{"id":27787,"date":"2025-07-31T11:52:12","date_gmt":"2025-07-31T04:52:12","guid":{"rendered":"https:\/\/dps.media\/cach-len-tick-xanh-facebook-ca-nhan-va-fanpage-trong-2025\/"},"modified":"2025-07-31T12:34:25","modified_gmt":"2025-07-31T05:34:25","slug":"how-to-get-a-blue-tick-on-facebook-personal-accounts-and-fanpages-in-2025","status":"publish","type":"post","link":"https:\/\/dps.media\/en\/how-to-get-a-blue-tick-on-facebook-personal-accounts-and-fanpages-in-2025\/","title":{"rendered":"How to Get a Blue Checkmark for Personal Facebook Accounts and Fanpages in 2025"},"content":{"rendered":"<?xml encoding=\"utf-8\" ?><p>Did you know that <em>the Facebook blue tick is not just a sign of authentication<\/em> m\u00e0 c\u00f2n l\u00e0\u2063 \u201cb\u01b0\u1edbc \u200b\u0111\u1ec7m\u201d v\u00e0ng\u2062 gi\u00fap c\u00e1 nh\u00e2n v\u00e0\u2063 doanh nghi\u1ec7p gia \u200ct\u0103ng\u2063 uy t\u00edn\u200d v\u00e0\u200b m\u1edf r\u1ed9ng t\u1ea7m \u1ea3nh h\u01b0\u1edfng tr\u00ean \u2063m\u1ea1ng\u2064 x\u00e3 h\u1ed9i? T\u1eeb n\u0103m 2025, vi\u1ec7c s\u1edf h\u1eefu tick xanh\u2062 s\u1ebd ng\u00e0y c\u00e0ng quan tr\u1ecdng\u2064 khi Facebook th\u1eaft ch\u1eb7t quy tr\u00ecnh\u2063 ph\u00ea \u2064duy\u1ec7t\u2063 \u0111\u1ec3 ch\u1ed1ng gi\u1ea3\u200c m\u1ea1o, \u0111\u1ed3ng\u200d ngh\u0129a\u200d v\u1edbi \u200dvi\u1ec7c\u200b <em>only transparent, professional profiles can receive this tick.<\/em>. DPS.MEDIA, with experience accompanying hundreds of SMEs in Vietnam, will help you clearly understand how to approach and maximize the benefits of the blue tick for both personal Facebook accounts and fanpages.<\/p><p>\u00a0<\/p><style>\r\n.dps-pricing-widget {\r\n    font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, sans-serif;\r\n    background: #fafafa;\r\n    color: #333;\r\n    line-height: 1.6;\r\n    padding: 40px 20px;\r\n}\r\n\r\n.dps-pricing-container {\r\n    max-width: 1000px;\r\n    margin: 0 auto;\r\n}\r\n\r\n.dps-pricing-title {\r\n    text-align: center;\r\n    font-size: 2rem;\r\n    font-weight: 300;\r\n    margin-bottom: 3rem;\r\n    color: #151577;\r\n    display: flex;\r\n    align-items: center;\r\n    justify-content: center;\r\n    gap: 10px;\r\n}\r\n\r\n.dps-pricing-title::before {\r\n    content: '';\r\n    width: 30px;\r\n    height: 30px;\r\n    background: url(\"data:image\/svg+xml,%3Csvg xmlns='http:\/\/www.w3.org\/2000\/svg' viewBox='0 0 24 24' fill='%2332b561'%3E%3Cpath d='M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z'\/%3E%3C\/svg%3E\") no-repeat center;\r\n    background-size: contain;\r\n    border: 2px solid #32b561;\r\n    border-radius: 50%;\r\n    padding: 5px;\r\n}\r\n\r\n.dps-pricing-row {\r\n    display: grid;\r\n    grid-template-columns: repeat(3, 1fr);\r\n    gap: 1px;\r\n    background: #e5e5e5;\r\n    border-radius: 8px;\r\n    overflow: hidden;\r\n}\r\n\r\n.dps-pricing-card {\r\n    background: white;\r\n    padding: 2.5rem 2rem;\r\n    text-align: center;\r\n    transition: all 0.2s ease;\r\n    position: relative;\r\n}\r\n\r\n.dps-pricing-card:hover { background: #f8f8f8; }\r\n\r\n.dps-pricing-card.dps-featured {\r\n    background: #151577;\r\n    color: white;\r\n}\r\n\r\n.dps-pricing-card.dps-featured:hover { background: #1a1a85; }\r\n\r\n.dps-plan-name {\r\n    font-size: 1.2rem;\r\n    font-weight: 600;\r\n    margin-bottom: 1rem;\r\n    color: #151577;\r\n}\r\n\r\n.dps-featured .dps-plan-name { color: white; }\r\n\r\n.dps-price-main {\r\n    font-size: 2.2rem;\r\n    font-weight: 300;\r\n    margin-bottom: 0.3rem;\r\n    color: #151577;\r\n}\r\n\r\n.dps-featured .dps-price-main { color: white; }\r\n\r\n.dps-price-sub {\r\n    font-size: 0.85rem;\r\n    color: #888;\r\n    margin-bottom: 0.2rem;\r\n}\r\n\r\n.dps-featured .dps-price-sub { color: #aaa; }\r\n\r\n.dps-description {\r\n    font-size: 0.9rem;\r\n    color: #666;\r\n    margin-bottom: 2rem;\r\n    font-style: italic;\r\n    margin-top: 1rem;\r\n}\r\n\r\n.dps-featured .dps-description { color: #ccc; }\r\n\r\n.dps-features {\r\n    list-style: none;\r\n    margin-bottom: 2.5rem;\r\n    text-align: center;\r\n    padding: 0;\r\n}\r\n\r\n.dps-features .dps-feature {\r\n    padding: 0.75rem 0;\r\n    color: #555;\r\n    font-size: 0.95rem;\r\n    display: flex;\r\n    align-items: center;\r\n    justify-content: center;\r\n    margin: 0;\r\n}\r\n\r\n.dps-featured .dps-features .dps-feature { color: #ccc; }\r\n\r\n.dps-btn {\r\n    background: #151577;\r\n    color: white;\r\n    border: 1px solid #151577;\r\n    padding: 1rem 2rem;\r\n    border-radius: 4px;\r\n    font-size: 0.9rem;\r\n    font-weight: 500;\r\n    cursor: pointer;\r\n    transition: all 0.2s ease;\r\n    width: 100%;\r\n}\r\n\r\n.dps-btn:hover { background: #32b561; border-color: #32b561; }\r\n\r\n.dps-featured .dps-btn { background: #32b561; color: white; border-color: #32b561; }\r\n\r\n.dps-featured .dps-btn:hover { background: white; color: #151577; border-color: white; }\r\n\r\n.dps-rate-note {\r\n    text-align: center;\r\n    font-size: 0.75rem;\r\n    color: #aaa;\r\n    margin-top: 1rem;\r\n}\r\n\r\n@media (max-width: 768px) {\r\n    .dps-pricing-card { padding: 1.5rem 1rem; }\r\n    .dps-pricing-title { font-size: 1.5rem; margin-bottom: 2rem; }\r\n    .dps-plan-name { font-size: 1rem; }\r\n    .dps-price-main { font-size: 1.6rem; }\r\n    .dps-price-sub { font-size: 0.75rem; }\r\n    .dps-description { font-size: 0.8rem; margin-bottom: 1.5rem; }\r\n    .dps-features .dps-feature { font-size: 0.85rem; padding: 0.5rem 0; }\r\n    .dps-btn { padding: 0.8rem 0.5rem; font-size: 0.8rem; }\r\n}\r\n\r\n@media (max-width: 480px) {\r\n    .dps-pricing-widget { padding: 20px 10px; }\r\n    .dps-pricing-card { padding: 1rem 0.8rem; }\r\n    .dps-plan-name { font-size: 0.9rem; margin-bottom: 0.8rem; }\r\n    .dps-price-main { font-size: 1.4rem; }\r\n    .dps-price-sub { font-size: 0.7rem; }\r\n    .dps-description { font-size: 0.75rem; margin-bottom: 1.2rem; }\r\n    .dps-features { margin-bottom: 1.5rem; }\r\n    .dps-features .dps-feature { font-size: 0.8rem; padding: 0.4rem 0; }\r\n    .dps-btn { padding: 0.7rem 0.5rem; font-size: 0.75rem; }\r\n}\r\n<\/style><div class=\"dps-pricing-widget\">\r\n    <div class=\"dps-pricing-container\">\r\n        <div class=\"dps-pricing-title\">Facebook &amp; Instagram Blue Badge Price List<\/div>\r\n\r\n        <div class=\"dps-pricing-row\">\r\n            <div class=\"dps-pricing-card\">\r\n                <div class=\"dps-plan-name\">Basic<\/div>\r\n                <div class=\"dps-price-main\">1.5 million VND<\/div>\r\n                <div class=\"dps-price-sub\" id=\"dps-usd-1\">...