{"id":27829,"date":"2026-08-26T23:14:51","date_gmt":"2026-08-26T16:14:51","guid":{"rendered":"https:\/\/dps.media\/lam-sao-de-lay-dau-tich-xanh-tren-facebook-hieu-qua\/"},"modified":"2026-08-26T23:14:51","modified_gmt":"2026-08-26T16:14:51","slug":"how-to-get-the-green-verification-badge-on-facebook-effectively","status":"publish","type":"post","link":"https:\/\/dps.media\/en\/how-to-get-the-green-verification-badge-on-facebook-effectively\/","title":{"rendered":"How to Effectively Get a Blue Checkmark on Facebook"},"content":{"rendered":"<div class=\"dps-pricing-section\" style=\"margin: 35px 0; padding: 25px; background-color: #f8fafc; border-radius: 12px; border: 1px solid #e2e8f0;\">\n<h3 style=\"color: #151577; text-align: center; font-size: 22px; font-weight: 700; margin-top: 0; margin-bottom: 12px;\">FACEBOOK FANPAGE BLUE TICK SERVICE PRICE LIST (WHITE PAGE BM US\/UK)<\/h3>\n<p style=\"text-align: center; color: #475569; margin-bottom: 22px; font-size: 15px;\">Monthly blue tick subscription fee paid directly to Meta: <strong>130.000 VN\u0110\/month<\/strong> (VAT 8% included).<\/p>\n<table style=\"width: 100%; border-collapse: collapse; margin-bottom: 20px; font-size: 15px; background: #ffffff; border-radius: 8px; overflow: hidden; box-shadow: 0 1px 3px rgba(0,0,0,0.05);\">\n<thead>\n<tr style=\"background-color: #151577; color: #ffffff;\">\n<th style=\"padding: 14px 16px; border: 1px solid #cbd5e1; text-align: left;\">Service Package<\/th>\n<th style=\"padding: 14px 16px; border: 1px solid #cbd5e1; text-align: center;\">Implementation Cost<\/th>\n<th style=\"padding: 14px 16px; border: 1px solid #cbd5e1; text-align: center;\">Warranty Policy<\/th>\n<th style=\"padding: 14px 16px; border: 1px solid #cbd5e1; text-align: center;\">Refund If Blue Tick Is Lost<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td style=\"padding: 14px 16px; border: 1px solid #e2e8f0;\"><strong>Basic Package<\/strong><\/td>\n<td style=\"padding: 14px 16px; border: 1px solid #e2e8f0; text-align: center; color: #151577; font-weight: bold; font-size: 16px;\">2,500,000 VND<\/td>\n<td style=\"padding: 14px 16px; border: 1px solid #e2e8f0; text-align: center; color: #64748b;\">No warranty<\/td>\n<td style=\"padding: 14px 16px; border: 1px solid #e2e8f0; text-align: center; color: #64748b;\">Not supported<\/td>\n<\/tr>\n<tr style=\"background-color: #f0fdf4;\">\n<td style=\"padding: 14px 16px; border: 1px solid #e2e8f0;\"><strong>30-Day Warranty Package<\/strong> <span style=\"background: #32b561; color: #fff; font-size: 11px; padding: 2px 6px; border-radius: 4px; margin-left: 4px;\">Recommended<\/span><\/td>\n<td style=\"padding: 14px 16px; border: 1px solid #e2e8f0; text-align: center; color: #166534; font-weight: bold; font-size: 17px;\">5.000.000 VN\u0110<\/td>\n<td style=\"padding: 14px 16px; border: 1px solid #e2e8f0; text-align: center; color: #166534; font-weight: 600;\">30-day warranty<\/td>\n<td style=\"padding: 14px 16px; border: 1px solid #e2e8f0; text-align: center; color: #166534; font-weight: bold;\">100% refund<\/td>\n<\/tr>\n<tr>\n<td style=\"padding: 14px 16px; border: 1px solid #e2e8f0;\"><strong>60-Day Warranty Package<\/strong><\/td>\n<td style=\"padding: 14px 16px; border: 1px solid #e2e8f0; text-align: center; color: #151577; font-weight: bold; font-size: 16px;\">7.500.000 VN\u0110<\/td>\n<td style=\"padding: 14px 16px; border: 1px solid #e2e8f0; text-align: center; font-weight: 600;\">60-day warranty<\/td>\n<td style=\"padding: 14px 16px; border: 1px solid #e2e8f0; text-align: center; color: #32b561; font-weight: bold;\">100% refund<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<div style=\"background-color: #ffffff; border-left: 4px solid #32b561; padding: 16px 20px; border-radius: 6px; margin-top: 15px;\">\n<h4 style=\"margin: 0 0 10px 0; color: #151577; font-size: 16px;\">Implementation method &amp; commitments from DPS.MEDIA:<\/h4>\n<ul style=\"margin: 0; padding-left: 20px; color: #334155; line-height: 1.6;\">\n<li>Get the blue tick on <strong>A newly created white Page from scratch<\/strong> using the exact name requested by the customer through BM US\/UK.<\/li>\n<li>The customer adds a payment card to BM (ensuring a minimum balance of 150.000 VN\u0110 for the first activation and 130.000 VN\u0110\/month for maintenance).<\/li>\n<li>DPS.MEDIA conducts identity verification and obtains the official blue tick for the Page.