y \u2063ch\u1ecdn phong c\u00e1ch g\u00f3i <strong>\u7b80\u7ea6\u800c\u7cbe\u81f4<\/strong>, \u4f8b\u5982\u4f7f\u7528\u8d28\u6734\u7684\u725b\u76ae\u7eb8\u642d\u914d\u4f20\u7edf\u7ea2\u4e1d\u5e26\u3002\u8fd9\u4f1a\u8425\u9020\u51fa\u4eb2\u5207\u3001\u53cb\u597d\u800c\u53c8\u8db3\u591f\u9ad8\u96c5\u7684\u6625\u8282\u6c1b\u56f4\u3002.<\/p><h3>\u4e0d\u8981\u5e74\u590d\u4e00\u5e74\u91cd\u590d\u65e7\u8bbe\u8ba1<\/h3><p>\u65b0\u5e74\u793c\u5305\u662f\u91cd\u8981\u7684\u60c5\u611f\u89e6\u70b9\uff0c\u5982\u679c\u4f01\u4e1a\u6bcf\u5e74\u90fd\u4f7f\u7528\u8001\u65e7\u7684\u5305\u88c5\u6837\u5f0f\uff0c\u523a\u6fc0\u8d2d\u4e70\u7684\u6548\u679c\u5c06\u5927\u5e45\u51cf\u5f31\u3002DPS.MEDIA\u5bf9250\u4f4d\u5ba2\u6237\u7684\u5185\u90e8\u8c03\u67e5\u7ed3\u679c\u663e\u793a\uff1a<\/p><table class=\"wp-block-table is-style-stripes\">\n<thead>\n<tr>\n<th>\u56e0\u7d20<\/th>\n<th>\u5bf9\u8d2d\u4e70\u51b3\u7b56\u7684\u5f71\u54cd\u7a0b\u5ea6<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>\u65b0\u9896\u7684\u793c\u5305\u8bbe\u8ba1<\/td>\n<td>78%<\/td>\n<\/tr>\n<tr>\n<td>\u5185\u90e8\u4ea7\u54c1\u8d28\u91cf<\/td>\n<td>85%<\/td>\n<\/tr>\n<tr>\n<td>\u54c1\u724c\u8bc6\u522b\u7684\u4e00\u81f4\u6027<\/td>\n<td>62%<\/td>\n<\/tr>\n<\/tbody>\n<\/table><p>Th\u1eed \u200bnghi\u1ec7m case study \u2062\u201dXu\u00e2n G\u1eafn K\u1ebft\u201d c\u1ee7a m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u tr\u00e0\u200c Th\u00e1i Nguy\u00ean\u200c \u2013 sau khi \u0111\u1ed5i m\u1edbi \u200cm\u1eabu g\u00f3i qu\u00e0\u2064 v\u1edbi ho\u1ea1\u200c ti\u1ebft\u2064 l\u00e0ng qu\u00ea Vi\u1ec7t v\u1ebd \u2064tay, doanh s\u1ed1 g\u00f3i qu\u00e0 T\u1ebft \u0111\u00e3 t\u0103ng tr\u01b0\u1edfng 32% so v\u1edbi \u200bc\u00f9ng k\u1ef3, \u0111\u1ed3ng th\u1eddi gia t\u0103ng kh\u00e1ch\u2063 h\u00e0ng \u200bgi\u1edbi thi\u1ec7u b\u1ea1n\u2064 b\u00e8 \u0111\u1ebfn 18%.<\/p><h3>\u907f\u514d\u4f7f\u7528\u4e0d\u73af\u4fdd\u7684\u5305\u88c5\u6750\u6599<\/h3><p>Trong th\u1eddi \u0111i\u1ec3m nh\u1eadn th\u1ee9c xanh ng\u00e0y c\u00e0ng m\u1ea1nh m\u1ebd, vi\u1ec7c d\u00f9ng nh\u1ef1a \u200bb\u00f3ng, \u2062gi\u1ea5y ki\u1ebfng r\u1ebb\u200c ti\u1ec1n c\u00f3 th\u1ec3 khi\u1ebfn th\u01b0\u01a1ng hi\u1ec7u b\u1ecb \u201cb\u00f3c ph\u1ed1t\u201d tr\u00ean m\u1ea1ng \u2064x\u00e3 h\u1ed9i. DPS.MEDIA \u0111\u1ec1 xu\u1ea5t:<\/p><ul>\n<li><strong>\u4f18\u5148\u9009\u62e9\u5929\u7136\u6750\u6599\uff1a<\/strong> \u518d\u751f\u7eb8\u3001\u5e06\u5e03\u888b\u3001\u7af9\u85e4\u7f16\u7ec7\u3002.