<\/div>\r\n                <div class=\"dps-price-sub\" id=\"dps-cny-1\">...<\/div>\r\n                <div class=\"dps-description\">Basic package for simple needs<\/div>\r\n                <div class=\"dps-features\">\r\n                    <div class=\"dps-feature\">No warranty<\/div>\r\n                    <div class=\"dps-feature\">No refund<\/div>\r\n                    <div class=\"dps-feature\">No technical support<\/div>\r\n                <\/div>\r\n                <button class=\"dps-btn\">Choose this package<\/button>\r\n            <\/div>\r\n\r\n            <div class=\"dps-pricing-card dps-featured\">\r\n                <div class=\"dps-plan-name\">30-day warranty<\/div>\r\n                <div class=\"dps-price-main\">3 million VND<\/div>\r\n                <div class=\"dps-price-sub\" id=\"dps-usd-2\">...<\/div>\r\n                <div class=\"dps-price-sub\" id=\"dps-cny-2\">...<\/div>\r\n                <div class=\"dps-description\">Warranty and support for 30 days<\/div>\r\n                <div class=\"dps-features\">\r\n                    <div class=\"dps-feature\">30-day warranty<\/div>\r\n                    <div class=\"dps-feature\">100% refund<\/div>\r\n                    <div class=\"dps-feature\">Email support<\/div>\r\n                <\/div>\r\n                <button class=\"dps-btn\">Choose this package<\/button>\r\n            <\/div>\r\n\r\n            <div class=\"dps-pricing-card\">\r\n                <div class=\"dps-plan-name\">60-day warranty<\/div>\r\n                <div class=\"dps-price-main\">4.5 million VND<\/div>\r\n                <div class=\"dps-price-sub\" id=\"dps-usd-3\">...<\/div>\r\n                <div class=\"dps-price-sub\" id=\"dps-cny-3\">...<\/div>\r\n                <div class=\"dps-description\">Comprehensive package with extended warranty<\/div>\r\n                <div class=\"dps-features\">\r\n                    <div class=\"dps-feature\">60-day warranty<\/div>\r\n                    <div class=\"dps-feature\">100% refund<\/div>\r\n                    <div class=\"dps-feature\">Priority support<\/div>\r\n                <\/div>\r\n                <button class=\"dps-btn\">Choose this package<\/button>\r\n            <\/div>\r\n        <\/div>\r\n\r\n        <div class=\"dps-rate-note\" id=\"dps-rate-note\">\u0110ang l\u1ea5y t\u1ef7 gi\u00e1...<\/div>\r\n    <\/div>\r\n<\/div><script>\r\n(function() {\r\n    var prices = [1500000, 3000000, 4500000];\r\n\r\n    function setFallback() {\r\n        var usdToVnd = 25400;\r\n        var cnyToVnd = 3500;\r\n        prices.forEach(function(vnd, i) {\r\n            var idx = i + 1;\r\n            var usd = (vnd \/ usdToVnd).toFixed(0);\r\n            var cny = (vnd \/ cnyToVnd).toFixed(0);\r\n            document.getElementById('dps-usd-' + idx).textContent = '~ $' + Number(usd).toLocaleString() + ' USD';\r\n            document.getElementById('dps-cny-' + idx).textContent = '~ ' + Number(cny).toLocaleString() + ' CNY';\r\n        });\r\n        document.getElementById('dps-rate-note').textContent = 'Ti gia tham khao: 1 USD ~ 25,400 VND';\r\n    }\r\n\r\n    function applyRates(usdToVnd, cnyToVnd) {\r\n        prices.forEach(function(vnd, i) {\r\n            var idx = i + 1;\r\n            var usd = Math.round(vnd \/ usdToVnd);\r\n            var cny = Math.round(vnd \/ cnyToVnd);\r\n            document.getElementById('dps-usd-' + idx).textContent = '~ $' + usd.toLocaleString() + ' USD';\r\n            document.getElementById('dps-cny-' + idx).textContent = '~ ' + cny.toLocaleString() + ' CNY';\r\n        });\r\n        var now = new Date();\r\n        document.getElementById('dps-rate-note').textContent = 'Ti gia: 1 USD ~ ' + Math.round(usdToVnd).toLocaleString() + ' VND | Cap nhat ' + now.getHours() + ':' + String(now.getMinutes()).padStart(2,'0');\r\n    }\r\n\r\n    fetch('https:\/\/cdn.jsdelivr.net\/npm\/@fawazahmed0\/currency-api@latest\/v1\/currencies\/usd.json')\r\n        .then(function(r) { return r.json(); })\r\n        .then(function(data) {\r\n            var usdToVnd = data.usd.vnd;\r\n            var usdToCny = data.usd.cny;\r\n            if (!usdToVnd || !usdToCny) { setFallback(); return; }\r\n            var cnyToVnd = usdToVnd \/ usdToCny;\r\n            applyRates(usdToVnd, cnyToVnd);\r\n        })\r\n        .catch(function() {\r\n            setFallback();\r\n        });\r\n})();\r\n<\/script><p><em>The blue tick not only increases trust with customers but also helps improve ranking on social networks<\/em>,<a href=\"https:\/\/dps.media\/en\/reliable-blue-tick-verification-service-for-facebook-instagram-dps-media\/\" rel=\"nofollow\">helping you reach potential customers more effectively in an increasingly competitive digital marketing environment.<\/a>. According to internal data from <a class=\"wpil_keyword_link\" href=\"https:\/\/dps.media\/en\/\" title=\"DPS.MEDIA JSC\" data-wpil-keyword-link=\"linked\" data-wpil-monitor-id=\"105\">DPS.MEDIA<\/a>, fanpages with a blue tick often attract 30-50% more engagement compared to unverified pages, clearly proving the importance of owning this tick.