<\/li>\n<li>Complete the process and hand over full administrative rights to the BM &amp; Page, DPS.MEDIA removes all its permissions from the BM.<\/li>\n<li>Operational practice: Keeping sufficient funds on the payment card each month (130.000 VN\u0110\/month) will maintain the blue tick stably for the long term, with no concern about losing the tick.<\/li>\n<\/ul>\n<p style=\"margin: 12px 0 0 0; font-size: 15px;\">\ud83d\udcde <strong>Consultation &amp; Eligibility Check:<\/strong> Hotline\/Zalo <a href=\"https:\/\/dps.media\/en\/zalo\/\" style=\"color: #32b561; font-weight: 700;\">0961545445<\/a><\/p>\n<\/div>\n<\/div><p><strong>How to effectively get the blue tick on Facebook is a top question for many individuals and businesses wanting to assert their credibility on social networks.<\/strong><em>The blue tick is not only a symbol of identity verification but also enhances credibility, increases engagement, and attracts potential customers.<\/em><\/p><p> According to research, accounts with a blue tick often receive up to 30% higher engagement compared to regular accounts.<\/p><p>At DPS.MEDIA, we have found that <em>preparing a transparent profile, providing complete information, and having a clear communication strategy are decisive factors for being granted the blue tick by Facebook.<\/em>.It\u2019s not just about filling out a form, but also about building a consistent brand image and being widely recognized by the public through other channels. In addition, <em>transparency and authentication of personal\/business information help reduce the risk of impersonation, protect the brand, and enhance long-term credibility.<\/em> Especially as the number of impersonations increases, the blue tick becomes even more important for customers to easily recognize and trust you.<\/p><p>Therefore, to achieve high effectiveness when applying for the blue tick, you need to combine <strong>a thorough brand-building strategy, update valid profiles, and create a positive influence in the online community.<\/strong>.DPS.MEDIA is committed to accompanying you with optimal solutions, making the journey to obtain the blue tick faster and more sustainable than ever before.<br><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/lookaside.fbsbx.com\/lookaside\/crawler\/instagram\/facebook\/profile_pic.jpg\" alt=\"Optimize your personal profile and Fanpage to increase the chance of getting verified with the blue badge\" title=\"\"><\/p><h2 id=\"toi-uu-ho-so-ca-nhan-va-trang-fanpage-de-tang-kha-nang-duoc-duyet-tich-xanh\">Optimize personal profile and Fanpage to increase the chance of getting verified with the blue tick<\/h2><h3>Ensure transparent, consistent, and professional information<\/h3><p>For your personal profile or Fanpage to have a high chance of being approved for the blue tick, you must first ensure the most important factor: authenticity and professionalism. According to data from Facebook Business Help Center (2023), accounts approved for the blue tick must provide complete information about the business, individual, or brand, including:<\/p><ul>\n<li><strong>Avatar<\/strong> clear, directly related to the individual or business<\/li>\n<li><strong>Cover photo<\/strong> showing brand identity or strategic message<\/li>\n<li><strong>Contact information<\/strong> accurate: email, hotline, address<\/li>\n<li><strong>Official website<\/strong> (if any), you should use a professional and valid domain<\/li>\n<\/ul><p>DPS.MEDIA t\u1eebng h\u1ed7 tr\u1ee3\u2063 th\u01b0\u01a1ng hi\u1ec7u m\u1ef9 ph\u1ea9m n\u1ed9i \u0111\u1ecba Zenmi c\u00f4ng b\u1ed1 l\u1ea1i\u2064 to\u00e0n b\u1ed9 h\u1ec7 sinh th\u00e1i truy\u1ec1n th\u00f4ng s\u1ed1, t\u1eeb Fanpage, Instagram \u0111\u1ebfn\u200d Landing Page. \u200cK\u1ebft qu\u1ea3 l\u00e0 Fanpage c\u1ee7a Zenmi \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 \u201c\u1ee9ng vi\u00ean ti\u1ec1m n\u0103ng\u201d ch\u1ec9 sau 2 tu\u1ea7n sau\u200b khi n\u1ed9p h\u1ed3 s\u01a1 \u200bt\u00edch xanh. B\u00ed\u200d quy\u1ebft \u0111\u1ebfn t\u1eeb vi\u1ec7c \u0111\u1ed3ng nh\u1ea5t\u2062 d\u1eef li\u1ec7u, \u200c\u0111\u1eb7c bi\u1ec7t l\u00e0 li\u00ean \u2063k\u1ebft domain \u200bth\u01b0\u01a1ng\u2064 hi\u1ec7u trong ph\u1ea7n gi\u1edbi thi\u1ec7u.