<\/li>\n<li><strong>\u521b\u610f\u201c\u4f1a\u8bb2\u6545\u4e8b\u7684\u793c\u5305\u201d\uff1a<\/strong> \u6bcf\u79cd\u5305\u88c5\u6750\u6599\u90fd\u627f\u8f7d\u7740\u4e00\u4e2a\u8d8a\u5357\u6587\u5316\u3001\u4f20\u7edf\u7684\u6545\u4e8b\u3002.<\/li>\n<\/ul><p>\u5178\u578b\u6848\u4f8b\uff1a\u67d0\u5065\u5eb7\u98df\u54c1\u54c1\u724c\u91c7\u7528\u5370\u6709\u4e1c\u6e56\u82b1\u7eb9\u7684\u7518\u8517\u6e23\u76d2\uff0c\u4e0d\u4ec5\u4fdd\u62a4\u73af\u5883\uff0c\u8fd8\u5c06\u54c1\u724c\u597d\u611f\u5ea6\u63d0\u5347\u81f342%\uff08\u636eDPS.MEDIA 2023\u5e7412\u6708\u8c03\u67e5\uff09\u3002.<\/p><p>{\"translations\":[{\"\u2064\"}]}<\/p><p>\u2014<br>\n\u4f60\u9700\u8981\u8fdb\u4e00\u6b65\u4f18\u5316\u5185\u5bb9\u6216\u6dfb\u52a0\u9002\u5408\u591a\u79cd\u53d1\u5e16\u573a\u666f\u7684\u53d8\u4f53\u7248\u672c\u5417\uff1f\u6211\u53ef\u4ee5\u534f\u52a9\u4f60\u7ee7\u7eed\u6269\u5c55\u5185\u5bb9\u54e6\uff01\u2064 \ud83c\udf1f\u200b <\/p><h2 id=\"outro\">\u6211\u60f3\u4f20\u8fbe\u7684\u5185\u5bb9<\/h2><p>\u7528\u5fc3\u5305\u88c5\u6625\u8282\u793c\u7269\u4e0d\u4ec5\u662f\u4e00\u95e8\u7f8e\u5316\u4ea7\u54c1\u7684\u827a\u672f\uff0c\u66f4\u662f\u63d0\u5347\u8ba2\u5355\u60c5\u611f\u4ef7\u503c\u7684\u7b56\u7565\u2014\u2014\u8fd9\u662f\u5e74\u672b\u8d2d\u7269\u884c\u4e3a\u4e2d\u6781\u5176\u91cd\u8981\u7684\u56e0\u7d20\u3002\u4ece\u9009\u62e9\u989c\u8272\u3001\u5305\u88c5\u6750\u8d28\u5230\u7ec6\u8282\u9648\u5217\uff0c\u6bcf\u4e00\u4e2a\u5c0f\u5143\u7d20\u90fd\u80fd\u4ea7\u751f\u5171\u9e23\uff0c\u521b\u9020\u4ee4\u5ba2\u6237\u96be\u5fd8\u7684\u4f53\u9a8c\u3002.<\/p><p>\u4f5c\u4e3a\u8d8a\u5357\u4e2d\u5c0f\u4f01\u4e1a\u6570\u5b57\u8425\u9500\u6218\u7565\u54a8\u8be2\u5355\u4f4d\uff0cDPS.MEDIA \u9f13\u52b1\u60a8\u5c06\u793c\u54c1\u5305\u88c5\u89c6\u4e3a\u54c1\u724c\u81ea\u7136\u5ef6\u4f38\u7684\u4e00\u90e8\u5206\u3002\u8fd9\u4e5f\u662f\u4f20\u9012\u54c1\u724c\u6545\u4e8b\u3001\u63d0\u5347\u54c1\u724c\u8ba4\u77e5\u5ea6\u548c\u5ba2\u6237\u5fe0\u8bda\u5ea6\u7684\u7edd\u4f73\u673a\u4f1a\uff0c\u5c24\u5176\u662f\u5728\u6625\u8282\u7b49\u8d2d\u7269\u9ad8\u5cf0\u671f\u3002.<\/p><p>\u5982\u679c\u60a8\u7684\u4f01\u4e1a\u60f3\u8981\u66f4\u6df1\u5165\u6316\u6398\uff0c\u8bf7\u8003\u8651\u5c06\u793c\u54c1\u5305\u88c5\u4e0e\u5185\u5bb9\u4f20\u64ad\u7b56\u7565\u7ed3\u5408\uff0c\u4f18\u5316\u4ea7\u54c1\u5f62\u8c61\uff0c\u6216\u6253\u9020\u8282\u65e5\u4fc3\u9500\u7684\u52a0\u552e\u4e0e\u4ea4\u53c9\u9500\u552e\u65b9\u6848\u3002\u7cbe\u7f8e\u7684\u793c\u54c1\u5305\u88c5\u4e0d\u4ec5\u8ba9\u5ba2\u6237\u66f4\u6ee1\u610f\uff0c\u8fd8\u80fd\u5e26\u6765\u66f4\u591a\u521b\u610f\u65b9\u5411\u4ee5\u4f18\u5316\u4e1a\u7ee9\u3002.