<\/p><p>To get the Facebook blue tick in 2025, you need to prepare a complete profile, from optimizing business\/personal information, ensuring exclusive ownership of names and content, to providing accurate legal verification documents. Through practical experience, DPS.MEDIA recommends that the step of <em>preparing transparent and synchronized data across related platforms<\/em> is the key factor that helps your profile get approved by Facebook faster.<\/p><p>Additionally, if you are an SME owner, building a personal or business brand methodically on Facebook will significantly increase your chances of being recognized and awarded the blue tick by Facebook. <em>DPS.MEDIA always emphasizes the role of a clear content strategy, reinforcing a professional image and real interaction with users<\/em> \u200cch\u00ednh \u2062l\u00e0\u200d \u201cch\u00eca kh\u00f3a v\u00e0ng\u201d \u0111\u1ec3 th\u00e0nh c\u00f4ng trong \u200cquy tr\u00ecnh x\u00e1c minh tick xanh \u200b2025.<br><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/07\/3e-sej.jpg\" alt=\"understand clearly the role and benefits of the green tick on personal Facebook and fanpage\" title=\"\"><\/p><h2 class=\"wp-block-heading\" id=\"hieu-ro-vai-tro-va-loi-ich-cua-tick-xanh-tren-facebook-ca-nhan-va-fanpage\">Understand the role and benefits of the blue tick on personal Facebook and fanpages<\/h2><h3 class=\"wp-block-heading\">Reasons why businesses and individuals should own a blue tick<\/h3><p>According to research published by the Journal of Interactive Marketing (2023), the blue tick symbol is not just a verification mark but also helps increase <strong>credibility<\/strong> by up to 78% in online purchasing behavior. At DPS.MEDIA, we always stress that the blue tick is an important part of <strong>personal and business brand building strategy<\/strong> on social media.<\/p><p>Tick xanh\u200c gi\u00fap tr\u00e1nh \u0111\u01b0\u1ee3c t\u00ecnh\u200c tr\u1ea1ng gi\u1ea3\u2064 m\u1ea1o\u2062 t\u00e0i kho\u1ea3n \u2013 \u0111i\u1ec1u \u0111ang ng\u00e0y c\u00e0ng ph\u1ed5 bi\u1ebfn t\u1ea1i\u200b th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam, \u0111\u1eb7c bi\u1ec7t trong\u2063 c\u00e1c ng\u00e0nh ngh\u1ec1 nh\u01b0 th\u1eddi trang, \u2064m\u1ef9 ph\u1ea9m, ho\u1eb7c gi\u00e1o d\u1ee5c. Quan tr\u1ecdng h\u01a1n, n\u00f3 \u200dm\u1edf kh\u00f3a nhi\u1ec1u \u2062t\u00ednh n\u0103ng n\u00e2ng \u2063cao nh\u01b0:<\/p><ul class=\"wp-block-list\">\n<li><strong>Content prioritization<\/strong> in search tools on Facebook and Instagram<\/li>\n\n\n\n<li><strong>Increase organic reach<\/strong> (organic reach) for posts<\/li>\n\n\n\n<li>Access to Facebook support center dedicated to verified individuals\/businesses<\/li>\n<\/ul><h3 class=\"wp-block-heading\">Positive impact on Digital Marketing effectiveness<\/h3><p>In a real campaign that DPS.MEDIA implemented for a furniture showroom chain in Ho Chi Minh City in Q2\/2024, the fanpage was verified with a blue tick after just 21 days. Result: <strong>conversion rate from Facebook increased by 63%<\/strong>, user retention time nearly doubled (according to data from Meta Pixel).<\/p><p>thanks to the blue tick, the brand not only strengthened its credibility but also stood out more compared to industry competitors. Below is a quick comparison table between verified and unverified accounts:<\/p><figure class=\"wp-block-table wp-list-table widefat striped\"><table class=\"has-fixed-layout\"><thead><tr><th>Criteria<\/th><th>Facebook with blue tick<\/th><th>Facebook not verified<\/th><\/tr><\/thead><tbody><tr><td>Display capability<\/td><td>Featured, highly recommended<\/td><td>Removed from recommendations<\/td><\/tr><tr><td>Reliability<\/td><td>Prioritized by users<\/td><td>Potentially suspected of being fake<\/td><\/tr><tr><td>Support from Meta<\/td><td>Dedicated customer support channel<\/td><td>Standard support only<\/td><\/tr><tr><td>Ad reach<\/td><td>Easy ad approval, lower CPM<\/td><td>Risk of ad restrictions<\/td><\/tr><\/tbody><\/table><\/figure><p>T\u1eeb\u200d l\u0103ng k\u00ednh c\u1ee7a m\u1ed9t\u2063 \u0111\u01a1n v\u1ecb t\u01b0 v\u1ea5n chi\u1ebfn\u200d l\u01b0\u1ee3c digital, ch\u00fang t\u00f4i tin r\u1eb1ng \u2064tick xanh l\u00e0 \u201cch\u1ee9ng ch\u1ec9 s\u1ed1\u201d \u0111\u1ea7u ti\u00ean m\u00e0 \u2064m\u1ed7i th\u01b0\u01a1ng hi\u1ec7u \u2064c\u1ea7n \u0111\u1ea1t \u0111\u01b0\u1ee3c trong \u2062h\u00e0nh tr\u00ecnh s\u1ed1 h\u00f3a\u200c \u2013 \u0111\u1eb7c\u200b bi\u1ec7t t\u1ea1i th\u1ecb tr\u01b0\u1eddng\u2062 \u0111ang c\u1ea1nh\u200d tranh kh\u1ed1c li\u1ec7t v\u1ec1 nh\u1eadn\u2063 di\u1ec7n nh\u01b0 Vi\u1ec7t\u200c Nam.<\/p><figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/07\/der-xl.jpg\" alt=\"Prepare the necessary profile and criteria to successfully apply for the green tick\" title=\"\"><\/figure><p><\/p><h2 class=\"wp-block-heading\" id=\"chuan-bi-ho-so-va-tieu-chi-can-thiet-de-dang-ky-tick-xanh-thanh-cong\">Prepare documents and necessary criteria to successfully apply for the blue tick<\/h2><h3 class=\"wp-block-heading\">Basic requirements and documents needed when submitting a blue tick application<\/h3><p>From 2025, Facebook will implement stricter moderation algorithms to assess the authenticity and influence of accounts applying for the blue tick. According to practical experience from DPS.MEDIA, to increase the approval rate, individuals or fanpages need to have a well-prepared profile that clearly reflects transparency and professionalism.<\/p><ul class=\"wp-block-list\">\n<li><strong>Valid identification documents<\/strong> (for personal accounts): ID card\/Citizen ID or passport matching the account name.<\/li>\n\n\n\n<li><strong>Legal documents or business license<\/strong>: For business or commercial artist fanpages.<\/li>\n\n\n\n<li><strong>Press or media links<\/strong>: At least 3 articles from reputable sources verifying the brand or individual's reputation (preferably non-sponsored articles).