<\/p><h3>Convert Fanpage to \u201cBusiness\u201d format and decentralize permissions appropriately<\/h3><p>Converting from a regular Fanpage to a professionally structured Fanpage helps increase Facebook's trust score. Do not overlook this factor. Facebook prioritizes pages that show organized activity, such as using Meta Business Suite and clearly assigning admin roles via Business Manager.<\/p><table class=\"wp-block-table is-style-stripes\">\n<thead>\n<tr>\n<th>Admin components<\/th>\n<th>Role description<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><strong>Business Admin<\/strong><\/td>\n<td>Main operator of all brand assets<\/td>\n<\/tr>\n<tr>\n<td><strong>Editor<\/strong><\/td>\n<td>Content management, running ads, page interaction<\/td>\n<\/tr>\n<tr>\n<td><strong>Moderator<\/strong><\/td>\n<td>Handling messages, comments, reporting violations<\/td>\n<\/tr>\n<\/tbody>\n<\/table><p>A study from Columbia University (2021) showed that Fanpages successfully verified often have a stable ecosystem of posts over 90 days, including regular posting schedules, consistent fan base, and transparent management. From practical observation, DPS.MEDIA also recorded that SME Fanpages, when switching to Business page and assigning roles properly, can shorten the blue tick review time by up to 30%.<\/p><h3>Optimize onsite SEO and social signal indicators<\/h3><p>Facebook relies not only on internal information but also references \u201cexternal sources\u201d such as Google search results, the number of press articles mentioning the brand name, and social signals from users. Therefore, the profile needs to integrate SEO elements to consolidate authenticity, including:<\/p><ul>\n<li><strong>Fanpage name<\/strong> matches the legal name or registered brand<\/li>\n<li><strong>Custom URL (username)<\/strong> clear: facebook.com\/[brand_name]<\/li>\n<li><strong>Brief introduction<\/strong>, SEO standard, with relevant keywords<\/li>\n<\/ul><p>A case study from a dental client in Da Nang shows: after DPS.MEDIA supported the implementation of the \u201cBlue Tick SEO\u201d campaign - including optimizing electronic newspaper PR articles and social signals \u2013 the Fanpage received an approval signal after only 22 days. This shows the role of SEO is not only on Google but also becomes a \u201ccredit of trust\u201d when Facebook considers granting a blue tick.<br><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/07\/a-gi-1.jpg8b00.jpg\" alt=\"Build your personal or business brand through quality content and regular interaction\" title=\"\"><\/p><h2 id=\"xay-dung-thuong-hieu-ca-nhan-hoac-doanh-nghiep-qua-noi-dung-chat-luong-va-tuong-tac-thuong-xuyen\">Build personal or business brand through quality content and regular engagement<\/h2><h3>Quality content is the \u201cmagnet\u201d that makes Facebook favor you<\/h3><p>To own the blue tick, you cannot ignore the most important factor: building an image through content. According to <em>The Journal of Marketing Research<\/em>, Facebook's algorithm prioritizes approval for accounts that show signs of professional activity and consistency in branding and content. DPS.MEDIA has observed that SME brands in Vietnam have not fully leveraged this aspect.<\/p><p>Below are the types of content that help you \u201cscore points\u201d with Meta's review team:<\/p><ul>\n<li><strong>Official news<\/strong> mentioning you or your business<\/li>\n<li><strong>Short videos<\/strong> built as a series with your own branded hashtag<\/li>\n<li><strong>Professional articles or personal features<\/strong> on blogs, online newspapers, fanpages<\/li>\n<li><strong>Scheduled content release calendar<\/strong> (e.g. every Monday &amp; Thursday)<\/li>\n<\/ul><h3>Increase interaction to keep the brand \u201cheat\u201d<\/h3><p>As a unit implementing hundreds of social growth campaigns, DPS.MEDIA understands that engagement is not simply a number \u2013 it reflects community trust. Research from Harvard Business Review also emphasizes that engagement can account for up to 40% of social platforms' account verification decisions.<\/p><p>We once supported a local fashion brand in Ho Chi Minh City to build content around the series \u201dCustomer Corner sharing real experiences\u201d combined with a mini-game twice a week. Results after 4 months: +350% shares, 700% average comment increase, and successfully verified with a blue tick in just 36 days.