<\/p><p>\u4f60\u66fe\u7ecf\u6210\u529f\u5e94\u7528\u8fc7\u54ea\u4e9b\u793c\u54c1\u5305\u88c5\u6280\u5de7\u5417\uff1f\u6b22\u8fce\u5728\u8bc4\u8bba\u533a\u5206\u4eab\u4f60\u7684\u611f\u53d7\u6216\u7ecf\u9a8c\uff0c\u4e0e DPS.MEDIA \u4e00\u8d77\u4ea4\u6d41\uff0c\u5171\u540c\u53d1\u5c55\u66f4\u591a\u6709\u8da3\u7684\u521b\u610f\uff01 <\/p>\n<style>\r\n.lwrp.link-whisper-related-posts{\r\n            \r\n            margin-top: 40px;\nmargin-bottom: 30px;\r\n        }\r\n        .lwrp .lwrp-title{\r\n            \r\n            \r\n        }.lwrp .lwrp-description{\r\n            \r\n            \r\n\r\n        }\r\n        .lwrp .lwrp-list-container{\r\n        }\r\n        .lwrp .lwrp-list-multi-container{\r\n            display: flex;\r\n        }\r\n        .lwrp .lwrp-list-double{\r\n            width: 48%;\r\n        }\r\n        .lwrp .lwrp-list-triple{\r\n            width: 32%;\r\n        }\r\n        .lwrp .lwrp-list-row-container{\r\n            display: flex;\r\n            justify-content: space-between;\r\n        }\r\n        .lwrp .lwrp-list-row-container .lwrp-list-item{\r\n            width: calc(33% - 20px);\r\n        }\r\n        .lwrp .lwrp-list-item:not(.lwrp-no-posts-message-item){\r\n            \r\n            max-width: 150px;\r\n        }\r\n        .lwrp .lwrp-list-item img{\r\n            max-width: 100%;\r\n            height: auto;\r\n            object-fit: cover;\r\n            aspect-ratio: 1 \/ 1;\r\n        }\r\n        .lwrp .lwrp-list-item.lwrp-empty-list-item{\r\n            background: initial !important;\r\n        }\r\n        .lwrp .lwrp-list-item .lwrp-list-link .lwrp-list-link-title-text,\r\n        .lwrp .lwrp-list-item .lwrp-list-no-posts-message{\r\n            \r\n            \r\n            \r\n            \r\n        }@media screen and (max-width: 480px) {\r\n            .lwrp.link-whisper-related-posts{\r\n                \r\n                \r\n            }\r\n            .lwrp .lwrp-title{\r\n                \r\n                \r\n            }.lwrp .lwrp-description{\r\n                \r\n                \r\n            }\r\n            .lwrp .lwrp-list-multi-container{\r\n                flex-direction: column;\r\n            }\r\n            .lwrp .lwrp-list-multi-container ul.lwrp-list{\r\n                margin-top: 0px;\r\n                margin-bottom: 0px;\r\n                padding-top: 0px;\r\n                padding-bottom: 0px;\r\n            }\r\n            .lwrp .lwrp-list-double,\r\n            .lwrp .lwrp-list-triple{\r\n                width: 100%;\r\n            }\r\n            .lwrp .lwrp-list-row-container{\r\n                