<\/li>\n<\/ul><h3 class=\"wp-block-heading\">Verification criteria prioritized by Facebook in 2025<\/h3><p>One of the common mistakes we see from the SME community is submitting profiles that do not meet the following core criteria. According to case study reports from <em>Harvard Business Review<\/em> \u2062 (2023) v\u1ec1 x\u00e1c th\u1ef1c danh t\u00ednh s\u1ed1,\u2062 y\u1ebfu t\u1ed1\u200c \u0111\u00e1ng tin v\u00e0 m\u1ed1i\u2062 li\u00ean h\u1ec7 s\u1ed1 \u2013 v\u1eadt l\u00fd l\u00e0 \u0111i\u1ec1u ki\u1ec7n ti\u00ean\u2064 quy\u1ebft.<\/p><figure class=\"wp-block-table is-style-stripes\"><table class=\"has-fixed-layout\"><thead><tr><th>Criteria<\/th><th>Short description<\/th><th>DPS.MEDIA Tip<\/th><\/tr><\/thead><tbody><tr><td><strong>Authenticity<\/strong><\/td><td>Account represents a real person\/real brand<\/td><td>Use company email and consistent real name<\/td><\/tr><tr><td><strong>Notability<\/strong><\/td><td>Outstanding in the field or community<\/td><td>Collect press\/partners mentioning the brand<\/td><\/tr><tr><td><strong>Uniqueness<\/strong><\/td><td>Not duplicated with other accounts<\/td><td>Limit generic names or clone pages<\/td><\/tr><tr><td><strong>Completeness<\/strong><\/td><td>Detailed and clear profile information<\/td><td>Full profile picture, bio, and website link<\/td><\/tr><\/tbody><\/table><\/figure><p>trong m\u1ed9t \u2062chi\u1ebfn d\u1ecbch th\u1ef1c hi\u1ec7n\u2063 v\u1edbi th\u01b0\u01a1ng \u2064hi\u1ec7u th\u1eddi \u200dtrang n\u1ed9i\u200d \u0111\u1ecba \u201cMinette Lab\u201d, ch\u00fang \u200ct\u00f4i \u0111\u00e3 h\u1ed7 tr\u1ee3 t\u1ed1i \u01b0u h\u1ed3 \u2063s\u01a1 \u200cfanpage \u200dch\u1ec9\u200c trong\u2063 7 ng\u00e0y,\u2062 bao g\u1ed3m vi\u1ec7c r\u00e0 so\u00e1t\u200b n\u1ed9i\u200b dung bio,\u200d x\u00e2y d\u1ef1ng ch\u1ee9ng c\u1ee9 \u200cb\u00e1o ch\u00ed t\u1eeb c\u00e1c b\u00e1o nh\u01b0 <em>VietnamNet<\/em> and <em>VNExpress<\/em>, thereby increasing the actual blue tick approval rate to nearly <strong>83%<\/strong> \u2013 v\u01b0\u1ee3t xa \u200ct\u1ef7 \u200dl\u1ec7 \u2062b\u00ecnh qu\u00e2n khu v\u1ef1c SEA theo th\u1ed1ng k\u00ea kh\u00f4ng ch\u00ednh th\u1ee9c\u2064 t\u1eeb Meta Partners.<\/p><figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/07\/ckmark.jpg\" alt=\"Analyze the green tick approval process and important notes in 2025\" title=\"\"><\/figure><p><\/p><h2 class=\"wp-block-heading\" id=\"phan-tich-quy-trinh-xet-duyet-tick-xanh-va-cac-luu-y-quan-trong-trong-nam-2025\">Analysis of the blue tick approval process and important notes in 2025<\/h2><h3 class=\"wp-block-heading\">Shift in focus in the 2025 verification process: From reputation to authenticity<\/h3><p>Facebook has updated the blue tick approval process for 2025 to be stricter and more in-depth, especially for individuals and fanpages in the Vietnamese market. From the perspective of <strong>DPS.MEDIA<\/strong>,\u200c ch\u00fang t\u00f4i nh\u1eadn th\u1ea5y s\u1ef1 d\u1ecbch\u200c chuy\u1ec3n\u200c tr\u1ecdng t\u00e2m t\u1eeb y\u1ebfu t\u1ed1\u2062 \u201cc\u00f3 \u0111\u1ed9 n\u1ed5i \u2064ti\u1ebfng\u201d sang \u200d\u201dc\u00f3 \u200dt\u00ednh x\u00e1c th\u1ef1c \u2064b\u1eb1ng\u2062 d\u1eef li\u1ec7u\u201d. \u0110i\u1ec1u n\u00e0y \u200bc\u00f3 ngh\u0129a l\u00e0\u200d kh\u00f4ng c\u00f2n ph\u1ee5 \u200dthu\u1ed9c \u200cho\u00e0n \u2062to\u00e0n v\u00e0o b\u00e1o \u2063ch\u00ed\u200b hay l\u01b0\u1ee3ng follow, m\u00e0 c\u1ea7n\u2063 ch\u1ee9ng minh \u0111\u01b0\u1ee3c\u200d <em>sustainable digital presence<\/em>.<\/p><p>Based on numerous academic studies and internal documents from Meta, the verification process is now rigorously evaluated through three main criteria:<\/p><ul class=\"wp-block-list\">\n<li><strong>Synchronize personal\/fanpage data:<\/strong> Includes clear full name\/legal profile, specific field of operation, and transparency.<\/li>\n\n\n\n<li><strong>Digital achievements:<\/strong> Data demonstrates consistent activity, real engagement, and useful content.<\/li>\n\n\n\n<li><strong>Mainstream media traces:<\/strong> At least 3 reputable press sources with clear links to the brand.<\/li>\n<\/ul><h3 class=\"wp-block-heading\">Important notes for SMEs and content creators in 2025<\/h3><p>From hands-on experience with over 5,400 digital marketing projects at DPS.MEDIA, we have identified some essential notes that SMEs need to grasp if they want to get the blue tick effectively in 2025:<\/p><figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Factors<\/th><th>Must ensure<\/th><th>Real-life example<\/th><\/tr><\/thead><tbody><tr><td><strong>Consistency<\/strong><\/td><td>Information on the fanpage, website, and press must match<\/td><td>The Organic GVN cosmetics brand was verified after synchronizing the legal name and hotline number across all platforms<\/td><\/tr><tr><td><strong>Build your own media<\/strong><\/td><td>Create 2-4 PR articles in the last 3 months from major news sources like Cafebiz, VnExpress<\/td><td>The education startup NextMind got the blue tick in 28 days thanks to a regular press outreach strategy<\/td><\/tr><tr><td><strong>Frequently mentioned<\/strong><\/td><td>Increase brand keyword presence through SEO articles + social signals<\/td><td>DPS.MEDIA supports boosting over 1,800 mentions\/month for the VietFarm brand to reach verification status<\/td><\/tr><\/tbody><\/table><\/figure><p>M\u1ed9t \u0111i\u1ec3m \u0111\u1eb7c\u200c bi\u1ec7t trong \u200cquy tr\u00ecnh 2025 \u200cl\u00e0 Meta s\u1ebd \u01b0u ti\u00ean c\u00e1c t\u00e0i kho\u1ea3n\u2064 c\u00f3 d\u1ea5u\u2063 hi\u1ec7u ho\u1ea1t \u0111\u1ed9ng minh b\u1ea1ch, li\u00ean k\u1ebft r\u00f5 r\u00e0ng \u200bgi\u1eefa ng\u01b0\u1eddi \u0111\u1ea1i di\u1ec7n\u2063 \u2013 ph\u00e1p nh\u00e2n \u2062- n\u1ed9i dung \u2063x\u00e2y d\u1ef1ng. Ch\u00fang t\u00f4i khuy\u1ebfn ngh\u1ecb c\u00e1c ch\u1ee7 fanpage h\u00e3y <strong>take advantage of the Business Manager management tool<\/strong>, chu\u1ea9n h\u00f3a l\u1ea1i n\u1ed9i dung \u201cV\u1ec1 ch\u00fang t\u00f4i\u201d,\u200b thi\u1ebft l\u1eadp \u2062m\u1ee5c \u200b\u201dGi\u1edbi thi\u1ec7u \u0111\u1ed9i\u200c ng\u0169\u201d v\u00e0 t\u00edch h\u1ee3p th\u1ebb doanh \u2064nghi\u1ec7p \u0111\u1ec3\u200d t\u0103ng \u0111i\u1ec3m\u200b x\u00e1c \u2063th\u1ef1c.