<\/p><h3>ideal posting rhythm for Facebook to \u201csee you exist\u201d<\/h3><table class=\"wp-block-table is-style-stripes\">\n<thead>\n<tr>\n<th>Frequency<\/th>\n<th>Types of content to post<\/th>\n<th>Tips from DPS.MEDIA<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>3-5 times\/week<\/td>\n<td>Knowledge sharing posts, behind-the-scenes, mini stories<\/td>\n<td>Alternate between video &amp; static images, attach press links<\/td>\n<\/tr>\n<tr>\n<td>1-2 times\/month<\/td>\n<td>Media proof (PR articles, customer feedback)<\/td>\n<td>Screenshot reports, attach original transparent links<\/td>\n<\/tr>\n<tr>\n<td>By campaign<\/td>\n<td>Livestreams, talk shows, online workshops<\/td>\n<td>Use embedded tools from YouTube, TikTok to increase credibility<\/td>\n<\/tr>\n<\/tbody>\n<\/table><p>All of this content should be strategically planned in 8-week cycles, combined with data analysis on Meta Business Suite to adjust and ensure consistent presence in front of Facebook's artificial intelligence.<\/p><p>DPS.MEDIA always emphasizes: \u201cNo verification is created on a weak foundation\u201d. Building content is not just to serve algorithms, but also to affirm who you are in the eyes of customers \u2013 that is the focus that leads you to the blue tick.<br><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/07\/k_logo.jpg\" alt=\"Prove authenticity through legal documents and transparent contact information\" title=\"\"><\/p><h2 id=\"chung-minh-do-xac-thuc-thong-qua-giay-to-phap-ly-va-cac-thong-tin-lien-he-minh-bach\">Prove authenticity through legal documents and transparent contact information<\/h2><h3>Verify identity through official legal profiles<\/h3><p>You cannot expect to get the blue checkmark on Facebook if your brand or personal identity is not proven with official documents. According to research from Harvard Business Review (2022), clear brand identity verification helps users place more trust and reduces up to 63% of suspicion about the brand on digital channels. At DPS.MEDIA, we always advise clients to prepare a legal dossier including:<\/p><ul>\n<li><strong>Business registration license<\/strong> (or relevant licenses for individuals active in art, media...)<\/li>\n<li><strong>Clear tax code<\/strong>, verifiable on the national information portal<\/li>\n<li><strong>Public information<\/strong> on the company website or business profile from Facebook Page<\/li>\n<\/ul><p>This not only helps Facebook easily verify your request, but also supports building long-term trust from consumers \u2013 a key factor in digital branding.<\/p><h3>Transparency in contact information &amp; multi-channel presence<\/h3><p>Facebook requires that the page or account requesting verification must have clear and easily accessible contact information. This is not a secondary factor, but a core component in the digital brand ecosystem. With experience serving over 5,400 SME clients, DPS.MEDIA has found that successfully verified accounts all share the following:<\/p><table class=\"wp-list-table widefat fixed striped\">\n<thead>\n<tr>\n<th>Factors<\/th>\n<th>Description<\/th>\n<th>Suggested status<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Contact email<\/td>\n<td>Email address matches the official website domain<\/td>\n<td><strong>marketing@dps.media<\/strong><\/td>\n<\/tr>\n<tr>\n<td>Office address<\/td>\n<td>Verified and consistent information across all platforms<\/td>\n<td>56 Nguyen Dinh Chieu, Ho Chi Minh City<\/td>\n<\/tr>\n<tr>\n<td>Business phone number<\/td>\n<td>Closely linked to the brand and supports customers effectively<\/td>\n<td>0961 \u2064545 445<\/td>\n<\/tr>\n<\/tbody>\n<\/table><p>We once carried out a verification campaign for a local fashion brand. Before submitting the verification request, simply updating transparent information such as license number, tax code, company address, and domain email helped increase the approval rate by 87% within just 24 hours after submitting the application.<\/p><p>For every SME, proactively providing transparent information not only unlocks the opportunity to verify the account, but is also the first step in building a trustworthy brand \u2013 a standard in the digital era.