justify-content: initial;\r\n                flex-direction: column;\r\n            }\r\n            .lwrp .lwrp-list-row-container .lwrp-list-item{\r\n                width: 100%;\r\n            }\r\n            .lwrp .lwrp-list-item:not(.lwrp-no-posts-message-item){\r\n                \r\n                max-width: initial;\r\n            }\r\n            .lwrp .lwrp-list-item .lwrp-list-link .lwrp-list-link-title-text,\r\n            .lwrp .lwrp-list-item .lwrp-list-no-posts-message{\r\n                \r\n                \r\n                \r\n                \r\n            };\r\n        }<\/style>\r\n<div id=\"link-whisper-related-posts-widget\" class=\"link-whisper-related-posts lwrp\">\r\n            <div class=\"lwrp-title\">\u76f8\u5173\u6587\u7ae0<\/div>    \r\n        <div class=\"lwrp-list-container\">\r\n                                <div class=\"lwrp-list lwrp-list-row-container lwrp-list-double-row\">\r\n                <div class=\"lwrp-list-item\"><a href=\"https:\/\/dps.media\/zh\/dps-media-%e6%8b%9b%e8%81%98-wordpress-%e7%bd%91%e7%ab%99%e8%ae%be%e8%ae%a1%e5%b8%88\/\" class=\"lwrp-list-link\"><span class=\"lwrp-list-link-title-text\">DPS.MEDIA\u62db\u8058WORDPRESS\u7f51\u7ad9\u8bbe\u8ba1\u4eba\u5458<\/span><\/a><\/div><div class=\"lwrp-list-item\"><a href=\"https:\/\/dps.media\/zh\/%e9%a2%86%e5%85%88%e8%b6%8b%e5%8a%bf%e7%9a%84seo%e6%a0%87%e5%87%86%e7%bd%91%e7%ab%99%e8%ae%be%e8%ae%a1%e6%9c%8d%e5%8a%a1\/\" class=\"lwrp-list-link\"><span class=\"lwrp-list-link-title-text\">\u6807\u51c6SEO\u7f51\u7ad9\u8bbe\u8ba1\u670d\u52a1 \u2013 \u63d0\u5347\u4e1a\u52a1\u6548\u679c<\/span><\/a><\/div><div class=\"lwrp-list-item\"><a href=\"https:\/\/dps.media\/zh\/%e5%a6%82%e4%bd%95%e6%9c%89%e6%95%88%e5%9c%b0%e8%bf%9b%e8%a1%8c%e8%81%94%e7%9b%9f%e8%90%a5%e9%94%80\/\" class=\"lwrp-list-link\"><span class=\"lwrp-list-link-title-text\">\u5e38\u89c1\u7684\u8054\u76df\u8425\u9500\u65b9\u6cd5\u3002<\/span><\/a><\/div>                <\/div>\r\n                            <div class=\"lwrp-list lwrp-list-row-container lwrp-list-double-row\">\r\n                <div class=\"lwrp-list-item\"><a href=\"https:\/\/dps.media\/zh\/%e4%ba%a7%e5%93%81%e7%9b%ae%e5%bd%95%e8%ae%be%e8%ae%a1%ef%bc%8c%e5%85%b7%e6%9c%89%e7%be%8e%e8%a7%82%e7%8e%b0%e4%bb%a3%e7%9a%84%e8%ae%be%e8%ae%a1%e6%a8%a1%e6%9d%bf\/\" class=\"lwrp-list-link\"><span class=\"lwrp-list-link-title-text\">\u91c7\u7528\u7f8e\u89c2\u73b0\u4ee3\u8bbe\u8ba1\u7684\u4ea7\u54c1\u76ee\u5f55\u8bbe\u8ba1<\/span><\/a><\/div><div class=\"lwrp-list-item\"><a