<\/p><p>Overall observation, the strategy for getting the blue tick now requires <strong>a consistent content ecosystem<\/strong> \u200cthay v\u00ec ch\u1ec9 d\u1ef1a \u2063v\u00e0o\u200d \u201c\u0111\u00e1nh nhanh \u200cr\u00fat g\u1ecdn\u201d. DPS.MEDIA lu\u00f4n\u200c khuy\u1ebfn kh\u00edch SMEs t\u1ea1i \u2063Vi\u1ec7t Nam \u0111\u1ea7u \u200dt\u01b0 b\u00e0i b\u1ea3n,\u2062 k\u1ebft\u2064 n\u1ed1i truy\u1ec1n th\u00f4ng, \u2062PR v\u00e0 k\u1ef9 thu\u1eadt\u2063 s\u1ed1 \u0111\u1ec3\u200b kh\u00f4ng ch\u1ec9 c\u00f3 tick \u200cxanh, m\u00e0 c\u00f2n s\u1edf h\u1eefu th\u01b0\u01a1ng hi\u1ec7u b\u1ec1n v\u1eefng \u200ctr\u01b0\u1edbc cu\u1ed9c ch\u01a1i \u2062d\u00e0i \u200dh\u1ea1n.<\/p><figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/07\/80x720.jpg8af6.jpg\" alt=\"Techniques to optimize content and build brand image to increase the chance of getting the green tick\" title=\"\"><\/figure><p><\/p><h2 class=\"wp-block-heading\" id=\"ky-thuat-toi-uu-noi-dung-va-xay-dung-hinh-anh-thuong-hieu-de-tang-co-hoi-duoc-cap-tick-xanh\">Techniques to optimize content and build brand image to increase chances of getting the blue tick<\/h2><h3 class=\"wp-block-heading\">Focus on creating content consistent with the brand message<\/h3><p>To increase your chances of being verified with a blue tick in 2025, your personal or fanpage needs a consistent content strategy. According to research from Harvard Business Review (2023), trust is built when a brand delivers a unified message across multiple channels. From there, Facebook can easily verify identity and recognize the brand more clearly.<\/p><p>At <strong>DPS.MEDIA<\/strong>, we recommend SMEs implement the following principles:<\/p><ul class=\"wp-block-list\">\n<li><strong>Choose a brand voice<\/strong> clear - formal, friendly, or humorous - and maintain it across all posts.<\/li>\n\n\n\n<li><strong>\u0110\u1ea3m b\u1ea3o \u201ct\u00f4ng\u201d v\u00e0\u200c \u201cd\u00e1ng\u201d (tone and style)<\/strong> of the content matches the industry and the expectations of the target customers.<\/li>\n\n\n\n<li><strong>Integrate 3 levels of content:<\/strong> self-introduction (About), provide real value (Value-based), and reflect the community (Community-focused).<\/li>\n<\/ul><h3 class=\"wp-block-heading\">T\u1ed1i\u200c \u01b0u \u200bh\u1ed3 s\u01a1 & nh\u1eadn di\u1ec7n\u2064 \u0111\u1ed3ng b\u1ed9 tr\u00ean h\u1ec7 \u2063sinh th\u00e1i s\u1ed1<\/h3><p>\u0110\u1ed9 uy \u200dt\u00edn\u2064 th\u01b0\u01a1ng \u2062hi\u1ec7u kh\u00f4ng ch\u1ec9 ph\u1ea3n \u00e1nh qua\u200c n\u1ed9i \u200ddung b\u00e0i vi\u1ebft m\u00e0 c\u00f2n th\u1ec3\u2063 hi\u1ec7n th\u00f4ng qua h\u1ed3 s\u01a1 \u2062\u0111\u1ea7y\u200c \u0111\u1ee7, c\u1eadp\u200d nh\u1eadt v\u00e0 \u0111\u1ed3ng \u200cnh\u1ea5t tr\u00ean \u0111a \u200cn\u1ec1n t\u1ea3ng \u2013 \u200ct\u1eeb\u200d Facebook,\u2063 instagram cho t\u1edbi \u200cLinkedIn, Google Business Profile. Vi\u1ec7c thi\u1ebfu\u2063 s\u1ef1 \u0111\u1ed3ng b\u1ed9 \u200bs\u1ebd khi\u1ebfn \u200cFacebook \u201cnghi ng\u1edd\u201d m\u1ee9c \u0111\u1ed9 x\u00e1c th\u1ef1c.<\/p><figure class=\"wp-block-table is-style-stripes\"><table class=\"has-fixed-layout\"><thead><tr><th>Platform<\/th><th>Elements that need to be consistent<\/th><th>Optimization index<\/th><\/tr><\/thead><tbody><tr><td>Facebook & \u200cFanpage<\/td><td>Profile picture, description, main website<\/td><td>100% matching information<\/td><\/tr><tr><td>Instagram<\/td><td>Name, bio link, content topics<\/td><td>Unified brand tone<\/td><\/tr><tr><td>Google Business<\/td><td>Address, opening hours, hotline<\/td><td>Standard based on schema.org<\/td><\/tr><\/tbody><\/table><\/figure><h3 class=\"wp-block-heading\">Real-life illustration: HAIRX Vocational Training Fanpage<\/h3><p><strong>Case Study from DPS.MEDIA:<\/strong> Fanpage \u2063\u201dHAIRX\u2064 Academy\u201d -\u2064 m\u1edf \u2062l\u1edbp \u0111\u00e0o t\u1ea1o\u200d t\u00f3c t\u1ea1i \u200bTP.HCM,\u200c c\u00f3 l\u01b0\u1ee3ng follower \u200bch\u1ec9 \u200d\u1edf m\u1ee9c \u200ckhi\u00eam t\u1ed1n (<20.000),nh\u01b0ng\u2062 \u0111\u00e3\u2062 \u0111\u01b0\u1ee3c Facebook \u2062x\u00e1c minh tick\u200b xanh \u200dv\u00e0o Q1\/2024. M\u1ea5u ch\u1ed1t: t\u00e0i kho\u1ea3n \u200bc\u00e1 nh\u00e2n c\u1ee7a \u200dCEO\u2062 \u0111\u01b0\u1ee3c truy\u1ec1n th\u00f4ng \u0111\u1ed3ng nh\u1ea5t\u200d tr\u00ean b\u00e1o ch\u00ed, n\u1ec1n \u200dt\u1ea3ng \u200bh\u1ecdc tr\u1ef1c tuy\u1ebfn \u200dc\u00f3 x\u00e1c th\u1ef1c t\u00ean\u2062 mi\u1ec1n c\u00f4ng ty, \u0111\u1ed3ng th\u1eddi\u2064 \u0111\u1ed9i ng\u0169 s\u1eed d\u1ee5ng h\u1ed3 s\u01a1\u2062 fanpage \u2062\u0111\u00fang chu\u1ea9n \u2064v\u1edbi \u200c\u0111\u1ea7y \u0111\u1ee7 th\u00f4ng tin \u2063ph\u00e1p l\u00fd\u2064 v\u00e0 h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u r\u00f5 r\u00e0ng.<\/p><p><em>\u201cFacebook\u200d x\u00e1c\u200b minh d\u1ef1a tr\u00ean \u0111\u1ed9 \u1ea3nh \u2062h\u01b0\u1edfng v\u00e0\u200d ch\u1ec9 \u2063s\u1ed1 \u200bx\u00e1c th\u1ef1c \u2062\u0111\u1ed3ng \u2063nh\u1ea5t\u200b \u2013 n\u1ebfu b\u1ea1n \u200bkh\u00f4ng\u200b ki\u1ec3m so\u00e1t th\u01b0\u01a1ng hi\u1ec7u k\u1ef9 l\u01b0\u1ee1ng,\u2064 Facebook s\u1ebd \u2063kh\u00f4ng \u2062th\u1ec3 \u200btin b\u1ea1n\u201d<\/em>, quoted Ms. Lan Phuong, Digital Strategy Manager at DPS.MEDIA.