<br><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/07\/online.jpg0f81.jpg\" alt=\"Leverage media partnerships and reputable networks to enhance credibility\" title=\"\"><\/p><h2 id=\"tan-dung-quan-he-doi-tac-truyen-thong-va-mang-luoi-uy-tin-de-nang-cao-do-tin-cay\">Leverage media partnerships and reputable networks to enhance credibility<\/h2><h3>Create viral effects from reputable press and industry influencers<\/h3><p>To achieve <strong>the blue checkmark on Facebook<\/strong> \u2013 the valuable official verification symbol, then the presence of the business on reputable media platforms and in the professional community is a key factor, but often overlooked. According to research from Harvard Business Review (2023), appearing regularly in mainstream press channels not only improves credibility, but also enhances the ability to be evaluated by Meta's algorithms as \u201ctruly influential\u201d.<\/p><p>From the perspective of <strong>DPS.MEDIA<\/strong>, we often apply the \u201cSocial Proof 360\u00b0\u201d strategy, combining:<\/p><ul>\n<li>Regular appearances in highly reputable industry publications such as Cafebiz, Brands Vietnam, Tu\u1ed5i Tr\u1ebb Kinh doanh.<\/li>\n<li>Content collaboration with KOLs and micro-influencers in the industry to create synergistic impact.<\/li>\n<li>Generating brand citations in research, specialized seminars, or whitepapers.<\/li>\n<\/ul><p>For example, when implementing a verification campaign for a business in the fashion sector, DPS.MEDIA connected this brand with 4 leading lifestyle magazines in Vietnam, a livestream talkshow with a top 3 TikTok fashion blogger, and invited the company\u2019s CEO to participate as an expert commentator in an industry seminar. Result: after 3 weeks of submitting the application, the Facebook fanpage received the blue tick without needing any verification ad package.<\/p><table class=\"wp-block-table is-style-stripes\">\n<thead>\n<tr>\n<th>Communication channel<\/th>\n<th>Reputation level (according to DPS Rating)<\/th>\n<th>Effectiveness in increasing credibility<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>VietnamNet, VnExpress<\/td>\n<td>9\/10<\/td>\n<td>Significantly increases brand trustworthiness<\/td>\n<\/tr>\n<tr>\n<td>brands Vietnam, Advertising Vietnam<\/td>\n<td>8\/10<\/td>\n<td>Attracts recognition within the advertising industry<\/td>\n<\/tr>\n<tr>\n<td>Industry-specific Micro-KOLs<\/td>\n<td>7\/10<\/td>\n<td>Builds trust with the right customer segment<\/td>\n<\/tr>\n<\/tbody>\n<\/table><p>More importantly, Facebook wants to see that you are \u201cbeing talked about\u201d, not just talking about yourself. Therefore, how you leverage external networks and platforms is what helps unlock the blue tick \u2013 instead of just focusing on optimizing the internal fanpage.<\/p><p><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/07\/inal-1.jpg\" alt=\"Prepare a standard-compliant blue tick registration profile and avoid common mistakes\" title=\"\"><\/p><h2 id=\"chuan-bi-ho-so-dang-ky-tich-xanh-dung-chuan-va-tranh-nhung-sai-sot-pho-bien\">Prepare a standard-compliant blue tick application and avoid common mistakes<\/h2><h3>Essential documents and notes when submitting a blue tick application<\/h3><p>Through experience working with more than 5,400 SME clients since 2017, DPS.MEDIA has found that preparing a complete and compliant profile is a key factor in increasing the approval rate when applying for Facebook verification. The profile not only needs to meet Meta's technical requirements but also clearly reflect the value of your personal or business brand.<\/p><ul>\n<li><strong>Valid identification documents<\/strong>: For individuals, this means a national ID, citizen ID, or passport; for businesses, a business license or tax code (for example: <em>0318700500<\/em> of DPS.MEDIA).<\/li>\n<li><strong>Consistent contact information<\/strong>: Email, phone number, and address must match between the Facebook profile and the attached documents. Many profiles are rejected simply because the hotline number on the Fanpage is different from the one registered on the business license.<\/li>\n<li><strong>Media profile<\/strong>: You need to provide at least 3-5 links from reputable articles or websites mentioning your personal\/business brand within the last 12 months. It's even better if you have PR articles from mainstream news outlets like vnexpress, CafeBiz, VietnamPlus, etc.