href=\"https:\/\/dps.media\/zh\/%e8%b6%8a%e5%8d%972023%e5%b9%b4%e7%ac%ac%e4%b8%80%e5%ad%a3%e5%ba%a6%e6%95%b0%e5%ad%97%e6%8a%80%e6%9c%af%e6%b6%88%e8%b4%b9%e8%b6%8b%e5%8a%bf%e6%8a%a5%e5%91%8a%e7%94%b1decision-lab%e6%89%a7%e8%a1%8c\/\" class=\"lwrp-list-link\"><span class=\"lwrp-list-link-title-text\">2023\u5e74\u7b2c\u4e00\u5b63\u5ea6\u8d8a\u5357\u6570\u5b57\u6280\u672f\u6d88\u8d39\u8d8b\u52bf\u62a5\u544a\uff0c\u7531Decision Lab\u6267\u884c<\/span><\/a><\/div><div class=\"lwrp-list-item\"><a href=\"https:\/\/dps.media\/zh\/tiktok-studio-%e5%88%9b%e4%bd%9c%e8%80%85%e8%af%a6%e7%bb%86%e4%bd%bf%e7%94%a8%e6%8c%87%e5%8d%97\/\" class=\"lwrp-list-link\"><span class=\"lwrp-list-link-title-text\">TikTok Studio \u521b\u4f5c\u8005\u8be6\u7ec6\u4f7f\u7528\u6307\u5357<\/span><\/a><\/div>                <\/div>\r\n                <\/div>\r\n<\/div>","protected":false},"excerpt":{"rendered":"<p>\u6625\u8282\u662f\u4e00\u5e74\u4e2d\u6700\u5927\u7684\u8d2d\u7269\u9ad8\u5cf0\u5b63\u8282\uff0c\u7cbe\u7f8e\u7684\u793c\u54c1\u5305\u88c5\u5f62\u5f0f\u53ef\u4ee5\u76f4\u63a5\u51b3\u5b9a\u8ba2\u5355\u7684\u4ef7\u503c\u3002\u6839\u636eDPS.MEDIA\u5bf9120\u5bb6\u8d8a\u5357\u4e2d\u5c0f\u4f01\u4e1a\u7684\u8c03\u67e5\uff0c83%\u7684\u5355\u4f4d\u5728\u6295\u8d44\u4e8e[...]\u540e\uff0c\u8bb0\u5f55\u5230\u6536\u5165\u589e\u957f\u4e8615\u201330%\u3002<\/p>","protected":false},"author":11,"featured_media":22443,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-22442","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"rankmath_keywords":{"primary":"","secondary":[""]},"yoast_keywords":{"primary":"","secondary":[]},"yoast_focuskw":"","rankmath_focuskw":"","seo_keywords":{"primary":"","secondary":[""]},"_links":{"self":[{"href":"https:\/\/dps.media\/zh\/wp-json\/wp\/v2\/posts\/22442","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dps.media\/zh\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dps.media\/zh\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dps.media\/zh\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/dps.media\/zh\/wp-json\/wp\/v2\/comments?post=22442"}],"version-history":[{"count":0,"href":"https:\/\/dps.media\/zh\/wp-json\/wp\/v2\/posts\/22442\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dps.media\/zh\/wp-json\/wp\/v2\/media\/22443"}],"wp:attachment":[{"href":"https:\/\/dps.media\/zh\/wp-json\/wp\/v2\/media?parent=22442"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dps.media\/zh\/wp-json\/wp\/v2\/categories?post=22442"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dps.media\/zh\/wp-json\/wp\/v2\/tags?post=22442"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}