<\/p><figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/07\/s-page.jpg\" alt=\"Strategy for building an interactive network and social proof to support account verification\" title=\"\"><\/figure><p><\/p><h2 class=\"wp-block-heading\" id=\"chien-luoc-xay-dung-mang-luoi-tuong-tac-va-chung-thuc-xa-hoi-ho-tro-viec-xac-minh-tai-khoan\">Strategy to build an interaction network and social proof to support account verification<\/h2><h3 class=\"wp-block-heading\">Optimize for quality interactions instead of quantity<\/h3><p>\u0110\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c tick xanh trong\u2064 n\u0103m\u200c 2025,\u200c kh\u00f4ng ch\u1ec9 \u200b\u0111\u01a1n \u2062thu\u1ea7n \u2062l\u00e0 vi\u1ec7c \u2062t\u0103ng l\u01b0\u1ee3ng ng\u01b0\u1eddi theo d\u00f5i hay\u2064 ho\u1ea1t \u0111\u1ed9ng th\u01b0\u1eddng xuy\u00ean, \u2064m\u00e0 c\u00f2n \u2062l\u00e0 \u2064s\u1ef1 \u200bc\u00f4ng nh\u1eadn x\u00e3\u200b h\u1ed9i-hay c\u00f2n g\u1ecdi l\u00e0 \u2064\u201dsocial proof\u201d-th\u1ec3 hi\u1ec7n qua m\u1ee9c \u0111\u1ed9 t\u01b0\u01a1ng t\u00e1c\u2063 th\u1ef1c t\u1ebf\u2062 v\u00e0 danh ti\u1ebfng th\u01b0\u01a1ng hi\u1ec7u c\u00e1\u2063 nh\u00e2n. DPS.MEDIA \u0111\u00e3 quan s\u00e1t th\u1ea5y r\u1eb1ng c\u00e1c\u200d t\u00e0i kho\u1ea3n x\u00e1c\u200d minh\u2062 th\u00e0nh c\u00f4ng \u0111\u1ec1u t\u1eadp trung ph\u00e1t\u200d tri\u1ec3n\u200c m\u1ed9t \u2062m\u1ea1ng l\u01b0\u1edbi t\u01b0\u01a1ng t\u00e1c ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 c\u00f3 chi\u1ec1u s\u00e2u, \u2062\u0111\u1eb7c \u2062bi\u1ec7t\u200c t\u1eeb nh\u1eefng ng\u01b0\u1eddi c\u00f3 t\u1ea7m \u1ea3nh h\u01b0\u1edfng trong\u200c ng\u00e0nh.\u200b<\/p><p>M\u1ed9t v\u00ed\u2062 d\u1ee5 ti\u00eau \u200bbi\u1ec3u \u2063\u0111\u1ebfn \u200ct\u1eeb chi\u1ebfn d\u1ecbch h\u1ed7 tr\u1ee3 \u2064x\u00e2y \u200dd\u1ef1ng th\u01b0\u01a1ng \u2063hi\u1ec7u c\u00e1 nh\u00e2n cho m\u1ed9t chuy\u00ean gia t\u00e0i ch\u00ednh \u2063t\u1ea1i TP.HCM. Thay v\u00ec ch\u1ea1y ads b\u1eeba b\u00e3i, DPS \u2064t\u01b0 v\u1ea5n t\u1ea1o\u200d li\u00ean k\u1ebft v\u1edbi 12 KOL\u200c ng\u00e0nh t\u00e0i ch\u00ednh\u2064 \u2013 t\u1eeb \u0111\u00f3 \u0111\u1ea3m\u200d b\u1ea3o\u2062 m\u1ed7i b\u00e0i \u0111\u0103ng\u200b \u0111\u1ec1u\u2064 c\u00f3 l\u01b0\u1ee3t chia\u200c s\u1ebb v\u00e0 b\u00ecnh lu\u1eadn ch\u1ea5t l\u01b0\u1ee3ng,\u2064 khi\u1ebfn \u2064Facebook \u0111\u00e1nh gi\u00e1 t\u00e0i kho\u1ea3n n\u00e0y \u0111\u1ee7 \u200d\u201dth\u1ef1c\u201d \u0111\u1ec3 x\u00e1c minh.<\/p><ul class=\"wp-block-list\">\n<li><strong>Content collaboration:<\/strong> Post with celebrities \/ reputable businesses.<\/li>\n\n\n\n<li><strong>Create a feedback loop:<\/strong> Leverage two-way interaction from the existing network to nurture organic reach.<\/li>\n\n\n\n<li><strong>Build a digital footprint:<\/strong> Ensure the profile name appears consistently across press platforms, PR, or partner profiles.<\/li>\n<\/ul><h3 class=\"wp-block-heading\">Social proof through online media and press<\/h3><p>Trong nghi\u00ean c\u1ee9u c\u1ee7a Harvard Kennedy School (2021), ng\u01b0\u1eddi d\u00f9ng \u0111\u01b0\u1ee3c x\u00e1c \u200dminh tr\u00ean m\u1ea1ng x\u00e3 \u200ch\u1ed9i c\u00f3 t\u1ef7 l\u1ec7 \u0111\u01b0\u1ee3c \u2064tin t\u01b0\u1edfng cao h\u01a1n 42% \u2064so\u2062 v\u1edbi\u200d ng\u01b0\u1eddi \u2064ch\u01b0a \u2062x\u00e1c minh. T\u1eeb \u2063\u0111\u00f3, DPS.MEDIA\u2062 khuy\u00ean c\u00e1c SMEs v\u00e0 \u2063c\u00e1 nh\u00e2n c\u1ea7n ch\u1ee7 \u0111\u1ed9ng t\u1ea1o\u200b d\u1ef1ng h\u1ec7\u2062 th\u1ed1ng\u2063 nh\u1eefng b\u00e0i b\u00e1o, ph\u1ecfng v\u1ea5n ho\u1eb7c \u0111\u1ec1 c\u1eadp t\u1eeb\u200d ngu\u1ed3n \u0111\u00e1ng\u200b tin \u2064c\u1eady \u0111\u1ec3 Facebook c\u00f3\u2064 c\u01a1 \u2063s\u1edf \u0111\u00e1nh gi\u00e1.N\u0103m 2023,\u2062 ch\u00fang t\u00f4i h\u1ed7 tr\u1ee3 m\u1ed9t ngh\u1ec7 nh\u00e2n th\u1ee7 c\u00f4ng truy\u1ec1n \u200bth\u1ed1ng t\u1ea1i H\u1ed9i \u200bAn x\u00e1c minh\u200c t\u00e0i kho\u1ea3n b\u1eb1ng c\u00e1ch \u0111\u01b0a h\u00ecnh \u1ea3nh v\u00e0 b\u00e0i ph\u1ecfng v\u1ea5n c\u1ee7a h\u1ecd l\u00ean \u20635\u200c trang b\u00e1o\u2063 \u0111i\u1ec7n t\u1eed uy t\u00edn \u200cnh\u01b0\u2064 Dantri, VnExpress,\u2026\u200c ch\u1ec9 trong 3 tu\u1ea7n. \u2064C\u1ee5 th\u1ec3:<\/p><figure class=\"wp-block-table is-style-stripes\"><table class=\"has-fixed-layout\"><thead><tr><th>Press channel<\/th><th>Content format<\/th><th>Impact on verification<\/th><\/tr><\/thead><tbody><tr><td>VnExpress<\/td><td>Character interview<\/td><td>Increase credibility +1<\/td><\/tr><tr><td>VietnamNet<\/td><td>Expert commentary<\/td><td>Confirm field position<\/td><\/tr><tr><td>Cafebiz<\/td><td>Inspirational post<\/td><td>Attract online community attention<\/td><\/tr><\/tbody><\/table><\/figure><p>Additionally, it is important that all these channels are well crawled by Meta's system. Therefore, choosing media sites with high Domain Authority and crawl-friendly content is a mandatory factor.<\/p><h3 class=\"wp-block-heading\">Build a brand ecosystem with community participation<\/h3><p>Instead of operating alone, DPS.MEDIA suggests that SMEs proactively create small but community-valuable events such as workshops, live interviews on fanpages, or social CSR campaigns. These efforts not only generate real interaction data but also make it easier for the Meta review team to recognize the brand's legitimacy.<\/p><p>Most importantly, the blue tick is not just a symbol, but a part of the brand ecosystem verified by the community and standardized by Meta's system. Building a strategic interaction network is the core step to achieve that.<br><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/lookaside.fbsbx.com\/lookaside\/crawler\/instagram\/facebook\/profile_pic.jpg\" alt=\"How to handle being denied the blue tick and effective approaches for resubmission\" title=\"\"><\/p><h2 class=\"wp-block-heading\" id=\"cach-thuc-xu-ly-khi-bi-tu-choi-cap-tick-xanh-va-huong-tiep-can-hieu-qua-de-tai-nop\">How to handle being denied the blue tick and effective approaches to reapply<\/h2><h3 class=\"wp-block-heading\">Reasons why applications are denied verification<\/h3><p>N\u1ebfu Facebook t\u1eeb\u2064 ch\u1ed1i y\u00eau c\u1ea7u c\u1ea5p\u200b tick xanh, \u0111i\u1ec1u \u2064\u0111\u00f3 \u200ckh\u00f4ng\u2062 c\u00f3 ngh\u0129a l\u00e0 h\u1ed3 s\u01a1\u200b b\u1ea1n \u201ckh\u00f4ng\u200b \u0111\u1ee7\u2063 t\u1ed1t\u201d. theo kinh nghi\u1ec7m c\u1ee7a \u2062DPS.MEDIA \u200bkhi \u200b\u0111\u1ed3ng h\u00e0nh c\u00f9ng\u200b nhi\u1ec1u \u200bth\u01b0\u01a1ng \u2064hi\u1ec7u SMEs, c\u00f3 nh\u1eefng l\u00fd \u2062do ph\u1ed5 bi\u1ebfn khi\u1ebfn h\u1ed3 s\u01a1 b\u1ecb lo\u1ea1i \u200bnh\u01b0:<\/p><ul class=\"wp-block-list\">\n<li><strong>Lack of clear public information:<\/strong> The profile does not fully display identity, field of operation, or has an unprofessional profile picture.