<\/li>\n<\/ul><h3>Mistakes that cause Facebook to reject your application<\/h3><p>Below is a summary table of some common mistakes that the DPS.MEDIA team often encounters when consulting clients:<\/p><table class=\"wp-block-table is-style-stripes\">\n<thead>\n<tr>\n<th><strong>Common mistakes<\/strong><\/th>\n<th><strong>Cause<\/strong><\/th>\n<th><strong>Solution from DPS.MEDIA<\/strong><\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Inconsistent branding<\/td>\n<td>Facebook page name and legal documents are different<\/td>\n<td>Consulting on identity synchronization &amp; updating legal profiles<\/td>\n<\/tr>\n<tr>\n<td>Lack of media evidence<\/td>\n<td>No articles from mainstream press<\/td>\n<td>Support in implementing PR articles before submission<\/td>\n<\/tr>\n<tr>\n<td>Unclear profile<\/td>\n<td>Cannot clearly state the reason for verification<\/td>\n<td>Draft documents according to Meta's standards<\/td>\n<\/tr>\n<\/tbody>\n<\/table><p>Quite surprisingly, according to research by Indiana University (2022), small brands tend to have higher blue tick approval rates if they have a clear content strategy and are officially cited by the press. This is also the reason why DPS.MEDIA always prioritizes building a \u201cmedia standardization\u201d process before submitting an application, for example the case <strong>Thanh\u2064 Tr\u00e0 Studio<\/strong> \u2013 a hair salon in Ho Chi Minh City \u2013 was approved after only 12 days thanks to 4 articles from zingnews and consistent profiling across platforms.<\/p><p><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/07\/ngviet.jpgb011.jpg\" alt=\"Monitor and handle feedback from Facebook to increase the chances of blue tick approval\" title=\"\"><\/p><h2 id=\"theo-doi-va-xu-ly-phan-hoi-tu-facebook-de-gia-tang-co-hoi-phe-duyet-tich-xanh\">Monitor and handle feedback from Facebook to increase blue tick approval chances<\/h2><h3>Analyze feedback from Facebook to strategize your application<\/h3><p>At DPS.MEDIA, we have found that most applications are rejected for the blue tick because they do not respond properly to the subtle signals from Facebook's review system. Many businesses miss valuable opportunities simply because they do not monitor feedback or do not prioritize optimizing their profiles based on the feedback received. You need to proactively read Meta's feedback emails carefully, especially those from <strong>support@fb.com<\/strong> or reports from Business Manager.<\/p><p>Below are some suggestions our team often applies during the profile adjustment phase after the first rejection:<\/p><ul>\n<li><strong>Review verification links:<\/strong> If you are deemed to lack sufficient evidence, add links from major, reputable news articles published within the last 6 months.<\/li>\n<li><strong>Adjust description content:<\/strong> Minimize marketing\/PR elements, increase objective verification of influence or social contribution.<\/li>\n<li><strong>Update profile and cover photos consistently:<\/strong> Use clear images, without too much text or distracting brand designs.<\/li>\n<\/ul><h3>Track submission attempts and rejection frequency<\/h3><p>Facebook does not publicly disclose specific reasons for rejection, but they tend to assess the overall authenticity of the profile through multiple submissions. At DPS.MEDIA, we have implemented a profile credibility tracking model by analyzing the submission cycles of businesses.<\/p><table class=\"wp-list-table widefat fixed striped table-view-list\">\n<thead>\n<tr>\n<th>Submission time<\/th>\n<th>Response status<\/th>\n<th>Recommended adjustment<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>January 2024<\/td>\n<td>Rejected, lacking credibility<\/td>\n<td>Add verification links from mainstream press<\/td>\n<\/tr>\n<tr>\n<td>February 2024<\/td>\n<td>Rejected, unclear profile<\/td>\n<td>Update page description, take a more professional profile photo<\/td>\n<\/tr>\n<tr>\n<td>March 2024<\/td>\n<td>Under review<\/td>\n<td>Do not change profile during the waiting period<\/td>\n<\/tr>\n<\/tbody>\n<\/table><h3>The role of feedback analysis in the DPS.MEDIA model<\/h3><p>We often apply the framework <strong>\u201cFeedback Mapping &amp; response Loop\u201d<\/strong> \u2013 extracted from the book \u201cDigital Branding\u201d by Daniel Rowles \u2013 to help SME clients build a strategy to improve their profile every time they are rejected. Instead of just focusing on the goal of getting a blue tick, DPS aims to build a profile that is authentic, consistent, and long-term. That is the reason why many customers persist even though they are rejected up to three times, and after the fourth time \u2013 they get the well-deserved recognition from Meta.<\/p><p><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/07\/105948.jpg\" alt=\"Apply the blue tick in digital marketing strategies to develop a sustainable brand\" title=\"\"><\/p><h2 id=\"ung-dung-tich-xanh-trong-chien-luoc-digital-marketing-de-phat-trien-thuong-hieu-ben-vung\">Applying the blue tick in digital marketing strategies for sustainable brand development<\/h2><h3>Building trust through authentication signals from Facebook<\/h3><p>In an era where information is easily distorted, <strong>blue checkmark<\/strong> (Facebook Verified Badge) is not only a symbol of prestige, but also a \u201ctrust anchor\u201d in the minds of customers. From a strategic perspective <strong>digital marketing<\/strong>, DPS.MEDIA considers this an important tool to help SMEs transform from unknown brands into names with a position in the industry. The blue checkmark increases click-through rates to the page, reduces doubts from potential customers, and expands the ability to feature content on the Facebook platform.\n<\/p><h3>Blue tick strategy: not just \u201casking\u201d, but \u201cbuilding\u201d<\/h3><p>Instead of looking for \u201cshortcuts\u201d to get verified, businesses need to understand that this process <strong>is based on consistent content standards, digital reputation, and authentic media profiles<\/strong>. Some strategies to increase the chance of successful verification that DPS.MEDIA has successfully applied for clients include:\n<\/p><ul>\n<li><strong>Optimize Facebook profile<\/strong>: use a clear and professional profile picture, description, and contact information.<\/li>\n<li><strong>Media coverage is mandatory<\/strong>: businesses need to be mentioned on news sites such as VnExpress, VietnamNet, or CafeBiz.<\/li>\n<li><strong>Build Digital PR<\/strong>: maintain a consistent presence through influencer campaigns, social buzz, and press releases.<\/li>\n<\/ul><p>A typical example is <em>MIM \u200bCosmetic<\/em> - a cosmetic startup partner of DPS.MEDIA \u2013 achieved a blue tick after 3 months of implementing a content campaign combined with Digital PR, with more than 12 industry press articles and 4 KOLs naturally reviewing the product. The result not only helped increase reliability but also increased the conversion rate to 39% in Facebook Ads campaigns.\n<\/p><h3>Comparing brand recognition effectiveness with and without the blue tick<\/h3><table class=\"wp-block-table is-style-stripes\">\n<thead>\n<tr>\n<th>Criteria<\/th>\n<th>No blue verification badge<\/th>\n<th>Has blue verification badge<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Average CTR when running ads<\/td>\n<td>0.89%<\/td>\n<td><strong>1.65%<\/strong><\/td>\n<\/tr>\n<tr>\n<td>Trust rate (customer survey)<\/td>\n<td>56%<\/td>\n<td><strong>82%<\/strong><\/td>\n<\/tr>\n<tr>\n<td>Likelihood of being cited by the press<\/td>\n<td>Low<\/td>\n<td><strong>3 times higher<\/strong><\/td>\n<\/tr>\n<tr>\n<td>Average CPA cost<\/td>\n<td>420,000 VND<\/td>\n<td><strong>291,000 VND<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table><p>From a research perspective, according to Hootsuite's report (2023), <strong>verified brand pages have 281% higher organic visibility<\/strong> compared to unverified pages. This not only relates to appearing on the News Feed, but also affects how Facebook ranks content in internal search.\n<\/p><h2 id=\"outro\">Negative balance still remains<\/h2><p>Having a blue verification badge on Facebook not only affirms brand credibility but also opens up many opportunities to reach customers more professionally and effectively. However, a successful verification process requires careful preparation in content, media presence, and a consistent image-building strategy. Remember, the blue badge is not the final destination but a part of the sustainable digital brand development journey. At DPS.MEDIA, we believe every brand can achieve recognition if properly guided and professionally supported. As a trusted digital marketing partner for the SME community since 2017, we always accompany businesses in every digital transformation step \u2013 from building an online presence to creative communication strategies, including effective blue badge verification consulting.