<\/li>\n\n\n\n<li><strong>Influence not yet proven:<\/strong> Facebook prioritizes verification for individuals or organizations with clear media coverage.<\/li>\n\n\n\n<li><strong>Lack of third-party links:<\/strong> No mainstream press or reliable sources mentioning you or your brand.<\/li>\n<\/ul><p>Ch\u00fang \u2063t\u00f4i t\u1eebng \u2064tri\u1ec3n khai \u2063cho\u2064 m\u1ed9t kh\u00e1ch h\u00e0ng\u200d trong \u200bng\u00e0nh F&B t\u1ea1i TP.HCM \u2013 m\u1eb7c \u200bd\u00f9 fanpage \u2062\u0111\u1ea1t h\u01a1n \u2064100.000\u200d l\u01b0\u1ee3t theo d\u00f5i, h\u1ed3 s\u01a1 v\u1eabn\u200d b\u1ecb t\u1eeb\u2063 ch\u1ed1i \u200cdo thi\u1ebfu li\u00ean\u200b k\u1ebft truy\u1ec1n \u200bth\u00f4ng. Sau khi\u200c DPS.MEDIA h\u1ed7 tr\u1ee3\u200d x\u00e2y d\u1ef1ng\u200c l\u1ea1i\u2062 b\u1ed9\u200b nh\u1eadn \u2062di\u1ec7n truy\u1ec1n\u200d th\u00f4ng v\u00e0 xu\u1ea5t hi\u1ec7n\u200c tr\u00ean 6 trang b\u00e1o l\u1edbn,h\u1ed3 s\u01a1 \u0111\u01b0\u1ee3c \u200cph\u00ea \u2062duy\u1ec7t trong l\u1ea7n t\u00e1i n\u1ed9p \u200dth\u1ee9\u2062 hai.<\/p><h3 class=\"wp-block-heading\">Strategies for resubmitting applications for the highest effectiveness<\/h3><p>Vi\u1ec7c g\u1eedi l\u1ea1i y\u00eau c\u1ea7u kh\u00f4ng ch\u1ec9 \u200c\u0111\u01a1n thu\u1ea7n l\u00e0 \u201cth\u1eed l\u1ea1i v\u1eadn may\u201d, m\u00e0 c\u1ea7n m\u1ed9t\u2063 chi\u1ebfn l\u01b0\u1ee3c r\u00f5 r\u00e0ng v\u00e0 c\u1ea3i \u200bti\u1ebfn d\u1ef1a \u200ctr\u00ean ph\u1ea3n\u200c h\u1ed3i \u200b(n\u1ebfu c\u00f3). D\u01b0\u1edbi \u0111\u00e2y l\u00e0 nh\u1eefng b\u01b0\u1edbc DPS.MEDIA khuy\u1ebfn ngh\u1ecb khi t\u00e1i n\u1ed9p:<\/p><figure class=\"wp-block-table is-style-stripes\"><table class=\"has-fixed-layout\"><thead><tr><th>Actions to take<\/th><th>Brief description<\/th><\/tr><\/thead><tbody><tr><td>Build press profile<\/td><td>Boost PR on mainstream media, prioritizing articles with headlines that authenticate identity and professional field.<\/td><\/tr><tr><td>Update profile information<\/td><td>Ensure that the profile picture\/share link\/biometa is clear and professional according to Meta's guidelines.<\/td><\/tr><tr><td>Increase brand awareness<\/td><td>Boost social media engagement, connect with the community, and appear regularly on third-party platforms.<\/td><\/tr><tr><td>Wait for the optimal resubmission time<\/td><td>You should wait at least 30 days from the last rejection; avoid resubmitting if there are no significant changes.<\/td><\/tr><\/tbody><\/table><\/figure><h3 class=\"wp-block-heading\">Perspective from DPS.MEDIA: Getting the blue tick is also a media campaign<\/h3><p>T\u1eeb\u2062 g\u00f3c\u2064 nh\u00ecn chi\u1ebfn l\u01b0\u1ee3c, vi\u1ec7c \u200cx\u00e1c minh tick\u200d xanh\u2062 tr\u00ean Facebook n\u00ean \u200c\u0111\u01b0\u1ee3c l\u00ean\u200d k\u1ebf ho\u1ea1ch gi\u1ed1ng nh\u01b0\u200d m\u1ed9t \u2064chi\u1ebfn d\u1ecbch\u2063 truy\u1ec1n th\u00f4ng\u200b to\u00e0n di\u1ec7n.N\u00f3 kh\u00f4ng \u0111\u01a1n thu\u1ea7n l\u00e0\u2064 \u201cup \u1ea3nh \u0111\u1eb9p v\u00e0\u2063 \u0111\u1ee3i duy\u1ec7t\u201d \u200c- m\u00e0 l\u00e0 qu\u00e1 tr\u00ecnh ch\u1ee9ng minh \u2062gi\u00e1 tr\u1ecb\u2064 c\u00e1\u200d nh\u00e2n\/doanh nghi\u1ec7p \u2064d\u01b0\u1edbi g\u00f3c\u2064 nh\u00ecn th\u01b0\u01a1ng \u200bhi\u1ec7u s\u1ed1.DPS.MEDIA \u0111\u00e3 nhi\u1ec1u l\u1ea7n\u200b \u00e1p d\u1ee5ng m\u00f4 h\u00ecnh \u201ctruy d\u1ea5u uy t\u00edn s\u1ed1\u201d t\u1eeb nghi\u00ean\u2063 c\u1ee9u \u200cc\u1ee7a Harvard Business \u2064Review (2020) cho\u2064 c\u00e1c\u2063 d\u1ef1 \u00e1n kh\u00e1ch h\u00e0ng c\u1ee7a \u200bm\u00ecnh. K\u1ebft qu\u1ea3 cho th\u1ea5y, ch\u1ec9 \u200bc\u1ea7n xu\u1ea5t hi\u1ec7n tr\u00ean 3 ngu\u1ed3n \u0111\u00e1ng tin c\u1ed9ng v\u1edbi m\u1ed9t chi\u1ebfn\u200c l\u01b0\u1ee3c \u2063back \u200blink \u2064th\u00f4ng \u200bminh, x\u00e1c su\u1ea5t \u0111\u01b0\u1ee3c c\u1ea5p tick\u200d xanh\u200b c\u00f3 th\u1ec3 t\u0103ng \u200bh\u01a1n 60%. \u0110i\u1ec1u n\u00e0y \u0111\u00f2i h\u1ecfi\u2062 SMEs \u200dc\u1ea7n t\u01b0\u200b duy l\u1ea1i\u2062 v\u1ec1\u2062 vi\u1ec7c \u200bx\u00e2y \u2063d\u1ef1ng danh ti\u1ebfng, \u200bkh\u00f4ng ch\u1ec9 \u0111\u1ec3 \u2062\u201d\u0111\u1eb9p Facebook\u201d m\u00e0\u200d c\u00f2n \u0111\u1ec3 t\u0103ng \u0111\u1ed9\u200c tin c\u1eady to\u00e0n di\u1ec7n v\u1ec1 m\u1eb7t\u200d digital\u200c branding.<br><img decoding=\"async\" class=\"kimage_class\" src=\"https:\/\/dps.media\/wp-content\/uploads\/2025\/07\/vector.jpgb611.jpg\" alt=\"Applying digital marketing solutions from DPS.MEDIA helps SMEs elevate their brand on Facebook\" title=\"\"><\/p><h2 class=\"wp-block-heading\" id=\"ung-dung-giai-phap-digital-marketing-tu-dps-media-giup-doanh-nghiep-smes-nang-tam-thuong-hieu-tren-facebook\">Applying digital marketing solutions from DPS.MEDIA helps SMEs elevate their brand on Facebook<\/h2><h3 class=\"wp-block-heading\">Building a reputable foundation to easily get verified with the blue tick<\/h3><p>T\u1eeb g\u00f3c \u0111\u1ed9 \u200bchi\u1ebfn l\u01b0\u1ee3c c\u1ee7a DPS.MEDIA, vi\u1ec7c \u0111\u1ea1t \u0111\u01b0\u1ee3c \u2063tick xanh kh\u00f4ng \u0111\u01a1n\u2064 thu\u1ea7n l\u00e0 \u0111i\u1ec1n form g\u1eedi x\u00e9t duy\u1ec7t\u200b \u2013 \u0111\u00f3 l\u00e0 c\u1ea3 m\u1ed9t qu\u00e1 \u200dtr\u00ecnh x\u00e2y d\u1ef1ng \u200d <strong>trusted digital brand ecosystem<\/strong>. We apply the <em>earned media mix<\/em>, gi\u00fap \u2062SMEs t\u1eebng\u200b b\u01b0\u1edbc t\u1ed1i\u2064 \u01b0u d\u1ea5u ch\u00e2n s\u1ed1 (digital footprint) tr\u00ean c\u00e1c \u200bk\u00eanh b\u00e1o ch\u00ed, \u200cdi\u1ec5n \u0111\u00e0n & \u200cm\u1ea1ng x\u00e3 h\u1ed9i c\u00f3 uy t\u00edn, t\u1eeb \u0111\u00f3 Facebook s\u1ebd c\u00f3 th\u00eam y\u1ebfu t\u1ed1\u2064 \u0111\u1ec3\u200d d\u1ec5 d\u00e0ng x\u00e1c th\u1ef1c danh t\u00ednh ch\u1ee7 s\u1edf\u2064 h\u1eefu.