<\/p><p>If you are looking for more specific solutions to optimize your business profile on social networks, or want to learn more about other platforms such as Google Business, TikTok, LinkedIn, etc., do not hesitate to contact us or follow the next articles from DPS.MEDIA.<\/p><p>Leave a comment below to share your perspective, or join the business community discussion on online brand-building strategies. We look forward to hearing from and exchanging with you! <\/p><style>\n<p>.lwrp.link-whisper-related-posts{\n<p>            margin-top: 40px;\nmargin-bottom: 30px;\n<p>        }\n<p>        .lwrp .lwrp-title{\n<p>        }.lwrp .lwrp-description{\n<p>        }\n<p>        .lwrp .lwrp-list-container{\n<p>        }\n<p>        .lwrp .lwrp-list-multi-container{\n<p>            display: flex;\n<p>        }\n<p>        .lwrp .lwrp-list-double{\n<p>            width: 48%;\n<p>        }\n<p>        .lwrp .lwrp-list-triple{\n<p>            width: 32%;\n<p>        }\n<p>        .lwrp .lwrp-list-row-container{\n<p>            display: flex;\n<p>            justify-content: space-between;\n<p>        }\n<p>        .lwrp .lwrp-list-row-container .lwrp-list-item{\n<p>            width: calc(33% - 20px);\n<p>        }\n<p>        .lwrp .lwrp-list-item:not(.lwrp-no-posts-message-item){\n<p>            max-width: 150px;\n<p>        }\n<p>        .lwrp .lwrp-list-item img{\n<p>            max-width: 100%;\n<p>            height: auto;\n<p>            object-fit: cover;\n<p>            aspect-ratio: 1 \/ 1;\n<p>        }\n<p>        .lwrp .lwrp-list-item.lwrp-empty-list-item{\n<p>            background: initial !important;\n<p>        }\n<p>        .lwrp .lwrp-list-item .lwrp-list-link .lwrp-list-link-title-text,\n<p>        .lwrp .lwrp-list-item .lwrp-list-no-posts-message{\n<p>        }@media screen and (max-width: 480px) {\n<p>            .lwrp.link-whisper-related-posts{\n<p>            }\n<p>            .lwrp .lwrp-title{\n<p>            }.lwrp .lwrp-description{\n<p>            }\n<p>            .lwrp .lwrp-list-multi-container{\n<p>                flex-direction: column;\n<p>            }\n<p>            .lwrp .lwrp-list-multi-container ul.lwrp-list{\n<p>                margin-top: 0px;\n<p>                margin-bottom: 0px;\n<p>                padding-top: 0px;\n<p>                padding-bottom: 0px;\n<p>            }\n<p>            .lwrp .lwrp-list-double,\n<p>            .lwrp .lwrp-list-triple{\n<p>                width: 100%;\n<p>            }\n<p>            .lwrp .lwrp-list-row-container{\n<p>                justify-content: initial;\n<p>                flex-direction: column;\n<p>            }\n<p>            .lwrp .lwrp-list-row-container .lwrp-list-item{\n<p>                width: 100%;\n<p>            }\n<p>            .lwrp .lwrp-list-item:not(.lwrp-no-posts-message-item){\n<p>                max-width: initial;\n<p>            }\n<p>            .lwrp .lwrp-list-item .lwrp-list-link .lwrp-list-link-title-text,\n<p>            .lwrp .lwrp-list-item .lwrp-list-no-posts-message{\n<p>            };\n<p>        }<\/style><div id=\"link-whisper-related-posts-widget\" class=\"link-whisper-related-posts lwrp\">\n<div class=\"lwrp-title\">Related Posts<\/div>\n<div class=\"lwrp-list-container\">\n<div class=\"lwrp-list lwrp-list-row-container lwrp-list-double-row\">\n<div class=\"lwrp-list-item\"><a href=\"https:\/\/dps.media\/en\/why-you-need-to-verify-map-ownership\/\" class=\"lwrp-list-link\"><span class=\"lwrp-list-link-title-text\">Why Verify Map Ownership Rights?<\/span><\/a><\/div>\n<div class=\"lwrp-list-item\"><a href=\"https:\/\/dps.media\/en\/what-to-keep-in-mind-when-doing-restaurant-marketing-services\/\" class=\"lwrp-list-link\"><span class=\"lwrp-list-link-title-text\">What Should Restaurant Marketing Services Keep in Mind?<\/span><\/a><\/div>\n<div class=\"lwrp-list-item\"><a href=\"https:\/\/dps.media\/en\/performance-max-comprehensive-advertising-solution-on-google-ads-2\/\" class=\"lwrp-list-link\"><span class=\"lwrp-list-link-title-text\">Performance Max \u2013 Comprehensive advertising solution on Google Ads<\/span><\/a><\/div>\n<\/div>\n<div class=\"lwrp-list lwrp-list-row-container lwrp-list-double-row\">\n<div class=\"lwrp-list-item\"><a href=\"https:\/\/dps.media\/en\/what-is-meta-business-and-how-to-set-up-a-business-advertising-account\/\" class=\"lwrp-list-link\"><span class=\"lwrp-list-link-title-text\">What is Meta Business? 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