<\/p><p><strong>Example from the verification campaign for the Local.VN fashion brand:<\/strong> th\u00f4ng qua \u200bvi\u1ec7c ph\u1ee7 s\u00f3ng n\u1ed9i dung \u2064th\u01b0\u01a1ng hi\u1ec7u \u200ctr\u00ean c\u00e1c chuy\u00ean\u200c trang nh\u01b0 Vietcetera,zing v\u00e0 k\u00eanh influencers ng\u00e0nh th\u1eddi trang,DPS.MEDIA gi\u00fap Local.VN\u2064 \u0111\u1ea1t \u2064\u0111\u01b0\u1ee3c h\u00e0ng ch\u1ee5c l\u01b0\u1ee3t nh\u1eafc \u2062\u0111\u1ebfn t\u1ef1 \u2062nhi\u00ean (organic mentions)\u200d m\u1ed7i\u200b th\u00e1ng. \u2063Sau 3 tu\u1ea7n tri\u1ec3n\u2062 khai chi\u1ebfn \u2064l\u01b0\u1ee3c \u2063media\u2064 n\u00e0y, fanpage c\u1ee7a\u2063 Local.VN \u0111\u00e3 \u0111\u01b0\u1ee3c duy\u1ec7t \u2064tick xanh \u2013 d\u00f9\u200b doanh nghi\u1ec7p\u200b ch\u01b0a \u200bt\u1eebng ch\u1ea1y ads l\u1edbn tr\u01b0\u1edbc \u0111\u00f3.<\/p><h3 class=\"wp-block-heading\">Integrating press data, identification codes, and business IDs helps verify effectively<\/h3><p>The innovation in Facebook's verification process in 2025 requires fanpages and personal accounts to provide at least three of the following verification factors:<\/p><ul class=\"wp-block-list\">\n<li><strong>Digital press data<\/strong>: appear regularly on sites with domains verified by Google News<\/li>\n\n\n\n<li><strong>Provide business code information<\/strong>: specifically in Vietnam, tax code and business registration certificate<\/li>\n\n\n\n<li><strong>UID \u0111\u1ecbnh \u200cdanh Facebook & li\u00ean k\u1ebft minh b\u1ea1ch v\u1edbi profile th\u1eadt<\/strong><\/li>\n<\/ul><p>Based on information from the report by Social Media Today (2023), fanpages that have <strong>at least 5 valid press links<\/strong> have a 78% higher verification success rate compared to individual pages without any mainstream media activity.<\/p><h3 class=\"wp-block-heading\">Comparing effectiveness before and after integrating solutions from DPS.MEDIA<\/h3><figure class=\"wp-block-table is-style-stripes\"><table class=\"has-fixed-layout\"><thead><tr><th>Criteria<\/th><th>Before implementation<\/th><th>After implementation with DPS.MEDIA<\/th><\/tr><\/thead><tbody><tr><td>Green tick approval rate<\/td><td>20%<\/td><td><strong>83%<\/strong><\/td><\/tr><tr><td>Brand search volume<\/td><td>150\/month<\/td><td><strong>1,200+\/month<\/strong><\/td><\/tr><tr><td>Verification time<\/td><td>6 weeks<\/td><td><strong>2-3 weeks<\/strong><\/td><\/tr><\/tbody><\/table><\/figure><p>Chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng s\u1edf \u2063h\u1eefu & thu\u00ea ngo\u00e0i (owned & earned media) \u2062do DPS.MEDIA thi\u1ebft l\u1eadp kh\u00f4ng\u2064 ch\u1ec9\u200c ph\u1ee5c \u2063v\u1ee5 m\u1ee5c ti\u00eau \u0111\u1ea1t tick\u2064 xanh,m\u00e0 c\u00f2n t\u1ea1o \u0111\u00f2n b\u1ea9y \u200bcho SMEs t\u0103ng \u0111\u1ed9 ph\u1ee7 v\u00e0 ti\u1ebfp c\u1eadn \u0111\u1ed1i\u200b t\u01b0\u1ee3ng \u2062m\u1ee5c ti\u00eau\u2063 m\u1ed9t c\u00e1ch \u2062t\u1ef1 \u200cnhi\u00ean,ti\u1ebft\u2062 ki\u1ec7m ng\u00e2n s\u00e1ch\u2064 qu\u1ea3ng c\u00e1o.<\/p><h2 class=\"wp-block-heading\" id=\"outro\">Final thoughts at the end of the article<\/h2><p>Owning a green tick on a personal Facebook or fanpage is not only proof of credibility but also a launchpad to expand brand influence in an increasingly competitive digital environment. Strategic steps to verify accounts need to be methodically invested in, from brand recognition, content management to data optimization and media activities. DPS.MEDIA believes that with thorough preparation and the right orientation, any individual or business can achieve this goal in 2025.<\/p><p>At the same time, the green tick is not the ultimate destination but a part of the journey to build a comprehensive and sustainable digital brand. We encourage you to immediately apply the knowledge in this article to optimize your Facebook profile, strengthen your social media presence, and more importantly, maintain consistency in expressing brand values.<\/p><p>At DPS.MEDIA, we always accompany the SME community in Vietnam to broaden vision and enhance competitiveness in the digital transformation era. If you are interested in strategies for building a strong personal brand or fanpage, or need advice to increase engagement and customer conversion, do not hesitate to contact us.<\/p><p>Do you find the above content useful? Leave a comment below or join the discussion with DPS.MEDIA - where we are always ready to share real value with the Vietnamese business community.<\/p>\n<style>\r\n.lwrp.link-whisper-related-posts{\r\n            \r\n            margin-top: 40px;\nmargin-bottom: 30px;\r\n        }\r\n        .lwrp .lwrp-title{\r\n            \r\n            \r\n        }.lwrp .lwrp-description{\r\n            \r\n            \r\n\r\n        }\r\n        .lwrp .lwrp-list-container{\r\n        }\r\n        .lwrp .lwrp-list-multi-container{\r\n            display: flex;\r\n        }\r\n        .lwrp .lwrp-list-double{\r\n            width: 48%;\r\n        }\r\n        .lwrp .lwrp-list-triple{\r\n            width: 32%;\r\n        }\r\n        .lwrp .lwrp-list-row-container{\r\n            display: flex;\r\n            justify-content: space-between;\r\n        }\r\n        .lwrp .lwrp-list-row-container .lwrp-list-item{\r\n            width: calc(33% - 20px);\r\n        }\r\n        .lwrp 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